• The Journal of Asian Finance, Economics and Business
• /
• 제8권1호
• /
• pp.985-996
• /
• 2021

While green packaging related concerns are mainly studied in developed countries, there is a lack of knowledge to observe purchase behavior toward green packaging in developing countries, especially in Vietnam. Buying green packaged products in FMCG is not required to trade-off between sustainability and product performance. Hence, this present research aims to understand the gap attitude - behavior existing on FMCG green packaged products among Vietnamese young consumers with psychosocial factors (environmental concern, environmental knowledge of green packaging and green trust) and contextual factors (availability of desired green packaging and product attributes). With a sample size of 396 respondents, data was collected by convenient sampling method and then was analyzed using structural equation modeling. The results reveal that all psychosocial factors are positive related to attitudes while purchase behavior is positively influenced. The findings also report that contextual factors have positive impacts on purchase behavior, which proves the important role of contextual factors in influencing consumer choices. It suggests that green packaging is receptive to Vietnamese young consumers but it should be considered within product-related context to enhance the difference in sustainability among similar FMCG products. Practical implications for marketers and future researches have also been discussed at the end of study.

• 유통과학연구
• /
• 제19권8호
• /
• pp.69-80
• /
• 2021

Purpose: This study's purpose is to explore the relationship between entrepreneurial marketing orientation on new product development performance via marketing and innovation capabilities. Research design, data, and methodology: This research has applied a survey method which involved 159 respondents from food retailers among Michelin Guide Restaurants in Thailand. The literature's existing measurement scales were used to operationalize the constructs proposed in this study. The analyses were conducted using Partial Least Squares-Structural Equation Modeling (PLS-SEM) to test the hypotheses. Results: The results have shown that new product development performance received positive and direct impacts from entrepreneurial marketing orientation, particularly in three dimensions: customer value orientation, opportunity-driven initiatives, and leveraged resources. Likewise, new product development performance received a positive, indirect impact from opportunity-driven initiatives, risk management, customer value orientation, and innovation that is focused on marketing and innovation capabilities. Conclusions: The results are useful for Thai food retailers as to strategy formulation in order to attract tourists from all over the world to tourist destinations in Thailand. Therefore, this empirical study is extremely important for domestic economic development and the international economy. These findings provide theoretical and managerial contributions for developing competitive strategies which will lead to sustainable business practices, as well as for providing future research directions.

• 한국해양공학회:학술대회논문집
• /
• 한국해양공학회 2003년도 추계학술대회 논문집
• /
• pp.76-80
• /
• 2003

A resource management system of for the paper-bag product company was made. The objective of the system is computering the hand writing management process to improve the performance of working process of the small company. For this, some programming and design strategies were made such as the simplification, ease to use, similarity with old system and object oriented concept. It is expected to reduce burdens and errors of hand writing and improve the efficiencies of small company.

• International Journal of Reliability and Applications
• /
• 제7권1호
• /
• pp.71-77
• /
• 2006

The market for second hand products has been growing for a variety of reasons (e.g., new products appearing at a faster rate and the expected life of products increasing due to rapid advances in technology). The demand for warranties for second-hand products has been growing along with the growth of the market for second-hand products. Warranty for new products (consumer durables, industrial and commercial, and specialized defense products) has received a lot of attention. In contrast, warranties for second-hand product have received very little attention. Often, dealers of second-hand product such as cars offer 2D-warranties (Year and Kilometers). The expected warranty cost associated with a second-hand product for 2D-Policies is a function of the age of the item and its usage (as it affects failures over the warranty period), the warranty terms and the servicing strategy used by the dealer. This paper deals with development of models for warranty cost analysis along with the decision on sale price and warranty cover for 2D-Warranty policies associated with sale of second-hand products.

• 한국세라믹학회지
• /
• 제41권5호
• /
• pp.353-358
• /
• 2004

Spray drying is a unique drying process for powder production. Spray dried product must be free-flowing in order to fill the pressing dies rapidly, especially in the ceramic production. The important powder characteristics are; the particle size distribu-tion and moisture content of the finished product that can be estimated and adjusted by the spray dryer operation, within limits, through regulation of atomizer and drying conditions. In order to estimate the moisture content of the resultant dried product, we modeled the control system of the drying process using two different Artificial Neural Network (ANN) approaches, namely the Back-Propagation Multiplayer Perceptron (BPMLP) algorithm and the Radial Basis Function (RBF) network. It was found out that the performance of both of the artificial neural network models were quite significant and the total testing error for the 100 data was 0.8 and 0.7 for the BPMLP algorithm and the RBF network respectively.

• 한국기계가공학회지
• /
• 제11권3호
• /
• pp.104-109
• /
• 2012

Recently, the deburring process which is last process of manufacture is one of the important process for complete product. The manual deburring process can cause not only higher error rate but also irregular shape and quality of product. Therefore, Shape Guided Automatic Deburring Machine has been developed to resolve the above problems. But the Shape Guided Automatic Deburring Machine have been applied only to produce a circular product. Therefore, this machine is difficult to apply to products of various shapes. To solve this problem, we would like to develop Generalized Shape Guided Automatic Deburring Machine applicable to various shapes. To this end, we have done the modeling and design using CATIA program and have performed machine simulation.

• Computers and Concrete
• /
• 제5권5호
• /
• pp.449-459
• /
• 2008

This paper focuses on the application of two dimensional orthogonal polynomials in the regression analysis for the relationship of product parameters viz. compressive strength, bulk density and water absorption of fly ash cement bricks with other process parameters such as percentages of fly ash, sand and cement. The method has been validated by linear and non-linear two parameter regression models. The use of two dimensional orthogonal system makes the analysis computationally efficient, simple and straight forward. Corresponding co-efficient of determination and F-test are also reported to show the efficacy and reliability of the relationships. By applying the evolved relationships, the product parameters of fly ash cement bricks may be approximated for the use in construction sectors.

• 대한전자공학회:학술대회논문집
• /
• 대한전자공학회 1999년도 하계종합학술대회 논문집
• /
• pp.891-894
• /
• 1999

According to increasing the integration of the device, there are important consideration about the improvement of the reliability in the product. To improve the reliability of the device, the test parameters and test time are increased. There are no pin-to-pin short test and pin-to-pin leakage test in the present test items to analysis the characteristics and reliability of the device. The purpose of the paper is to model the pin-to-pin phenomenon and propose to modify the test method present and to test the new pin-to-pin DC parameters. These modified and additive test items are applied to product test and confirmed to improve the reliability of product test.

• 복식문화연구
• /
• 제15권3호
• /
• pp.472-482
• /
• 2007

This study is designed to examine differences in the well known relationship between risk perception and purchase intention when shopping fashion products Online. In addition, the role of attitude in the process was investigated. 155 Korean college students and 165 U.S. college students participated in the study. Structural equation modeling with risk factors(product delivery, transaction, service) as antecedents, purchase intention as the consequence, and attitude as the mediating variable were analyzed. Results indicated that, for Korean respondents, product delivery risk and transaction risk had significant indirect effect on purchase intention through attitude. Service risk had significant direct effect. For U.S. respondents, product delivery risk had both direct and indirect effect on purchase intention whereas transaction risk had only indirect effect. Service risk did not have significant influence on purchase intention.

• 디자인학연구
• /
• 제21권
• /
• pp.89-97
• /
• 1997

제품디자이너는 2차원과 3차원의 조형정보를 공유하고 있지만, 최근 3차원 조형정보에 대한 중요성의 대두와 개발환경의 변화로 3차원 형상정보의 시각적인 확인에서 조형적인 실물 확인과 데이터화의 요구가 증가하고 있다. 본 연구는 CAD에 의한 3차원 모델 링 정보와 수 작업에 의한 MOCK-UP 정보에 대하여 가공 TOOLS과 REVERSE DESIGN TOOLS를 이용한 효율적인 제품 디자인 조형정보의 데이터화를 위한 방법을 제시하고자 한다.