• 유통과학연구
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• 제18권10호
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• pp.5-14
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• 2020

Purpose: Early morning delivery markets have grown exponentially in the last few years. This study aims to verify the effects of brand experience factors and brand personality factors of Market Kurly, a representative early morning delivery brand, on brand attachment and brand loyalty. Research design, data, and methodology: For this purpose, 204 ordinary people in their 20s and 40s who have experience in using Market Kurly were surveyed. 7 hypotheses were verified by using hierarchical regression analysis. Results: Affective experience, intellectual experience, and behavioral experience among brand experience factors had a positive effect on brand attachment. Also, brand personality-self-image congruence and brand personality-human brand congruence as brand personality factors had a positive effect on brand attachment. The brand attachment was identified as an important preceding factor to explain the brand loyalty of Market Kurly. Conclusions: When applying brand experience factors to the early morning delivery service context, each brand experience factor affected brand attachment and brand loyalty. The scope of research on brand personality-self-image congruence was expanded in that it considered both brand personality-human brand congruence and brand personality-self-image congruence. This study provides academic and practical implications by revealing that brand experience factors and brand personality factors can positively affect brand attachment and brand loyalty.

• 대한가정학회지
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• 제30권2호
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• pp.171-187
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• 1992

The purpose of this study is to investigate personality adaptation factors related to life satisfaction of the aged. Personality adaptation factors were classified into four factors(The active-intergration, The dependent-passivity, The failing-overaboundance, The self-negativity). The hypothesises of this study are as follow : (1) Personality adaptation factors can be predited by demographic variables and family environmental variables. (2) Life Satisfaction can be predited by demogaphic variables and family environmental variables. (3) Each personality adaptation factors will be correlated with life satisfaction. For the test of hypothesises, Questionnaries were given to the randomly selected 332 persons over age 60 in Pusan. Questionnaries consist of 4 parts. These are demographic part, family environment part, personality adaptation factor part, and life satisfaction part. The data collected were analyzed by satistical methods such as Case, Percentage Factor Analysis, Multiple Regression Analysis, and Pearson's Correlation. According to the results of the analysis of this study, primary, personality adaptation factor is decided by personal problem. But, this personality adaptation factor of the aged is affected by family environment. Particulary, in the results of the study, frequent communication with their family is more important than physical solidary.

• 한국사회복지학
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• 제45권
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• pp.156-184
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• 2001

This study was designed to look at the relationships between parental child-rearing behavior and personality traits and run-away behavior of youths. For the purpose, this study compared 156 youth from the juvenile correctional systems, and 146 youths from high-schools. The additional focus was to find personality differences between runway youths and non-runway youths, and the effects of parental child-rearing behavior. The findings were as follows; First, high caring and low overprotection, among parental child-rearing behavior, was found to have effects upon adolescents with positive personality factors, whereas parental low caring and high overprotection effected upon negative personality factors among youths. Second, in relationship between runaway behavior and personality factors, it was found that youths with positive meaning in personality factors turned out to be less likely to run away from home, whereas those with negative meaning in 16PF were more likely to run away. Lastly, adolescents in high caring and low overprotection state with parents, proved to have high scores in personality factors, and low probability in runaway behavior.

• 패션비즈니스
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• 제15권4호
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• pp.16-27
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• 2011

Consumers fill up not only their needs but also their own identity through apparel product and company. From this point of view, Brand personality is essential to convey customer's personality through advertizing influencing on buying behavior. This study investigates how personality factors of brand and advertising model and personality congruence influenced upon brand equity in casual apparel brands. The research methodology was questionnaire distributed to individuals who used to buy casual apparel brand. A total of 58 returned questionnaires were analyzed by internal validity, factor analysis and regression analysis with SPSS 12.0. The results of this study are as follows: in casual apparel brands, personality factors of brand and advertising model influence on personality congruence. Personality congruence influences on brand recognition and brand loyalty among brand equity.

• 대한불안의학회지
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• 제5권1호
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• pp.3-7
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• 2009

In this article, we review research on how normal personality traits and personality disorder traits may relate to anxiety disorders ; as predisposing factors, 2) as complications, 3) as pathoplastic factors, and 4) as manifestations of common underlying etiologies. Based on current literatures, we draw a conclusion as follows : 1) Normal personality traits such as high neuroticism and low extraversion and personality disorder traits, especially cluster C traits, are at least risk factors for certain anxiety disorders ; 2) Anxiety disorders in early life might influence a later development of personality disorder ; 3) Personality disorder traits may have negative influence on the outcome of anxiety disorders ; 4) Personality and anxiety disorders may be manifestations of common genetic and environmental etiologies.

• 한국보건간호학회지
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• 제29권2호
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• pp.354-364
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• 2015

Purpose: This study was conducted to determine factors related to self-esteem, personality, general characteristics and dating affecting positive affect in female college students. Methods: The subjects were 335 female students attending the three colleges in Chungnam Province. Data were collected using PANAS, Self-esteem, and DISC questionnaires. Hierarchical Multiple Regression Analysis was mainly used. Results: The factors affecting positive affect were self-esteem, personality-dominance type, personality -consciousness type, economic status and boyfriend presence in female college students. These 5 factors accounted for 30.3% of positive affect of female students. In cases of having a boyfriend, factors affecting positive affect were self-esteem, economic status, boyfriend's height, and boyfriend's economic status. These 4 factors accounted for 30.5% of positive affect of female students who have a boyfriend. Conclusion: The positive affect levels of female students should be raised in practice through intervention such as a self-esteem improvement program, personality traits intervention program, and counseling on dating.

• 한국산학기술학회논문지
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• 제20권7호
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• pp.341-346
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• 2019

본 연구는 예비유아교사의 성격유형과 교사효능감 간의 관계를 분석하고 성격유형이 교사효능감에 미치는 영향력을 분석하는 데 목적을 두었다. 본 연구에서는 G지역의 3,4년제 유아교육과에 재학 중인 228명의 예비유아교사를 대상으로 질문지를 사용하여 실시하였다. 수집된 자료는 SPSS 22.0 프로그램을 사용하여 기술통계, Pearson의 상관관계분석을 실시하고, 영향력을 살펴보기 위해 다중회귀분석을 실시하였다. 본 연구결과는 다음과 같다. 첫째, 예비유아교사의 성격유형과 교사효능감 간의 상관관계를 분석한 결과, 통계적으로 밀접한 관련이 있는 것으로 나타났다. 성격유형 중 외향성과 교사효능감이 가장 높은 정적 상관관계를 보였으며, 신경증은 교사효능감과 부적 상관관계를 보였다. 둘째, 예비유아교사의 성격유형 교사효능감을 의미 있게 예측하는 변인으로 나타났으며, 25%의 설명력을 보였다. 또한 예비유아교사의 성격유형 중 외향성이 교사효능감에 가장 많은 영향력을 주는 것으로 나타났다. 이는 예비유아교사의 성격유형 중 외향성이 강한 예측 변인으로 나타나 교사효능감 증진에 외향적인 성격이 영향을 미친다고 할 수 있다. 그러므로 본 연구 결과를 토대로 예비유아교사의 교사효능감을 증진시키기 위해 외향적인 특성을 함양하기 위한 예비유아교사 교육 프로그램이 필요함을 시사한다.

• 공학교육연구
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• 제18권2호
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• pp.43-51
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• 2015

This study had a purpose to analyze the relationship between teamwork skills and Big Five personality factors for engineering students. For the purpose, 43 engineering students attending engineering creative design course were organized 14 teams as NEO personality inventory testing before the course. The teamwork skills for engineering students was improved through engineering creative design course and the correlation between teamwork skills and personality factors for engineering students was low. The heterogeneous personality group had a more improvement in teamwork skills than homogeneous personality group but the effect of group difference was not statistically significant. Further, the result of this study were applied to change the design course and making the teams for improving teamwork skills for engineering students.

• 한국학교ㆍ지역보건교육학회지
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• 제22권1호
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• pp.25-35
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• 2021

Objectives: This study examined the relations among 5 personality factors, self-regulatory efficacy and subjective well-being in parents with developmental disabilities. This study also examined the mediating effect of self-regulatory efficacy on the relationship between 5 personality factors and subjective well-being in parents with developmental disabilities. Methods: The research subjects consisted of 114 parents with developmental disabilities. They completed questionnaires 5 personality factors, self-regulatory efficacy and subjective well-being by parents. The data were analyzed by SPSS 22.0 program. Results: The results of this study showed that 5 personality factors-neuroticism and extroversion-had a direct effect on subjective well-being in parents with developmental disabilities. Second, 5 personality factors-extroversion- had an indirect effect on the subjective well-being through self-regulatory efficacy in parents with developmental disabilities. Conclusions: These findings have implications for future research and practice by highlighting the importance of self-regulatory efficacy in subjective well-being in parents with developmental disabilities.

• 한국항공운항학회지
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• 제26권2호
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• pp.31-38
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• 2018

The pilot aptitude test so far has been conducted with a dichotomous concept of cognitive factor and non-cognitive factor, so it was not easy to explain concrete factors about pilot aptitude. Therefore, an integrated approach is needed to construct pilot aptitude test including all factors that can predict pilot aptitude. In previous study, we developed questionnaire items for the Pilot Aptitude Personality Test(PAPT) which can predict the flight training achievement through personality and personal characteristics. And those items were categorized as personality, cognition, and motivation factors. The flight training grades were correlated with all the test factors of the items, and the cognitive factors were high. As a result of the regression analysis, the total score of the three factors together accounted for 16% of the flight training grades. The results of the ANOVA showed that the cognition factors and motivation factors had significant effects on the completion of the flight training. The factors of PAPT predicted not only the completion of the flight training but also the flight performance. This is because the existing paper-pencil pilot aptitude test can only discriminate the flight training completion status. This is also a result of the fact that the introductory flight training consists of various factors including not only basic cognition but also personality and motivation.