• Title/Summary/Keyword: Parameter Studies

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A Study on the Effects of CRM System Installment in Customer Performance of Hotel Business (호텔기업의 CRM 시스템 구축이 고객성과에 미치는 영향에 관한 연구)

  • Kim, Jeong-Seung
    • Journal of Global Scholars of Marketing Science
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    • v.11
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    • pp.147-163
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    • 2003
  • Recently it is necessary that Hotel business introduce Information Technology to enhance competitive advantage and cope with changeable business promptly in management. Thus in an effort of using Information Technology strategically, Many Hotel business tries to install CRM system (Customer Relationship Management). This study tries to analyze the effects on customer performance by installing CRM system if it is in charge of major strategic system, it can get successful customer performance. I hypothesize to resolve the problem, and search preceding study results concerning the elements of CRM Installment and Customer performance. The survey was taken to emplyees in the field of CRM installment in Luxury hotel to test the hypothesis. To summarize the results, first, CRM intallment affects CRM customer performance. in short, systematic feature, management environment, information intention, and technologic element affect it. Through this study, facing the limitation and future study are below. first, additional parameter should be considered though I reviewed the elements affecting CRM customer performance by searching and abstracting preceding studies. Second, There are lack of preceding studies because it has passed only a couple of years since Korean businesses deal with CRM system and there is the limitation to compare this result with others due to few empirical analysisses. Especilly, I can hardly find the preceding study concerning hotel industry but tries to search preceding parameter as to the customer performance of CRM system. Until now, It is needed to continual study its measurement later. I believe that more specific study and precise theoretical test be performed and they deal with current CRM system installment and facing problems in all of the korean hotels.

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Exploring Branch Structure across Branch Orders and Species Using Terrestrial Laser Scanning and Quantitative Structure Model (지상형 라이다와 정량적 구조 모델을 이용한 분기별, 종별 나무의 가지 구조 탐구)

  • Seongwoo Jo;Tackang Yang
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.26 no.1
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    • pp.31-52
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    • 2024
  • Considering the significant relationship between a tree's branch structure and physiology, understanding the detailed branch structure is crucial for fields such as species classification, and 3D tree modelling. Recently, terrestrial laser scanning (TLS) and quantitative structure model (QSM) have enhanced the understanding of branch structures by capturing the radius, length, and branching angle of branches. Previous studies examining branch structure with TL S and QSM often relied on mean or median of branch structure parameters, such as the radius ratio and length ratio in parent-child relationships, as representative values. Additionally, these studies have typically focused on the relationship between trunk and the first order branches. This study aims to explore the distribution of branch structure parameters up to the third order in Aesculus hippocastanum, Ginkgo biloba, and Prunus yedoensis. The gamma distribution best represented the distributions of branch structure parameters, as evidenced by the average of Kolmogorov-Smirnov statistics (radius = 0.048; length = 0.061; angle = 0.050). Comparisons of the mode, mean, and median were conducted to determine the most representative measure indicating the central tendency of branch structure parameters. The estimated distributions showed differences between the mode and mean (average of normalized differences for radius ratio = 11.2%; length ratio = 17.0%; branching angle = 8.2%), and between the mode and median (radius ratio = 7.5%; length ratio = 11.5%; branching angle = 5.5%). Comparisons of the estimated distributions across branch orders and species were conducted, showing variations across branch orders and species. This study suggests that examining the estimated distribution of the branch structure parameter offers a more detailed description of branch structure, capturing the central tendencies of branch structure parameters. We also emphasize the importance of examining higher branch orders to gain a comprehensive understanding of branch structure, highlighting the differences across branch orders.

An Empirical Study on Differential factors of Accounting Information (회계정보의 차별적 요인에 관한 실증연구)

  • Oh Sung-Geun;Kim Hyun-Ki
    • Management & Information Systems Review
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    • v.12
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    • pp.137-160
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    • 2003
  • The association between accounting earnings and the stock price of an entity is the subject that has been most heavily researched during the past 25 years in accounting literature. Researcher's common finding is that there are positive relationships between accounting earnings and stock prices. However, the explanatory power of accounting earnings which was measured by $R^2$ of regression functions used was rather low. To be connected with these low results, The prior studies propose that there will be additional information, errors in variables. This study investigates empirically determinants of earnings response coefficients(ERCs), which measure the correlation between earnings and stock prices, using earnings level / change, as the dependent variable in the return/earnings regression. Specifically, the thesis tests whether the factors such as earnings persistence, growth, systematic risk, image, information asymmetry and firm size. specially, the determinable variables of ERC are explained in detail. The image / information asymmetry variables are selected to be connected with additional information stand point, The debt / growth variables are selected to be connected with errors in variables. In this study, The sample of firms, listed in Korean Stock Exchange was drawn from the KIS-DATA and was required to meet the following criteria: (1) Annual accounting earnings were available over the 1986-1999 period on the KIS-FAS to allow computation of variables parameter; (2) sufficient return data for estimation of market model parameters were available on the KIS-SMAT month returns: (3) each firm had a fiscal year ending in December throughout the study period. Implementation of these criteria yielded a sample of 1,141 firm-year observation over the 10-year(1990-1999) period. A conventional regression specification would use stock returns(abnormal returns) as a dependent variable and accounting earnings(unexpected earnings) changes interacted with other factors as independent variables. In this study, I examined the relation between other factors and the RRC by using reverse regression. For an empirical test, eight hypotheses(including six lower-hypotheses) were tested. The results of the performed empirical analysis can be summarized as follows; The first, The relationship between persistence of earnings and ERC have significance of each by itself, this result accord with one of the prior studies. The second, The relationship between growth and ERC have not significance. The third, The relationship between image and ERC have significance of each by itself, but a forecast code doesn't present. This fact shows that image cost does not effect on market management share, is used to prevent market occupancy decrease. The fourth, The relationship between information asymmetry variable and ERC have significance of each by. The fifth, The relationship between systematic risk$(\beta)$ and ERC have not significance. The sixth, The relationship between debt ratio and ERC have significance of each by itself, but a forecast code doesn't present. This fact is judged that it is due to the effect of financial leverage effect and a tendency of interest.

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Two-dimensional Inundation Analysis Using Stochastic Rainfall Variation and Geographic Information System (추계학적 강우변동생성 기법과 GIS를 연계한 2차원 침수해석)

  • Lee, Jin-Young;Cho, Wan-Hee;Han, Kun-Yeun;Ahn, Ki-Hong
    • Journal of the Korean Association of Geographic Information Studies
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    • v.13 no.1
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    • pp.101-113
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    • 2010
  • Recently actual rainfall pattern is decreasing rainy days and increasing in rainfall intensity and the frequency of flood occurrence is also increased. To consider recent situation, Engineers use deterministic methods like a PMP(Probable Maximum Precipitation). If design storm wouldn't occur, increasing of design criteria is extravagant. In addition, the biggest structure cause trouble with residents and environmental problem. And then it is necessary to study considering probability of rainfall parameter in each sub-basin for design of water structure. In this study, stochastic rainfall patterns are generated by using log-ratio method, Johnson system and multivariate Monte Carlo simulation. Using the stochastic rainfall patterns, hydrological analysis, hydraulic analysis and 2nd flooding analysis were performed based on GIS for their applicability. The results of simulations are similar to the actual damage area so the methodology of this study should be used about making a flood risk map or regidental shunting rout map against the region.

FE Analysis on the Structural Behavior of the Single-Leaf Blast-Resistant Door According to Design Parameter Variation (설계변수에 따른 편개형 방폭문의 구조거동 유한요소해석)

  • Shin, Hyun-Seop;Kim, Won-Woo;Park, Gi-Joon;Lee, Nam-Kon;Moon, Jae-Heum;Kim, Sung-Wook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.11
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    • pp.259-272
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    • 2019
  • Steel-concrete single-leaf blast-resistant doors are protective structures consisting of a steel box and reinforced concrete slab. By the domestic blast-resistant doors, the structure is not designed efficiently because few studies have examined the effects of variables, such as the blast pressure, rebar ratio, and steel plate thickness on the structural behavior. In this study, the structural behavior of the doors was analyzed using the FE method, and the support rotation and ductility ratio used to classify the structural performance were reviewed. The results showed that the deflection changes more significantly when the plate thickness increases than when the rebar spacing is a variable. This is because the strain energy absorbed by the door is reduced considerably when the plate thickness increases, and as a result, the maximum deflection becomes smaller. According to a comparison of the calculated values of the support rotation and the ductility ratio, the structural performance of the doors could be classified based on the support rotation of one degree and ductility ratio of three. On the other hand, more explosion tests and analytical studies will be needed to classify the damage level.

Adsorption Kinetic and Thermodynamic Studies of Tricyclazole on Granular Activated Carbon (입상 활성탄에 대한 트리사이크라졸의 흡착동력학 및 열역학적 연구)

  • Lee, Jong-Jib;Cho, Jung-Ho;Kim, H.T.
    • Journal of Korean Society of Environmental Engineers
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    • v.33 no.9
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    • pp.623-629
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    • 2011
  • The adsorption characteristics of tricyclazole by granular activated carbon were experimently investigated in the batch adsorption. Kinetic studies of adsorption of tricyclazole were carried out at 298, 308 and 318 K, using aqueous solutions with 250, 500 and 1,000 mg/L initial concentration of tricyclazole. It was established that the adsorption equilibrium of tricyclazole on granular activated carbon was successfully fitted by Freundlich isotherm equation at 298 K. The pseudo first order and pseudo second order models were used to evaluate the kinetic data and the pseudo second order kinetic model was the best with good correlation. Values of the rate constant ($k_2$) have been calculated as 0.1076, 0.0531, and 0.0309 g/mg h at 250, 500 and 1,000 mg/L initial concentration of tricyclazole, respectively. Thermodynamic parameter such as activation energy, standard enthalpy, standard entropy and standard free energy were evaluated. The positive value for enthalpy, -66.43 kJ/mol indicated that adsorption interaction of tricyclazole on activated carbon was an exothermic process. The estimated values for standard free energy were -5.08~-8.10 kJ/mol over activated carbon at 200 mg/L, indicated toward a exothermic process.

The Effects of The Parent Brand-Congruity on the Attitude to Expanded Brand (모 브랜드-일치성이 확장브랜드에 대한 태도에 미치는 영향)

  • Kang, Min-Jung;Hwang, Hee-Joong
    • Journal of Distribution Science
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    • v.17 no.2
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    • pp.77-89
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    • 2019
  • Purpose - This study presents the relationships between parent brand-self image congruence, parent brand -functional congruity, perceived fit between parent brand and extension product, and consumer's attitude toward extension product using the structural equation model. As for preceding concepts having a direct effect on consumer's attitude toward brand extension, the study focuses on parent brand-self image congruence and parent brand-functional congruity. It also looks at the effect of parent brand-self image congruence and parent brand-functional congruity on the consumer's attitude toward extension product and identifies if the perceived fit between parent brand and extension product is a concept playing a mediating role between parent brand-self image congruence or parent brand-functional congruity and consumer's attitude toward brand extension product. Research design, data, and Methodology - SPSS for Windows 18.0 and AMOS 18.0 were used for data analysis. Then, the Cronbach's α coefficient was obtained using SPSS for Windows 18.0 to measure reliability. In addition, the convergence and discriminative measures of the measured items were statistically verified using AMOS 18.0. Finally, we have validated a path model and a parameter model in which brand personality-self-matched attitude toward brand extension. Results - Studies have shown that the impact of parent brand-self image consistency and parent brand-functional consistency on the attitude of extended products was positive. Perceived fit between parent brand and extension products has been shown to play a role of intermediary between parent brand-self image congruence and consumer attitudes to extended products. However, perceived fit between parent brand and extension products did not play a role as intermediary between the parent brand-functional congruity and the attitude toward the extended product. Finally, in relation to the causal relationship between parent brand-congruity (self image/functionality) and attitudes to extended products. The effect of parent brand-functional coherency on attitudes toward extended products was found to be greater in groups with higher involvement than in those with lower involvement. Conclusions - Although few studies have been done on what variables mediated when parent brand-self image consistency and parent brand-functional coherency affect consumer attitude, this paper is significant in finding whether perceived fitness between the parent brand-congruity and the extension product is mediated.

Enhancement of Classification Accuracy and Environmental Information Extraction Ability for KOMPSAT-1 EOC using Image Fusion (영상합성을 통한 KOMPSAT-1 EOC의 분류정확도 및 환경정보 추출능력 향상)

  • Ha, Sung Ryong;Park, Dae Hee;Park, Sang Young
    • Journal of the Korean Association of Geographic Information Studies
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    • v.5 no.2
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    • pp.16-24
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    • 2002
  • Classification of the land cover characteristics is a major application of remote sensing. The goal of this study is to propose an optimal classification process for electro-optical camera(EOC) of Korea Multi-Purpose Satellite(KOMPSAT). The study was carried out on Landsat TM, high spectral resolution image and KOMPSAT EOC, high spatial resolution image of Miho river basin, Korea. The study was conducted in two stages: one was image fusion of TM and EOC to gain high spectral and spatial resolution image, the other was land cover classification on fused image. Four fusion techniques were applied and compared for its topographic interpretation such as IHS, HPF, CN and wavelet transform. The fused images were classified by radial basis function neural network(RBF-NN) and artificial neural network(ANN) classification model. The proposed RBF-NN was validated for the study area and the optimal model structure and parameter were respectively identified for different input band combinations. The results of the study propose an optimal classification process of KOMPSAT EOC to improve the thematic mapping and extraction of environmental information.

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Analysis of Leaf Node Ranking Methods for Spatial Event Prediction (의사결정트리에서 공간사건 예측을 위한 리프노드 등급 결정 방법 분석)

  • Yeon, Young-Kwang
    • Journal of the Korean Association of Geographic Information Studies
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    • v.17 no.4
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    • pp.101-111
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    • 2014
  • Spatial events are predictable using data mining classification algorithms. Decision trees have been used as one of representative classification algorithms. And they were normally used in the classification tasks that have label class values. However since using rule ranking methods, spatial prediction have been applied in the spatial prediction problems. This paper compared rule ranking methods for the spatial prediction application using a decision tree. For the comparison experiment, C4.5 decision tree algorithm, and rule ranking methods such as Laplace, M-estimate and m-branch were implemented. As a spatial prediction case study, landslide which is one of representative spatial event occurs in the natural environment was applied. Among the rule ranking methods, in the results of accuracy evaluation, m-branch showed the better accuracy than other methods. However in case of m-brach and M-estimate required additional time-consuming procedure for searching optimal parameter values. Thus according to the application areas, the methods can be selectively used. The spatial prediction using a decision tree can be used not only for spatial predictions, but also for causal analysis in the specific event occurrence location.

Characteristic Analysis and Prediction of Debris Flow-Prone Area at Daeryongsan (대룡산 토석류 특성 분석 및 위험지역 예측에 관한 연구)

  • CHOI, Young-Nam;LEE, Hyung-Ho;YOO, Nam-Jae
    • Journal of the Korean Association of Geographic Information Studies
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    • v.21 no.3
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    • pp.48-62
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    • 2018
  • In this study, landslide of debris flow occurred at 51 sites around Daeryounsan located in between Chuncheon-si and Hongcheon-gun during July in 2013 were investigated in field and behavior characteristics of debris flow were analyzed on the basis of records of rainfall and site investigation. According to debris flow types of channelized and hill slope, location and slope angle of initiation and deposit zone, and width and depth of erosion were investigated along entire runout of debris flow. DEM(Digital Elevation Model) of Daeryounsan was constructed with digital map of 1:5,000 scale. Land slide hazard was estimated using SINMAP(Stability INdex MAPping) and the predicted results were compared with field sites where debris flow occurred. As analyzed results, for hill slope type of debris flow, predicted sites were quite comparable to actual sites. On the other hand, for channelized type of debris flow, debris flow occurrence sites were predicted by using stability index associated with topographic wetness index. As analyzed results of 4 different conditions with the parameter T/R, Hydraulic transmissivity/Effective recharge rate, proposed by NRCS (Natual Resources Conservation Service), predicted results showed more or less different actual sites and the degree of hazard tended to increase with decrease of T/R value.