• Title/Summary/Keyword: PREMIUM

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A Study on the Analysis of Expression Types of Design Carpet (디자인 카펫의 표현 유형 분석에 관한 연구)

  • Kim, Seongdal;Shim, Kyeeun
    • Journal of Fashion Business
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    • v.25 no.4
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    • pp.141-150
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    • 2021
  • Recently, interest of consumers in home furnishing products has increased steadily because of the increased time spent at home due to COVID-19. Among them, carpets made of various materials and technologies are becoming popular interior item. Academic and industrial sectors agreed on the need to produce premium design carpets. Prior research on carpet design was mostly focused on patterns, history, with insufficient investigations on the type. Therefore, the purpose of this study was to provide basic data to develop premium design carpets by analyzing their expression types. To analyze expression types, this study covered about 400 design carpets surveyed on the websites of eight major carpet companies from January 2021 to March 2021. Based on the analysis results, the five expression types of are as follows. Firstly, the expression type was expressed in various atypical forms that was deviated from the formal form. Secondly, it was a type that improves visual and tactile effects through a variety of 3-D textures. Thirdly, it was a type of diversification of motifs, which was based on the works of artists and designers in various fields. Fourthly, it was a type that combines two or more different materials and techniques. Finally, it was a modular type that can be applied in various ways to various spaces. Based on the analysis results of this study, it is hoped that the data will be helpful to produce premium design carpets in Korea.

A Study on the Effective Calculation of Rebar QTO in the Early Design Phase through the Application of BIM Model (BIM 모델 활용을 통한 초기설계단계에서의 효율적인 철근물량 산출 방안 연구)

  • Lee, Jae-Cheol
    • Journal of the Architectural Institute of Korea Structure & Construction
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    • v.35 no.5
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    • pp.145-152
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    • 2019
  • In this study, rebar QTO(Quantity Take-Off) was quickly produced from the BIM model prepared by Revit in the early design phase, and the available premium rates were quantitatively presented. For this purpose, the amount of rebar calculated using the BuilderHub, which specializes in calculating rebar QTO, was analyzed according to various factors such as member type, rebar diameter, building size, item type, and order length, and the effect of each factor on the rebar QTO was determined. In addition, the BIM model generated on Revit was used to establish parameters and processes required to produce rebar QTO, and proposed a rebar premium rate and a stirrup/hoop premium rate based on the BuilderHub output results. Through this study, it is expected that a rapid and efficient comparative evaluation of rebar QTO will be possible according to various structural design alternatives in the early design phase.

A Study on the Mitigation Methods of Financial Burden in Public Long-term Care Insurance System: Comparison of South Korea, Japan, and Germany (한국·일본·독일의 공적 장기요양보험제도 재정부담 완화 과정 비교)

  • Yoon, Na-Young;Lee, Dong Hyun
    • Health Policy and Management
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    • v.32 no.3
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    • pp.258-271
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    • 2022
  • The rapidly aging trend of Korea is a major factor that threatens the sustainability of the long-term care insurance system. Therefore, looking at how Japan and Germany mitigated the financial burden when they managed similar long-term care insurance systems will provide important implications for improving the Korean system in the future. The study was conducted using the literature review method, and the "country" was set as a unit for the case analysis. The three countries selected are Korea, Japan, and Germany. Recently in Korea, the insurance premium rates of all subjects have been rapidly rising, which can exacerbate the issue of intergenerational equity. On the other hand, Japan has responded to the aggravating finances for long-term care insurance due to aging by raising coinsurance for selected groups like the wealthy elderly. Germany is selectively raising the insurance premium rates by additionally increasing the premium rate for childless recipients. A more preventive and quality-oriented care service plan can be promoted by referring to the recent changes in Japan and Germany. In addition, a more effective and selective increase in payment burden in Japan and Germany could be considered in response to a recent equity issue in Korea.

A Study on the Structural Relationship between Authenticity of Sportswear Brand Corporate, Brand Image, Brand Attitude, and Premium Payment Intention

  • Jeon, Yong-Bae;Kim, Mi-Jeong
    • International journal of advanced smart convergence
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    • v.11 no.4
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    • pp.155-162
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    • 2022
  • The purpose of this study is to conduct an empirical study on brand authenticity targeting sportswear brand consumers. Through this, we intend to provide the accumulation and implications of authenticity research. For the research model, first, the authenticity of sportswear brand companies was selected as an independent variable. Brand image and brand attitude were selected as the next parameters. Finally, the dependent variable was the intention to pay the premium. Structural equation model analysis was conducted for the structural relationship between these variables. The subjects of this study are consumers who have purchased sportswear brands within the past year. Convenience sampling was used for the sample survey, and 262 people were finally selected as valid samples. The survey was conducted as a non-face-to-face online survey due to the COVID-19 infection. For data processing, frequency analysis was conducted using SPSS 23 to identify the individual characteristics of the survey subjects. In addition, exploratory factor analysis and reliability analysis were performed to refine the scale of the survey tool. Next, using AMOS 21, confirmatory factor analysis and correlation analysis were conducted to verify the measurement model. In addition, structural equation model analysis was conducted to verify the hypothesis. As a result of the analysis, all six hypotheses selected from the research model were adopted.

Motivations of Selecting Restaurants for Eating-out: Focus on Fashion Premium Outlets (외식 소비동기가 레스토랑 선택속성 중요도에 미치는 영향: 패션 프리미엄 아울렛을 중심으로)

  • Lyu, Moon-Sang
    • The Journal of Industrial Distribution & Business
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    • v.9 no.2
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    • pp.57-63
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    • 2018
  • Purpose - This research examined the effect of hedonic and utilitarian eating-out motivations on the evaluation of restaurant selection attributes in a fashion premium outlet. Additionally, the influence of experimental and functional attributes on customers' preference for hedonic eating-out motives and utilitarian eating-out motives, and variation of moderating effects through the gender was examined. Research design, data, and methodology - A survey was conducted to verify the established research hypothesis. The questionnaire items for the research were modified to fit the situation of the present study. In order to elaborate the questionnaire, the literature of the previous researchers was reviewed and supplemented. The survey conducted 207 online questionnaires for consumers who have visited domestic fashion premium outlets from July 4, 2017 to July 27, 2017. A total of 207 questionnaires were collected, and a total of 206 questionnaires were used for the empirical analysis after excluding one inappropriate response. In order to verify the reliability and validity of the measured variables, exploratory factor analysis and reliability analysis were performed using SPSS 20.0. Next, the structural equation model (SEM) statistical method was used to test the hypotheses of the study. Results - Hedonic motivation had more influence on experimental attribute importance than the functional attribute importance of the restaurant. However, this result was different depending on the gender. The effects of hedonic motives on empirical attributes were more influenced by female groups, and when influencing functional attributes, male groups were more influenced. However, it was statistically significant (p <0.05) in the female group only when the hedonic eating out motives influenced empirical attributes. Conclusions - This study analyzed the effect of eating-out motivation on the restaurant preference attributes and suggested practical implications. First, customers with hedonic eating-out motivations were evaluating experiential attributes to be more important than functional attributes. Second, for customers who are motivated to use practical eating-out habits, companies should provide services that meet practical and economic needs. In particular, female customers visiting restaurants need differentiated marketing strategies that make them feel new experiences rather than practical ones. In addition, it is necessary to study more complex and integrated studies which will influence restaurant selection attributes of premium outlets customers by adding various eating out motives and selection attributes.

Underwriting Method of Worksite Marketing Product (Worksite Marketing 상품과 언더라이팅 기법)

  • Kim, Cheong-Nyun;Chung, Sung-Wan
    • The Journal of the Korean life insurance medical association
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    • v.24
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    • pp.97-117
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    • 2005
  • Internally Korean insurance market is that whole life products' growth are becoming slowdown that's why new insurance products have appeared on the market in consideration of consumer's needs recently. Externally domestic insurance market competitions has drifted from insurance industry to whole financial industry since bankasurance started. Life insurance companies should open up a new market to survive from severe competitions. Worksite marketing can be an alternative. An insurer make arrangements with an employer about an insurance terms which an insurer offers in Worksite marketing. Then eligible individuals enroll in the plans at their own discretion and pay 100 percent of the premium for coverage through payroll deductions. An employer doesn't need to pay extra money for additional benefit but can raise employee's loyalty and satisfaction of company through worksite marketing. An employee can be covered at discounted premium rate and less strict underwriting guidelines to an insurer compared to individual insurance. In developed countries specially U.S insurance market, Worksite marketing is getting very popular and growing rapidly due to the advantages. Worksite marketing has both individual insurance characters and group insurance characters. Individual insurance characters are that employees enroll in the plans at their own discretion and pay 100 percent of the premium for coverage. Group insurance characters are that actively at work and participation etc. An insurer have to reflect these two characters on Worksite marketing when an insurance company work out a plan for developing products and underwriting guidelines. When an insurer devise worksite products, one should consider participation level which means percentage of eligible employees participating. Participation is related to anti-selection. As we know underwriting is essential for every kind of insurance, especially underwriting plays major role in worksite marketing. We can see that in the below. Firstly, it has a function in calculation of premium rate. When calculate premium rate for worksite products underwriters have to estimate expected participation level and risk factors. So underwriters and acturies keep in close contact with each other. Secondly, underwriting methods are important. When an insurer underwrite worksite products, there are three kinds of underwriting methods. These are Simplified issue underwriting, Full underwriting and Guaranteed issue underwriting. Simplified issue underwriting typically requires no medical examination, but usually requires supplying satisfactory answers to one or several health and/or lifestyle questions. Full underwriting requires a complete medical history questionnaire that may further require an exam. Guaranteed issue underwriting means that coverage is issued without the employee having to provide evidence of insurability. When insurer set the GI limit are usually based on the type of industry, number of eligible employees, the average amount of coverage and participation level. In addition to insurer should have a clear definition of eligible employee on the insurance provision and application form. It will minimize possibility of trouble claims and anti-selection. An insurer also establish preexisting condition exclusion and special guidelines for late entrants. When an insurer introduce Worksite marketing to Korean insurance market, an insurer has to examine market research to analyze potential market and strategy of sales most of all. Also an insurer should review real situation of the U.S, England and Japanese market etc. There are a lot of new technologies about worksite marketing process that an insurer should learn. When an insurer consider many things which we explained it can be a real alternative.

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Contributions of Large-Industrial Enterprise to Demand-Side Management and Economic Analysis on Diffusion of Energy Efficiency Measures (산업체 전력다소비 설비의 수요관리 기여도 및 효율향상 보급에 대한 경제성 평가분석)

  • Kim, Seong-Cheol;Park, Jong-Jin
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.26 no.2
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    • pp.18-26
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    • 2012
  • Though electricity consumption amount in industry has been increased gradually, corresponding power supply show symptoms of marginal point. Importance of demand-side management from large-industries has also been raised. This paper deals with induction motor, which is one of representative examples of heavy electricity consumption utilities, to analyze potential technical capability, economic feasibility from consumers' viewpoint and demand-side management feasibility from nation-wide perspective. Nation-wide economic feasibility analysis was done through California test, which has been used as demand-side management evaluation model. This paper also describes limitation of existing high efficiency induction motor in terms of contribution to demand-side management and utilizes premium motor to calculate demand-side management contribution level and economic feasibility evaluation. Likewise, this paper emphasizes the efficiency improvement of induction motor and analyzes how much premium motor related technologies can contribute to demand-side management.