• Title/Summary/Keyword: Outdoor Clothing

Search Result 151, Processing Time 0.025 seconds

Consumer Perceptions, Evaluations and Attributes of Outdoor Wear Differentiation (아웃도어웨어 차별화에 대한 인식, 평가 및 차별화 속성)

  • Yoo, Hwa-Sook
    • Fashion & Textile Research Journal
    • /
    • v.18 no.1
    • /
    • pp.27-37
    • /
    • 2016
  • This study examined consumer perceptions towards outdoor wear differentiation and product attributes for outdoor wear differentiation to develop an outdoor wear differentiation strategy. It also investigated how consumer's evaluated product attributes according to consumer's demographic characteristics. Data were acquired from a survey of 454 adult respondents aged over 20 that was analyzed with descriptives, frequency, t-test, one-way ANOVA, factor analysis, and reliability. The results were as follows. First, it showed that consumers did not have a positive or a negative perception toward outdoor wear differentiation, and they thought outdoor wear should be differentiated. Those married and older tended to think that outdoor wear should be differentiated more than that for those single and younger. Consumer evaluations were significantly different on the necessity of outdoor wear differentiation according to age and total income. Second, consumers assessed that color, pattern and textiles had similar characteristics among outdoor wear brands; in addition, brand recognition and brand image had very different characteristics. Third, product attributes for outdoor wear differentiation were service and store, product quality, brand and popularity, and product designs with mean values of product quality, product design, service and store, and brand and popularity, respectively. Fourth, consumers were significantly different in the importance assessment of product attributes for differentiation according to gender, marital status and age.

Consumer Categorization Based on Perception of Functional Jacket and their Utilization of Functional Information and Hang-tag (기능성의류 인식에 따른 소비자 분류와 이에 따른 제품정보 및 행택 활용도 연구)

  • Bang, Giseong;Yoo, Shinjung
    • Science of Emotion and Sensibility
    • /
    • v.18 no.4
    • /
    • pp.75-86
    • /
    • 2015
  • As a part of integrated study for technical communication between consumer and manufacturer of functional clothing, functional clothing consumers were categorized based on their perception of the functional outdoor jacket and the differences in the source of information and use of hang-tag were examined according to the groups. Questionnaire survey was conducted on 472 males and females in their 20s to 60s, who have experience of purchasing functional outdoor jackets. Perception of functional outdoor jackets was classified into four factors ('functionality', 'price', 'experience/knowledge' and 'brand/design') and the respondents were categorized into three groups according to the factors: 'unconversant/brand & design pursuing group', 'conversant/function pursuing group' and 'high-priced products preferring group'. 'Unconversant/brand & design pursuing group' was composed of high rate of office workers and students in their 20s and 30s who use internet most frequently as source of information while 'conversant/function pursuing group' was composed of high rate of professionals in their 40s and 50s who make the most frequent use of information on hang-tag. 'High-priced products preferring group', which has high rate of the elderly in their 60s and housewives, obtain their information mainly from salespersons. 'Unconversant/brand & design pursuing group' was satisfied with functional information more than other two groups and 'conversant/function pursuing group' concerned for the hang-tag and required more explanation of terminology used in hang-tag. The results effectively explained the features of consumer groups and their different responses toward the information of functional outdoor jacket.

A Study on Experiments the Environmental Conditions and the Adaptation of the Human Body in the Vinyl House (Vinyl House 내의 환경조건과 인체적응에 관한 실험연구)

  • Shim, Bu-Ja
    • Journal of Preventive Medicine and Public Health
    • /
    • v.27 no.1 s.45
    • /
    • pp.59-73
    • /
    • 1994
  • The purpose of this study is to experiments the environmental conditions and the adaption of the human body in the vinyl house. The study was done in spring and winter and experimental clothes were used working clothes in the vinyl house. The results are as follows. 1. Environmental Conditions In the spring season, the indoor air temperature was $27.4{\pm}3.7^{\circ}C$ and the outdoor air temperature was $14.4{\pm}2.7^{\circ}C$. In the winter season, the indoor air temperature was $18.3{\pm}4.8^{\circ}C$ and the outdoor air temperature was $7.6{\pm}2.5^{\circ}C$ on the average. 2. Skin Temperature In the spring season, the mean skin temperatures indoor and outdoor were $33.81{\pm}0.7^{\circ}C\;and\;31.57{\pm}0.8^{\circ}C$ respectively, a difference of $2.24^{\circ}C$. In the winter season, they were $31.95{\pm}1.93^{\circ}C\;and\;29.86{\pm}0.55^{\circ}C$ respectively, a difference of $2.09^{\circ}C$. 3. Clothing Climate In the spring season, the temperature and humidity in the inner layer of clothing were $34.77{\pm}0.80^{\circ}C\;and\;70.75{\pm}1.65%$ indoor, $31.9{\pm}0.52^{\circ}C\;and\;51.9{\pm}3.70%$ outdoor respectively. In the winter season, those were $32.52{\pm}1.04^{\circ}C\;and\;64.65{\pm}3.68%$ indoor, $30.27{\pm}0.96^{\circ}C\;and\;45.07{\pm}2.68%$ outdoor respectively. 4. Physiological Factors Body temperature increased slightly and the pulse rate also rises, but blood pressure decreased a little with the rise of environmental temperature both in the spring and winter seasons. 5. Psychological Factors Thermal sensation in the spring season was expressed as 'slightly warm' or 'warm' indoor and as 'neutral' in the open air, while in the winter it was expressed as 'neutral' or 'slightly warm' outdoor the house and as 'cold' in the open air. Comfort sensation was characterized as 'uncomfortable' or 'slightly uncomfortable' indoor both in the spring and winter seasons, but in the open air it was characterized as 'comfortable' in the spring and as 'slightly uncomfortable' in the winter.

  • PDF

A Study of Clothing Design Preference & Satisfaction with the Fit of Ready-to-Wear Clothing for Older Men (노년기 남성의 의복디자인 선호도 및 치수적합에 대한 만족도에 관한 연구)

  • 서미아;이선희
    • The Research Journal of the Costume Culture
    • /
    • v.8 no.6
    • /
    • pp.864-870
    • /
    • 2000
  • The purpose of this study were to investigate clothing design preference (style, color, fabric print, kinds of fabrics) & satisfaction with the fit of ready-to-wear clothing for older Men. For this study, the questionnaires were administered to 650 older men in seoul from June to August, 1998. Employing a sample of 504 data were analyzed by mean, frequency and percent. With respect to clothing design preference, they prefer suit the style of outdoor clothing on going-out. On distinguish clothing into formal wear & casual wear, the color preference due to seasons has difference in spring clothing. Regarding the degree of fabric pattern preference, nonpattern single color fabric has occupied in formal wear, pattern in casual wear. Regarding the degree of fabric preference, they take a serious view of shape preservation in formal wear, utility (washing, sweat absorption) in causal wear. Suit has the lowest satisfaction in the fit of ready-to-wear clothing. Sleeve length the lowest in the degree of satisfaction for each part.

  • PDF

Eco-friendly Smart Outdoor Jacket Production and Usability Evaluation (환경 친화적 스마트 아웃도어 재킷제작 및 사용성 평가)

  • Lee, Jeong Ran
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.38 no.6
    • /
    • pp.845-856
    • /
    • 2014
  • This study focused on the production and usability evaluation of smart outdoor jackets that are designed to provide convenience to middle-aged people by embedding devices for lighting and location tracing. The results were as follows. 1. Jacket power supplier was a assembled system composed of battery, charger, controller and switch. A solar cell was attached on the upper arm, and a wire type EL on the center line of a raglan sleeve along with a GPS on the left sleeve with a transparent vinyl pocket. The total weight of the jacket embedded with devices was 385-520g. 2. Operation of function, activity, acceptability, safety, convenience for device use, appearance, practical maintenance were selected based on an analysis of evaluation criteria of previous smart wear research. Criteria were narrowed to three major categories of satisfaction, appearance and maintenance. 3. Use satisfaction criterion consisted of wearable device functionality and physical, psychological use convenience. The evaluation indicated actual functionality. EL functions were especially effective and necessary. Convenience of use showed that a smart jacket was thought to be safe and the size was moderate regardless of age and gender. Outer appearance was satisfactory and respondents praised the color. The practical maintenance evaluation indicated that there was no challenge in doing the laundry since the solar battery and GPS were detachable. The practical use of smart outdoor jackets confirmed by fabric that was washable and dried quickly.

A Study on the Design Preference of Clothing According to the Age of Chinese Women Consumers (중국 여성소비자의 연령에 따른 의복디자인 선호도에 관한 연구)

  • 김효숙;이소영
    • Journal of the Korean Home Economics Association
    • /
    • v.39 no.1
    • /
    • pp.1-10
    • /
    • 2001
  • The purpose of this study was to analysis of design preference according to age of consumers in order to obtain basic informations which are necessary for the development of designs that can satisfy the needs and desire of Chinese consumers. The style, color, fabric pattern, fabric, image, and shape of clothing were used for design preference variations. The study was implemented by surveying 280 females living in Beijing, China. The results were as follows: 1) There were significant differences in the preference of style of outdoor clothes according to age. Chinese women in the age of twenties and fifties prefer to wear casual clothes. Preference ratio was more than 60% 2) There were significant differences in the preference of color of spring and summer clothes, but there was no difference in the preference of color of autumn and winter clothes. 3) There was a difference in the preference of fabric pattern of outdoor clothes. Generally Chinese women showed 50% of preference for the no patterned outdoor clothes. 4) There were no differences in the preference of fabric materials. Preferred material for spring and summer was cotton fabrics, and that for autumn and winter was woolen fabrics. 5) In the research of the preferred image of outdoor clothes, generally Chinese women showed the most preference for elegance style. Chines women who are in the age of thirties to forties preferred feminine style. However, Chinese women who are in the age of fifties like to choose simple style. 6) There was a significant difference in the preference of length of jacket and skirt, and generally Chinese women preferred to wear medium length of jacket and skirt. There was no difference in the preference of design of collar and shape of pants. However most Chinese women showed preference for tailored collar and straight shaped pants.

  • PDF

A development of outdoor jackets for active senior males (액티브 시니어 남성을 위한 아웃도어 재킷 개발)

  • Kim, Ji-Eun;Kim, Eun-Kyong
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.20 no.2
    • /
    • pp.31-46
    • /
    • 2018
  • This study was carried out to offer basic data that can be used for outdoor wear production for active senior males, emerging as a new consumer bracket in the era of rapid aging. To this end, this study modified and complemented the patterns of outdoor jackets for active senior males based on existing outdoor jackets that received the most excellent evaluation. On the basis of the research outdoor wear wearing assessment results, this study confirmed those areas to be modified and proposed areas to be considered in manufacturing outdoor wear for this demographic. As a result of existing outdoor wear's wearing assessment, the jacket of brand B was shown to be the most excellent one. This study actually designed research outdoor wear patterns by modifying the problematic parts through the addition and subtraction of spare length or circumference in the sections where fit satisfaction was low by referring to the selected brands' patterns. The research outdoor wear was designed by referring to the preferred outdoor types and colors that were highlighted in the previous survey result of consumer wearing reality, based on the designs of the outdoor wear receiving the most excellent assessment in wearing assessment. Fabric that specially glued two-layered mesh that bonded the thin membrane of synthetic resin with polyester fabric was used as the material in this study. Wearing assessment was conducted by comparing the manufactured research outdoor wear and the existing outdoor wear selected as excellently assessed outdoor wear. Consequently, this study verified that the wearing fit of the research outdoor wear was more excellent in most items. This study proposed final patterns for outdoor jackets suitable for active senior males through the modification of several items that required improvements as per the wearing assessment of the research outdoor wear.

A Study on relation to the Climatic Adaptation and Clothing Weight - In the Case of High School Students - (기후적응과 착의량의 관계에 관한 연구 -고등학교 학생을 중심으로-)

  • Ahn Pil-ja;Choi Jeong-Wha
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.16 no.4 s.44
    • /
    • pp.417-430
    • /
    • 1992
  • To examine the effects of clothes upon human's physiological adaptation to the changes of climatic conditions, clothing weight was examined. The results are as follows; 1. According to the change in temperature, the total, upper and outer clothing weight showed remarked change. Clothing weight change was greatest between the July and October, the change was greater in the coast land and the girl students. 2. The clothing weight tends to be light under outdoor in both regions in all seasons except in July, it is remarked in inland and December. 3. The correlation between $R\"{o}hrer$ Index, Body Fat and clothing weight was recognised to be significantly reversed. 4. Positive correlation between health conditions and clothing weight was recognized in December 5. The correlation between exercise hours and clothing weight was negatively significant in December.

  • PDF

A development of outdoor pants for active senior males (액티브 시니어 남성을 위한 아웃도어 팬츠 개발)

  • Kim, Ji-Eun;Kim, Eun-Kyong
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.21 no.2
    • /
    • pp.57-73
    • /
    • 2019
  • This study was carried out to offer basic data that can be used for the production of outdoor pants for active senior males, which is emerging as a new consumer bracket in the rapidly aging society. To this end, this study modified and complemented the patterns of existing outdoor pants for active senior males, that received the most positive evaluations. On the basis of the research and outdoor wear assessment results, this study proposed the matters to consider in the manufacturing of outdoor pants for active senior males. As a result of the existing outdoor wear's wearing assessment, the pants of brand C were revealed to be the best. This study actually designed research outdoor wear by modifying the problematic parts by adding and subtracting spare length or circumference, on parts where fit satisfaction was low, and by referring to the selected brands' patterns. The research outdoor pants were designed by referring to the preferred outdoor types and colors that were revealed in the survey results. The wearing assessment was conducted by comparing the manufactured research outdoor pants and the existing outdoor pants, which were selected as the best outdoor pants. Consequently, this study verified the fit of the research outdoor pants was superior to most items. This study proposed the final patterns of outdoor pants suitable for active senior males through the modification of several items that required some improvements revealed via the wearing assessment of the research outdoor.