• Title/Summary/Keyword: Oriental image

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A Study on the Costumes and Collaborations in the movie (<위대한 개츠비>의 영화의상과 콜라보레이션 연구)

  • Lee, Heeseung;Kim, Jiyoung
    • Journal of Fashion Business
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    • v.18 no.4
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    • pp.80-96
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    • 2014
  • The purpose of this study is to consider the expression of costume through the review of cinema costumes and to provide the model of cooperation between fashion and movie industry by analysis of collaboration with fashion brands in the movie . The subjects are the 1974 film directed by Jack Clayton and the 2013 version by Baz Luhrmann. Cinema Fashion was studied by analyzing the costumes of the two main characters, Gatsby and Daisy, in each scene. Gatsby's costume appeared as a model of traditional American classic suit, sensitive G-G look that symbolizes social success and traditional casual style that reflects upper-class life style. Daisy's costume expressed pastel toned luxury flapper look, oriental art deco style, and prestigious jewelry representing high class. The collaborations with fashion brands were carried out with Ralph Lauren and Cartier in 1974 film, and Brooks Brothers, Prada, and Tiffany in 2013. The value of prestige brands that matched the images of the movie was utilized, but marketing strategies for the promotion of fashion goods were not enough in 1974 version. On the other hand, in 2013 film, the effects of collaboration of the movie and fashion brands were forecasted sufficiently and marketing campaigns for promotion were performed in a various ways. The characteristics of collaborations were as follows: (1) the usage of prestige brands value, (2) collections planning and promotion using the stories of a movie, (3) the usage of multidirectional digital media, and (4) multi-dimensional promotion using entertainment factors. In collaborations with the movie, fashion brands could make cooperative relationship to produce the positive effects for promotion and prestige image strategies and draw attention of the people to the movie and fashion.

Study on Allegory shown in Bong Joon-ho's Cinema -Focusing on the Cinema "Snowpiercer"- (봉준호 영화에 나타난 알레고리 연구 -영화 "설국열차"를 중심으로-)

  • Kim, Seong-Hoon
    • The Journal of the Korea Contents Association
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    • v.16 no.10
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    • pp.701-710
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    • 2016
  • Perspective of director Bong Joon-ho shown in his movies up to now had been limited to domestic issues but that in the was shifted to the world, mankind, and future of humans. Images exhibited in his movies had the same meanings of many stories in the Bible and myths. The study looks into his philosophical world through the Christian view of the world and the Oriental circulation thinking; the story of the was expressed in before the glacial period, the 17 year glacial period spent in a train, and after the glacial period; structure of the story was composed of allegory as prior to Israelites' Escape from Egypt, desert life for 40 years, and entrance to Canaan. The end in the Bible does not mean complete collapse but it contains aspiration for new heaven and new earth to open a new era, to make a new promise with the God and to live a permanent life. This study intends to interpret the developed in a quite different meaning of imagination of humans' future from the previous one by the director Bong Joon-ho and to make another different explanation underlying in the image projected on the surface layer by the director.

The Non-dual Beauty of TV Makeup Shown in TV Entertainment Programs (TV 오락프로그램의 메이크업에 나타난 불이미(不二美))

  • Kim, Min-Shin
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.3
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    • pp.135-148
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    • 2015
  • The purpose of this study was to research into TV makeup types focusing on Korean aesthetics with recognizing importance of Korean thought amid what the global interest pays attention to South Korea thanks to the recent influence of Hanryu(Korean wave). The following are summary and result of this study. The non-dual beauty is an integrative concept of including ambivalence on the categorical difference in sex, culture and class by transcending the extreme binary division. As this is what reflected the open thought of pursuing balance of yin and yang in Korean people, it is being shown in the form of transcendence and far-outness through TV entertainment programs. Transcendence coexisted with maintaining relative relationship beyond separation in sex. Far-outness was pursuing free sensitivity immanent in the non-separated thought of transcending the past, the present and future. This trend is being indicated similarly to a change in its paradigm from separation to convergence these days. Accordingly, even makeup was showing similarity to the recent trend with being paid attention to the makeup of focusing on identity in sex and to the makeup of being coexisted the past, the present and future with the aspect of being mixed space time. The Korean aesthetics has been feeble in its influence compared to the Oriental image of focusing on China and Japan in the meantime. Hence, this study can be said to have significance in a sense of being the first consideration that compared TV makeup types of focusing on Korean aesthetics and suggested its developmental direction.

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A Study on Uniform Design Applied Orientalism (오리엔탈리즘을 응용한 유니폼 디자인 연구 - 한국·일본·중국의 전통의상을 중심으로 -)

  • Jin, Kyung-Ok;Lee, Min-Jung
    • Fashion & Textile Research Journal
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    • v.5 no.5
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    • pp.443-452
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    • 2003
  • People have been getting interested in the Orientalism and it has come up in various areas due to scientific progress. I designed uniforms, which was simple and western, to show its symbolic meanings in the Orientalism. And I have been trying to generalize uniforms with originality and beauty. I have studied the process of the Orientalism and its changes and transitions, concepts and origins in history. And I applied the styles of Korean, Japanese and Chineses costume on it. I also referred to characters of uniforms, which already had images of Korea, Japan and China. Firstly, Korean styles have a contrast in colors by application of Taegeuk. And they gave lines with dark colors in black one-piece dress. This makes people who are wearing looking slimmer. White ramie top looks fresh and Korean traditional tie called Maedeup is set up for button. Secondly, Japanese styles were mainly Kimono style, one piece. They changed into two pieces designed to be active. So, it has emphasized the image of Kimono with Obi at the waist. Thirdly, Chinese styles basically are Chipao style, which has a Chinese collar and a long skirt, which has opening. But they gradually changed into short skirts and more open in the chest. For one of them, they gave lines in the side of chest, sleeves and skirt to be more natural. The costumes have kept their positions as a part of mass society that grows and changes with speed. And oriental uniforms are not just uniforms any longer only for work. It is quite symbolic like a 'second face' as it represents images for their countries and enterprises.

Protective effect of furosin isolated from Euphorbia helioscopia against glutamate-induced HT22 cell death (등대(燈臺)풀 유래 Furosin의 glutamate에 의한 HT22 세포 사멸 억제 효과)

  • Baek, Ji Yun;Song, Ji Hoon;Choi, Sung Youl
    • The Journal of Korean Medicine
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    • v.39 no.1
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    • pp.35-43
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    • 2018
  • Objectives: In the brain, glutamate is the most important excitable neurotransmitter in physiological and pathological conditions. However, the high level of glutamate induces neuronal cell death due to exitotoxicity and oxidative stress. The present study investigated to evaluate a possible neuroprotective effect of furosin isolated from Euphorbia helioscopia against glutamate-induced HT22 cell death. Methods: Furosin was isolated from methanol extract of Euphorbia helioscopia and examined whether it protects glutamate-induced neuronal cell death. The cell viability was determined using Ez-Cytox assay. Anti-oxidative effect of furosin was determined by DPPH scavenging activities, and the levels of intracellular reactive oxygen species (ROS) were determined by the fluorescent intensity after staining the cells with $H_2DCFDA$. To evaluate apoptotic cell death, we performed nuclear staining and image-based cytometeric analysis. Results: The cell viability was significantly increased by treatement with furosin compared with the treatment with glutamate. Furosin showed a strong DPPH radical scavenging activity ($EC50=1.83{\mu}M$) and prevented the accumulation of intra cellular ROS. Finally, the presence of 50 and $100{\mu}M$ furosin significantly the percentage of apoptotic cells compared with glutamate treatment. Conclusion: The present study found that furosin is a potent neuroprotectant against glutamate-induced oxidative stress through inhibition of apoptotic cell death induced by glutamate. Therefore, the present study suggests that furosin as a bioactive compound of E. helioscopia can be a useful source to develop a drug for the treatment of neurodegenerative diseases and acute brain injuries.

Health Behaviors, Reproductive Health History, and Sexual Behaviors of College Students (대학생의 생식건강 관련 건강행위, 생식건강력 및 성행위 실태)

  • Ahn, Suk-Hee;Park, In-Sook;Han, Jin-Sook;Kim, Tae-Im;Kwak, Myung-Soon;Chung, Hi-Sook
    • Women's Health Nursing
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    • v.14 no.3
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    • pp.205-212
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    • 2008
  • Purpose: The purpose of this study was to survey the health behaviors related to reproductive health, reproductive health history, and sexual behaviors of college students in local areas. Method: With a survey design, 792 college students from C and D areas were recruited to assess health behaviors such as smoking and alcohol drinking, as well as history of reproductive health and sexual behaviors. The data were collected by a self-administered questionnaire from November to December, 2007. Result: Mean age of the students was 20.8(SD=1.96) and gender distribution was 29.2% for male and 70.8% for female. Unhealthy behaviors were alcohol drinking, smoking, excessive weight loss, and irregular exercise; unsafe sex practices were experience of sexual intercourse with multiple sex partners and history of sexually transmitted disease (STD). Male students had more alcohol drinking (p=.04), smoking(p<.001), excessive weight loss(p=.01), experience of sexual intercourse with multiple sex partners(p<.001), history of STD(p=.025) compared to females. On the other hands, female students participated in regular exercise less than males(p<.001). Conclusion: College students seem to perform unhealthy behaviors related to reproductive health and less effective way of safe sex practices. Therefore, a planned education program for reproductive health promotion operated by college level is needed to assess and improve the level of reproductive health in college students.

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Stylized Facial Illustration (스타일화된 얼굴 일러스트레이션)

  • Son, Min-Jung;Cho, Sung-Hyun;Lee, Seung-Wook;Koo, Bon-Ki;Lee, Seung-Yong
    • Journal of the Korea Computer Graphics Society
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    • v.14 no.2
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    • pp.27-33
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    • 2008
  • We propose a stylized facial illustration method that expresses important features of a target highly abstractly but effectively from a human facial picture. Our method first detects facial components such as eyes and their associated regions from an input image, and then uses the detected results to render a stylized portrait. Our illustration method mainly consists of two key components and additional components: a tonal illustration component to draw simple tones, a line illustration component to draw a set of lines, and additional illustration components for hair, clothes. etc. The illustration part of the proposed method aims at illustrating features of a target effectively in a highly abstracted way like hand-drawn paintings. In order to achieve this goal, our method adopts an oriental black-ink painting style, which expresses objects effectively with empty spaces and simple expressions such as abstracted lines.

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Effects of Kaempferol on Lippolysaccharide-induced Inflammation in Mouse Brain (Kaempferol이 LPS로 유도된 생쥐 중추신경계 염증에 미치는 영향)

  • Lee, Hung-Gi;Kim, Do-Hoon;Kim, Youn-Sub
    • The Korea Journal of Herbology
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    • v.30 no.1
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    • pp.77-84
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    • 2015
  • Objectives : Brain inflammation early activates the microglia and activated microglia secrete a variety of pro-inflammatory cytokines. Kaempferol, which is a flavonoid in Cuscutae Semen, shows a wide range of physiological activities, including neurons protection and anti-inflammatory actions through inhibition of pro-inflammatory mediators. The present study examined the modulatory effect of kaempferol on cytokines [tumor necrosis factor- alpha ($TNF-{\alpha}$), interleukin-1beta ($IL-1{\beta}$) and interleukin-6 (IL-6)] and cyclooxygenase-2 (COX-2) mRNA expression and microglia activation in the brain tissue of the mouse. Methods : Kaempferol was administered orally three doses of 10, 20 and 30 mg/kg respectively, once 1 hour before the lippolysaccharide(LPS) (3 mg/kg, i.p.) injection. Brain tissue was removed at 4 hours after LPS injection. Cytokines and COX-2 mRNA expression in the brain tissue was measured by the quantitative real-time polymerase chain reaction (PCR) method. Iba1 expression was calculated by western blotting method. Microglia was observed with immunohistochemistry. Immunohistochemistry stained microglia was analyzed by using ImageJ software. Results : Kaempferol 20 and 30 mg/kg was significantly attenuated the expression of $TNF-{\alpha}$, $IL-1{\beta}$ and IL-6 mRNA. Kaempfrol 10, 20 and 30 mg/kg significantly attenuated COX-2 mRNA expression in the brain tissue. Kaempferol 30 mg/kg significantly suppressed the increase of Iba1 protein expression by LPS. Kaempferol 30 mg/kg significantly decreased the number of microglia in the cerebral cortex and the number and cell size of microglia in the hypothalamic region and the area percentage of ionized calcium binding adaptor molecule 1(Iba1)-expressed microglia in the hippocampus. Conclusions : This results indicate that kaempferol plays an anti-inflammatory role in the brain.

Extraction of Face Type and Tongue Color Analysis for Diseases Diagnosis in Web-Based Environments (웹 기반 환경에서 질병 진단을 위한 얼굴형 추출 및 설색 분석)

  • Cho, Dong-Uk;Kim, Bong-Hyun;Lee, Se-Hwan
    • The KIPS Transactions:PartB
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    • v.14B no.2
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    • pp.71-80
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    • 2007
  • In this paper, We propose face type classification, tongue region extraction and tongue color analysis method for Oriental medicine diagnosis system to supply web based medical treatment information. This presents to construct system that takes super aging society and uses ocular inspection and longue diagnosis in web-based to embody this by an IT Technology as generalization and popularization of medical benefit are social requirement and supplies medical treatment information. Place that reflect living body signal of human body ordinarily and appear becomes iris or tongue, five sensory organs etc. This paper proposes classification of face type, extraction of five sensory organs for observing a person's shape and color among diseases diagnosis based on home health care that propose to develop and region extraction and color analysis etc, of tongue which intensively represents the bio-signals of human-beings. Finally, the effectiveness of this paper is verified by several experiments.

A Study on Kidney Diseases Diagnosis System for Sensation Type Using Physiological Signal Analysis (생체 신호 분석을 이용한 감각형 신장 질환 진단 시스템 연구)

  • Cho, Dong-Uk;Kim, Bong-Hyun;Lee, Se-Hwan
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.31 no.10C
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    • pp.964-972
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    • 2006
  • The kidney keeps with close relationship in the internal organs, that the kidney function filtering eliminate the wastes to the urine on the processing to replace the old with the new blood. In case of these problem in the kidney, there is no way to catch out with self-awakening symptom except for serious illness. This problem can solve with keeping the systematic diagnosis method in the kidney trouble shooting. Under the circumstances, the importance of the diagnosis for the kidney disease is growing day after day. In this paper, among the great four diagnosises, using the way of ocular inspection & auscultation, we would like to propose rouble shooting in the way of the kidney. To do this, through the assistance of the input image, extract the value of the color with appropriate output, analysing the color of the face with related to the kidney, using the results we would like to get the accurate symptoms on the kidney's problems. Also, through analysing and comparing with the relationship the kidney and the signal of voice, we would like to realize the proof system of human health. Finally, we'd like to make proof of the usefulness for proposed method from this study.