• Title/Summary/Keyword: Online-to-offline

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Noble Approach of Linear Entropy based Image Identification (영상 인식자를 위한 선형 엔트로피 기반 방법론)

  • Park, Je-Ho
    • Journal of the Semiconductor & Display Technology
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    • v.18 no.3
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    • pp.31-35
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    • 2019
  • Human beings have been fascinated by the applicability of the medium of photography since the device was first introduced in the thirteenth century to acquire images by attempting primitive and rudimentary approaches. In the 21st century, it has been developed as a wide range of technology that enables not only the application of artistic expression as a method of replacing the human-hand-painted screen but also the planar recording form in the format of video or image. It is more effective to use the information extracted from the image data rather than to use a randomly given file name in order to provide a variety of services in the offline or online system. When extracting an identifier from a region of an image, high cost cannot be avoided. This paper discusses the image entropy-based approach and proposes a linear methodology to measure the image entropy in an effort to devise a solution to this method.

Impact of the COVID-19 pandemic on women's health nursing clinical practicums in the spring 2020 semester in Korea: a nationwide survey study

  • Kim, Mijong;Jeong, Geum Hee;Park, Hae Sook;Ahn, Sukhee
    • Women's Health Nursing
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    • v.27 no.3
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    • pp.256-264
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    • 2021
  • Purpose: This study investigated the impact of coronavirus disease 2019 (COVID-19) on women's health nursing clinical practicums in undergraduate nursing schools in Korea during the spring 2020 semester. Methods: A cross-sectional online survey on clinical practicum teaching experiences in the spring 2020 semester was distributed to members of the Korean Society of Women Health Nursing (KSWHN) who taught undergraduate nursing. One faculty member from each of 203 institutions was requested to respond and there were no duplicate participants. Seventy-nine participants (38.9%) responded and 74 responses were analyzed. Descriptive statistics were presented for all survey items. Results: Fifty-two faculty members (70.3%) belonged to universities and 22 (29.7%) taught at colleges. Thirty-eight (51.4%) answered that their institutions had affiliated teaching hospitals. More than half (52.7%) conducted hospital-based clinical practicums either entirely (n=20) or partially (n=19), whereas the rest of them (47.3%) conducted clinical practicums at school or home via online teaching. The typical teaching methods for offline or online education were case conferences, tests or quizzes, scenario studies, nursing skill practicums, (virtual) nursing simulations, and simulated patient education. Most of faculties (93.2%) supported the development of an educational platform to share educational materials and resources, such as case scenarios. Conclusion: Nursing faculty members utilized various teaching methods to enhance clinical skills and mitigate limited clinical exposure during the early stage of the COVID-19 pandemic. The KSWHN should move forward to develop an education platform and modalities for members who face many challenges related to the accessibility and quality of nursing education contents.

Shopping Orientation Impacting Reuse Intention of O2O Services: Focusing on the Moderation of Impulse Buying Tendency (쇼핑성향이 패션 O2O 서비스 재이용 의도에 미치는 영향: 충동구매성향 조절효과를 중심으로)

  • Hahn, Jungwon;Lee, Eun-Jung
    • Fashion & Textile Research Journal
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    • v.20 no.6
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    • pp.645-655
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    • 2018
  • Online to Offline(O2O), a new model of e-commerce, has been gradually recognized and accepted by consumers. Electronic commerce has become diversified and O2O marketing is the new trend of e-commerce. The rapid popularization of mobile Internet and online shopping makes O2O service gets more attention. Although recently O2O service and O2O marketing get much attention, there is no much preceding research about the antecedents of mobile shopping of O2O market. The purpose of the study is to examine the effect of shopping orientation on intention to reuse O2O services and the moderating effect of impulse buying tendency. A total of 209 surveys were collected online in total for the data of the study. The key findings of this study are as follows: First, convenience seeking shopping orientation has a positive effect on the intention to reuse O2O service and brand seeking shopping orientation has, too. Second, impulse buying tendency positively moderated the relationship between hedonic seeking shopping orientation and intention to reuse O2O service, and negatively moderated sales seeking shopping orientation and intention to reuse O2O service. The results of this study presented some implications for operators at O2O service area. Research findings and study limitations are discussed.

Information Communication Ethical Study on the Protection of Digital Copyrights and Alternatives: Focusing on the Secondary School Students

  • Huh, Junho
    • Journal of Multimedia Information System
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    • v.3 no.2
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    • pp.27-34
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    • 2016
  • In the past, the judicial circles in the Republic of Korea (ROK) were generous to the online copyright violations of computer software compared to other academic areas or offline violation. However, they started to reconsider such a practice since the FTA talks with some advanced countries began so that new laws had to be established, especially after the first round of negotiations with United States of America (USA) in 2006 during which they changed their views on the matter. Now it became possible to penalize digital copyright violations through lawsuits, and from March 1st, 2017, the court is expected to abolish the nonsuit system for teenagers. Thus, this paper has reviewed the ethical aspects involved in digital copyright protection and examined the possible alternatives, dividing them into three broad groups, before proposing a digital copyright protection curriculum for secondary education.

Proposal Self-Assessment System of AI Experience Way Education

  • Lee, Kibbm;Moon, Seok-Jae;Lee, Jong-Yong
    • International Journal of Advanced Culture Technology
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    • v.9 no.4
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    • pp.274-281
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    • 2021
  • In the field of artificial intelligence education, discussions on the direction of artificial intelligence education are actively underway, and it is necessary to establish a foundation for future information education. It is necessary to design a creative convergence teaching-learning and evaluation method. Although AI experience coding education has been applied, the evaluation stage is insufficient. In this paper, we propose an evaluation system that can verify the validity of the proposed education model to find a way to supplement the existing learning module. The core components of this proposed system are Assessment-Factor, Self-Diagnosis, Item Bank, and Evaluation Result modules, which are designed to enable system access according to the roles of administrator, instructors and learners. This system enables individualized learning through online and offline connection.

The Impact of Social Network Service, Trust and Cognition on Customer Loyalty in Internet Shopping

  • Sun, Han-Gil
    • Journal of Information Management
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    • v.42 no.2
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    • pp.211-234
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    • 2011
  • The development of information technology improves the globalization of the world economy. This change was able to expand the cyber space, and the online community known as the cyber community is made within the existing offline community. From the cyber community's activity, the concept of social network services created, and recently developed social computing. Social computing is the current situation and the next step in the online community. Currently, most CIOs are using social computing for workplace empowerment. As online transactions become more active, the strategy to increase customer loyalty in Internet shopping is an effective tool to increase profit for the company, and as a method to maintain competitive. With the growth of electronic commerce, through insurance of customer loyalty on the Internet, a company can establish a long-term relationship with customers, so for this, it is important to have reliable relationship with customers. Also, through advertisement and commercial information, the cognition of Internet shopping looks can be effective in retaining customers. In this study, it explores how social computing and trust and cognition of Internet shopping are effective in maintaining customer loyalty. As the result of study, the trust and cognition of Internet shopping are significantly effective on customer loyalty, but the sense of social computing. Still, social computing has not matured enough to be as effective in retaining customer loyalty. However, it does indicate that social computing has significantly increased the trust and cognition in Internet shopping. In this study, as the concepts of the social network service and social computing are applied in Internet shopping, which are actively discussed by scholars, it is expected that the basis of the study could improve and present the idea of social shopping.

An Empirical Study of Non-PG Based Mobile Payment Service (NonPG 기반 모바일 결제서비스에 관한 실증적 연구)

  • Lee, Chanhee;Bok, Joonghyo
    • Convergence Security Journal
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    • v.16 no.7
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    • pp.13-19
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    • 2016
  • Recently one of the main keywords representing of Korea is O2O The O2O market is an intersection of online commerce and offline commerce. The spread and popularization of smartphones transform payment market environment from online-based(PC) to mobile-based(Smartphone) which enable payment service expanses to on/off-line both markets. Due to this movement, data security is mo vulnerable than online-based payment service but the preference of serviceability, security threat becomes bigger.O2O service expansion is now at the stage of beginning with the limited influence, but could affect to the establishment of on/off line payment system of VAN and PG in the future. However, in the moment, the motivation to destruct the system is still weak. In this research, the possibility of Non-PG mobile payment service was suggested as a new way of mobile payment service by using PG. With suggestion, it could eliminate the issues of payment method beforehand and provide low fee to merchants.

A Study on Encouragement Strategy of Electronic Commerce planned Event to Young Class of People (젊은 계층을 대상으로 이벤트 기획을 통한 인터넷 거래 활성화 전략)

  • Park, Seong-Jin;Lee, Hyun-Chang;Shin, Seong-Yoon
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.11
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    • pp.77-83
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    • 2011
  • With the development of online shopping and the rapid growth of IT technology, among various forms of online shopping the intense competition also more deepen. So in online shopping and offline shopping can get differentiation characteristics of competitiveness, so our marketing target is the couples and planning to couples' activity is necessary. In this research, it is planning and implement an web site to design and implement sales strategies for the young people. For this, we analysis based on the existing commercial site's event planning of couples, design and suggest strategy for increasing sales, construct a web site with couples' birthday marketing strategy and various commemorative activities and customer visit web sites with activities more prominent as the goal, and with marketing planning and information configuration as the centre. This is expected to be through to increase effect of the part of the object by customer group activities to improve sales.

The Effect of Cognitive Dissonance Experienced in Online Communication on Face-to-Face Communication Intention (댓글 소통 환경에서 존재하는 인지부조화가 직접 소통 욕구에 미치는 영향)

  • Iee, Jung
    • Journal of Intelligence and Information Systems
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    • v.28 no.4
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    • pp.61-79
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    • 2022
  • This study investigated the effect of cognitive dissonance that people experience during online communication on face-to-face communication. When people communicate with others on Interne using the comment system, they know that all the people including themselves equally participate in the discussion as one of the many commenters. At the same time, they somewhat distrust other commenters' attitudes because of the Internet anonymity. We name this seemingly contradicting beliefs as cognitive dissonance and examine how these beliefs affect the intention to communicate in face-to-face. Also, the proposed research model includes other factors such as curiosity and the differences in attitudes between online and offline. To verify the hypotheses, a total of 323 comment system users were recruited and show that most of the hypotheses were supported. This study emphasized its implications by examining the reasons when and why people prefer direct communication rather than comment based communication.

Proposal of VR exhibition platform for artist-led art process (작가주도적 아트프로세스 VR전시플랫폼 제안)

  • Park, Young-ju;Kim, Tae-hyeong;Park, Sae-yan;Jo, Yun-seo;Choi, Na-yeon;Choi, Jong-in;Park, Su-E
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.05a
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    • pp.263-265
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    • 2022
  • In online exhibitions, the artist's differentiated exhibition composition is important because the exhibition immersion decreases compared to offline exhibitions. Therefore, the purpose of this paper is to propose a new online exhibition platform by developing a PC APP service that exhibits the work production process led by the artist. To this end, literature surveys, visitor surveys, and in-depth interviews were conducted. Based on this, a prototype was implemented with Figma and Unity. As a result of the study, visitors answered that online exhibition planning needs to be improved, and the artist said that if the artist's autonomy is guaranteed in the composition of the exhibition hall, the understanding of the work can be improved. By applying this, a system was developed that allows artists to display their own production process data. The significance of this paper is to help visitors improve their understanding of the work and improve the delivery of the artist's work.

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