• Journal of the Korea Institute of Information Security & Cryptology
• /
• v.17 no.1
• /
• pp.81-88
• /
• 2007

In on-line transaction, the transparency is the key factor for the taxation and customer's rights. Using the cash register concept of the off-line transaction, we studied on-line transaction register model for the e-commerce transparency. Although on-line transaction register may be used under the related e-commerce laws, in this paper, we only considered the mechanism of the register. The register issues the digital receipt, and then the receipt can be verified the validation by the models developed in this paper.

• The Journal of Information Systems
• /
• v.14 no.2
• /
• pp.155-172
• /
• 2005

Securities companies which faced with severe competition should not only attract new customers but also retain their on-line customers. This study examines the factors affecting loyalty of on-line stock trading customers. The research model based on the previous studies was established and the research hypotheses were generated. The test results based on the data gathered from 87 users of on-line stock trading services show that user satisfaction, learning cost, transaction fees, and reputation influence customer loyalty. User satisfaction, learning cost and reputation are positively related to customer loyalty, whereas transaction fee is negatively related to customer loyalty. The results also support that information quality and system quality are positively related to user satisfaction. The hypothesis that transaction fee is related to user satisfaction is not supported. There is no significant information to say that security risk is related to user satisfaction. It is considered that the study results may help managers to increase customer retention.

• Journal of Information Technology Services
• /
• v.4 no.1
• /
• pp.1-13
• /
• 2005

Many buying and selling companies have participated in B2B electronic commerce in order to boost sales and cut down purchase prices respectively. There are some studies on buying and selling companies performances of using B2B e-marketplaces which provide electronic B2B transaction services such as finding transaction partners, providing on-line transaction process like auctioneering, etc. This study investigates the critical failure factors against B2B e-marketplace in other words B2B market-maker or B2B intermediary. We proposed 4 hypotheses asserting that 4 critical failure factors make reverse effects on B2B intermediary performances. We adopt the Balanced Score Card (BSC) framework to evaluate B2B intermediary performance. Data were collected from 46 respondents of B2B intermediaries in Korea. Analyses showed that traditional off-line B2B practices like refunding to buyer or transactions without legal documents and low quality of product information and catalog are critical failure factors against B2B intermediary performance.

• Journal of Korea Society of Industrial Information Systems
• /
• v.7 no.5
• /
• pp.91-95
• /
• 2002

Electronic commerce over the Internet is predicted to grow at an ever-increasing rate over the next few years, with on-line sales already heading for several billion. Many companies are using this new sales channel, and a few retailers now have established major on-line sales sites. There have been some successes, particularly in technology, business-to-business and niche markets. This paper has been produced to summarise the basics of electronic commerce system, covering on-line catalogues and on-line purchasing. Electronic commerce systems consists of the authoring tools and web applications, the electronic payment technology, and the security and transaction processing.

• Journal of The Korean Association of Information Education
• /
• v.2 no.2
• /
• pp.174-182
• /
• 1998

Recent advances in technologies such as internet have led to the emergence of virtual universities. However, existing technologies have many problems to be applied on virtual university implementation. Especially, existing transaction models are not appropriate to support virtual universities. In this paper, we present a transaction model to support virtual universities. First, we discuss general virtual university environments. After that, we introduce transaction model requirements for virtual universities. Those requirements include on-line processing, flexibility on transaction length, unpredictability, interactivity and parallelism. Then, we present a transaction model reflecting those requirements, and transaction processing techniques. Finally, we discuss future research issues based on our transaction model and processing techniques.

• Journal of Distribution Research
• /
• v.10 no.2
• /
• pp.1-26
• /
• 2005

The purpose of this study is to identify the consumer factors influencing the channel choice in the brokerage transaction. The 14 consumer factors were extracted from the two perspectives: first, the off-line channel is based on the relational benefits offered by the salespeople, second, the on-line stock exchange is a transaction mediated by the internet technology. The results shows that the channel choice is significantly influenced by the 8 out of 14 consumer factors hypothesized: interpersonal orientation, risk-taking tendency, amount of money invested, price consciousness, time length of internet usage, innovativeness, information privacy sensitivity, intrinsic desire for information. And the results of discriminant analysis shows that three consumer factors-risk-taking tendency, time length of internet usage, and information privacy sensitivity-are most valuable in discriminating off-line vs. on-line customers.

• Journal of the Korea Safety Management & Science
• /
• v.3 no.3
• /
• pp.131-141
• /
• 2001

Since 1990's, the Information Technology(IT) of combination between PC and Internet has progressed rapidly. As a fast development of Information Communication Technology and spreading of network, the previous economic state, the method of dealing, transaction object and a scope of transaction is changing. Like this, as raising of IT, the existing off-line commercial transaction is moving to electronic commercial one which based on the web. These days, a electronic distribution system of enterprise and the electronic commercial transaction between small company and customer is being operated, but there is no full developed proper system between small retailor and mid distribution center. So on this paper, the system which manage a simple marketing as well as Inventory Management & customer management will be presented.

• Journal of Global Scholars of Marketing Science
• /
• v.13
• /
• pp.71-88
• /
• 2004

Although the factors that affect the width of latitude of price acceptance is well documented, the attempt to develop a practice-oriented methodology to calibrate the region of price insensitivity (i.e., a latitude of price acceptance) for a given individual brand has been relatively rare. The researcher aims to try to full this gap by developing a conjoint analysis-based procedure that can be applied to many industries. Furthermore, we examine the difference in the latitude of price acceptance between on- and off-line transaction in stock industry in Korea. The conjoint analysis-based procedure was applied to measure the disaggregate price response curve for individual stock investment both on- and off line transaction channel. The curves from the samples enable us to estimate the individual choice probabilities corresponding to applied price points. Using t-test the differences in mean choice probabilities between the list price and another price point were tested, through which we can get the latitude of price acceptance for a given brand in stock market. These procedures were tested in on- and off-line stock market in South Korea. The results showed that investors on off-line channel have wider latitudes of price acceptance than the investors on on-line transaction system.

• Journal of Korea Society of Digital Industry and Information Management
• /
• v.7 no.3
• /
• pp.63-74
• /
• 2011

Credit cards are more convenient than cash of heavy. Therefore, credit cards are used widely in on_line (internet) and off_line in nowadays. To use credit cards on internet is commonly secure because client identification based security card and authentication certificate. However, to use in off_line as like shop, store, department, restaurant is unsecure because of irregular accident. As client identification is not used in off_line use of credit cards, the irregular use of counterfeit, stolen and lost card have been increasing in number recently. Therefore, client identification is urgently necessary for secure card using in off_line. And the method of client identification must be simple, don't take long time, convenient for client, card affiliate and card company. In this paper, we study a reform measure of the structure and transaction process for the safety improvement of a credit cards. And we propose several authentication method of short-and long-term for client identification. In the proposal, the client authentication method by OTP application of smart-phone is efficient nowadays.

• The Journal of the Korea institute of electronic communication sciences
• /
• v.8 no.3
• /
• pp.479-486
• /
• 2013

This study aims to survey the influence of the internet-based real estate transaction systems used by the common people on their decision-making for buying the real estate. That is, the purpose of this study is to review how the system for selection of the real estate has influence on the decision-making for buying the real estate, by exerting influence on the customer-satisfaction. Also, I want to present a scheme for the more effective internet-based real estate transaction system so that the real estate agents may grasp the on-line real estate transaction system and understand the intention of the customers for buying, and thereby establish the active marketing strategy.