• Archives of design research
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• no.18
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• pp.37-48
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• 1996

For succesful political advertisements the role of mutual communications between advertisers and their targets (i.e. voters) should be magnified, which must be based on the understanding of voter's life-style including the trends of daily life, their philosophy and attitude toward the contemporary matters. During the campaign period for the last parliamentry election the most important issue was nothing but who could be the best representer of their region without any political considerations compared to previous election and the decision made by voters has been evaluated as one of most brilliant ones so far. One thing to note from the last election is that many new faces have been high lighted and that could not have been possible if they could not differentiate their campaign from one of unchanged senior politicians by calling more attentions of voters to them by scrutinizing competitors' election pledges. The differentiation strategy in election campaigns is basically detecting small signs of changes in voters life\ulcornerstyle, bringing them into relief and provoking voters attentions to the election and advertiser. In this sense niche marketing strategy is the differentiating strategy itself and it can be a useful guide in political advertisement for the triumph of advertiser in elections as well as for heathy and fresh political environments on the basis increased attentions of voters. In this paper, aiming at further development of the niche marketing in political advertisements we propose questions whether the niche marketing in the last parliamentary election was introduced on the basis of concept of differentation by analysing last election's strategies targeted at voters specific dispositions.

• Journal of Engineering Education Research
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• v.15 no.5
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• pp.3-7
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• 2012

Utsunomiya University started a 3-year project to develop an education program for postgraduate students to cultivate leadership spirits. The program is centered on a PBL in which each group of students is required to find an engineering or social problem themselves and start a project to solve the problem. Projects vary widely, from a straight product development to a summer program for children or local area development. Student groups are advised by senior engineers from industries. They give advice as to how a project should be managed and run, but will not give instructions. The PBL is compulsory for all students in the engineering master course students. The new education program also includes a series of lectures by engineers to show engineers' job, activities, and career in the industry. Internship programs are also provided, in which students will be given opportunities to actively apply their knowledge and skills to real engineering tasks offered by the industry. The students are expected to gain something more than just experiences.

• The Journal of Industrial Distribution & Business
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• v.8 no.2
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• pp.11-20
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• 2017

Purpose - The elderly do not want to know what they want and what happiness is, and have no interest in their society. Thus, many studies have been made to investigate real-life situations and to find a solution. Further studies are needed to investigate the effect of the elderly's dating upon happiness. This study investigated the effects of the elderly's dating upon life satisfaction. Research design, data, and methodology - After coding, SPSS Win18.0 was used. The study was investigated as follows. The subjects were 530 elderly of 3 cities in Chungnam who live without children. A total of 512 questionnaire responses were used after we excluded 18 questionnaire because of incomplete responses. Results - The elderly's date value accounted for 3.22 of 5 in full. In this study, the interviewees (82.3%) said normal or higher level to be satisfied with the date. Conclusions - With the extended life span of the elderly, their chances to retain or make new partners have increased. Considering this trend, social workers and others in senior centers should give health services to the elderly to consult and give educational programs to be free from prejudice and conservative attitudes. Most of the elderly had desire to date but thought that with prejudice and bias.

• Journal of Korean Library and Information Science Society
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• v.31 no.2
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• pp.63-91
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• 2000

In ths study, I proposed the need for strengthening the information analysis function of research library whch is in charge of knowledge control in a company based on knowledge management. In the operating steps of information management for a company, 1 studed about providmg analyzed dormation at the level of a professional in various forms through intranet within a company after processing and analyzing the collected raw lnformation to make customized lnformation according to the need of each group, rather than passively providing information as required by users. By establishmg the senior decision-making person within the company as the core user in contrast with information s e ~ c e spr ovided in large libraries, ths will give us a new position as lnformation manager, who can accomplish tlie corporate goal. Also, I proposed the details for becoming a pioneer in knowledge management system.

• Journal of the Korean housing association
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• v.26 no.6
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• pp.181-190
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• 2015

This study emphasizes a new senior housing type which can provide individual housing units and common facilities for retirees, particularly who will be retired from universities. It is called a university-based retirement community. This study conducted a questionnaire survey to investigate future residents' needs for architectural environments that included housing types, common facility features, and proximity, and also development methods in response to the university involvement levels. The survey questionnaire was administered in one national university in Korea. A total of 214 responses were valid for statistical analyses. Major findings are as follows: Over 65% of the respondents were willing to live in the university-based retirement community. Regarding the location of the community, they responded the community would not need to be located on campus. Preferred common facilities in the UBRC were indoor fitness centers, the shuttle bus stops connecting to the adjacent areas, and bath and sauna facilities. The respondents emphasized university's contribution toward offering educational programs for UBRC residents. Lastly, their responses to the university role and involvement in the development and construction process were identified. This study results are expected to provide essential information for facilitating the Korean model of university-based retirement communities in the future.

• Journal of Information Technology Applications and Management
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• v.18 no.3
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• pp.1-30
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• 2011

InnovVizwas designed and developed anew as avisualization and simulationtool to present innovation and strategy information. The InnovViz system employs two key types of technology, namely mixed reality (MR) and neural network (NN). An experiment was conducted to examine the usability, acceptance and possible adoption of this new system. Participants comprised 4 experts from 4 top performing entrepreneurial firms and 161 master degree students from 2 leading universities. The study used a modified UTAUT model and a cognition and perception model. The results revealed that when the InnovViz was introduced, the key drivers to adoption are Facilitating Conditions (FC) and Voluntary to Use (VOL). Adequate knowledge and sufficient resources were found to strongly affect FC construct. The expert's rating of a firm's innovation and performance was more congruent with senior students with a technology-background than with a finance and accounting-background. InnovViz was seen as providing complex information with an ease of use and usefulness for showing data and assessment. Among the three types of visuals depicted by InnovViz, experts rated their usefulness in descending order as follows: Cube, Tetrahedron and Saturn. Finally, experts found backward simulation to be slightly more useful for assessment than forward simulation.

• Journal of Korean Home Economics Education Association
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• v.7 no.2
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• pp.67-77
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• 1995

This study aims at seeking the effective career guidance and operational plan. We collected data from questionaries to 305 students of vocational school, and 135 students on vocational course for the recognition of and request for vocational home economics curriculum. Collected data were analysed by frequency, percentage, and X(sup)2, and SPSS/PC(sup)+ program are used for the statistical analysis. 1. The main considerations of students in their decision of course were the accessibility of getting a job, or a higher education aptitude, interest, and so on. They made their own decision in choosing their course, relatively were satisfied with their choices. As for the course after graduation they hoped to come by a job related to their major in order to have3 an opportunity for further education, and teachers stood up for the large extent to which their students are satisfied with vocational training by answering that there would be higher possibility of using their major. 2 The results of the investigation into the desirable home economics vocational training in future showed that students of vocational schools desired for the scientific teaching and learning method. Students on vocational curse requested that the educational system should be supported. And new curricula were those for gerontology. interior design, and cookery and bakery.

• The Korean Journal of Emergency Medical Services
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• v.8 no.1
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• pp.19-32
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• 2004

This study was conducted to identify an initial fire station experience of EMT students, so to better understand their' practice experience in fire station. The subjects were 28 EMT students of C department of Emergency Medical technology in C city, who were demonstrating at the fire station in C city. This study was approached by phenomenological method, collected data were analyzed by Colaizzi's method, the results were as a follows. From the protocol, 201 significant statements were organized into 93 formulated meanings. From the formulated meanings, 30 themes were identified, organized into 16 theme clusters, and then 7 categories. EMT students got experienced 'tension' in resulting from new training situation and at the field practice, 'comport and gratitude', in feeling of identity and a bond sympathy with senior EMT, in training environment and heartfelt care, 'stress' from lack of knowledge and skill, difficulties in field practice for 24 hours, in dealing with making interpersonal relationship with patient and staffs and from the insufficiency of instruction, 'confidence feeling' from the participation of field treatment, in improving of learning, in self-esteem of EMT job, 'confusing feeling' of conflict of the path in work, 'disappointment and doubt' by the discrepancy between learning and actuality, and disappointment of actuality, 'feeling of lack' based on the passive attitude. The results of this study are to use as basic data for students attending fire station experience for the first time.

• Journal of Mechanical Science and Technology
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• v.20 no.5
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• pp.652-657
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• 2006

Although many methods about the control of irregular external noise have been introduced and implemented, it is still necessary to design a controller that will be more effective and efficient methods to exclude for various noises. Accumulation of errors due to model tracking, internal noises (thermal noise, shot noise and 1/f noise) that come from elements such as resistor, diode and transistor etc. in the circuit system and numerical errors due to digital process often destabilize the system and reduce the system performance. New stochastic controller is adopted to remove those noises using conventional controller simultaneously. Design method of a model tracking dual controller is proposed to improve the stability of system while removing external and internal noises. In the study, design process of the model tracking dual stochastic controller is introduced that improves system performance and guarantees robustness under irregular internal noises which can be created internally. The model tracking dual stochastic controller utilizing F-P-K stochastic control technique developed earlier is implemented to reveal its performance via simulation.

• The Journal of the Korea Contents Association
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• v.19 no.11
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• pp.653-663
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• 2019

This study focuses on the integrity education at the elementary school by the four components as follows: moral sensitivity, moral judgment, moral motivation, and moral practice. This class was conducted by senior teachers of 30 years of teaching experience in Seoul. As a result, teachers and students were very interested and involved in the new program. In the future, this study waits for more diverse quantitative and qualitative research to verify the effectiveness.