• Title/Summary/Keyword: New Market

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Characteristics of Korean TV Program Market (국내 방송 콘텐츠 유통 시장의 구조적 특성)

  • Lee, Moon-Haeng
    • The Journal of the Korea Contents Association
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    • v.10 no.9
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    • pp.146-154
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    • 2010
  • Korean TV program market has started since 1995 along with Cable TV and local TV stations and increased significantly due to Korean wave. Now the new platform such as IPTV makes a new opportunity of growth to the TV program market. This study will analyse the actual status and mechanism of Korean TV program market. To begin, Korean TV market is still dominated by terrestrial TV in domestic distribution market and in exportation even though the windows are diversified. This has influenced not only for the production market but also the distribution market as the following: continuous conflicts between terrestrial TV and independent production companies even though the significant increase of independent production in quantity ; terrestrial TV's dominance in distribution market with enormous libraries as for the major content provider. In addition, there are limited independent distributors due to the exclusive trade of TV programs by terrestrial TV. As for the exportation, foreign market for Korean TV programs are mainly Asian countries like Japan, China, etc. Furthermore, since the genre of distribution has been concentrated in dramas, it is time to make efforts to find a solution. Thus, this research can give a guideline as for the first step.

The Present and Future of the Food Market in Northeast Asia: Confectionery Markets

  • Jeong, Han-Na-Ra;Moon, Junghoon
    • Agribusiness and Information Management
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    • v.4 no.1
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    • pp.41-47
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    • 2012
  • The Asian food market has been growing recently, due to the role played by major Asian countries, which include Korea, China, and Japan. This study is purposed to investigate the potential of the food market in these Northeast Asian countries and to suggest future direction for global food companies. For in-depth analysis, this study is limited in scope to the confectionery market and analyzes that market within two frameworks: first, the 'Market Attractiveness Matrix' which transforms the 'BCG Matrix' to fit into the food market in order to analyze the flow in the Asian confectionery market; and second, analysis of the potential growth of the market using a Category Development Index (CDI), which aids in understanding the growth potential of a market. The European food market has recently reached its capacity and is now experiencing a low growth rate (Data Monitor, 2011). It is time for food companies to find a new 'blue ocean' to avoid fierce competition in the mature markets of Europe. Therefore, this analysis of the confectionery market, using the Market Attractiveness Matrix and CDI will suggest opportune directions for global food companies.

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An Empirical Study at Firm Level on New Technological Trade Theory (신기술무역이론의 미시적 실증연구)

  • 김선홍
    • Journal of Korea Technology Innovation Society
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    • v.1 no.2
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    • pp.192-207
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    • 1998
  • This paper focuses on the relationship between innovation and export performance of technology-based firms in Korea. This study analyses the relationship between innovative activity and firm's performances using a sample of 760 technology-based firms in Korea. As for the firm's performance indicators, export is employed. The empirical results support that innovation has a positive effect on firm's export performance. However, for small and medium firms, the relationship between innovative activity and export performance is an U-shape quadratic form, which shows that small firms takes a minimum innovative expenditure in order to access the abroad market. Also, with product differentiation, innovative firms tends to devot more to domestic market than to abroad market. Therefore, it can be concluded that innovative activity builds market power and accelerates export performance. And product differentiation through advertising expenditure make innovative firms less exporting.

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Research on the Condition of Small Household's Housing and Small-housing Market for the Private Constructors' Targeting Strategy (주택 공급자의 목표고객 설정을 위한 소형가구의 주거 현황과 소형주택의 시장 현황 분석)

  • Lee, Eunjoo
    • Korean Institute of Interior Design Journal
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    • v.26 no.5
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    • pp.117-124
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    • 2017
  • Current socio-demographic change that small households are increasing fast requires new business model in housing industry. Purpose of this study is to suggest a strategic direction to the private constructors by analyzing the condition of small household's housing and small-housing market in Seoul metropolitan area. With referring to literature and analyzing statistical raw data, it was found that residents of small household were residing in different type, scale and occupation of housing depending on their age, gender and region, and small housing market was at the beginning stage so that there was no dominant figure yet. Implications are as follows: private supplier should satisfy the needs of individual subgroups of small household, then should respond to the industrial change towards rental business, finally were suggested to launch a new brand of small housing.

New Business Models for Telecommunications Company in Aging Society (고령화 사회 환경 변화에 대응하는 정보통신 산업 비즈니스 모델 설계)

  • Kim, Yeong-Uk;Lee, Yeong-Ho;Kim, Yeong-Jin;Kim, Hye-Won;Lee, Jeong-Min
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.11a
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    • pp.108-111
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    • 2006
  • In this paper, we develop the business model of telecommunication company that facilitates to explore new business opportunities in aging society. Considering the trend of aging society, we analyze the market drivers of senior market. Analyzing market dynamics and value chain, we design a set of business models for telecommunication company. In addition, we describe the evolution path of the proposed business model in terms of technology development and market. Finally, we develop a framework for evaluating the effectiveness of the business model.

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A National Strategy for Wind Power Dissemination -Through Analysing Changes and Behaviour of Leading Wind Markets- (풍력발전의 보급확대 전략 -선진 풍력발전시장의 환경 및 행태 분석을 통한-)

  • Kim, Eun-Il
    • New & Renewable Energy
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    • v.2 no.4 s.8
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    • pp.93-101
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    • 2006
  • 풍력발전의 보급확대는 전력시장의 특성으로 인하여 국가적 차원의 정책에 의존될 수 밖에 없는 태생적 한계를 지니고 있다. 역설적으로, 풍력발전은 정부기획에 의하여 시장조성(설계)이 가능하고, 따라서 풍력발전과 관련한 설비제조업, 발전사업, 단지 건설업 및 서비스업 등으로 구성되는 '풍력산업'은 국가적 차원의 적정한 정책 수단으로 육성될 수 있는 새롭게 부상하는 산업부문이다. 선진 외국의 전력시장에서 관찰되는 풍력산업의 출현 및 성숙과정을 참고로, 우리나라에서의 풍력발전의 보급확대를 위한 전략을 원론적 차원에서 모색하고자 하였다. 기술경영학적 관점에서 풍력산업의 육성도 결국 '기술주도'가 아닌 '시장주도'에 의한 것이 효과적일 수밖에 없으며, 풍력발전의 보급확대를 통한 수요의 창출은 에너지믹스(Energy Mix)와 관련한 국가차원의 정책적 의지와 선택의 문제일 뿐이다.

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Empirical Study on Digital Core-Banking System

  • Kang, Hee Yong;Weon, Dal Soo
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.2
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    • pp.48-57
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    • 2017
  • In the last few years, banks have experienced more challenging market than any other times. They need to find new ways to reconnect with their customers and rebuild their trust. But in the race to the future some banks are taking clear lead. Research works show that while high perform leading banks are different, they also share some common characteristics and principles that have allowed them to move ahead to profitable growth. Cost cutting is no longer enough to succeed in tomorrow's world. Instead, the IT function needs to work shoulder-to-shoulder with the business to support the growth agenda. Therefore "C" level's attention is moving from cost reduction towards customer experience, speeding to market for new offerings, analytics and distribution channel enhancements, taking advantage of several levers that will shape the technology agenda for the high performing organization. Next generation of digital core-banking solutions will improve pre-existing capabilities, introduce new innovations and drive qualities such as flexibility and scalability to support time to market.

Profit Evaluation Model for a Generator Investment in the Wholesale Electricity Market (도매전력시장에서의 발전기 투자 수익 평가 모형)

  • Jung, Jung-Won
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.56 no.7
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    • pp.1205-1210
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    • 2007
  • Several mechanisms are introduced for the procurement of capacity adequacy. In the competitive electricity market, however, it is a GENCO that makes generation investment decision. A GENCO will invest a new generator when it can get more profit than cost. There requires a model to evaluate profit with respect to a new generation investment. In the view of long-term investment, evaluation of a profit of a generator in the electricity market is quite different from that of short-term operation. In this paper, a new profit-evaluation model is proposed for the long-term generation investment. It can treat the probabilistic characteristics of generators, ie, forced-outage-rates, which affect profit of generators.

Digit all Furniture (디지털 퍼니쳐)

  • 오준식
    • Journal of the Korea Furniture Society
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    • v.15 no.1
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    • pp.27-40
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    • 2004
  • Designers in Korea have stuck to development of furniture which has high reliance of foreign national resources. They made mistake that they didn't try to make inroads into the world market. They have kept production system of labor intensive method till 1990. They imitated foreign manufactures to win in domestic economy. It became the complete lack of exploitation experience and brought stagnation of design which couldn't defeat. Now Korea is making progressive impression in territory of an electron and information in a foreign market. A new progress of furniture design which was developed centering around a digital suggest a new appearance that will lead a future with modernization in a space of residence. This sis a new starting point which was most completed by anyone. If we will prepare without delay we can take part in a world market with competitive power.

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Innovation Height and Firm Performance: An Empirical Analysis from the Community Innovation Survey

  • ISOGAWA, DAIYA;NISHIKAWA, KOHEI;OHASHI, HIROSHI
    • KDI Journal of Economic Policy
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    • v.37 no.1
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    • pp.44-72
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    • 2015
  • This study evaluates the economic impact of product innovation by using firm-level data from the Community Innovation Survey conducted in Japan. It accounts for possible technological spillover from innovation activities and examines the extent to which new-to-market product innovations contribute to firm performance. Econometric analysis using a simultaneous equation model reveals that new-to-market product innovation is likely to increase a firm's sales without cannibalizing those of existing products and generate more technological spillover to other firms. Moreover, such innovation is more likely to emerge from firms collaborating with academic institutions. The paper concludes by discussing policy implications of these findings as well as points to the importance of cross-country comparison between Korea and Japan.

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