• Title/Summary/Keyword: New IT Service

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An Empirical Study on Consumer Acceptance of IPTV Service

  • Kim, Jung;Ryu, Myong-Hwan;Lee, Dong-Won
    • 한국IT서비스학회:학술대회논문집
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    • 2008.11a
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    • pp.153-156
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    • 2008
  • In recent years, IPTV attracts great attention along with the digital convergence of communication and media technologies. IPTV combines the advantages of TV and Internet and changes our lifestyle dramatically. In addition, the IPTV service is capable of becoming a new business model which has huge growth potentials in technology-converging marketplaces. This study examines critical factors on the consumer's adoption of the IPTV service. Based on the Innovation Diffusion Theory (IDT), IPTV specific attributes and personal characteristics, we derive eight key factors in the research model. compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square (PLS) method on the data collected through a web-based survey, we test our research model with several hypotheses. From this study, we find that diversity of contents, compatibility and interactivity have a significant indirect effect on the use of IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.

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A Proposal for a New Industrial Classification System by Service Economy Perspective (서비스경제 관점의 산업분류체계 개선 제안)

  • Chae, Jongdae;Kim, Hyunsoo
    • Journal of Service Research and Studies
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    • v.8 no.1
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    • pp.89-102
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    • 2018
  • The Industrial Classification is a systematic taxonomy of industrial activities and the Standard Industrial Classification is used in all country by their own a consistent classification method. Therefore, it is employed to analyze current status of industry affairs using statistical investigations in terms industrial activities for making industrial policies and to compare industrial activity among countries. Since the Second Industrial Revolution, the need for the homogenous standard of industrial classification among countries emerged as the economic and industrial exchanges between the countries have became more active. In 1940, Colin Clark who british economist divided the industry into the first (primitive), second (processed), and third (service) industries. Based on this, the United Nations Office for Statistics (UNSD) established International Standard Industry Classification (ISIC) in 1948, which most countries invoke it. ISIC(International Standard Industry Classification) and the standard industry classifications of countries have reached the present after several revisions since the enactment of the Act. In the 2000s, the standard industry classification is amended to reflect the emergence of new industries and changes in industrial structure, mainly featuring the creation and segmentation of sections in the tertiary industry domains. It also shows that primary and secondary sectors are shifting to tertiary industry. In this study, the causes of these common phenomena are systematically identified and the problems present classification systems have been analyzed. Also proposed is the direction of formation of the industrial classification system from a service economy point of view and the conceptual model of the new classification system. In the future, it is necessary to validate the proposed model through this study and to carry out various new classification system studies.

Mobile Web Service Performance Enhancement by Simplifying Architecture (모바일 웹서비스 성능 향상 처리기 설계)

  • Oh, Soo-Lyul;Ryu, Gab-Sang;Kim, Chul
    • Journal of The Korean Association of Information Education
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    • v.15 no.2
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    • pp.287-294
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    • 2011
  • In this paper, we suggest performance enhanced Mobile Web service architecture. Mobile Web Services are new technology that integrates different applications to provide interoperability. SOAP is a lightweight message exchanging protocol and is a principal factor that decides the Web Services performance. When a mobile Web Service is implemented with the Java technology, it should be implemented with both a SOAP message processor like AXIS, and Java Servlet container (e.g. Tomcat). This typical implementation is not efficient because it requires an additional communication port and process. In this paper, we suggest a new method that replaces this typical approach to enhance Web Service performance.

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The Environmental Perceptions of Pre-service Secondary School Teachers about the Global Environment (지구 환경에 대한 예비 중등 교사의 환경 인식)

  • Cheong, Cheol
    • Journal of the Korean earth science society
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    • v.24 no.4
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    • pp.273-280
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    • 2003
  • The purpose of this study is to investigate the environmental perceptions of pre-service secondary school teachers about the global environment. The Subjects are 133 pre-service secondary school teachers. As an indicator of environmental perceptions, the modified New Environmental Paradigm (NEP) instrument was used. This modified NEP instrument consists of four dimensions: the negative results of growth and technology, relation of humankind and nature, quality of life, and limits of biosphere. The results of this study suggested that a majority of pre-service secondary teachers held ecological environmental perceptions. They also had a similar environmental perception to education major. However, there were significant differences in environmental perceptions and the variables of education experience on environment-related subjects. Based on the findings of this study, it is recommended that environment-related subjects. Based on the findings of this study, it is recommended that environmental education be a mandatory course in education programs.

A Study on the Quantified Point System for Designation of Personal Identity Proofing Service Provider based on Resident Registration Number

  • Kim, JongBae
    • International journal of advanced smart convergence
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    • v.11 no.4
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    • pp.20-27
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    • 2022
  • In this paper, we propose to improve the designation examination criteria of agencies that provide personal identity proofing based on the resident registration number (RRN), a 13-digit number uniquely assigned by the government to identify Korean citizens. In online commerce, etc., the personal identity proofing agency (PIPA) is a place where online users can prove their personal identity by presenting an alternative means instead of their RRN. The designation examination criteria for PIPAs established in 2012 is a revision of the relevant current laws, and there is a problem in applying the designation examination for alternative means of RRN as the current examination standard. Therefore, in this paper, we propose a method to make the current examination criteria applicable to the newly designated examination of the personal identity proofing service provider based on the current RRN alternative method. According to the current designation examination criteria, only those who satisfy all the examination criteria are designated as the PIPA. However, in reality, it is not in line with the purpose of regulatory reform to require that all examination criteria be satisfied. In the proposed method, it is proposed to apply the standard score system for designation of PIPAs, to make the law current, to secure legal compliance, and to establish a new examination standard to provide a new alternative means of personal identity proofing service. By applying the proposed method to the PIPA designation examination, various alternative means of RRN can be utilized in the online commerce service market.

A Case Study on the Usage of Mobile Banking Service (농협의 모바일 뱅킹 서비스 사례)

  • Kim, Byung-Gon
    • Proceedings of the Korea Database Society Conference
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    • 2010.06a
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    • pp.249-264
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    • 2010
  • Mobile banking is a subset of electronic banking which underlies not only the determinants of the banking business but also the special conditions of mobile commerce. Nowadays wireless networks are being evolved and diversified. In this situation The wireless e-commerce is in the limelight on new profits of Carriers. Because of this situation, the importance of mobile billing service is being emphasized. This paper searches the definition and service types of mobile banking, and suggests status and prospects of domestic mobile banking. We suggest the basic direction, the stage of development and functions of services by analyzing the cases of Nonghyup's. Finally we derive the critical factors from those and suggest the effect of introduction and the direction of development. From the customer perspective, mobile banking has many strengths. For example, it allows that all customers access banking service at anytime, anywhere more easily than telephone banking or pc banking. And it reduces the time and the effort for using the service. It enables the company to make a business against global customers. On the other hand, from the company perspective, it has a lot of potential that affect market share and reduce the costs of human and material resources which used to operate and support branches. However, it needs many efforts to reach at the stage of completion. And We will have to solve the problems that develop many contents, expend the range of services and raise the service convenience.

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Analysis of Privacy Vulnerability Caused by Location-Based Service (위치기반 서비스에 따른 개인정보보안 취약점의 사례분석)

  • Choi, Hee Sik;Cho, Yang Hyun;Kim, Jung Sook
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.3
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    • pp.151-159
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    • 2014
  • Recently, spread of large amount Smartphones made users to download location-based service applications, which provided by application developers. These location-based service applications are convenient tool for users. Location-based service use technology to find location of user and provide information of user's location. Leakage of information of user's location and expose of privacy life raised new controversy. In this thesis, it will analyze relations of increase of Smartphone market, usage of Location-based service and severity of personal information leakage. Also, it will analyze examples of user's case of damage which caused by leakage personal information and find solutions to reduce damage of personal information leakage. In research, it will find cases of damage that cause by Location-based service. Also it will analyze and research cases of damage and present with graph and chart. In conclusion, to reduce and prevent from damage which caused by leakage personal information, it is important that users and application developers to realize danger of private and personal information leakage. Also, user's personal information must deal with cautiously and application developers have to research and develop the application with powerful security.

A Study of a Personalized Curation Service and Business Model based on Book Information (도서정보 기반의 고객 맞춤형 큐레이션 서비스 및 비즈니스 모델 연구)

  • Kwon, Hyeog-In;Na, Yun-Bin;Yu, Mi-Ok;Choi, Kwang-Sun
    • Journal of Information Technology Services
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    • v.14 no.1
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    • pp.251-262
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    • 2015
  • This study checks the conceptual definition of domestic book curation which is still in the beginning stage, the necessity of developing service and business, domestic and overseas case of relevant service. Further, the problem of book recommendation service and the difficulty anticipated in the embodiment of service are investigated together and the business model as new IT service is suggested to supplement them. Specifically, the collection of book information and customer information (interest and purchase pattern) and the procedure of mining the collected information and the process of embodying visualization was presented in the sector of service in the first place. Then, the technical transfer of developed solution and the construction cost and the method to impose commission over contents sales are presented in the sector of business. Diverse social and economic effects are expected to realize by developing and utilizing such services, namely, promoting the distribution of excellent book which were kept in dead storage so far due to lack of marketing support, recommendation readers the proper books which are convenient and necessary.

The Changes in a Public Management Paradigm and the Implications for Public Enterprises: A Perspective of NPM, NPG, and NPS (공공관리 패러다임의 변화와 공기업에 미치는 시사점: NPM, NPG 그리고 NPS를 중심으로)

  • Woo, Yoonseuk
    • Land and Housing Review
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    • v.12 no.3
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    • pp.1-10
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    • 2021
  • A public management paradigm matters for public enterprises as it has a direct impact on their business management and the performance evaluation on public institutions by the Ministry of Strategy and Finance. This research reviews key theories about public management that has attracted attention since the 1980s: New Public Management (NPM), New Public Governance (NPG), and New Public Service (NPS). These paradigms represent their unique features in terms of efficiency, networks, and public service, and have their own merits and shortcomings. This research asserts that more integrated and multi-dimensional approaches to the public management theories are needed to effectively cope with rapidly changing environments for public enterprises.

Analysis on the Determinants of International Competitiveness in OECD Service Industries (OECD 국가의 서비스산업 경쟁력 결정요인 분석)

  • Seo, Hwan-Joo
    • Journal of Information Technology Services
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    • v.8 no.2
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    • pp.189-204
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    • 2009
  • Our study aims to investigate the determinants of international competitiveness and international specialization in services, using OECD service trade data. Real exchange rates, world demand, economies of scale, diffusion of IT, human capital, R&D expenditure and institutional variables are introduced as explanatory variables in regressions for 29 OECO countries over $1996{\sim}2003$. Some of major findings from the study can be summarized as follows. First, economies of scale play important role in transport and business services. Second, the index of freedom to trade measured by Faster Institute has a positive and significant impact on international competitiveness in telecommunication, finance and insurance and business services. Third, IT provides favorable condition to build international competitiveness in finance and insurance and business services. Fourth, R&D expenditure contributes to the amelioration of international competitiveness in transport services, while investment in new equipments contributes to increasing the competitiveness in telecommunication services. Thus, our results show the importance of the industrial base for developing a competitive service economy.