• 제목/요약/키워드: New Business Opportunity

검색결과 220건 처리시간 0.026초

A study on the O2O Commerce Business Process with Business Model Canvas

  • PARK, Hyun-Sung
    • 유통과학연구
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    • 제18권5호
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    • pp.89-98
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    • 2020
  • Purpose: The growth of online commerce is now becoming a major threat and a new opportunity for retailers. Existing offline retailers struggle to cope with new online retailers' threats by utilizing offline infrastructure. Besides, online retailers expand their online strengths to offline sales by opening their offline stores. Many retailers are paying close attention to the O2O business and the resulting changes. Thus, this research focuses on the O2O business model and process that retailers can adopt. Research design, data and methodology: Considering the features of products that retailers sell, this paper divides O2O business process with the following criteria: delivery lead-time and delivery area. And This research uses the business model canvas to define the features of O2O commerce business process. This paper also uses nine key elements in the business model canvas for analyzing the structure of O2O commerce business. Results: This paper suggests the delivery model of retailers respond to offline customer orders and summarizes the following results. (1) Considering characteristics such as logistics process, delivery area, and product type, we define the features of O2O business models: wide-area (warehouse) based O2O business model, regional area (store) based O2O business model and time-separated O2O business model. (2) This study checks the availability of the business model through the business cases of O2O business models. (3) This study also analyzes the O2O business model of domestic retail companies by the factors defined in the business model canvas. Conclusions: Retailers can adopt the O2O business process to fit their business requirements and strategy. The online retailers who deal with normal consumer products mainly have the wide-area based O2O business model. The wide-area based O2O business model can be suitable for retailers who manage inventory centrally. The time-separated O2O business model can be a good solution for fresh food retailers to operate the logistics process efficiently. And to shorten the delivery lead-time of fresh foods, the regional area based O2O business model can be fit to the retailer that utilizes its offline logistics or sales infrastructure. It may be much more important for retailers to share the inventory information with other branches and to change the role of offline stores.

겸업제한 폐지에 따른 전문건설업체의 경쟁력 요소 변화에 관한 연구 (A Study on Competitiveness Changes of Specialty Construction Firms Under No Restriction in General and Specialty Contracting)

  • 최상범;박희택;박찬식
    • 한국건설관리학회:학술대회논문집
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    • 한국건설관리학회 2008년도 정기학술발표대회 논문집
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    • pp.619-623
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    • 2008
  • 2008년부터 건설시장 진압규제 완화의 일환으로 실행된 일반 및 전문건설업체 간 겸업제한이 단계적으로 폐지되어 상호간의 시장진입이 가능해짐으로써 각 기업에게 위기 또는 기회가 될 수 있는 환경이 조성되었다. 반면 이러한 새로운 제도적 변화는 건설기업들의 적응력, 생존력, 그리고 더 발전할 수 있는 경쟁요인과 경영전략을 수립해야 될 필요성을 제기한다. 본 연구는 겸업폐지에 따라 전문건설업체에서의 경쟁력 요소 변화를 측정 분석하고, 그에 따른 지속적인 성장을 위한 핵심 경쟁력 요소를 전문건설업체의 입장에서 제시하는 것을 목적으로 조사 분석하였다. 그 결과, 6개 분야의 주요 경쟁력 요소를 기준으로 하위계층의 핵심경쟁력 20개 요소를 추출하였고, 겸업제한폐지 이후의 전문건설업체는 주요 경쟁력 요소별 변화에 상대적으로 크게 영향을 받는 것으로 파악되었다. 또한, 겸업제한폐지 전후에 따른 핵심경쟁력 요소를 동일계층 내에서 분석하여 상대적인 경쟁력 요소의 중요도 변화를 측정하여 제시하였다. 본 연구의 결과는 건설 환경의 변화 하에서 전문건설업체의 장기적 경영전략 수립에 기초적 자료를 제공할 수 있을 것이다.

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Acceleration of the Customer Education Paradox by a Smartphone

  • Lee, Ji-Eun;Zoe, Chou
    • International Journal of Contents
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    • 제11권1호
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    • pp.31-40
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    • 2015
  • This paper primarily intends to explore whether smartphones accelerate the customer education paradox. Smartphone usage is becoming a mainstream habit, and it is changing people's shopping experience and conventional practices, hence presenting new challenges to the market. A smartphone affects customers strongly when they are trying to choose a product/service among a variety of options, and making purchase decisions. With smartphones bringing such changes and challenges to the market, especially to the companies and stores, it is important to understand market trends in order to retain the loyalty of existing customers as well as to attract new buyers. Therefore, companies and stores should offer enhanced and better technical service quality, along with the use of tools such as QR codes. Further, mobile based websites would offer a suitable approach in assisting customers using smartphones to obtain better information of greater value. The results of this study imply that there is an opportunity for organizations to design various methods of imparting customer education by using smartphones, such as loading applications on a smartphone that lead to more information with good quality and present real benefits regarding the products/services.

중국의 동북아 물류중심화 현황과 발전전략에 관한 연구 (A Study of China's Condition as the Logistics Hub of Northeast Asia and a Development Strategy)

  • 오문갑
    • 유통과학연구
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    • 제12권2호
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    • pp.95-103
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    • 2014
  • Purpose - Korea has a better geographical location than other nations in the Northeast Asian region. This means that Korea has an opportunity to become the center of international physical distribution in Northeast Asia. Korea should take advantage of this opportunity by exploring appropriate strategies to achieve this goal, assuming government willingness, with a view to capitalizing on the geographical advantage of the Korean peninsula and constructing a comprehensive physical distribution network system. If we prepare for this scenario, Korea could become the center of international physical distribution in Northeast Asia. Research design, data, and methodology - This study has the purpose of determining how shipping companies form partnerships with third-party logistics providers, and the relevant implications. The survey methods used were personal interview and a questionnaire distributed through e-mail, fax, mail, and telephone. A total of 600 questionnaires were distributed, out of which 285 were returned. Of the collected questionnaires, 10 were excluded because of insufficient content, leaving 275 to be used in the study as available valid samples. The data that was collected from these samples was analyzed using the data coating process and by employing a statistical package program. Results - Flexible policies, administration, and systems will be needed to create better business practices. In this dissertation, first and foremost, the results reveal that in order to become the center of Northeast Asian logistics, Korea must transition into a new paradigm based on the current economic and social systems that have stemmed from bureaucracy, inflexibility, chauvinism, and egalitarianism. Flexible policies, administration, and systems will be required to create better business practices. Domestic logistics corporations need to occupy a strategic logistics hub, create a logistics network, and activate value-added logistics business strategies by ensuring significant manpower and by building a logistics information system to strengthen their competitive edge, creating an improved system. Conclusions - In this dissertation, first and foremost, we point out that in order to become a center of North East Logistics, Korea should change to a new paradigm from the old one based on current economic and social systems that have stemmed from bureaucracy, inflexibility, chauvinism, and egalitarianism. More reasonable business laws, systems, and policies based on market-driven flexibility and transparency should be created. Moreover, social norms and rules should be reasonably established, to accomplish political and social security. Korea has to cultivate a culture of tolerance for foreign companies. This involves a change of paradigm for the development of the capital city and satellite cities. It will take a powerful task force or organization to plan and execute the vision that aims to meet these needs, accomplish the necessary goals, use the appropriate system effectively, and make Korea a key country in the field of Northeast Asian logistics.

중국의 산업구조변화와 한중간 새로운 네트워크 구축에 관한 연구 (The Industry Structure Change in China and The Study Related of Building Korea-China's New Network)

  • 김경종;서종현
    • 대한안전경영과학회지
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    • 제13권3호
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    • pp.175-182
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    • 2011
  • The purpose of this article is to suggest what is the desirable direction of economic relationship between Korea and China. The economic relationship between countries is based on how the present network is. As the economic relationship between countries grows, the network between countries will expand. In the past, the economic relationship between Korea and China is cooperative one from the viewpoint of international division of labor. Korean industries was focused on the value-added and mid-advanced technology products, while Chinese was focused on the labor-intensive products. As the China's economy grows for more than thirty years, there is a great change in China's economic policies and environment. China's industry structure is moving from the labor-intensive industry to technology-oriented industry. China's exports to the global market is increasing very fast, and China's domestic market is also growing. The change in Chinese industries' structure bring about severe competition in the global market. The expanding China's domestic market is also good opportunity as the new market in the world. The change in China's industrial structure needs for Korea to establish the 'New Network" between two countries. Korea has to grab the new opportunities in the China's domestic market and find new cooperative network with the products and industries.

국가어항 투자의 어업소득 기회 영향 분석: 성향점수매칭 이중차분법을 이용하여 (Analysis of the Impact of Investment in National Fishing Ports on Fishery Income Opportunities Using the Propensity Score Matching Difference-in-difference Method)

  • 김봉태
    • 수산경영론집
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    • 제53권3호
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    • pp.85-101
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    • 2022
  • This study analyzed the performance of the national fishing port development project, which lacked ex-post impact evaluation despite a lot of investment in terms of fishery income opportunities. Using micro data from the Census of Agriculture, Forestry, and Fisheries, the sales amount of fishery products and the proportion of fishery-related businesses were used as performance indicators. The fishery households in the fishing port area (treatment group) and those not in the area (control group) were classified through data pre-processing, and factors unrelated to the fishing ports were controlled using the propensity score matching difference-in-difference method. The analysis target is six fishing ports with large investment in from 2010 to 2014. As a result of the analysis, it was confirmed that the sales of fishery products increased significantly in four of the six fishing ports, and the proportion of fishery-related businesses increased in two fishing ports. The analysis method of this study can be fully utilized in the evaluation of the Fishing Community New Deal 300 Project, which is in need of performance analysis.

간척지 자원순환형 축산단지의 도입 가능성 연구 (A Study on the Possibility of Introducing a Resources Circulation Type Livestock Zone of Reclaimed Land)

  • 윤성이
    • 한국유기농업학회지
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    • 제17권3호
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    • pp.307-326
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    • 2009
  • The present study suggests a concept of resources circulation type agriculture and a concept of a livestock zone related to it and evaluated economical efficiency about a possibility of the resources circulation type livestock zone based on the concept. As a result, when the resources circulation type livestock zone is operated in an area of 1,300ha, it was evaluated that the profit of 11,244 hundred thousand won per year is generated, compared to the conventional agriculture. When light and heat expenses and roughage of Hanwoo production, production of TMR forage as well as income of the energy and composting business of livestock manure at the recycling center were considered in addition to that, it was judged that the present zone development bushiness has enough business feasibility. However, it is necessary that the support regulations, etc. is constructed so that all produced compost byproducts are used at farmhouses and the system related to facility investment assurance and assistance of operating expenses is maintained. It is thought that the complement of a system is also necessary so that energy or power generation expenses can be operated in the same conditions as other new & renewable energy, and the nation's purchase of carbon credits(CDM) is investigated and systemized in the early period, and construction of a revitalization plan of the business through budget securing of the Ministry of Agriculture and Forestry related to the trade of CDM and carbon emission rights is also a business that should be urgently developed. In the future, the change of an outside environment will further promote use of the energy. Also, as people, who don't know agriculture. farm village, increase day by day because of population concentration in a city, an opportunity that can new added value through experience tourism or educational programs utilizing them is increasing. Accordingly, if programs utilizing social characteristics, such as utilization as a space of tourism. leisure. experience, system construction of bio-energy and system construction that Micro Grid or Smart Grid as a dispersed storage and generation system is stabilized, are constructed, it can be said that revitalization or success conditions of the zone is further achieved.

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한국형 TAC 제도의 협동관리적 할당량관리체계(QMS)에 관한 연구 (Development and Implementation of Cooperative-based Co-management TAC Quota Management System in Korean Fisheries Management)

  • 이상고;류정곤
    • 수산경영론집
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    • 제32권1호
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    • pp.99-123
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    • 2001
  • The relatively recent emphasis on a total allowable catch(TAC) system is placing new demands on fisheries management. Korean fisheries law has provided recently for implementation of the TAC based on fishery management system, in order to conserve and manage fisheries resources rationally in its exclusive economic zone(EEZ). In 1998, the TAC system was first applied to Korean fisheries. This TAC system is currently undergoing a second trial period, having been put under the system for 20012002 and continuous trial basis until the complete settlement of EEZ system agreement among three countries, Korea, China and Japan. The TAC system implementation needs are sophisticated information collection, analysis and modeling that will continue to increase and require the high management resources. In addition, data on social and economic impacts on TAC system is sometimes inadequate. The implementation of the TAC system provides a unique opportunity to examine the limits of management information and resources, and to solve the problems in Korean fisheries management system, These limits and problems are complicated by an inadequate biologically and economically information and insufficient management resources. Government and fisheries cooperatives must be cooperated in the management process in order to minimize its conflicts and maximize commitment to sustain fishery development. Recognition of the ineffectiveness and its potential consequences leads to the adoption of the cooperative-based co-management approach in implementation of TAC system. In 1998, the TAC system was first applied to Korean fisheries, where traditional fishery management has consisted mainly of technical measures and input controls. The QMS of TAC system has been implemented in the form of cooperative-based co-management framework. This QMS framework was chosen to overcome many difficulties and limits that a competitive TAC system would impose on Korean traditional fisheries management. The implementation of the QMS of TAC system provides a unique opportunity to examine the limits of management information and resources, and to solve the problems in Korean fisheries management system.

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4G 무선가입자망 구축 동향 및 고도화 방안 (Trends and Analysis of 4G Wireless User Access Networks Issues)

  • 황호영;홍정완;김승천;노광현
    • 한국전자거래학회지
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    • 제16권3호
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    • pp.145-158
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    • 2011
  • 최근 스마트폰 사용의 급속한 확산은 국내외 무선망 사업자들에게 기회와 과제를 동시에 제시하고 있다. 기존의 음성 통신 시장의 정체라는 문제를 무선 데이터 시장의 확대를 통해 해결할 수 있다는 중요한 기회와 함께 폭발적으로 증가하는 거대한 데이터 트래픽을 수용할 수 있도록 고효율 무선가입자망을 새로 구축해야하는 도전 과제를 맞고 있는 것이다. 본격적인 네트워크 경쟁 시대를 맞아 무선망 사업자들 간에는 LTE 주도의 4G 네트워크 조기 구축 전략과 3G 및 4G 혼합형 망고도화 전략간 경쟁이 치열하게 전개되고 있다. 사업자의 미래 네트워크 전략으로 LTE 조기도입에 따른 4G 단일 망 위주의 전략이 성공적일지 HSPA+, WiFi, 클라우드 컴퓨팅 등 대체 망을 통한 복합적 망고도화 전략이 성공적일지에 대한 판단이 중요한 시점이다. 향후 현 시점에서의 판단과는 다른 의외의 결과가 나올 수도 있음은 물론이다. 본 논문에서는 이러한 국내외 통신산업의 망고도화 동향과 추이를 살펴보고 다양한 망고도화 이행 전략을 비교 분석하여 앞으로의 4G 네트워크 경쟁에 대한 전망과 효율적 운영 방안을 도출하고자 한다.

20세기초 미국의 현대적 대기업 등장에 관한 연구 (A Study on the Emergence of the U.S. Modern Big Business in the Early 20th Century)

  • 임종화
    • 산업진흥연구
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    • 제5권4호
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    • pp.91-100
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    • 2020
  • 미국은 19세기말~20세기초기간에 영국경제를 추월하면서 대기업체제가 출현하였다. 이러한 미국의 성장은 양질 이민의 지속적 유입과 교통수송기관의 혁신적 발전과 전국적 시장형성 및 체계적이고 조직적인 과학기술의 R&D가 이룩한 '미국식 생산양식'현출에 있었다. 1895년이후 10년동안 미국경제는 수직·수평적 통합의 거대합병현상이 일어 300여개 이상의 기업들이 합병에 참여했다. 대기업의 출현이 인식되기 시작한 초기에는 미국내의 시민들은 '부와 기회의 땅' 미국의 전통적 상징이 위협받을 것이라는 우려에서 반(反)대기업운동을 전개하였다. 대기업의 행위를 규제할 정부기구가 설치되고 규제법안이 실행되었으나, 종국적으로는 새로운 경제질서를 수용하고 받아들였다. 이는 대기업 등장이후 초래된 미국의 경제적 번영과 물질적 풍요 및 대기업운영이 이룬 경영관리체제의 효과에 연유된 것을 확인하였다.