• Title/Summary/Keyword: New Business Opportunity

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A Study on the Impacts of Entrepreneurship and Transformational Leadership on Employment and Startup Awareness : Mediating Effects of Corona 19 Social Issue (앙트러프러너십과 변혁적 리더십이 취·창업 인식에 미치는 영향 연구 : 코로나 19 사회적 이슈의 매개효과)

  • Park, Cheol Woo;Kang, Gyung Lan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.5
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    • pp.51-63
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    • 2020
  • In this study, the objective of the study was to verify how college students' entourage and transformational leadership can affect employment and entrepreneurship perception. In addition, with the coronavirus infection, which has a widespread global impact over the past few months, we want to see how the social issue of pandemic affects the personal characteristics of college students and their perceptions of employment and entrepreneurship. Research Results University students with high entrepreneurship and transformational leadership perceived the social issue of the Corona 19 pandemic as a crisis, which is comparable to the economic crisis, and rather than cringe, adapting to the shift of a new paradigm, new job opportunities or opportunities for entrepreneurship It was found to be an opportunity to recognize as. As the untact society is expected to become a new normal, securing new employment and entrepreneurship opportunities is emerging as an important factor through cultivation of entrustment and transformational leadership. The results of this study are based on the need for practical education on entrepreneurship and transformational leadership, such as creating a business model to strengthen the ability to'explore opportunities' to explore opportunities in crisis for potential entrepreneurs and college students with potential employment potential. Is suggesting.

Effect of Dividend Policy on the New Issue Announcement Effects (배당정책에 따른 유상증자 공시효과)

  • Lee, Young-Hwan;Yoon, Hong-Geun;Ahn, Byung-Hwa
    • Journal of Digital Convergence
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    • v.12 no.3
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    • pp.149-160
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    • 2014
  • This paper analyses whether change in corporate dividend policy affects the new issue announcement effects. By conducting an event study using 683 new equity announcements data from year 2000 to year 2009, we find firms paying more dividends experience relatively negative announcement effects of seasoned equity offerings comparing with firms paying less dividend. The cross sectional regression analysis results confirm our findings. These results indicate that corporate dividend policy change may interact with forthcoming new equity announcement decision, which may result in a negative signal to the capital markets.

Catching-up to the Market Leader: Role of Entry Time-lag, Alliance, and Capability in the Catch-up Success (기술 사업화에 있어 후발자의 시장 추격 전략: 진입시간차, 기업의 역량 및 제휴 관점에서)

  • Kim, Hye-Jun;Chang, Sung-Yong;Song, Jae-Yong
    • Journal of Technology Innovation
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    • v.20 no.1
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    • pp.141-167
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    • 2012
  • Along with technological innovation, successful market entry of a new product is important for sustainable innovation of a firm. In this paper, we examined factors that affect successful introduction of new branded drugs in pharmaceutical industry. Under competing theories of the first mover's advantage and the late mover's advantage, this research focuses on how latecomers can overcome the disadvantages of late entry and catch up to the market leader. First, late movers can absorb the knowledge leaked from pioneering product during the time lag between early entrants and late entrants. Therefore, the time lag provides late entrants an opportunity to catch-up to market leader by differentiating and improving the quality of new product. Second, superior marketing capability of late entrants can enhance the possibility of catching-up, by overcoming the consumer base of early entrants.

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The Problem of Fisheries Economics Arising from the Liberalization of korean Economy (개방화시대의 수산경제학의 과제)

  • 이승래
    • The Journal of Fisheries Business Administration
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    • v.24 no.1
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    • pp.65-86
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    • 1993
  • In this paper, fishery economics is reviewed to extend a basic opportunity for developing new fishery economics and to evaluate the effects of the import liberalization on the fish trade structure of Korea. The principle outline of extensions emphasis to realize the modern fishery problems based on fishery economics and develop the practical methodology in order to analyze the impacts of the import liberalization on the fishery and fishermen welfare. During the process of export - oriented industrilization, the role and position of fishery in the economy is changed dynamically. When faced with the imperative of the role and position of fishery in the economy, fishery economists and domestic policy makers must decide how to organize themselves for solving fishery problems under the new regime in the import liberalization on the fish trade. Fishery problems impacted by the new regime can not be solved by fishery itself but be solved by the centralized efforts of all contributors in national views. Therefore the new systematic analytical methodology must be develop and the traditional fishery economics must be related to the regional development strategy and fishery sociology as subsidiary theories specialized. Due to the impacts of the import liberalization on the fish trade structure, fishery economists face with radical changes in the domestic fishery : a place of the resources harvest to place of the combination resource harvest and its demand, a fishing as a resource exploitation to a fishing as a resource management, a traditional small scale costal fishing to a modernized and scaled fishing, fishery using the given natural resource itself to fishery as technology intensive industry, and a food supply industry to a welfare indusry based on the regional and economic resource and social environment. As these changes, fishery and its community's regional and economic resource and social environments as multiple roles of the regional economic development are emphasized in fishery economics under the new regime in the import liberalization on the fish trade. Furthermore, domestic policy makers and administrators in a public sector must realize the above radical changing trends in fishery and understand a social and economic environment in fishery and develop a new fishery structure focusing on the fishing system and the fishery laws. As this point, they make efforts to improve and develop fishery as a food supply industry. Japan, for example, has a non - governmental organization to conflict the problem of international fishery such as a movement of a civil environmental protection. Also fishermen in Japan already realized conservation and pollution problems in fishing as fundamental issues of human being.

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"Servicescape" Differentiation in a Hair Salon (헤어살롱 서비스스케이프 차별화 성공사례)

  • Lee, Sang-Hyun;Park, Chul-Ju
    • Journal of Distribution Science
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    • v.13 no.9
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    • pp.71-79
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    • 2015
  • Purpose - The purpose of this paper is to find out the effect of changes in the differentiated "servicescape" on the business performance in the hair salon industry using a case study. For this, we selected hair salon M located in Suwon. The shop is innovatively different from existing shops in terms of spatial layout and functionality. We conducted in-depth research, beginning with the launch of the shop concept through investment and ongoing stable sales. Research design, data, and methodology - The M hair salon is a start up shop providing a differentiated servicescape (physical environment where the service takes place) located in Suwon, Yeongtong-gu. We conducted research to investigate how spatial layout and functionality of the servicescape impact customers' perceived quality. The interview period and case analysis was May 2014 through March 2015, covering 11 months. To conduct the case analysis, we analyzed the spatial layout and functionality of existing shops and interviewed customers and experts about the difference between hair salon M and existing shops. Results - Our results found clues to the positive effect of spatial layout and functionality among servicescape factors on perceived service quality at the salon. The shop showed a fast payback of the principal investment, growth potential in contrast to competitors near the salon, and 45 percent returning customers. The problem with the spatial layout at existing shops was that customers were aware of the way other people were looking at them, since viewing angles overlapped, therefore there was a limitation to the relationship intensity with an exclusive hair designer. In contrast, the layout of the stands at the M salon kept the number of dressing stands limited to maximize the customer's emotional response. Additionally, because of the new layout of dressing stands hiding other customer voices and appearance in the salon, customers perceived their service space as independent. Therefore, they did not have to focus on their personal emotional response, which was one of the advantages of the new layout. Conclusions - This study conducted case study analysis by offering a new perspective focusing on spatial layout, previously not considered as an independent variable of quality evaluations and customer satisfaction in existing literature on hair salon management. Therefore, this study contributes to the field by offering an opportunity to discover the causal relationships between the overlooked physical environment and a customer's perceived quality. However, a process objectifying the results of the study through empirical analysis and hypotheses is needed to overcome the limitations of the case study approach and generalize the results. Moreover, it would be beneficial to conduct further empirical study of the relationship between the spatial layout provided in the case and a customer's emotional response and change in mood. In addition, an analysis is needed regarding how customers feel about the factors using the Kano Model. These suggestions would be considered in further study.

The Direction to the Entrepreneurship Education Center : Insight from the Kauffman Campus Initiative (창업교육센터의 향후 방향에 관한 연구 : 카우프만 캠퍼스 사업의 시사점을 중심으로)

  • Choi, Jong In;Kim, Ki Young;Song, Choong Han
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.1
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    • pp.89-97
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    • 2013
  • Entrepreneurship is the act of being an entrepreneur or one who undertakes innovations or introducing new things, finance and business in an effort to transform innovations into economic benefits. This result in new organizations or may be part of revitalizing mature organizations in response to a perceived opportunity. The most obvious form of entrepreneurship is that of starting new businesses, or startup company. However, in recent years, the term has been extended to include social and political forms of entrepreneurial activity. Interest in the entrepreneurship education has increased significantly in now. The 61 universities made the entrepreneurship education center in the four year university and college through the government LINC program. We need the questions about the what, who and why for entrepreneurship education. Kauffman Campus Initiative(KCI) guide us to the direction of the entrepreneurship center for the future. The considerations are as follows; what is center's managerial structure, what kind of program and activities is provided, what is factors to be interested, participated in the education, how can be sustainable entrepreneurial center?. This study provide four implicit for the centers. More broad definition of entrepreneurship for the education, diverse textbook and subjects for the entrepreneurship, coach development for the teaching, and the sustainable leadership.

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A study on the effect of entrepreneurship and CEO competency on management performance of SME managers in the service economy era (서비스경제시대 중소기업 경영자의 기업가지향성과 CEO역량이 경영성과에 미치는 영향 연구)

  • An, Sehong;Kim, Hyunsoo
    • Journal of Service Research and Studies
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    • v.10 no.3
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    • pp.81-101
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    • 2020
  • Humanity has reached the age of service economy. A new economy requires new management. The chief executive of new management is the CEO. The results of management decision-making are reflected in the company's performance, and are the basis for future growth engines. This study empirically analyzed the effect of CEO competence, corporate orientation, and management performance of small and medium-sized mid-sized business managers on each other. In the study, a hypothesis was established between eight variables. In addition, the relationship between corporate orientation and CEO competency, which has not been studied, was also identified. Set personal effectiveness, willingness to innovate, opportunity recognition, information perception, relationship formation, business management, leadership, organizational culture, and human resource management as measures of CEO competency. After defining the operation in accordance with this study, the analysis was conducted. As a result of the analysis, corporate orientation did not produce a meaningful result in management performance. And CEO competency showed a positive (+) effect on management performance. It can be judged that the CEO variable, a management variable, had a positive effect on management performance. Also, there was a significant result in the relationship between corporate orientation and CEO competency. Innovativeness, initiative, and risk-taking have positive implications for CEO competency. Lastly, corporate orientation showed statistically significant results on management performance through the mediation of CEO competency. It is worth noting the results of this study in that the time of the study was the timing of the global pandemic (fendermic) of the COVID19 virus. In the future, in-depth research is needed on the relationship between CEO-related factors and management performance in a more changed economic environment.

A Study on an Integrative Model for Big Data System Adoption : Based on TOE, DOI and UTAUT (빅데이터 시스템 도입을 위한 통합모형의 연구 : TOE, DOI, UTAUT를 기반으로)

  • Lee, Sunwoo;Lee, Heesang
    • Journal of Information Technology Applications and Management
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    • v.21 no.4_spc
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    • pp.463-483
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    • 2014
  • Data are dramatically increased and big data technology is spotlighted innovative technology among the latest information technologies. Organizations are interested in adoption of big data system to analyze various data format and to identify new business opportunity. The purpose of this study is to build a unified model for a system adoption through analysis of impact that affects behavioral intention and usage behavior of using big data. This study in addition to Technology-Organization-Environment (TOE), that is used the introduction of organizational studies, and Diffusion of Innovation (DOI) have implemented an extended unified model including the unified theory of acceptance and use of technology (UTAUT) that is usually used in personal level adoption study. The hypothesis was set up after implementing research model, and then got 411 effective survey data to target the member of organizations. As a result, all models (UTAUT, TOE, DOI) are affect to behavioral intention and usage behavior. It is verified that the suggested unified model was appropriate.

Issues and Strategic Approach on Creation of a Global Media Company in Korea (글로벌 미디어 기업 창출에 관한 이슈와 전략적 접근)

  • Choi, Jeong-Il;Kim, Sa-Seong;Kim, Yong-Hee
    • Journal of Information Technology Services
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    • v.10 no.3
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    • pp.31-47
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    • 2011
  • With the saturation of the local market, the domestic media industry is searching for new growth drivers by crossing over to other industries, but due to the limited size of the market, results fail to meet expectations. Despite its strengths in cultural contents, as verified by the Korean Wave Hallyu, and advanced platform services, the industry feels threatened by the entry of global foreign media businesses in the domestic arena. This and the stagnated growth in the local media market are challenges we are facing today. On the other hand, it could prove to be a timely opportunity to transform the existing media industry structure where exporting hardware and terminals is at the heart of a globalized business into a structure based on software and contents exports. Based on such critical thinking, this study examines the current status of media markets, home and abroad, and aims to come up with strategic measures through a discussion on the issues and methods proposed for the globalization of local media businesses from a holistic viewpoint based on ecosystem, M&A and contents.

Effective R&D investment strategy using real options (실물 옵션 이론을 활용한 효과적인 R&D 투자 전략)

  • ;Wonsoon Hong
    • Proceedings of the Technology Innovation Conference
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    • 2001.06a
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    • pp.117-130
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    • 2001
  • R&D is the core competence of an enterprise. Furthermore, R&D requires huge capital investment and has very risky characteristics. Therefore, to be successful in R&D process, several approaches of engineering economics are used prior to decision-making. Until now, typical approaches of engineering economics such as NPV(net present value) or DCF(Discounted cash flow) have been used. But, they cannot properly capture managerial flexibility to adapt and revise later decisions in response to unexpected market development. In a constantly changing and always uncertain marketplace, managerial operation flexibility and strategic adaptability have become vital in order to successfully capitalize on favorable future investment opportunities and limit losses from adverse market development. For the alternatives of conventional static decision-making approaches, new concept of using real options is introduced. Real option theory is based on financial option's characteristics and checks every revision interval whether situation have changed favorable to decision maker or not. In advantageous situation, the decision maker has only to go on. In contrast, with unfavorable situation, he abandons the investment immediately. In this aspect, real option model is more suitable in very uncertain and dynamic business environment in that it can provide the opportunity to cope with flexibility. This paper suggests efficient and effective R&D investment strategy by using real options model. In addition, this paper compares financial options and real options.

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