• 제목/요약/키워드: Network Effects

검색결과 2,482건 처리시간 0.025초

Effects of Switching Costs on Loyalty to Social Network Sites: Resource Based Approach

  • Namn, Su-Hyeon;Jung, Chul-Ho
    • 디지털융복합연구
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    • 제9권1호
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    • pp.25-36
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    • 2011
  • This paper examines user's loyalty to social network sites (SNS) from switching costs (SC) incurred by both technology and social factors. We propose a research model specifying that the perceived values of resources of the factors affect the SC and the SC determine user's loyalty. Empirical results show that technology variables of ease of use and privacy controllability, and social variables such as network size, usefulness of SNS activities, and awareness of network status have significant effect on SC. In particular, ease of use is negatively associated with SC. Since it is shown that in overall the impact of social factors is stronger than that of technology factors, we can interpret that technological superiority itself does not lead to the success of SNS. Contributions of this paper are: 1) application of SC in SNS research from the resource based perspective, which can be used for developing strategies of sustainable SNS, and 2) provision of different perspective toward the variable of ease of use, which has been considered an important factor of technology acceptance.

시스템 다이내믹스 모델을 이용한 인터넷 포털 사이트의 네트워크 효과 분석 (A System Dynamics Model Approach for the Analysis of the Network Effect of the Internet Portal Sites)

  • 이강배;정재운;이운식;주철민
    • 한국시스템다이내믹스연구
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    • 제9권1호
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    • pp.73-92
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    • 2008
  • Internet portal sites have served customers for more than a decade in Korea. There have been several such sites have survived, succeeded and led the internet industry. What is the source of their competitiveness? We assumed that the network effect, which can vary dynamically, is an important factor; so we tried to build and analyze a system dynamics model on portal sites that represent their advertising business model. This model includes not only the network effect, but also customer's' expectations of the quality of portal sites, which also varies dynamically. As a result of our research, we can state that the network effect is important to stabilize and increase portal sites' quality, market share, income and cash flow. And we know that investment at a level above that which is merely required is necessary to preserve and stabilize their business.

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리미트사이클을 발생하는 신경회로망에 시어서 카오스 신호의 영향 (Effects of Chaotic Signal in the Neural Networks Generating Limit Cycles)

  • 김용수;박철영
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2002년도 춘계학술대회 논문집
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    • pp.361-366
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    • 2002
  • 자기결합을 갖고 결합하중치가 비대칭인 순환결합형 뉴럴네트워크는 복수 개의 리미트사이클이 기억 가능하다는 것이 알려져 있다. 현재까지 이산시간 모델의 네트워크에 대한 상태천이 해석은 상세하게 이루어져 왔다. 그러나 연속시간모델에 대한 해석은 네트워크 규모의 증가에 따른 급격한 계산량의 증가 때문에 연구가 그다지 활발하게 이루어지지 않고 있다. 본 논문에서는 연속시간모델 뉴럴네트워크에 대한 상태천 이를 조사하여 이산시간 모델에서 기억가능한 리미트사이클과의 차이점을 분석한다. 또한 연속시간 네트워크 모델에 카오스 신호를 인가하여 리미트사이클간의 천이를 제어할 수 있는 가능성을 분석하여 동적정보처리에의 네트워크 응용가능성을 검토한다.

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Ad hoc Network for Dynamic Multicast Routing Protocol Using ADDMRP

  • Chi, Sam-Hyun;Kim, Sung-Uk;Lee, Kang-Whan
    • Journal of information and communication convergence engineering
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    • 제5권3호
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    • pp.209-214
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    • 2007
  • In this paper, we proposed a new MANET (Mobile Ad hoc Networks) technology of routing protocol. The MANET has a mobility formation of mobile nodes in the wireless networks. Wireless network have two types architecture: the Tree based multicast and shared tree based. The two kind's architecture of general wireless networks have difficult to solve the problems existing in the network, such as connectivity, safety, and reliability. For this purpose, as using that ADDMRP (Ad hoc network Doppler effect-based for Dynamic Multicast Routing Protocol), this study gives the following suggestion for new topology through network durability and Omni-directional information. The proposed architectures have considered the mobility location, mobility time, density, velocity and simultaneous using node by Doppler effects and improved the performance.

리플렉티브 메모리 시스템을 이용한 효과적인 네트워크 설계 (Effective Network Design Using Reflective Memory System)

  • 이성우
    • 대한전기학회논문지:시스템및제어부문D
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    • 제54권6호
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    • pp.403-408
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    • 2005
  • As the increasing integrity of VLSI, the BIST(Built-In Self Test) is used as an effective method to test chips. Generally the pseudo-random test pattern generation is used for BIST. But it requires too many test patterns when there exist random This paper proposes and presents a new efficient network architecture for Reflective Memory System (RMS). A time to copy shared-data among nodes effects critically on the entire performance of the RMS. In this paper, the recent researches about the RMS are investigated and compared. The device named Topology Conversion Switch(TCS) is introduced to realize the proposed network architecture. One of the RMS based industrial control networks, Ethernet based Real-time Control Network (ERCnet), is adopted to evaluate the performance of the proposed network architecture for RMS.

사회적 네트워크가 성과에 미치는 영향 (The Effects of Social Network Positions on Individual Performance)

  • 김창식;김태경;곽기영
    • 디지털산업정보학회논문지
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    • 제14권2호
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    • pp.133-141
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    • 2018
  • The purpose of this study was to propose a model of knowledge transfer in IT outsourcing. In this study, structural holes were chosen as antecedent factors, and job performance as a consequence factor. We conducted a survey in which we collected data from 42 respondents working in one of the leading IT companies in Seoul, South Korea. The data were analyzed using UCINET 6 and SmartPLS 2.0. The antecedent factors (structural holes in closeness network and in professional network) turned out to be statistically significant. Knowledge transfer considerably influenced job performance. Lastly, implications and limitations of these findings were discussed, and directions for future research were suggested.

순환결합형 뉴럴네트워크에 있어서 카오스 신호의 영향 (Effects of Chaotic Signal in the Cyclic Connection Neural Networks)

  • 박철영
    • 한국산업정보학회논문지
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    • 제7권4호
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    • pp.22-28
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    • 2002
  • 자기결합을 갖고 결합하중치가 비대칭인 순환결합형 뉴럴네트워크는 복수 개의 리미트사이클이 기억 가능하다는 것이 알려져 있다. 현재까지 이산시간 모델의 네트워크에 대한 상태천이 해석은 상세하게 이루어져 왔다. 그러나 연속시간모델에 대한 해석은 네트워크 규모의 증가에 따른 급격한 계산량의 증가 때문에 연구가 그다지 활발하게 이루어지지 않고 있다. 본 논문에서는 연속시간모델 뉴럴네트워크에 대한 상태천이를 조사하여 이산시간 모델에서 기억가능한 리미트사이클과의 차이점을 분석한다. 또한 연속시간 네트워크 모델에 카오스 신호를 인가하여 리미트사이클간의 천이를 제어할 수 있는 가능성을 분석하여 동적정보처리에의 네트워크 응용가능성을 검토한다.

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Comprehensive Analysis and Evaluation of Mobile S-MAC Protocol in Wireless Sensor Network

  • Alanazi, Adwan Alownie
    • International Journal of Computer Science & Network Security
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    • 제22권4호
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    • pp.358-366
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    • 2022
  • Wireless sensor networks (WSN) are becoming widely used in collecting and sensing information in different fields such as in the medical area, smart phone industry and military environment. The main concern here is reducing the power consumption because it effects in the lifetime of wireless sensor during commutation because it may be work in some environment like sensor in the battlefields where is not easy to change the battery for a node and that may decrease the efficiency of that node and that may affect the network traffic may be interrupted because one or more nodes stop working. In this paper we implement, simulate, and investigate S-MAC protocol with mobility support and show the sequence of events the sender and receiver go through. We tested some parameters and their impacts of on the performance including System throughput, number of packets successfully delivered per second, packet delay, average packet delay before successful transmission.

Auto-Configuration Downlink Transmission Power Approach For Femtocell Base Station

  • Alotaibi, Sultan
    • International Journal of Computer Science & Network Security
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    • 제22권4호
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    • pp.223-228
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    • 2022
  • Femtocells are being incorporated into heterogeneous networks in order to increase the network capacity. However, intensive deployment of femtocells results in undesired interference, which lowers the system's performance. Controlling the femtocell transmission power is one of of the aspects that can be addressed in order to mitigate the negative effects of the interference. It may also be utilized to facilitate the auto-configuration of the network's conductance, if necessary. This paper proposes the use of an auto-configuration technique for transmission power. The suggested technique is based on the transmission power of macrocells and the coverage provided by femtocells. The simulation findings show that the network's capacity has increased, and the amount of interference has decreased.

Indirect Network Effect and Spillover Effect in Food Delivery Platforms

  • GONG, LEE
    • KDI Journal of Economic Policy
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    • 제44권4호
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    • pp.25-42
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    • 2022
  • I analyze how the food delivery market's indirect network effect and spillover effect influence the spread of food delivery platforms in different counties. This study finds that there is a positive local indirect network effect and a positive spillover effect in the adoption of the platform by examining the food delivery platform market in South Korea as of 2020. As food delivery platforms secure consumers who use them, more restaurants on the other side of a two-sided market adopt such platforms (indirect network effect). The spillover effect would allow other restaurants in a region to become more likely to adopt food delivery platforms if there are a greater number of restaurants in the region that use such platforms. This study contributes to the comprehension of technology diffusion and the marketing strategies of platform providers by providing empirical evidence of both effects.