• Title/Summary/Keyword: National Culture Dimension

Search Result 84, Processing Time 0.026 seconds

The Effects of Service Quality on Long-Term Orientation with Customers in Fashion Retail Stores

  • Ju, Seong-Rae;Chung, Myung-Sun
    • The International Journal of Costume Culture
    • /
    • v.9 no.1
    • /
    • pp.15-26
    • /
    • 2006
  • The purposes of this study were 1) to identify the dimension of perceived service quality of fashion retail stores in the basis of expanded marketing mix, 2) to investigate the effect of each dimension on long-term orientation/customer satisfaction, trust, commitment and WOM/repurchase intention) on perceived service quality. The questionnaires were administered to 333 women shopped in a fashion retail store in Gwang-ju city. Data were analyzed by using exploratory and confirmatory factor analysis, Cronbach' ${\alpha}$, and multi-regression analysis. The results were as follows: 1) The dimension of perceived service quality based on expanded marketing mix were classified as follow: product, price, place, promotion, people, physical evidence, process services. Long-term orientation was categorized into four factors: customer satisfaction, trust, commitment, WOM/repurchase intention. 2) For the effect of the perceived service quality by dimension, product, people, physical evidence, process services have significant effect on long-term orientation, while price, place, promotion services have not significant.

  • PDF

The Effects of Consumers' Attitude toward Party on Dress Code Receptiveness (파티에 대한 태도가 드레스코드 수용에 미치는 영향)

  • Seo, Sang-Woo;Lee, Yu-Ri
    • Journal of the Korean Society of Costume
    • /
    • v.58 no.1
    • /
    • pp.104-115
    • /
    • 2008
  • Party is an important communication method in the 21st century and this tendency is not exceptional in Korea. With this noteworthy phenomenon, this study summarized the concept and history of party first, and then analysed "belief - attitude - behavioral intention" model based on the one-dimensional attitude theory. The variables included in this research were western culture familiarity as belief factor, three variables evaluating the party culture(i.e., non-popularity of party, marketability of party, sociability of party) as attitude factor, and dress code receptiveness as behavioral intention factor. The samples of this study were 498 women in twenties and thirties from metropolitan areas in South Korea. SPSS 12.0 and AMOS 4.0 packages were used for statistical analysis. The results of this research are as follows: First, western culture familiarity had a significant effect on attitude toward party culture. Specifically, western culture familiarity negatively influenced the non-popularity dimension of party and positively influenced the marketability and sociability dimension of party. Second, attitude toward party culture significantly influenced the dress code receptiveness. Consecutively, all of three dimensions about attitude toward party culture positively influenced the dress code receptiveness. Managerial implications were provided.

A Study on Relationships among Gender Body Ideology, Genderlogy, and Clothing Preferences

  • Kim, Jae-Sook;Lee, So-Ra
    • The International Journal of Costume Culture
    • /
    • v.5 no.3
    • /
    • pp.204-212
    • /
    • 2002
  • The purpose of this study is to find out relationships among Gender Body Ideology, and clothing preferences. Subjects consisted of 75 female elementary school students, 64 female high school students, and their mothers(139) who are currently residing in Daejeon, Korea. The research was a ex-post facto relational study and the instruments for the study were GBI, genderlogy and 24 clothing stimuli for measuring clothing preferences. The reliability and validity of the measuring instruments were verified by results of judge group analysis and pre-tests. The factor analysis of GBI emerged 4 major factors in Being dimension, and 4 major factors in Doing dimension. Medium low correlations existed between the two GBI dimensions, and genderlogy was correlated specially with the Being dimension. Two GBI dimensions and genderlogy effected on preferences and Possessions of some selected design elements, however, GBI showed higher Predicting power for clothing preference.

  • PDF

Cultural Differences of Professional Organizations in Wholesale Seafood Markets (수산물 도매시장의 유통조직별 문화의 차이)

  • Kim, Jin-Baek
    • The Journal of Fisheries Business Administration
    • /
    • v.40 no.3
    • /
    • pp.107-125
    • /
    • 2009
  • Research on culture has been widespread across social science researches. But there has not been any cultural research in the fisheries industry. This study tried to identify whether the culture of the fishery organization had a convergent or divergent characteristic. To do so, fishery distributors and wholesalers, who affiliated with their professional associations or wholesale seafood markets, were surveyed across supplying and consuming areas(Busan and Seoul). If fishery organizations have always been culture-bound, rather than culture free, then their members show the divergent characteristic of culture. Despite a similarity in tasks, size and market segments, if this fact is proved, fishery distributors and wholesalers in different areas will differ in many of their managerial practices such as marketing policies, communication patterns, motivation techniques, etc. And it is expected that national and industrial cultures are major determinants of their behaviors. Depending on the results of this study, fishery distributors and wholesalers had a divergent characteristic. So, it was concluded that fishery distributors and wholesalers of wholesale seafood markets in supplying area were different from those in consuming area. It was found that this difference was attributed to individualism/collectivism and masculinity/femininity dimensions. In individualism/collectivism dimension, fishery distributors and wholesalers of consuming area were stronger than those of supplying area. That is, fishery distributors and wholesalers of consuming area were more collective than those of supplying area. But in masculinity/femininity dimension, fishery distributors and wholesalers of supplying area were stronger than those of consuming area. And the divergent characteristic was moderated by demographic variables (gender, age, education level, career). Especially, masculinity/femininity dimension was more moderated by demographic variables than individualism/ collectivism dimension.

  • PDF

The Impression Effect on Clothing Styles and Make-up Types of Woman in Her Twenties (20대 여성의 의복 스타일과 메이크업 유형에 따른 인상 효과)

  • Kim, Jae-Sook;Song, Min-Jung
    • The Research Journal of the Costume Culture
    • /
    • v.15 no.5
    • /
    • pp.863-874
    • /
    • 2007
  • The propose of the study was to evaluate impression effects and likeness of clothing styles and make-up types. The stimuli were composed of 4 clothing styles(base, natural, romantic, classic) and 4 make-up types(no make-up, natural, romantic, classic). The subjects were 512 male and female university students in Daejeon and Chungnam province. The study consisted of a survey and quasi- experiment. The experimental materials used for this study were 16 stimuli, 32 hi-polar adjectives, and likeness scale were composed of 7-point Likert type scales. As a result, the clothing styles and make-up types effected on the 4 impressional dimensions: grace, evaluation, salience, and dynamism. The clothing styles effected on grace, salience and dynamism dimension and the effect of dynamism dimension was the most powerful among the dimensions. The make-up types effected on all of the 4 impression dimensions and the effect of salience dimension was the most powerful among the dimensions. The interaction effects existed between the clothing styles and make-up types in salience dimension. The likeness showed significant difference only on the make-up types. The effect of grace dimension was the most powerful among the dimensions. The main reason that make-up effect appears greatly could be analyzed into that clothes color is controlled by white. The results suggest the necessity of succession study about the effect of clothes color.

  • PDF

Reinterpretation of Learning Environment Instruments from Cultural Perspectives - Exploring the Applicability for Understanding Science Classroom Cultures - (문화적 관점에서 학습환경 검사 도구 재해석하기 - 과학 교실문화 이해를 위한 활용가능성 탐색 -)

  • Chang, Jina;Na, Jiyeon;Song, Jinwoong
    • Journal of Korean Elementary Science Education
    • /
    • v.34 no.2
    • /
    • pp.238-251
    • /
    • 2015
  • This study, based on literature review and theoretical discussion, reinterprets the learning environment instruments from cultural perspectives and suggests the applicability of learning environment instruments for understanding science classroom cultures. To do this, the existing learning environment instruments are first investigated and compared in terms of their features and utilizations appeared in previous studies. The learning environment instruments are then reinterpreted in the light of culture. Finally, we suggest the possibilities to use the learning environment instruments to understand science classroom cultures. The results of this study can be summarized as follows. First, the learning environment instruments, by interpreting them culturally, could be interpreted in cultural ways and used as the alternative ways to explore science classroom cultures. Second, the learning environment instruments, such as WIHIC and CLEQ, could be interpreted both along the dimension of phenomena in classrooms and the dimension of students' psychology in order to investigate science classroom cultures. Third, the instrument items could be interpreted culturally in different ways according to the description types of instrument items. Thus, when learning environment instruments are used in culture research, the description types should be sufficiently taken into account. Based on the results of this study, educational implications are discussed in terms of exploring classroom cultures and of culture research.

A Study on the Exploration of the School Arts & Culture Education Policy : Application of Cooper's Four Dimension Model (현행 학교 문화예술교육 정책의 맥락에 관한 탐색 연구 : Cooper 등의 4차원 정책분석 모형 적용)

  • Choi, Hyeon-Rak;Jang, Deok-Ho
    • Journal of Digital Convergence
    • /
    • v.16 no.11
    • /
    • pp.57-67
    • /
    • 2018
  • The purpose of this study is to examine the issues of school arts & culture education policy in Korea, using the four dimensional model of Cooper, Fusarelli, & Randall(2004). Research method is literature analysis, the accumulated policy documents and academic papers were used as the basis data. As a result, the followings are required for effective policy outcome: From the normative dimension, overcoming the pursuit of national growth ideology and bureaucratic rationality; from the structural dimension, securing of practical forms and content through the reform to the teacher mandate system in curriculum operation; from the constituentive dimension, clear division of roles among members through the change of awareness about arts & culture education; and finally from the technical dimension, rational allocation of resources based on firm educational criteria. Building upon the results, promotion of basic academic research, accepting the opinions of arts & culture education parties concerned, expansion of opportunities for cultural art experience of teachers, building up the integrated arts & culture education teacher training system, the reorganization of the teacher training system, and raising the professionalism of teaching artists.

An Analysis of the Body Measurement for Children′s Clothing Design (아동복 설계를 위한 신체계측분석 연구)

  • 윤정혜;조윤주;박정순
    • The Research Journal of the Costume Culture
    • /
    • v.3 no.2
    • /
    • pp.293-306
    • /
    • 1995
  • The purpose of this study is to analysis children's measurement and to provide the fundamental information for he clothing design which can reflect the characteristic of their bodies. An anthropometric database used for this study was the 1992 national anthropomatric survey of Koreans. The results obtained are as follows; (1) Children showed the significant difference of their growth in accordance with the increase of their ages. There were also the difference between body and girls. Height, length of items grew most promthy. For example; boys from 10 to 11 and girls from 10 to 11 again their height mostly. (2) In character of body proportion, significant difference were found in accordance with their ages and sex. However, in the items of height, length noticeable changes of proportion could not be found because there were hardly any actual difference of size means while girth items appeared differently. (3) There were significant factors from the result of factor analysis of body dimension. The fist factor ; grith, depth, breath. The second factor ; height, length. (4) We can class three groups with the results of cluster analysis of body dimension.

  • PDF

Identification of matrix metalloproteinases secreted by human hepatocarcinoma HepG2 cells

  • Lee, Young Jae;Kim, Keun Cheon;Lim, Jeong Mook;Lee, Seung Tae
    • Journal of Animal Reproduction and Biotechnology
    • /
    • v.37 no.1
    • /
    • pp.62-66
    • /
    • 2022
  • To date, the development of anticancer drugs has been conducted using two-dimensional (2D) cell culture systems. However, since cancer cells in the body are generated and developed in three-dimensional (3D) microenvironments, the use of 2D anticancer drug screening can make it difficult to accurately evaluate the anticancer effects of drug candidates. Therefore, as a step towards developing a cancer cell-friendly 3D microenvironment based on a combination of vinylsulfone-functionalized polyethylene glycol (PEG-VS) with dicysteine-containing crosslinker peptides with an intervening matrix metalloproteinase (MMP)-specific cleavage site, the types of MMPs secreted from human hepatocarcinoma HepG2 cells, a representative cancer cell, were analyzed transcriptionally and translationally. MMP3 was confirmed to be the most highly expressed protease secreted by HepG2 cells. This knowledge will be important in the design of a crosslinker necessary for the construction of PEG-based hydrogels customized for the 3D culture of HepG2 cells.

Relationship between National Culture and Technological Innovation Activities: An Literature Review and New Research Agenda (국가문화와 기술혁신 활동의 상호 관계에 대한 탐구: 문헌고찰과 새로운 논의 및 연구방향)

  • Hwang, Jung-Ah;Lee, Jung Min;Park, Kyung Min;Choi, Incheol;Song, Changhyeon;Kim, Yeonbae
    • Journal of Technology Innovation
    • /
    • v.26 no.2
    • /
    • pp.1-36
    • /
    • 2018
  • In this study, we investigate the influence of national culture on technological innovation activities. First, we discuss the concept of national culture and various cultural dimensions and measurements. Second, we analyze previous literature to explore the theoretical mechanisms in the relationship between national culture and technological innovation. Each cultural dimension has it own mechanism regarding the relationship and in some dimensions mixed theoretical arguments and empirical results are found. Lastly, we also explore how the national culture interacts with characteristics of technology, (social) institutions and public policies while it affects the technological innovation. Based on an literature review on the issue, we propose new research agenda and discuss avenues for future research. The implications for the research are also presented.