• Asia Marketing Journal
• /
• v.15 no.1
• /
• pp.43-55
• /
• 2013

Since movies are experience goods, consumers are easily influenced by other consumers' behavior. For moviegoers, box office rank is the most credible and easily accessible information. Many studies have found that the relationship between a movie's box office rank and its revenue departs from the Pareto distribution, and this phenomenon has been named "increasing returns to information." The primary objective of the current research is to apply the empirical model proposed by De Vany and Walls (1996) to the Korean movie market in order to examine whether the same phenomenon prevails in the Korean movie market. The other purpose of the present study is to provide managers with useful implications about the release timing of a movie by finding different curvatures that depend upon seasonality. The empirical test on the Korean movie market shows similar results as prior studies conducted on the U.S., Hong Kong, and U.K. movie markets. The phenomenon of increasing returns is generated by information transmission among consumers, which makes some movies become blockbusters and others bombs. The proposed model can also be interpreted in such a way that a change in the rank has a nonlinear effect on the movie's performance. If a movie climbs up the chart, it would be rewarded more than its proportion. On the other hand, if a movie falls down in the ranks, its performance would drop rapidly. The research result also indicates that the phenomenon of increasing returns occurs differently depending on when the movies are released. Since the tendency of the increasing returns to information is stronger during the peak seasons, movie marketers should decide upon the release timing of a movie based on its competitiveness. If a movie has substantial potential to incur positive word-of-mouth, it would be more reasonable to release the movie during the peak season to enjoy increasing returns. Otherwise, a movie should be released during the low season to minimize the risk of being dropped from the chart.

• International Journal of Naval Architecture and Ocean Engineering
• /
• v.12 no.1
• /
• pp.399-413
• /
• 2020

The numerical simulation of liquid sloshing in the three-dimensional tanks under horizontal excitation and roll excitation was carried out, and the inhibition effect of different baffles on the sloshing phenomenon was investigated. The numerical calculations were carried out by the nonlinear Boundary Element Method (BEM) with Green's theorem based on the potential flow, which was conducted with the governing equation corresponding to the boundaries of each region. The validity of the method was verified by comparing with experimental values and published literatures. The horizontal baffle, the vertical baffle and the T-shaped baffle in the sloshing tanks were investigated respectively, and the baffles' position, dimension and the liquid depth were provided and discussed in detail. It is drawn that the baffle shape plays a non-negligible role in the tank sloshing. The vertical baffle is a more effective way to reduce the sloshing amplitude when the tank is under a horizontal harmonic excitation while the horizontal baffle is a more effective way when the tank is under a roll excitation. The amplitude of free surface elevation at right tank wall decreases with the increasing of the horizontal baffle length and the vertical baffle height. Although the T-shaped baffle has the best suppression effect on tank sloshing under horizontal excitation, it has limited suppression effect under roll excitation and will complicate the sloshing phenomenon when changing baffle height.

• KSCE Journal of Civil and Environmental Engineering Research
• /
• v.7 no.2
• /
• pp.69-77
• /
• 1987

A finite element method has been developed to study the material nonlinear analysis of reinforced concrte structures. Concrete behavior under the biaxial state of stress is represented by a nonlinear constitutive relationship which incorporates tensile cracking, tensile stiffening effect between cracks and the strain-softening phenomenon beyond the maximum compressive strength. The concrete model used is based upon nonlinear elasticity by assuming concrete to be an orthotropic material and modeled as equivalent uniaxial stress-strain constitutive relationship using equivalent uniaxial strain. The streel reinforcement is assumed to be in a uniaxial stress state and is modeled as a bilinear, elasto-plastic material with strain hardening approximating the Bauschinger effect. In plane stress state, R.C. beams is modeled as a quadratic element that has two degrees of freedom in each node. And this results of finite element analysis are compared with the experimential results of midspan deflection, stresses and strains.

• Structural Engineering and Mechanics
• /
• v.15 no.1
• /
• pp.83-114
• /
• 2003

A new simple 3-node triangular flat-shell element with standard nodal DOF (6 DOF per node) is proposed for the linear and geometrically nonlinear analysis of very thin to thick plate and shell structures. The formulation of element GT9 (Long and Xu 1994), a generalized conforming membrane element with rigid rotational freedoms, is employed as the membrane component of the new shell element. Both one-point reduced integration scheme and a corresponding stabilization matrix are adopted for avoiding membrane locking and hourglass phenomenon. The bending component of the new element comes from a new generalized conforming Kirchhoff-Mindlin plate element TSL-T9, which is derived in this paper based on semiLoof constrains and rational shear interpolation. Thus the convergence can be guaranteed and no shear locking will happen. Furthermore, a simple hybrid procedure is suggested to improve the stress solutions, and the Updated Lagrangian formulae are also established for the geometrically nonlinear problems. Numerical results with solutions, which are solved by some other recent element models and the models in the commercial finite element software ABAQUS, are presented. They show that the proposed element, denoted as GMST18, exhibits excellent and better performance for the analysis of thin-think plates and shells in both linear and geometrically nonlinear problems.

• Journal of the Korean Society for Nondestructive Testing
• /
• v.28 no.4
• /
• pp.352-357
• /
• 2008

The detection of micro cracks in materials at the early stage of fracture is important in many structural safety assurance problems. The nonlinear ultrasonic technique (NUT) has been considered as a positive method for this, since it is more sensitive to micro crack than conventional linear ultrasonic methods. The basic principle is that the waveform is distorted by nonlinear stress-displacement relationship on the crack interface when the ultrasonic wave transmits through, and resultantly higher order harmonics are generated. This phenomenon is called the contact acoustic nonlinearity (CAN). The purpose of this paper is to prove the applicability of CAN experimentally by detection of micro fatigue crack artificailly initiated in Aluminum specimen. For this, we prepared fatigue specimens of Al6061 material with V-notch to initiate the crack, and the amplitude of second order harmonic was measured by scanning along the crack direction. From the results, we could see that the harmonic amplitude had good correlation with COD and it can be used to detect the crack depth in more accurately than the common 6 dB drop echo method.

• Journal of Korean Association for Spatial Structures
• /
• v.19 no.4
• /
• pp.69-76
• /
• 2019

A stadium roof that uses the pin-jointed spatial truss system has to be designed by taking into account the unstable phenomenon due to the geometrical non-linearity of the long span. This phenomenon is mainly studied in the single-free-node model (SFN) or double-free-node model (DFN). Unlike the simple SFN model, the more complex DFN model has a higher order of characteristic equations, making analysis of the system's stability complicated. However, various symmetric conditions can allow limited analysis of these problems. Thus, this research looks at the stability of the DFN model which is assumed to be symmetric in shape, and its load and equilibrium state. Its governing system is expressed by nonlinear differential equations to show the double Duffing effect. To investigate the dynamic behavior and characteristics, we normalize the system of the model in terms of space and time. The equilibrium points of the system unloaded or symmetrically loaded are calculated exactly. Furthermore, the stability of these points via the roots of the characteristic equation of a Jacobian matrix are classified.

• Journal of the Korean Society of Manufacturing Technology Engineers
• /
• v.23 no.1
• /
• pp.83-86
• /
• 2014

Many have been performed to decrease the thickness of polyethylene terephthalate (PET) bottles to reduce the manufacturing cost. However, it is difficult to guarantee the mechanical strength under top-loading after decreasing the thickness. This paper investigates the large deformation characteristics of a PET bottle under a compressive load using experimental and finite element analysis (FEA) data. A round 1.65-L bottle is analyzed under a compressive velocity of 5 mm/min with a maximum load of 9,800 N in experiments. The arc length method is used in a nonlinear FEA to understand the buckling phenomenon of the PET bottle. From the analyzed results, a recommendation is made to restrict the top loading to less than 1,208 N, because the first buckling phenomenon occurred at a load of 1,208 N.

• The Transactions of the Korean Institute of Power Electronics
• /
• v.19 no.2
• /
• pp.139-148
• /
• 2014

State-of-charge (SOC) is one of the significant indicators to estimate the driving range of the electric vehicle and to control the alternator of the conventional engine vehicles as well. Therefore its precise estimation is crucial not only for utilizing the energy effectively but also preventing critical situations happening to the power train and lengthening the lifetime of the battery. However, lead-acid battery is time-variant, highly nonlinear, and the hysteresis phenomenon causes large errors in estimation SOC of the battery especially under the frequent discharge/charge. This paper proposes a novel estimation technique for the SOC of the Lead-Acid battery by using a well-known Extended Kalman Filter (EKF) and an electrical equivalent circuit model of the Lead-Acid battery considering diffusion and hysteresis characteristics. The diffusion is considered by the reconstruction of the open circuit voltage decay depending on the rest time and the hysteresis effect is modeled by calculating the normalized integration of the charge throughput during the partial cycle. The validity of the proposed algorithm is verified through the experiments.

• Journal of the Korean Society of Manufacturing Technology Engineers
• /
• v.24 no.4
• /
• pp.414-420
• /
• 2015

In this study, the linear quadratic Guassian loop transfer recovery (LQG/LTR) control technique was combined with an integrator and applied to an inchworm having piezoelectric actuators for precise motion tracking. The piezoelectric actuator showed nonlinear response characteristics, including hysteresis, due to its ferroelectric characteristics and the residual displacement phenomenon. This paper proposes a feedback control scheme using the LQG/LTR controller with an integrator to improve the ability to track the response to complex input signals and to suppress the phenomenon of hysteresis and residual vibration. Experimental results show that the developed feedback control system for an inchworm can track the various motion contours quickly without residual vibration or overshoot.

• Wind and Structures
• /
• v.31 no.5
• /
• pp.403-418
• /
• 2020

To investigate the effects of central buckles on the dynamic behavior and flutter stability of long-span suspension bridges, four different connection options between the main cable and the girder near the mid-span position of the Aizhai Bridge were studied. Based on the flutter derivatives obtained from wind tunnel tests, formulations of self-excited forces in the time domain were obtained using a nonlinear least square fitting method and a time-domain flutter analysis was realized. Subsequently, the influences of the central buckles on the critical flutter velocity, flutter frequency, and three-dimensional flutter states of the bridge were investigated. The results show that the central buckles can significantly increase the frequency of the longitudinal floating mode of the bridge and have greater influence on the frequencies of the asymmetric lateral bending mode and asymmetric torsion mode than on that of the symmetric ones. As such, the central buckles have small impact on the critical flutter velocity due to that the flutter mode of the Aizhai Bridge was essentially the symmetric torsion mode coupled with the symmetric vertical mode. However, the central buckles have certain impact on the flutter mode and the three-dimensional flutter states of the bridge. In addition, it is found that the phenomenon of complex beat vibrations (called intermittent flutter phenomenon) appeared in the flutter state of the bridge when the structural damping is 0 or very low.