• Journal of Fashion Business
• /
• v.19 no.2
• /
• pp.118-135
• /
• 2015

This study probed into the fashion of modern girls between the 1920's and the 1930's who led the mentality and fashion of women as the progenitor of the alpha girl in Korea. For this, the fashion of actual people who received attention as modern girls in various occupations and that of modern girl heroines reinterpreted in films were examined. Methods included the theoretical study based on fashion related newspaper articles at the time, specialized publications, advance researches, and internet data and the empirical study that involved contents analysis centering on visual data. The Western women's fashion between the 1920's-1930's was dominated by the garçonne look to promote women's entry into society and competition against men and the practical and mature long and slim look due to the influence of economic recess. Korean people also adapted Western clothes following Western fashion while also modified the traditional clothes and wore modified Korean clothes. The fashion of 5 actual modern girls of Korea and that of 3 film heroines were examined. The fashion of actual people most well represented the fashion trends at the time and that they used fashion as the means to express their mentality and their artistic propensity and professionalism were expressed through fashion. On the other hand, the fashion of film heroines substantially expressed various occupations of the characters in the film and reflected trendy clothes and cosmetics, and it showed sexy and romantic fashion trend due to the influence of modern trends and reinterpretations.

• Journal of Fashion Business
• /
• v.19 no.5
• /
• pp.110-127
• /
• 2015

This study probed into the fashion styling of modern girls who led fashion and revealed power of woman as the center of modernization in Korea. Methods included the theoretical study based on fashion related newspaper articles at the time, specialized publications, advance researches, and internet data and the empirical study that involved contents analysis centering on visual data, expert evaluation, and styling development and presentation. The image of Korean modern girl analysis found in the order of modern image, elegant image, classic image, mannish image, romantic image. The aesthetic characteristics could be classified into sensual classicism, modern elegance, feminist epicenism, and romantic simplicity. The theme was 'Retro Modern' and a total of 4 styles were applied. 'Progressive Tradition' expressed the aesthetic characteristics of sensual classicism and it gave a modern reinterpretation of the seamless one-piece skirt which is the modified Korean clothes of Korean modern girls. 'Luxe Beauty' expressed the aesthetic characteristics of modern elegance, and it developed the long and slim style which was popular in the 1930's in a trendy way. 'Dressy Avant-garde' expressed the aesthetic characteristics of feminist epicenism, and it suggested the mannish style Western clothes that Korean modern girls wore by following recent fashion trend. 'Minimal Couture' expressed the aesthetic characteristics of romantic simplicity and it presented the garçonne look which was popular in the 1920's by following recent trend.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.42 no.3
• /
• pp.452-473
• /
• 2018

This study analyzed the expressions of racing girl uniforms that promote automobile brands shown at Seoul and Busan motor shows. The results are as follows. In each of the design components expression, the glossy and plain material, the achromatic color, and the dress style appeared most frequently in the uniform design of both domestic and foreign automobile brands. In the fashion image expression, sexy image appeared the most, followed by modern image, romantic image, active image, elegance image and ethnic image. Based on the analysis results, the following expressive characteristics were identified: First, sexy images were used in uniform design to express the streamline and speedy feeling of a car metaphorically. Second, modern image, glossy material, and achromatic color were used for a uniform design to express advanced technology and the future orientation of an automobile. Third, fashion images that match the automobile type emphasized the brand image of the car. Fourth, some of the manufacturers that prevailed in the automobile market promoted several automobile brands exhibited with a unified uniform design that expressed the design philosophy and concept. As such, the motor show racing girl uniform contributed to promoting automobile brand identity and the automobile industry.

• Journal of the Korea Convergence Society
• /
• v.11 no.7
• /
• pp.345-350
• /
• 2020

In modern society, appearance is an important means of competing with others, and therefore it can not be neglected in social life. Due to the rapid development of information science and technology, modern society demands femininity which combines progressive self - help for designing a dignified and independent life and a new paradigm. Therefore, the correlation between the elements such as bang cut, out line expression, layer step and texture change of modern style that modern and independent expressing independence and independence in the 1920s and 30s' Respectively. The result of this study makes it possible to present a novel and innovative hair trend that can firmly establish the independence and social role of modern women. In addition, it is expected to derive the standardization of thinking and psychology of the leader of modern society, and to lay the groundwork for the establishment of autonomous femininity as a social subject that maximizes individual competence through the manifestation of creativity.

• Journal of Fashion Business
• /
• v.16 no.2
• /
• pp.108-123
• /
• 2012

The objective of this research is to examine the fashion styles of Choe Seung-Hee (1911-1969), modern woman and dancer of Korea, through her life and activities. Choe Seung-Hee's fashion styles in daily life, in advertisements and in dance performances were examined through the theoretical and empirical studies within the scope of this research, which is from 1926 when she entered the world of dance to 1946 when she defected to North Korea. The result is that the fashion styles of Choe Seung-Hee is not simply that of an individual modern woman and a dancer who lived in the early 20th century but is a meaningful symbol of Korea's modern women.

• Journal of Digital Convergence
• /
• v.18 no.11
• /
• pp.571-579
• /
• 2020

The purpose of the study was to explore modern people's emotion regarding sex commercialization related to the abolition of grid girl. To collect data, based on 'reply journalism', this study collected 15 blogs, 10 online cafe contents, 1 youtube video clip, and 364 replies associated with the three online contents. To analyze the data, interpretive text analysis was utilized and the following results were obtained. As results, the analysis on the replies shows that the most strong emotion of the modern people regarding the abolition of grid girl is anti-feminism that includes hatred toward feminists and even females, criticism on feminism, and notion of 'women's enemy is women themselves'. In addition, sympathy toward racing models who lost their jobs, requirement of same abolition to the people with similar occupations, spatial separation between men and women, and consent on the abolition of racing models were found. Unlike the feminists' emotion regarding sex commercialization and racing models, modern people's emotion was different from them. Rather, ordinary people have doubted and even criticized on the rationales of feminism. Unlike feminists' notion about sex commercialization of racing models, these results imply that social image of racing models has changed and wish their position is respected as an ordinary occupation, without issues of sex commercialization.

• Korean Journal of Human Ecology
• /
• v.13 no.3
• /
• pp.467-475
• /
• 2004

The purpose of this study was to examine the sewing construction of a double robe, the difference between the single and double robe, and the size and construction method of the double robe through a close analysis of a replica to facilitate a better understanding of the robe making in late Chosun dynasty. The results were as follows: 1. There was no significant difference in the design and sewing method between the girl's robe and an adult's even though the girl's robe was much smaller. 2. The girl's robe differed from its modern counterparts in some respects: unlike modem robes, Chungyun's robe consisted of two-layers in which the four layers were sewn together and it could be seen most clearly in the way the collar was stitched only onto the outer layer. The two layers seemed to be put on successively since they were not sewn together. The inner collars of the two robes were sewn together when the maker put on a coat string to the outer robe, and the two robes were put together with hemming and blind stitch at the top of the outer collars to make the robe formally stable, which clearly distinguished the princess' robe from a single, for example, four-layered robe. The robe was constructed using traditional sewing methods including broad stitch, back stitch, hemming, and blind stitch, and each stitch was only about 1 mm wide. 3. The maker of the robe managed to construct a formally stable and aesthetically satisfactory robe with the least amount of fabric and proper sewing methods.

• Journal of Korean Home Economics Education Association
• /
• v.13 no.3
• /
• pp.23-35
• /
• 2001

The purpose of this study is to investigation the eating habits and health-related behaviors of adolescent students. 700 students are randomly selected in 6 high schools in Chunchon area. The most students take three meals a day. but most of girl students take less two meals a day or often go without a meal. There are the tendency that boy-students are more satisfied with their meal habits, but they have the health problems caused by irregular meals. There are more boy-students have the regularity of meal habits than girl students. and the former have the more tendency of going without a meal than the later which shows that girl-students have to give more attention to their health management. Their sleeping hours are not enough to recover the tiredness. The higher grads they are in the less time they have to take a rest. The tenth grads students are shown to feel the most serious stress. but have few opportunities to take a medical examination, which means that we have insufficiency of health education as a precautionary measures. Accordingly, it is important that teachers have to provide students with education of good meal habit which is fit to their real life. In modern times, as there are the tendency that more women participate in the social activity. we will reinforce the education that the boy-students may take active part in the health management without distinction of the roles between boy and girls-students.

• Journal of Fashion Business
• /
• v.6 no.2
• /
• pp.137-150
• /
• 2002

The purpose of this study attempts to analyze the symbolism and fashion image of Barbie doll. It is scarcely a coincidence that the Barbie doll was developed in the united States in 1950s. She had been created in the 1950s as a cartoon character in a German newspaper, who named Bild Lilli. In 1959, toy company bought the rights and produced and almost identical doll in the United States. Therefore Barbie has symbolized the consumer culture of United States, ideal body image, and modern youth culture. It may be as a conclusion that Barbie's fashion can be divided into three period : 1. a period of classic fashion(1959-66), 2. a period of young casual fashion(1967-79), 3. a period of ethnic and career fashion. Just as Barbie's roles and clothes have changed with the spirit of the times, she is a valuable representation of female images and fashion over the last 40 years. Barbie's fashion image is divided into material girl image, dream girl image, and bad girl image.

• Journal of the Korean Home Economics Association
• /
• v.49 no.3
• /
• pp.67-77
• /
• 2011

The purpose of this study was to clarify the symbolic meanings of the beautiful girls' character fashion in modern Japanese animations. This study investigated the currency and characteristics of the beautiful girls' characters from the 80's to the present. The fashion style of a beautiful girl's character was categorized into four styles: trendy style, adult style, Lolita style and fantasy style. These fashion styles were analyzed, and as a result, three symbolic meanings of the fashion style of a beautiful girl's character are discussed. Firstly, these occidentalized body styles represented idealized body images that are not traditionally Japanese. Secondly, the adult style (growth) represented coming out, i.e. the desires to develop from a child into an adult. Thirdly, the adult (transformation), Lolita and fantastic styles appealed to maniac consumers, having a "Moe" feeling.