• Journal of Information Technology Applications and Management
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• v.20 no.4
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• pp.315-338
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• 2013

As a result of New media that affects the marketing system, it is appeared a new marketing system called Market Platform in terms of market governance of trading. Market Platform is a new marketing system for ideal market system through the community structure from a hierarchy structure. It is determined that Market Platform as the role of adjustment of each side of market, buyer and seller, developed an existing marketing system. In this study, to target the Market Platform has recently emerged as the center of the market management in the new media environment. This study investigates what characteristics and impact of infrastructure of Market Platform will affect the cognitive impact on both buyers and sellers to clarify the impact on the self efficacy of the shopping process. Through this investigation, modeling for the impact that new media environment will attract Market Platform will be developed from the investigation of attractiveness of mobile market platform environment. Changes in the technical media environment gave the characteristics of the customer in the market platform, so consumers could involve not only consumed, but also manufactured. Thus, it is possible to increase the attractiveness if market must be able to not only for the convenience of shopping, but also make people to enjoy the experience of value co-creation. In other words, the new media, as a result of affecting the marketing system, mobile market platform is organized around the market of communication base. Network centrality, visible openness, ubiquitous multiplexity, 3 properties of new media increase the market self-efficacy of their customers. Therefore, the structure of market platform that enhance self-efficacy has higher attractiveness.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.12 no.12
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• pp.5564-5569
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• 2011

In this paper we introduced Augmented Reality (AR) on Android platform for ubiquitous learning (u-learning). Android is breaking new ground for mobile computing and open technologies. Android is versatile as it is not limited only to mobile phones, but it can be installed on various devices. Android gives developers the opportunity to leverage their development skills, while also building an exciting and active community. Augmented Reality (AR) is going to be the future of most apps; all it takes is a decent processor, a camera, a compass and a GPS, all of which are becoming increasingly common on smart phones. Through AR we can have educational tools that provide individuals with total flexibility to receive, send, and review training and detailed product information through an increasingly ubiquitous web-enabled communication device. In this paper, we proposed Augmented Reality for Species Identification using Android Smartphone with augmented reality in species determination. This study is appropriate in the field of Biology. This is useful in outdoor experimental activities of the students. Like for example while they are visiting the zoo, botanical garden and etc.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2010.10a
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• pp.681-684
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• 2010

Immunization information recorded on the Immunization rate in the community to identify the effects of immunization can be monitored. Immunization during an accident can be used as a basis for investigating the cause. Thus, immunization records, and more efficient management in the private and public institutions have conducted immunization information systems to manage the development of integrated system has to be. So, the government projects that promote immunization records were computerized registration. And, in 2009 the development of immunization registration system was completed. In this paper, we use the information to a variety of immunization using smart phone design and implement mobile service.

• The Research Journal of the Costume Culture
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• v.30 no.5
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• pp.656-674
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• 2022

The purpose of this study is to reveal and compare the differences in the types and characteristics of purchase channel journeys of MZ generation consumers. In this study a survey was conducted on the purchase channel journey of 20 women in the MZ generation using the ethnographic method of in-depth interviews and observations. As a result, three purchase channel journeys were identified: mobile, multi-channel, and offline. These were variously subdivided according to the characteristics of the MZ generations. Gen Z's journey was categorized into types: fashion platform app, Youtube, multi-channel supplement, multi-channel non-planned store visit, offline loyalty store, and impulsive offline store. Gen M's journey was categorized as: an online community bond, portal site, online loyalty store, multi-channel brand involvement, multi-channel efficiency, a multi-channel conversion, offline efficiency and offline task. The difference in mobile journey between generations was found in the time and length of the purchase. Gen M recognized both online and offline search processes to be tiring, while Gen Z enjoyed the search process using the online path. In the offline journey Gen Z began with their own intention to purchase, while Gen M sometimes recognized that purchasing fashion products necessary for work was a cumbersome task.

• Korean Journal of Community Nutrition
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• v.18 no.4
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• pp.299-311
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• 2013

An educational application (App) called 'Children's Food Avatar' was developed in this study by using a food DB of nutrition and functionality from Rural Development Administration (RDA) as a smart-learning mobile device for elementary school students. This App was designed for the development of children's desirable dietary habits through an on-line activity of food choices for a meal from food DB of RDA provided as Green Water Mill guide. A customized avatar system was introduced as an element of fun and interactive animation for children which provides nutritional evaluation of selected foods by changing its appearance, facial look, and speech balloon, and consequently providing chances of correcting their food choices for balanced diet. In addition, nutrition information menu was included in the App to help children understand various nutrients, their function and healthy dietary life. When the App was applied to 54 elementary school students for a week in November, 2012, significant increases in the levels of knowledge, attitude and behavior in their diet were observed compared with those of the control group (p < 0.05, 0.01). Both elementary students and teachers showed high levels of satisfaction ranging from 4.30 to 4.89 for the App, therefore, it could be widely used for the dietary education for elementary school students as a smart-learning device.

• Asian Pacific Journal of Cancer Prevention
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• v.13 no.6
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• pp.2913-2921
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• 2012

Introduction: The impact of cervical cancer prevention programs depends on persuading women to go for screening and, if needed, treatment. As part of an evaluation of a pilot project in Indonesia, qualitative research was conducted to explore the factors that influence women's decisions regarding screening and treatment and to generate practical recommendations to increase service coverage and reduce loss to follow up. Methods: Research was conducted at 7 of the 17 public health centers in Karawang District that implemented the pilot project. Interviews and focus group discussions were held with 20 women, 20 husbands, 10 doctors, 18 midwives, 3 district health officials, and 16 advocacy team members. Results: Free services and mobile outreach events encouraged women to go for screening, along with promotional efforts by community health workers, advocacy teams, and the mass media. Knowledge and perceptions were the most important barriers to screening: women were not aware of cervical cancer risks, did not know the disease was treatable, and were fatalistic. Factors facilitating treatment were social support from husbands, relatives, and friends and the encouragement and role modeling of health workers. Barriers to prompt treatment included limited access to services and the requirement for husband's consent for cryotherapy. Conclusion: As cervical cancer prevention services are scaled up throughout Indonesia, the findings suggest three strategies to expand screening coverage and ensure prompt treatment: strengthening community mobilization and advocacy activities, modifying the service delivery model to encourage a single visit approach to screening and treatment, and working to gain men's support.

• The Journal of Korean society of community based occupational therapy
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• v.1 no.1
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• pp.41-47
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• 2011

Objective : We try to show the necessity of crafts and arts comparing visual perception of autism with that of mental retardation using craft programmes. Methods : We applied a visual perception programme after sorting 10 autism and 10 mental retardation according to criteria. A used craft programmes are consulted and produced by specialist who are applying crafts as treatment or have experienced applying crafts. The items included potter, mobile art, wheat flour kneading, clay, corrugated cardboard work and color mix work. We applied the programmes twice a week during 4 weeks and used motor-free visual perception test-third edition(MVPT-3) to investigate the effect before and after treatments. Results : First, craft programmes had effect on both autism and mental retardation. Second, craft programmes had more effect on mental retardation. Conclusion : We could know that craft programmes influenced on visual perceptional development of autism and mental retardation.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.44 no.10
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• pp.55-63
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• 2007

Multicast is an efficient transport mechanism for community communications and MANET is recently regarded as a promising solution for support ubiquitous computing as an underlying network technology. However, it is hard to deploy multicast mechanism into MANET owing to scarce resources in wireless networks and unpredictable changes in network topology. Several multicast mechanisms have been proposed in the literature to overcome the limitations. Especially, overlay multicasting schemes present several advantages over network based multicasting schemes. Yet, the overlay multicasting schemes still introduce redundant data transmissions that waste network bandwidth and battery of relay nodes. As a result the performance of the network is degraded. To reduce the redundancy, we propose an efficient way to construct an overlay structure as a multicast data delivery tree that utilizes a branch node which belongs to the tree. By using network simulation, we show that the proposed scheme presents higher packet delivery ratio and lower transmission cost than previously proposed schemes.

• The Journal of Korean Society for School & Community Health Education
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• v.11 no.2
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• pp.1-12
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• 2010

Objectives: This study examined the life style differences of middle school students among in Korea, China and Japan and analyzed the factors influencing on the perceived health. Methods: The data of 1,390 students aged between 14 years and 16 from three countries collected between in November, 2008 and January, 2009 and analyzed the data using $x^2$-test, ANOVA-test and logistic regression analysis in SPSS Win 12.0. Results: Korean students spent more time on study and mobile phone use than Japanese, and more time on TV computer game than Chinese students. In addition, Korean students had a higher percentage in skipping breakfast and in not exercising than the other two countries. Overall, students who went to bed before midnight, having breakfast or doing exercise had better perceived health. Conclusions: The policies on health education should be conducted at a national level in order to improve their unhealthy life styles of Korean middle school students.

• Korean Journal of Environmental Biology
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• v.36 no.2
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• pp.99-106
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• 2018

Extensive monitoring of aquatic organisms in rice paddy fields has been difficult due to laborious sampling methods such as quadrat sampling using a hand net. This study aimed to analyze temporal and regional community compositions of aquatic organisms collected with a less time-consuming sampling method. This method involved using submerged funnel traps in rice paddy fields. Submerged funnel traps were useful for capturing taxa containing species that are indicative of environmental changes and highly mobile species that feed on waterbirds. Fifteen taxa including Ampullariidae, Cobitidae, Chironomidae, Hydrophilidae and Dytiscidae determined the community compositions. Among the major taxa, only Chironomidae resistant to environmental disturbances represented temporal variations of aquatic organism communities in rice paddy fields. Ampullariidae, Dytiscidae, and Hydrophilidae, which are prone to be affected by anthropogenic activities, differed among regions.