• Title/Summary/Keyword: Mobile Policy

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The effect of CSR components on customer satisfaction and customer civic behavior through corporate image (CSR 구성요인이 기업이미지를 통해 고객만족과 고객시민행동에 미치는 영향)

  • Ahn, Tae-Hyuk;Jung, Young-Ju
    • Journal of Digital Convergence
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    • v.19 no.11
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    • pp.145-153
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    • 2021
  • The purpose of this study is to present the current status and implications of companies in relation to the nature of CSR based on the theoretical background of corporate social responsibility (CSR). For consumers using mobile phones from Samsung, LG, and Apple, the impact of CSR components on corporate image, customer satisfaction, and customer citizenship behavior was analyzed. Economic responsibility, ethical responsibility, and philanthropic responsibility all have positive effects on corporate image. However, it was found that legal responsibility did not pay attention to the corporate image. And the corporate image was found to have a positive (+) effect on customer satisfaction and customer citizenship behavior. The results of this study suggest that companies need to devise a systematic CSR education system for their stakeholders.

User Experience Research on TV Multiview Feature (TV 멀티뷰 기능에 관한 사용자 경험 연구)

  • Kim, Hee-soo Esther;Kim, Jae-Yeop
    • Journal of Digital Convergence
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    • v.20 no.2
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    • pp.415-424
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    • 2022
  • This study is a user experience research on the current usage of TV multiview and evaluating the usability. From traditional TV viewing to connecting laptop or mobile devices, the scope of using TV has expanded and evolved to multipurpose. Utilizing the multiview feature offers new TV experiences, but research on its usability has not been actively conducted yet. In this research, a case study and survey were held prior to usability testing to identify user needs and behavior of TV multiview. After reviewing the results, we ran a task-based usability testing and in-depth interview. As a result, users preferred different ways of accessing and using multiview based on their situation, and the current user interface needed improvement for easier, intuitive use. This study is expected to contribute to the development of improving user experience in TV multiview.

Smart Livestock Research and Technology Trend Analysis based on Intelligent Information Technology to improve Livestock Productivity and Livestock Environment (축산물 생산성 향상 및 축산 환경 개선을 위한 지능정보기술 기반 스마트 축사 연구 및 기술 동향 분석)

  • Kim, Cheol-Rim;Kim, Seungchoen
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.4
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    • pp.133-139
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    • 2022
  • Recently, livestock farms in Korea are introducing data-based technologies to improve productivity, such as livestock environment and breeding management, safe livestock production, and animal welfare. In addition, the government has been conducting a smart livestock distribution project since 2017 through the modernization of ICT-based livestock facilities in order to improve the productivity of livestock products and improve the livestock environment as a policy. However, the current smart livestock house has limitations in connection, diversity, and integration between monitoring and control. Therefore, in order to intelligently systemize all processes of livestock with intelligent algorithms and remote control in order to link and integrate various monitoring and control, the Internet of Things, big data, artificial intelligence, cloud computing, and mobile It is necessary to develop a smart livestock system. In this study, domestic and foreign research trends related to smart livestock based on intelligent information technology were introduced and the limitations of domestic application of advanced technologies were analyzed. Finally, future intelligent information technology applicable to the livestock field was examined.

Comparative Affordance Analysis of Smart Docents for Exhibits (전시관 스마트 도슨트의 어포던스 비교분석)

  • Park, Minhyuk;Lee, Jungwoo
    • Journal of Digital Convergence
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    • v.20 no.2
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    • pp.63-75
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    • 2022
  • In this study, the smart docent interface provided at 25 exhibition halls at domestic and foreign were compared and analyzed based on affordance. Heuristic evaluation techniques were adopted, centered on a small number of experienced people, and six research participants were selected based on Jacob Nielsen's guidelines that five to eight people per set of research can achieve sufficient results. As a result of comparative analysis of affordance, smart docent used in the Oriental showed a higher average value than smart docent used in the Western, but a lower value for sensory affordance alone. In addition, the categories were subdivided to derive the affordance values for each country, and a singularity was found that the sensory affordance of smart docents used in the United States represents the highest value compared to other countries. In conclusion, this study was able to compare the four affordances of smart docents used in domestic and foreign exhibition halls while presenting directions for future behavioral improvement, which could provide practical implication for smart docent interface design and exhibition hall service strategies.

A Study on the Visual Attention of Game Broadcast Real-time Review Using Eye Tracking: Focusing on Mobile Platform (아이트래킹을 활용한 개인 게임방송 실시간 댓글의 시각적 주의에 관한 연구: 모바일 플랫폼을 중심으로)

  • Yin, Shuo-Han;Wang, Jin-Nan;Hwang, Mi-Kyung;Lee, Sang-Ho
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.733-739
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    • 2022
  • The study investigated the users' functional requirement, degree of acceptance and preference of game broadcast real-time review .Secondly it comparatively analyzed the types and locations of game broadcast real-time review through eye tracking tech. The results show that users have high functional requirements and high acceptance for game broadcast real-time review but their preference has no significant correlation with the feature. Among the types of game broadcast real-time review the type with translucent text bubble took the highest visual attention. The above shows that the users' visual behavior has the tendency of special style. The visual attention analysis results of different types and locations of game broadcast real-time review in the study can play a guiding role in the interface design of real-time review feature in the future.

The mediating effect of task value between grit and academic stress on nursing students (간호대학생의 그릿과 학업스트레스와의 관계에서 과제가치의 매개효과)

  • Kang, Moon-Hee
    • Journal of Digital Convergence
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    • v.20 no.1
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    • pp.471-479
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    • 2022
  • The purpose of this study is to investigate the mediating effect of task value on the relationship between grit and academic stress in nursing students. Data collection was conducted through a mobile Google questionnaire from August 31, to September 9, 2021, and the subjects were a total of 192 nursing students from three universities. The data were analyzed using descriptive statistics, t-test, one-way ANOVA, Pearson's correlation coefficients, and multiple regression analysis with SPSS/WIN 20.0 program. The grit had statistically significant negative correlation with academic stress and positive correlation with task value, and task value and academic stress had positive correlation. Task value had a partial mediating effect on the between grit and academic stress. Thus intervention program that considers the task value along with the grit should be developed in order to alleviate the academic stress of nursing students.

A study on strategic use of MyData: Focused in Financial Services (금융 마이데이터의 전략적 활용에 관한 사례 연구)

  • Lee, Ju-Hee
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.181-189
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    • 2022
  • The purpose of this study is to investigate the innovation of business model and the effectiveness of the data-driven model. the main concepts and policies related to the data economy are reviewed, and implications are drawn through the analysis of data-based convergence service creation cases. This study identified the existing data-driven business model of the creation of MyData service industry in the financial industry and concept of the data economy. According to the empirical analysis result, this study confirmed that t considering the mobile environment and consumer acceptance of data portability, the ripple effect of the implementation of My Data on the financial industry is expected to be significant.

Trend Analysis of FinTech and Digital Financial Services using Text Mining (텍스트마이닝을 활용한 핀테크 및 디지털 금융 서비스 트렌드 분석)

  • Kim, Do-Hee;Kim, Min-Jeong
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.131-143
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    • 2022
  • Focusing on FinTech keywords, this study is analyzing newspaper articles and Twitter data by using text mining methodology in order to understand trends in the industry of domestic digital financial service. In the growth of FinTech lifecycle, the frequency analysis has been performed by four important points: Mobile Payment Service, Internet Primary Bank, Data 3 Act, MyData Businesses. Utilizing frequency analysis, which combines the keywords 'China', 'USA', and 'Future' with the 'FinTech', has been predicting the FinTech industry regarding of the current and future position. Next, sentiment analysis was conducted on Twitter to quantify consumers' expectations and concerns about FinTech services. Therefore, this study is able to share meaningful perspective in that it presented strategic directions that the government and companies can use to understanding future FinTech market by combining frequency analysis and sentiment analysis.

Factors Affecting Smartphone Usage Time according to Subjective Happiness of adolescents (청소년의 주관적 행복에 따른 스마트폰 사용 영향 요인)

  • Moon, Weon-Hee;Kwon, Myoungjin
    • Journal of Digital Convergence
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    • v.20 no.3
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    • pp.507-516
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    • 2022
  • The purpose of this study was to examine the factors influencing on the smartphone usage time according to the happiness perceived by adolescents. This study underwent the approval procedure for using the raw data of the 13th (2017) Adolescents' Health Behavior Online Survey through the homepage of Korea Centers for Disease Control and Prevention and selected 54,603 persons of 12-18 age groups as subjects of the study. The analysis was performed after generating a complex sample plan file by assigning weights using the IBM SPSS 23.0 program. There were significant differences in general characteristics and physical & psychological characteristics according to the use of the smartphone in the happy group and the unhappy group (p<.05). And there was a statistically significant difference in factors affecting smartphone usage time between the group of adolescents who perceived as happy and the group who perceived themselves as unhappy. It is necessary to improve the quality of life by increasing the level of happiness through the correct use of smartphones among adolescents.

A Survey of Dentists and Dental Hygienists on Dental Team Composition and Work Assignments (치과의사 및 치과위생사의 치과팀 구성 및 업무 분장에 대한 견해)

  • Lee, Hyo-Jin;Shin, Sun-Jung;Bae, Soo-Myoung;Shin, Bo-Mi
    • Journal of Korean Dental Hygiene Science
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    • v.2 no.1
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    • pp.51-62
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    • 2019
  • The purpose of this study was to investigate the status and views on the dental team composition and works, the experience of a dental manpower shortage and opinions on the solution. The subjects were 313 dentists and dental hygienists. The mobile questionnaires were conducted on the status of dental team composition and works, the experience of a dental manpower shortage and opinions on the solution. There was no big difference between the current dental team composition and ideal composition ratio, and dentists answered that it would be more ideal to reduce dental hygiene and increase nurse assistant when the working dentist was 3~5. 85.6% of the dentists and 56.4% of the dental hygienists had difficulty in employing the dental auxiliary personnel. The difficulty level was 8 out of 10 points among dentists and 5.7 points among dental hygienists. 91.1% of the dentists and 95.5% of the dental hygienists agreed on the necessity of expanding the dental hygienist's work. The dental works were temporary crown making and setting, surgical operation assistance, and overall dental assistance. Based on the results of this study, it is necessary to continuously make efforts to communicate with the dental personnel in Korea to solve a lot of problems such as the job assignment, the dental personnel policy and system, and the work environment.