• Title/Summary/Keyword: Mobile Information Behavior

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Analyzing Usage Behavior of Mobile Services in Academic Libraries by Using Diary Method (이용자 일기 분석을 통한 대학도서관 모바일 서비스 이용행동 연구)

  • Kim, Sung-Jin
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.25 no.2
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    • pp.165-187
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    • 2014
  • This study aimed to analyze users' behaviors to use mobile services of academic libraries by indirectly observing users' experiences based on their diaries. Ultimately, this study intended to contribute to the development of mobile services in academic libraries by helping academic libraries understand users and their needs of mobile services. For this, diary method was conducted with 20 students at two academic libraries. These participants should report detailed process and thoughts immediately after using mobile library services at least once a day during a week. Totally 137 diaries were collected. And then this study conducted a content analysis to figure out what information needs they had, whether or not the needs were solved, what menu they selected, and what steps and gaps they got. In addition, on the basis of the findings, this study suggested further steps for improving mobile services at academic libraries.

Salient Factors of the Users' Intention and Commitment in Wireless Internet Service (무선인터넷 서비스 이용 의도와 몰입에 영향을 미치는 요인)

  • Kang, Seong-Soo;Lee, Kook-Yong;Lee, Young-Soo
    • International Commerce and Information Review
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    • v.8 no.2
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    • pp.3-35
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    • 2006
  • Until now, most of the studies about the internet service have focused mainly on the adoption of on-line(wired) internet services, while there have relatively been very few studies about the adoption and usage of wireless or mobile internet services. The generic model explaining the adoption behaviors of wireless internet services has not been made yet. Previous studies of that area is not so easy to find. The purposes of this paper are two-folds. The first is to find the factors affecting the users' intention and commitment behavior of mobile internet services. The second is to find the relative importance of the factors in users making decisions about users' usage intention and commitment behavior. In the theoretical part of this paper, the precedent studies concerning the technology acceptance model and the theories of on-line internet services adoption, the theories of the mobile internet services, are reviewed and analyzed.

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Moderating effects of charging on an expanded technology acceptance model in mobile service (모바일 서비스에서 확장된 기술수용모형을 활용한 유·무료의 조절효과 분석)

  • Kim, Jinmin;Kim, Jaeyoung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.14 no.4
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    • pp.229-239
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    • 2018
  • In this paper, we propose a strategy of charging by analyzing the difference of path coefficient according to whether consumers are free or not, rather than presenting strategies for charging. Mobile devices have become so popular that they are called necessities. Companies have to adapt to the mobile environment and respond to the situation, and have to expand market opportunities strategically. In this study, we extend the technology acceptance model to analyze the incentives of consumers' behavior by analyzing the difference in the effect consumers perceive as a moderating variable, whether paid or free. Efforts to maximize company's inherent profit continue, and in particular, charging is a strategy that all companies should pursue in the mobile environments. It is necessary to grasp the degree of the consumer's response to free and charge. The model of satisfaction with the continuous use and the word-of-mouth intention, which is the behavior intention, is presented by adding parameters of satisfaction to the technology acceptance model. In addition, we try to derive implications by analyzing the influence of moderating effects of whether free or not.

A Cross-cultural Study on the Mobile Technology Paradox (문화적 차이에 따른 모바일 테크놀로지 패러독스 인식의 차이에 대한 비교 연구)

  • Chon, Kent;Chae, Myung-Sin
    • The Journal of Information Systems
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    • v.17 no.4
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    • pp.1-30
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    • 2008
  • As mobile Technology came into people's everyday life the conflicts between users' expectation on the mobile technology and real performance has increased. These kind of conflict as far as technology concerned, are called 'technology paradox' and have been studied by few researchers. The discussion on mobile technology paradox could be critical to understand users' mobile technology usage behavior because when users perceive the paradox they are supposed to choose a coping strategy. another factor regarding the perception of paradox and coping strategy the culture should be considered. Thus this paper developed a measurement for mobile technology perception and empirically tested based on survey result from Korea and U.S.A. The analysis clearly shows that there are substantial differences in perceiving technology paradox and choosing the coping strategy between Korean users and American users.

Andro-profiler: Anti-malware system based on behavior profiling of mobile malware (행위기반의 프로파일링 기법을 활용한 모바일 악성코드 분류 기법)

  • Yun, Jae-Sung;Jang, Jae-Wook;Kim, Huy Kang
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.24 no.1
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    • pp.145-154
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    • 2014
  • In this paper, we propose a novel anti-malware system based on behavior profiling, called Andro-profiler. Andro-profiler consists of mobile devices and a remote server, and is implemented in Droidbox. Our aim is to detect and classify malware using an automatic classifier based on behavior profiling. First, we propose the representative behavior profiling for each malware family represented by system calls coupled with Droidbox system logs. This is done by executing the malicious application on an emulator and extracting integrated system logs. By comparing the behavior profiling of malicious applications with representative behavior profiling for each malware family, we can detect and classify them into malware families. Andro-profiler shows over 99% of classification accuracy in classifying malware families.

Factors Boosting Impulse Buying Behavior in Live-streaming Commerce - Roles of Para-social Interactions, Task Complexity and Perceived Amount of Information (라이브 커머스의 충동구매행동에 대한 영향 요인 - 의사사회적 상호작용, 과업 복잡성과 지각된 정보의 양을 중심으로 -)

  • Kim, Hyojung;Lee, Yuri;Park, Minjung
    • Fashion & Textile Research Journal
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    • v.23 no.1
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    • pp.70-83
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    • 2021
  • Live-streaming commerce is attracting attention as a noticeable trend in the retail industry. It is a new mobile shopping service platform developed by combining live streaming with e-commerce technologies. This study examined the impact of para-social interactions on consumer impulse buying behavior and investigated the impact through task complexity as well as perceived amount of information. To achieve this goal, 203 women using a mobile commerce participated in an online survey after experiencing beauty live-streaming commerce. The collected data were analyzed using SPSS 25.0, AMOS 23.0, and SPSS PROCESS Macro program. The results of the study revealed that para-social interactions negatively influenced task complexity, positively influenced perceived amounts of information, and positively influenced impulse buying behavior. In addition, impulse buying behavior was negatively influenced by task complexity versus positively that was influenced by perceived amounts of information. The impact of para-social interactions on impulse buying behavior is mediated by task complexity and perceived information. The findings of this study contribute to the theoretical extension of para-social interaction on impulse buying behavior in the context of live-streaming commerce. The implications of the findings suggest practical marketing strategies for digital media commerce retailers.

An Analysis of Information Propagation and Chaotic Phenomena in Local Communication Method for Cooperative Behavior of Collective Autonomous Mobile Robots (자율이동로봇군의 협조행동을 위한 지역적 통신 방식에 있어서 정보전파 해석 및 카오스 현상 분석)

  • Lee, Dong-Wook;Sim, Kwee-Bo
    • Journal of the Korean Institute of Telematics and Electronics S
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    • v.36S no.6
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    • pp.67-75
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    • 1999
  • The sensing and communication abilities of a mobile robot are essential to cooperative behavior in distributed autonomous robotic systems. In general, as the number of robot goes on increasing, the limitation of communication capacity and information overflow occur in global communication capacity and information overflow occur in global communication system. Therefore a local communication is more effective than global one. In this paper, we analyze information propagation mechanism based on local communication. To find an optimal communication radius, we propose three methods with different conditions. Also, to avoid chaotic behavior which occurs when a robot obtains and loses information, we find stable condition of information propagation.

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Design and Evaluation of a Rough Set Based Anomaly Detection Scheme Considering the Age of User Profiles

  • Bae, Ihn-Han
    • Journal of Korea Multimedia Society
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    • v.10 no.12
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    • pp.1726-1732
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    • 2007
  • The rapid proliferation of wireless networks and mobile computing applications has changed the landscape of network security. Anomaly detection is a pattern recognition task whose goal is to report the occurrence of abnormal or unknown behavior in a given system being monitored. This paper presents an efficient rough set based anomaly detection method that can effectively identify a group of especially harmful internal attackers - masqueraders in cellular mobile networks. Our scheme uses the trace data of wireless application layer by a user as feature value. Based on this, the used pattern of a mobile's user can be captured by rough sets, and the abnormal behavior of the mobile can be also detected effectively by applying a roughness membership function with the age of the user profile. The performance of the proposed scheme is evaluated by using a simulation. Simulation results demonstrate that the anomalies are well detected by the proposed scheme that considers the age of user profiles.

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Cost-Efficient Framework for Mobile Video Streaming using Multi-Path TCP

  • Lim, Yeon-sup
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.4
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    • pp.1249-1265
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    • 2022
  • Video streaming has become one of the most popular applications for mobile devices. The network bandwidth required for video streaming continues to exponentially increase as video quality increases and the user base grows. Multi-Path TCP (MPTCP), which allows devices to communicate simultaneously through multiple network interfaces, is one of the solutions for providing robust and reliable streaming of such high-definition video. However, mobile video streaming over MPTCP raises new concerns, e.g., power consumption and cellular data usage, since mobile device resources are constrained, and users prefer to minimize such costs. In this work, we propose a mobile video streaming framework over MPTCP (mDASH) to reduce the costs of energy and cellular data usage while preserving feasible streaming quality. Our evaluation results show that by utilizing knowledge about video behavior, mDASH can reduce energy consumption by up to around 20%, and cellular usage by 15% points, with minimal quality degradation.

Fuzzy Logic Based Auto Navigation System Using Dual Rule Evaluation Structure for Improving Driving Ability of a Mobile Robot (모바일 로봇의 주행 능력 향상을 위한 이중 룰 평가 구조의 퍼지 기반 자율 주행 알고리즘)

  • Park, Kiwon
    • Journal of Korea Multimedia Society
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    • v.18 no.3
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    • pp.387-400
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    • 2015
  • A fuzzy logic based mobile robot navigation system was developed to improve the driving ability without trapping inside obstacles in complex terrains, which is one of the most concerns in robot navigation in unknown terrains. The navigation system utilizes the data from ultrasonic sensors to recognize the distances from obstacles and the position information from a GPS sensor. The fuzzy navigation system has two groups of behavior rules, and the robot chooses one of them based on the information from sensors while navigating for the targets. In plain terrains the robot with the proposed algorithm uses one rule group consisting of behavior rules for avoiding obstacle, target steering, and following edge of obstacle. Once trap is detected the robot uses the other rule group consisting of behavior rules strengthened for following edge of obstacle. The output signals from navigation system control the speed of two wheels of the robot through the fuzzy logic data process. The test was conducted in the Matlab based mobile robot simulator developed in this study, and the results show that escaping ability from obstacle is improved.