• Title/Summary/Keyword: Mobile App Review

Search Result 49, Processing Time 0.026 seconds

An Exploratory Study on Mobile App Review through Comparative Analysis between South Korea and U.S. (한국과 미국 간 모바일 앱 리뷰의 감성과 토픽 차이에 관한 탐색적 비교 분석)

  • Cho, Hyukjun;Kang, Juyoung;Jeong, Dae Yong
    • Journal of Information Technology Services
    • /
    • v.15 no.2
    • /
    • pp.169-184
    • /
    • 2016
  • Smartphone use is rapidly spreading due to the advantage of being able to connect to the Internet anytime, anywhere--and mobile app development is developing accordingly. The characteristic of the mobile app market is the ability to launch one's app into foreign markets with ease as long as the platform is the same. However, a large amount of prior research asserts that consumers behave differently depending on their culture and, from this perspective, various studies comparing the differences between consumer behaviors in different countries exist. Accordingly, this research, which uses online product reviews (OPRs) in order to analyze the cultural differences in consumer behavior comparatively by nationality, proposes to compare the U.S. and South Korea by selecting ten apps which were released in both countries in order to perform a sentimental analysis on the basis of star ratings and, based on those ratings, to interpret the sentiments in reviews. This research was carried out to determine whether, on the basis of ratings analysis, analysis of review contents for sentiment differences, analysis of LDA topic modeling, and co-occurrence analysis, actual differences in online reviews in South Korea and the U.S. exist due to cultural differences. The results confirm that the sentiments of reviews for both countries appear to be more negative than those of star ratings. Furthermore, while no great differences in high-raking review topics between the U.S. and South Korea were revealed through topic modeling and co-occurrence analyses, numerous differences in sentiment appeared-confirming that Koreans evaluated the mobile apps' specialized functions, while Americans evaluated the mobile apps in their entirety. This research reveals that differences in sentiments regarding mobile app reviews due to cultural differences between Koreans and Americans can be seen through sentiment analysis and topic modeling, and, through co-occurrence analysis, that they were able to examine trends in review-writing for each country.

The Effects of Diabetes Management Programs using Mobile App: A Systematic Review and a Meta-Analysis (모바일 앱을 이용한 당뇨환자관리의 효과: 체계적 문헌고찰과 메타분석)

  • Kim, Hee Eon;Kim, EunJa;Kim, Gaeun
    • The Journal of the Korea Contents Association
    • /
    • v.15 no.1
    • /
    • pp.300-307
    • /
    • 2015
  • The purpose of this review was to evaluate the effects of diabetes management program using mobile appllication. A systematic review using the Preferred Reporting Items for Systematic Reviews and Meta-Analyses: the PRISMA Statement was conducted. Studies published between 2004 and 2014 were reviewed using the following databases: Ovid, CINAHL and Cochrane library. The keywords used were (app*OR mobile) AND (nurs* OR health* OR medic*) AND (diabet*). Selected studies were assessed for methodological quality using Scottish Intercollegiate Guidelines Network (SIGN)' Checklist. Three hundred seventy five studies were identified, All the 3 studies found mobile application as a valid strategy on clinical usefulness in diabetes management. This review provides updated evidence for app-based management program in diabetes management. Further studies are needed to increase generalizability using randomized controlled trials, enough sample size. In addition, valid measurements are needed to assess the main outcomes.

A Study on the Types of Product Review on Mobile Beauty App, Perceived Information Authenticity, Brand Attitude, Purchase Intention and e-WOM Intention (뷰티 모바일 앱에서의 제품 사용후기의 유형, 지각된 정보의 진정성, 브랜드 태도, 구매의도 및 온라인 구전의도에 대한 연구)

  • Chun, Eunha;Seok, HaeMin;Chung, Minjee;Ko, Eunju
    • Fashion & Textile Research Journal
    • /
    • v.19 no.2
    • /
    • pp.180-193
    • /
    • 2017
  • The increase use of smartphones has paved the way for quick dissemination of online information. This has a huge influence on consumers' purchase decision making and the formation of a company's image. As such, this study focuses on product review from mobile beauty applications(apps); in particular, the perceived information authenticity. The purpose is as follows. First, to examine if there is any difference in perceived information authenticity based on the types of product review. Second, to analyze how perceived information authenticity influences brand attitude, purchase intention, and electronic word of mouth(e-WOM) intention. The study targets consumers in their 20s and 30s who have experience buying a product via a mobile beauty app. Three hundred responses are analyzed using SPSS 21.0 and AMOS 18.0. The results reveal that, first of all, consumers derive higher perceived information authenticity from a multi-facet review rather than a double-facet review. Second, among the traits of perceived information authenticity, only a brand's perceived reliability has a significant influence on brand attitude. Third, this brand attitude has a positive influence on purchase intention and e-WOM intention. In conclusion, these findings can serve as an important discussion point for companies developing a mobile beauty app, drawing attention to perceived information authenticity, based on the types of product review.

Mobile app Loyalty of Cross-over Shoppers: A Comparison of Korean and Chinese (한·중 크로스오버 쇼퍼들의 모바일 앱 충성도에 대한 탐색적 연구)

  • Park, Eunjoo;Jin, Gu;Park, Shinyoung
    • Fashion & Textile Research Journal
    • /
    • v.20 no.3
    • /
    • pp.293-303
    • /
    • 2018
  • Since 2009, consumers could access a new shopping channel called 'mobile shopping' with the generalization of smartphones. Mobile shopping (based on wireless communication technology), emphasizes convenience differentiated from internet shopping. A recent report introduced fashion products as powerful global drivers for mobile shopping sales. Korea and China have the highest percentage of consumer mobile shopping experiences compared to other countries. This study investigates the effects of cross-over shopping orientation, perception of app attributes, and flow on app loyalty that compared Korean and Chinese consumers. We obtained 652 usable questionnaires from two local college students; subsequently, data were analyzed by using factor analysis, Cronbach's alpha, and regression analysis using SPSS 21.0 Package. The study results showed that the cross-over shopping orientation affected perception of app attributes that included Review/Information, Design, Response and Product. Product only affected Flow, which reflected a high similarity between Korean and Chinese consumers. However, Korean and Chinese consumers showed remarkable differences in the factors related to app loyalty. Therefore, the results indicate that retailers of fashion products have developed strategies to improve mobile sales and increase the app loyalty of cross-over shopping orientation consumers.

Effects of Mobile App Updates on Mobile App Rankings: Free Apps in the App Store (모바일 앱의 업데이트가 모바일 앱의 순위에 미치는 영향: 앱 스토어의 무료 앱을 대상으로)

  • Jo, Huiseung;Im, Kun Shin
    • Information Systems Review
    • /
    • v.18 no.1
    • /
    • pp.125-140
    • /
    • 2016
  • Mobile applications (apps) play a significant role in the proliferation of smartphones. According to statistics from Apple, 100 million apps were downloaded in 2008. Since then, the number of cumulative app downloads have increased exponentially. By October 2014, 85 billion apps had been downloaded worldwide. Many studies have attempted to determine the factors that drive app downloads. However, unlike previous studies, we examine the effects of app updates on app rankings. To achieve this goal, we collected data on rankings (gross rankings and category rankings), update contents, reviewer ratings, and number of reviews on apps listed in the App Store. We then categorized app updates into functionality, reliability, and convenience updates following the buying hierarchy model. We found that functionality updates had a positive effect on app gross ranking whereas reliability updates had a positive effect on category ranking. Our study is the first to explore the effects of update content on app ranking. Moreover, our study provides a practical implication for mobile app developers, who should consider app updates in their product development strategy.

A Study on Mobile Services Based on Smartphone Application in Academic Libraries (스마트폰 애플리케이션을 활용한 국내외 대학도서관의 모바일 서비스에 관한 연구)

  • Jung, Jong-Kee
    • Journal of the Korean BIBLIA Society for library and Information Science
    • /
    • v.22 no.1
    • /
    • pp.171-191
    • /
    • 2011
  • The purpose of this study is to introduce the concepts of smartphone and app, to review the theoretical researches and the representative service examples in academic libraries' mobile services based on smartphone apps, and to propose the proper mobile services methods based on smartphone apps in academic libraries of Korea. The ways for mobile app services in academic libraries are like these: 1) Libraries need to prepare the hybrid service system based on the combination of mobile web and app for smartphone. 2) Libraries have the guidelines for choosing apps which are applied to library services. 3) Libraries develop the apps for library marketing and education services and make use of existed apps to their own services. 4) Smartphone application bibliography service(Appography service) needs to be developed and serviced as an academic library service field.

Systematic Search and Qualitative Evaluation of Dietary Supplement Mobile Applications: Using the Mobile Application Rating Scale (MARS)

  • Hyeon Ji Lee;Si Hyun Seong;Hyunjin Chung;Yun Jeong Lee;Jae-Hyun Kim
    • Korean Journal of Clinical Pharmacy
    • /
    • v.33 no.1
    • /
    • pp.51-61
    • /
    • 2023
  • Background: Mobile applications (apps) on dietary supplements can increase consumers' access to information. However, it can lead to indiscriminate use of dietary supplements. This study aims to systematically review dietary supplement apps released in English and Korean and evaluate the quality of those apps. Methods: Through the app stores, apps on dietary supplements were systemically searched and examined. Two independent evaluators evaluated the apps and presented a mean score using the Mobile App Rating Scale (MARS). The correlation between MARS scores, user and evaluator ratings, and the number of secondary features of the apps were analyzed. Results: Of the 2,772 dietary supplement apps identified, 17 apps were included according to the selection criteria. The mean MARS score was 3.28 (standard deviation: 0.29) out of 5. Apps had higher scores in aesthetics and functionality dimensions, while engagement and information dimensions had lower scores. There was a positive correlation between the number of app downloads and information among MARS dimensions. The subjective evaluation also correlated with the information dimension. There was a positive correlation between the secondary features of the apps and MARS total score as well as the engagement dimension. Conclusion: The dietary supplement apps need to be managed at a higher level of quality to provide safe and reliable information to consumers. Especially, quality on information and engagement dimensions can be improved. Involvement of healthcare professionals in the app development, management with adequate referencing of information, and use of secondary features for enhanced user engagement can be helpful.

In Search of Demanded Mediating Role of TAM between Online Review and Behavior Intention for Promoting Golf App Distribution

  • KIM, Ji-Hye
    • Journal of Distribution Science
    • /
    • v.20 no.8
    • /
    • pp.105-114
    • /
    • 2022
  • Purpose: The technology acceptance model (TAM) refers to a theory that maps the possibility or extent to which users can accept an innovative technology. The purpose of the current research is to investigate the mediating effect of TAM between online review and behavior intention for promoting golf app's distribution. Research design, data and methodology: In order to examine the relationship between app usage reviews, TAM, and behavioral intentions of golf app participants, the present author collected total 170 responses from South Korean participants based on web-based survey system. The main methodology which was selected by this study is mediation causality analysis that Baron and Kenny suggested. Results: The statistical findings definitely indicated that TAM mediating role exists between the positive emotion of golf app users regarding online reviews and positive behavior intention of golf app, which means that all three steps of mediation causality analysis were statistically significant. Conclusions: The present research concludes that the correct utilization of innovation in the design and implementation of the technology features translates into performance excellence. The model can be used to increase the online presence through innovation as a primary drive toward providing more convenience and accessibility to the users through mobile golf apps.

A Study on the Threat Review to use Secure Smartphone Applications (안전한 스마트폰 앱 사용을 위한 위협 요소 검토 연구)

  • Choi, Heesik;Cho, Yanghyun
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.16 no.1
    • /
    • pp.41-54
    • /
    • 2020
  • In this paper, it will study various problems such as personal information infringement from when using various useful Apps in the Smartphone environment. It also researched the vulnerabilities Mobile Apps and the risks of personal information leakage when using Smartphone information to decrease threat and find solution. In the second chapter, it will check the existing Mobile App related Apps. In the third chapter, it will check the threats and major factors that caused by the leakage of personal information which related to the app. Then it will suggest solution and end with conclusion. This paper also looked at various problems that caused by illegal adverse effect from illegal personal information collection. Then it researched and made suggestion to make consideration on safety of personal information and privacy infringement that threat to personal information For safety of mobile banking, it proposed a safety method to separate and manage the code which has the core logic which required to run the App. For safety of direction App, when running the direction App, even if the information is collected, location information for unauthorized accessed will encrypt and store in DB, so that access to personal information is difficult. For delivery App environment, by using the national deliver order call center's representative phone to receive a telephone order then, the customer information is delivered to the branch office when it receive order and it will automatically delete information from the server when the delivery is completed by improving DB server of order. For the smart work app environment, the security solution operates automatically by separating and make independent private and work areas. Then it will suggest initialization for company's confidential business information and personal information to safe from danger even if loss.

A Systematic Review of Mobile Health Applications Using Self-Acupressure (자가혈위지압을 활용한 모바일 의료 어플에 대한 체계적 문헌고찰)

  • Seokyung Park;Johyun Lee;Ga-Young Jung;Celine Jang;Sang-Ho Kim
    • Korean Journal of Acupuncture
    • /
    • v.40 no.1
    • /
    • pp.1-12
    • /
    • 2023
  • Objectives : This study aims to provide information regarding the status and quality of mobile applications (MAs) using self-acupressure by performing a systematic review. Methods : We conducted comprehensive searching on five international databases and two app markets from inception to July 31, 2022 to identify MAs using self-acupressure. We analyzed the characteristics of each MA regarding the name of the MA, registered app markets, target symptoms, developers, the year and country of development, cost, target age, media function, and expertise. We assessed the quality of each MA using Mobile Application Rating Scale (MARS). Results : We identified a total of 30 MAs using self-acupressure (25 MAs from the app market and 6 MAs from clinical studies, with 1 MA in common). 17 out of 24 MAs from the app market provided self-acupressure regimens for various symptoms and the others provided regimens for specific symptoms such as memory, anxiety, depression, asthma, allergy, low back pain, and headache. 14 developers were reported. 23 MAs were developed after 2013. The largest number of MAs were developed in the United States. The target age group of 12 MAs was above the age of 3, and that of 11 MAs was above the age of 12. 14 MAs provided multimedia functions such as videos. 13 MAs provided information of expertise. From clinical studies, only 3 out of 6 MAs were accessible through the app market. 4 MAs were developed by the researchers of the study. In terms of MARS, the score of MAs from the app market was higher than that of MAs from clinical studies in both objective and subjective evaluation areas. Conclusions : This study summarizes the characteristics of MAs using self-acupressure. More MAs using self-acupressure should be developed and further clinical research for MA on each symptom and disease is warranted for the diversification of MA fields using self-acupressure.