• 제목/요약/키워드: Microtransaction

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구조적 토픽모델링을 활용한 무료형 대규모 다중이용자 온라인 롤플레잉 게임의 소액결제에 대한 이용자 리뷰 분석 (User Review Analysis of Microtransactions in Freemium Massively Multiplayer Online Role-Playing Games Using Structural Topic Modeling)

  • 이철;정재은
    • Human Ecology Research
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    • 제61권3호
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    • pp.475-492
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    • 2023
  • This study investigated player responses to microtransactions in freemium Massively multiplayer online roleplaying games (MMORPG), specifically focusing on the game LostArk using English language review data. To this end, structural topic modeling was employed and the following six microtransaction-relevant topics were identified: microtransactions, developer issues, real money trade (RMT), random number generator (RNG) upgrade system, game content, and collectibles & adventure. The first four topics were classified as being "not recommended". However, the proportions of microtransaction-related topics were relatively lower than the other topics. Additionally, this study did not extract keywords related to unfairness and unethical issues in previous microtransaction research. The last two topics, game content, and collectibles & adventure were "recommended" topics, indicating positive functions of microtransactions such as enhancing the game experience by purchasing virtual items. Moreover, it was found that players who do not engage in microtransactions can still be satisfied through continuous game content updates. Additionally, an examination of the interaction effect between time and recommendation status revealed that while the frequency with which the six microtransaction-related topics were mentioned increased over time in the reviews, the ratio of recommendations to non-recommendations varied differently. This study contributes to game-related research by revealing players' authentic opinions on microtransactions in freemium MMORPGs, thereby providing practical implications for game companies.

무역결제 분야 연구의 메타분석과 전망 (Meta Analysis on the Trade Settlement Study and Research Outlook)

  • 여희정
    • 무역학회지
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    • 제46권2호
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    • pp.371-387
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    • 2021
  • This paper analyzed 110 papers related to the field of trade settlement published in the Korea Trade Review for 40 years from 1980 to 2019. This study tried to provide an insight on research topics and to suggest future research directions. The papers were analyzed according to the detailed topics of trade settlement. Research trends were identified every ten years by investigating the most frequently used titles and keywords. The analysis found that the direction of the research changed in line with the changes in trade settlement practices. Future research lies in the field of electronicization of traditional settlement methods, search for alternative settlement methods, individual international microtransaction and trade fraud.

마일리지 시스템을 활용한 모바일게임의 융복합 수익모델 제안 (Proposal Convergence profitable model of mobile games that utilize the mileage system)

  • 김태규;허태인;정형원
    • 디지털융복합연구
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    • 제13권7호
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    • pp.333-340
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    • 2015
  • 일부 온라인 매체에서 마일리지 시스템은 많이 이용하고 있다. 또한, 마일리지를 시스템을 이용해 수익을 창출하고 있는 업체도 많이 있다. 마일리지 시스템은 최초로 1980년도 후반에 항공사에서 서비스를 했던 방식으로 지금은 많은 순기능들과 특징들이 나와 있는 상태이다. 또한 다른 산업분야에서 항공사에서 사용하는 마일리지 시스템을 이용해 좋은 효과를 보고 있는 산업도 많다. 하지만 현재 게임 업계의 마일리지는 도입되고 있지 않고 있으며 마일리지의 순기능인 사용자에게 돌아오는 포인트라는 개념을 이용해 서비스를 하고 있지 않다. 그래서 2010년 이후에 모바일 산업에서 많이 발달한 결제 시스템은 현재의 온라인 산업보다 더 좋고 쉬운 결제 시스템을 가지고 있으며 이러한 시스템을 이용해 모바일 게임에 마일리지 서비스를 융복합 수익모델을 제안하였다.