• 한국콘텐츠학회논문지
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• 제8권1호
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• pp.152-159
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• 2008

본 논문에서는 SIP(Session Initiation Protocol) 기반의 인스턴트 메시징 서비스에서 멀티미디어 메시지를 효율적으로 처리할 수 있는 새로운 방법을 연구하였다. 전체 시스템은 멀티미디어 메시지 서버와 프레즌스(presence) 서버 및 사용자 시스템으로 구성되며, 메시지 서버에 저장된 메시지들의 개수, 대기상태, 메시지의 타입 등 각종 정보를 사용자들에게 효율적으로 제공하기 위한 수단으로써 기존의 메시지 대기 표시 이벤트 패키지를 대신하는 새로운 방법을 제시하였다. 제안된 방법에서는 메시지 상태 정보에 변화가 발생하면 이 정보를 프레즌스 서버에게 보내어 프레즌스 정보 통지 시에 별도의 태그로 전송하도록 한다. 프레즌스 서버는 사용자로부터의 등록 요청 및 통지를 처리하며 서비스 사용자들에게 메시지 상태 정보 및 온라인 여부 등 각종 통신 상태 정보를 함께 제공하여 기존 방식에 비해 효율을 높일 수 있도록 하였다. 이때 사용자 시스템과 프레즌스 서버 사이의 데이터 전송 효율을 더욱 높이기 위하여 부분 (partial) publication 기능이 사용되었다. 제안된 방식은 멀티미디어 메시지 전송 속도와 서버의 전체 처리 시간을 측정하는 실험을 통하여 성능을 분석하였다.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제14권2호
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• pp.724-737
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• 2020

Corrected Block TEA(or XXTEA) is a block cipher designed to correct security weakness in the original block TEA in 1998. In this paper, XXTEA cipher hardware which can encrypt or decrypt between 64-bit and 256-bit messages using 128-bit master key is implemented. Minimum message block size is 64-bit wide and maximal message block size is 256-bit wide. The designed XXTEA can encrypt and decrypt variable-length message blocks which are some arbitrary multiple of 32 bits in message block sizes. XXTEA core of this paper is described using Verilog-HDL and downloaded on Vertex4. The operation frequency is 177MHz. The maximum throughput for 64-bit message blocks is 174Mbps and that of 256-bit message blocks is 467Mbps. The cryptographic IP of this paper is applicable as security module of the mobile areas such as smart card, internet banking, e-commerce and IoT.

• 디지털콘텐츠학회 논문지
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• 제10권1호
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• pp.115-120
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• 2009

메시지 페리 방법은 페리만이 분리된 네트워크 사이에서 메시지를 전달한다. 이 논문에서는 지연을 허용하는 분리된 네트워크에서 메시지 전달 지연시간을 줄이고 처리율을 증가시키기 위해 유한 버퍼의 페리와 이동 노드 모두가 메시지를 전달하는 새로운 방법을 제안한다. 우리는 메시지 전달 지연, 메시지 전달율 척도를 사용하여 기존의 메시지 페리 방법과 성능을 비교평가 한다.

• 제어로봇시스템학회논문지
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• 제22권7호
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• pp.570-577
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• 2016

This paper proposes the design of a novel distributed message management scheme using a message-oriented management and analysis tool (MOMAT) for naval combat system (NCS) middle-ware. If a message is not guaranteed real-time of the NCS with each node, it causes the loss of data and decreases the reliability of systems. To solve these problems, improved message management schemes are proposed. Message management schemes are considering a real-time user management scheme and a real-time traffic management scheme. The proposed schemes are simulated with a developed simulation tool, data publisher, and subscriber connected through nodes in middle-ware. The simulation results show improved results in terms of message round-trip time (RTT), End-to-End delay, and throughput.

• 한국의류산업학회지
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• 제23권4호
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• pp.448-457
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• 2021

This study aimed to identify messages that induce positive product attitudes and purchase intentions among luxury consumers in online luxury sales. Message types elicited from luxury products were classified as quantity-limited, time-limited, sustainability, and personalization. A total of 150 participants were recruited through a Google survey, and all respondents were randomly assigned to respond to one of five stimuli (quantity-limited, time-limited, sustainability, personalization, and control). Participants were informed that they would be engaging in luxury online shopping and read a description about it. Results showed that message attitude, product attitude, and purchase intention were positively formed with the quantity-limited and personalization message types. Furthermore, we discovered the underlying mechanism for quantity-limited and personalization messages increasing favorable message attitudes and it affected the product attitude. Finally, it increased the purchase intention of the product. By confirming purchase intentions according to message types for luxury brands, we have expanded the scope of advertising research to include online luxury sales platforms. Since luxury online shopping is inevitable, this study suggests that the effective use of message types such as quantitylimited and personalization would improve online sales.

• International Journal of Internet, Broadcasting and Communication
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• 제16권1호
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• pp.1-10
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• 2024

The current study examined the causal relations among sustainable luxury campaigns' message framing types (negative vs. positive), sustainable brand image and perceived consumer effectiveness. The study tested the moderation of perceived brand luxury about the message framing types, sustainable brand image, and perceived consumer effectiveness. An online survey adopting luxury product is conducted with a total of 194 Korean consumers, testing the hypotheses. In the results, the message framing type is found to significantly affect perceived consumer effectiveness but not sustainable brand image. Perceived brand luxury significantly negatively moderates the relationship between the message framing type and perceived consumer effectiveness but not between the type and sustainable brand image. The results supported the positive influence of perceived consumer effectiveness on sustainable brand image. The moderation of perceived brand luxury was confirmed only for the relationship between the message framing type and perceived consumer effectiveness. The results empirically confirm that the message frame of luxury marketing could positively affect consumers' attitude formation, such as perceived consumer effectiveness, which is consistent with previous studies' research results. The results document that luxury brands using a negative message frame type had a more significant effect on perceived consumer effectiveness than the positive frame type. The findings contribute to the literature of new media-based sustainable marketing of luxury products as to how it affects consumers' brand evaluation and purchase intention, focusing on the causal relationships among the message-framing type of sustainable luxury marketing, sustainable brand image, and perceived consumer effectiveness. Given the increasing pursuit of sustainability in the luxury industry, the results contribute to deriving implications for sustainable marketing of efficient luxury brands.

• Journal of information and communication convergence engineering
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• 제17권4호
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• pp.279-284
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• 2019

This paper presents processing-node status-based message scattering and gathering algorithms for multi-processor systems on chip to reduce the communication time between processors. In the message-scattering part of the message-passing interface (MPI) scatter function, data transmissions are ordered according to the proposed linear algorithm, based on the processor status. The MPI hardware unit in the root processing node checks whether each processing node's status is 'free' or 'busy' when an MPI scatter message is received. Then, it first transfers the data to a 'free' processing node, thereby reducing the scattering completion time. In the message-gathering part of the MPI gather function, the data transmissions are ordered according to the proposed linear algorithm, and the gathering is performed. The root node receives data from the processing node that wants to transfer first, and reduces the completion time during the gathering. The experimental results show that the performance of the proposed algorithm increases at a greater rate as the number of processing nodes increases.

• 한국멀티미디어학회논문지
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• 제13권12호
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• pp.1767-1777
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• 2010

In digital TV broadcasting, such as terrestrial, cable, satellite, and IPTV, the head-end of digital TV broadcasting has a more complicated transmission structure than that of analog TV broadcasting. Furthermore, digital TV broadcasting has a feature that supports multiplex models, such as Multiple Program Transport Stream (MPTS). Therefore, the purpose of our work was to design and examine a more efficient new system of emergency alert message transmission to support the digital TV broadcasting environments. Digital TV broadcasting is the IP generation or RF transmission of 8-VSB, QAM, and QPSK modulated through a multiplexer or re-multiplexer multiplexed stream as a MPEG-2 Transport Stream after content encoding. The new system proposed in this paper transmits an emergency alert message without scrambling after replacing the PID and payload of the -packet with the message prototype in the TS stream from the multiplexer. If we need to transmit an emergency alert message under digital TV broadcasting services, then the receiver first checks the PID of each packet in the TS stream for the emergency alert message. Next, if a packet is determined to be an emergency alert message, then the set-top box displays the message on the TV screen using its function of On Screen Display, or the PC based software displays the message on the monitor screen using its function of overlay with user interface if the packet is found to be an emergency alert message. We have designed an emergency alert message protocol and a system model. By experiments and analysis of the system, we concluded that the system achieved efficiency and the ability to send and receive emergency alert messages using the system under different digital TV broadcasting service environments.

• 한국산업정보학회논문지
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• 제8권1호
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• pp.43-54
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• 2003

전자상거래는 개인과 개인, 기업과 기업, 개인과 기업 상호간에 메시지의 교환을 통해서 이루어진다. 전자상거래를 활성화 할 수 있는 가장 중요한 요소는 메시지 인증으로서, 이는 거래당사자들이 수신된 메시지의 진정성을 확인하는 과정이다. 메시지의 진정성은 위조불가, 부인불가, 변경불가, 출처인증으로 구성되어 있고, 공개키 암호화를 통해 수행 할 수 있다. X.400 메시지처리 시스템과 공개키 암호화에 기반을 두고 있는 PGP가 메시지 교환에 널리 사용되고 있다. 본 논문에서는 공개키 암호화와 X.400 프로토콜 그리고 PGP상에 존재하는 메시지 인증문제를 해결하기 위하여 NMAP로 명명된 공개정보 기반 암호화 시스템을 제안하고 이를 설계 구현하였다. 구현된 메시지 인증 프로토콜의 검증을 위해 퍼지적분을 사용하였다. 제안된 시스템은 전자상거래의 활성화와 비대화형 인증 서비스 제공에 사용될 수 있을 것이다.

• Asia pacific journal of information systems
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• 제25권4호
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• pp.784-804
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• 2015

This study investigates the effects of a two-sided message on product attitude and purchase intention by using a message structure variable, such as attribute importance in the context of online consumer reviews (OCRs). Study 1 explains the previous inconsistent results of a two-side message by comparing a one-side message and a two-side message by using the attribute importance in negative reviews. Study 2 determines the reasons for the inconsistent results of a refutational two-sided message research by using the attribute importance in negative reviews and website trust. Two experiments are designed to test our hypotheses. The first experiment is a $2{\times}2$ factorial design with 84 participants. The second experiment uses a $2{\times}2{\times}2$ factorial design with 196 participants. In study 1, two-sided OCRs are more credible than one-sided OCRs, and two-sided OCRs that use low important attributes are more effective in making favorable product attitude/purchase intention. In study 2, refutational two-sided OCRs that use high attribute importance render positive effects on product attitudes in trustworthy websites. However, the refutation could negatively affect product attitude/purchase intention in low trustworthy websites.