• Title/Summary/Keyword: Media group

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스케일러블 비디오 부호화의 개요 및 성능 분석 (Overview and Performance Analysis of the Emerging Scalable Video Coding)

  • 최해철;이경일;강정원;배성준;유정주
    • 방송공학회논문지
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    • 제12권6호
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    • pp.542-554
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    • 2007
  • 근래의 무선망 및 인터넷의 초고속화에 따라 풍부한 멀티미디어에 대한 사용자의 요구가 증대되고 있으며, 이동 통신의 활성화 및 DMB(Digital Media Broadcasting)와 같은 통방융합 서비스의 등장으로 여러 네트워크 망을 통해 다양한 성능을 가진 단말로의 멀티미디어 서비스가 이루어지고 있다. 이러한 환경 변화에 따라 비트율을 줄이기 위한 비디오 압축 부호화 기술뿐만 아니라 시변의 전송 조건, 전송망 특성, 다양한 단말 성능, 사용자 선호도 등에 대한 비디오의 적응 기술에 관심이 모아졌으며, 그 결과 ISO/IEC MPEG(Moving Picture Experts Group) 및 ITU-T VCEG(Video Coding Experts Group)의 JVT(Joint Video Team)에서는 비디오 부호화의 스케일러빌러티(scalbility)를 제공하기 위한 SVC(Scalable Video Coding) 표준화를 진행하였다. 본 논문에서는 공간/시간/화질적 스케일러빌러티를 지원하기 위한 SVC의 대표적 표준 기술들에 대해 설명하고, 기존의 단일 계층(single layer) 부호화 방식과 비교하여 SVC의 부가 비트 요구량 및 부호화 효율에 대해 성능 평가를 하였다.

소셜미디어 음식 콘텐츠 이용수준에 따른 20-30대의 건강행동 및 식습관에 대한 단면 조사연구 (Health behaviors and eating habits in people's 20s and 30s according to food content usage level on social media: a cross-sectional study)

  • 방서연;정복미
    • 대한지역사회영양학회지
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    • 제28권5호
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    • pp.392-403
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    • 2023
  • Objectives: This study was intended to investigate adults' health behaviors and eating habits according to their levels of social media use. Methods: From May 27 to July 11, 2022, an online survey was conducted of 452 male and female social media users in their 20s and 30s, and their eating habits and health behaviors were compared and analyzed according to their degree of social media use. For each of the three levels of food content use, the frequency of social media content use, and the total score range of average social media viewing time per day were divided into three parts, and a group with a score of less than 2 points was classified as low-use; a group with a score of 2 or more and less than 3 points was classified as middle-use; and a group with a score of 3 points or more was classified as high-use. Results: The use of food content was higher in women than in men (P < 0.001), and higher in those in their 20s than in those in their 30s (P < 0.001). The group with a high level of food content use showed a higher rate of post-use hunger than the group with a low level (P < 0.01). The experience of eating after using food content was also higher in the group with a high level of use than in the group with a low level of use (P < 0.001). The group with a normal or high level of food content use had more negative eating habits than the group with a low level. Conclusions: The study highlighted the need to provide desirable food content to people in their 20s and 30s with negative eating habits and to promote them so that they can use the right healthy nutrition-related content.

센서기기 연동형 동적 적응 콘텐트 플레이어의 설계 및 구현 (Design and Implementation of Dynamic Adaptive Contents Plover using Sensor-Device)

  • 이용주;박춘서;김정근;정진환;민옥기;김학영
    • 한국정보과학회:학술대회논문집
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    • 한국정보과학회 2006년도 한국컴퓨터종합학술대회 논문집 Vol.33 No.1 (A)
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    • pp.334-336
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    • 2006
  • 최근 들어 인터넷, 인트라넷을 통해 양질의 동영상 데이터를 네트워크 상으로 실시간 또는 사용자의 요구에 따라 전승해 주는 스트리밍 서비스에 대한 요구가 증가하고 있다. 아울러, 유비쿼터스 환경의 도래와 함께 센싱을 통한 다양한 멀티미디어 서비스의 확장이 이루어지고 있으며, 유/무선 환경에서 사용자의 콘텐트에 대한 요구를 끊김 없이/연속 이동을 통해 볼 수 있는 사용자 맞춤형 서비스가 필요로 되고 있다. 이에 본 논문에서는 센서기기를 연동해서 사용자를 인식하고 양질의 동영상을 사용자의 요구 시점에 이동성을 보장하면서 사용자의 다양한 단말 조건을 인식하여 멀티미디어 서비스를 제공하는 내용을 담고 있다.

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Relevance between Marketing Route of Social Media and Consumer Age Group for Choosing Dental Clinics

  • Lee, Shin-Young;Kwak, Mi-Gyeong;Kim, Mi-Jeong;Song, Jung-Hwa;Lee, Young-Ju;Hong, Hye-Ju;Oh, Sang-Hwan
    • 치위생과학회지
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    • 제21권4호
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    • pp.260-266
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    • 2021
  • Background: The purpose of the study was to evaluate the relationship and route of dental Social Media marketing by age group and support effective dental marketingy by age group. Methods: A study was conducted on 265 people, aged 20 to 64 years, who lived in Seoul, Gyeonggi area and regularly used one or more of the social media platforms, Naver Band, Facebook, Instagram, KakaoStory, Twitter, or YouTube more than once a day. A 27-question questionnaire survey of approximately 10 minutes was conducted, and the collected data was statistically analyzed using the PASW program, with the significane level set to 0.05. Results: "Introduction of acquaintances" was the most common route to visit the dentist. Regarding the use of social media platforms based on age group, 'Instagram' had the highest frequency among people belonging to the age groups of 20 to 29 years and 30 to 39 years; 'YouTube' had the highest frequency among those aged 40 to 49 years; and 'Naver Band' had the highest frequency among those aged 50 to 65 years. Conclusion: The most frequently used social media by consumers according to age included Facebook, YouTube, and Instagram. However, social media was found to have no significant impact on the choice of dental institutions, as the number of people who visited the dentist through "Introduction of acquaintances" was the highest, and "Introduction of acquaintances" did not have experience accessing the dentist site after dental marketing. If this study could provide customized marketing information for each age group through social media, it is expected that the marketing effect of dental institutions through social media would be maximized in the future.

통방융합환경에서의 상호운용적 DRM 툴 기술 (Interoperable DRM Tool Technology for communication and broadcasting conversions environment)

  • 최범석;변영배;남제호
    • 한국방송∙미디어공학회:학술대회논문집
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    • 한국방송공학회 2005년도 학술대회
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    • pp.225-228
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    • 2005
  • DRM 기술의 호환성 부재는 콘텐츠 소비 활성화에 큰 장애물로 부각되고 있다. 현재 상호운용적인 DRM 기술 개발을 위하여 다양한 산업체와 기관들이 DRM 기술에 대한 표준화 단체를 조성하고 이 문제를 해결하기 위해 노력하고 있다. 본 논문에서는 툴 개념을 기반으로 서로 다른 DRM 간의 상호운용성(interoperability)을 지원하는 방법에 대하여 설명한다.

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The Impacts of Media Symbol Variety on Performance in Virtual Teams

  • Shim, Sang-Min;Suh, Kil-Soo;Im, Kun-Shin
    • Journal of Information Technology Applications and Management
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    • 제17권3호
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    • pp.83-97
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    • 2010
  • The purpose of this study is to examine the impacts of media symbol variety on group performance in virtual teams. Symbol variety is defined as the number of ways in which information can be communicated and includes Daft and Lengel [1986]'s multiplicity of cues and language variety. According to media richness theory and media synchronicity theory, the use of media with high symbol variety is assumed to facilitate and promote communications among virtual team members. Therefore, it is expected that the media symbol variety is positively associated with group performance in virtual teams. Furthermore, online relationship building is expected to mediate the impacts of symbol variety on the performance. To confirm the suppositions, a controlled lab experiment was conducted with 60 undergraduate students as subjects. In the experimental virtual teams, subjects were allowed to communicate with other members using text-based messenger with emoticons. Subjects in the control virtual teams were allowed to communicate using only text-based messenger. The direct impact of symbol variety on group performance in virtual teams was found insignificant. However, the online relationship was found to completely mediate the positive impact of symbol variety on group performance. The implications and limitations of this study are also discussed for future research.

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교사에게 적용한 미디어 리터러시 중심 성교육 프로그램의 효과 (The Effects of Media Literacy-focused Sex Education Program on Teachers)

  • 백성숙;전은경;권인숙;이광호;이종은
    • 한국학교보건학회지
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    • 제28권3호
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    • pp.229-238
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    • 2015
  • Purpose: This study was aimed to examine the effects of sexual education programs focusing on media literacy on teachers as a pilot study. Methods: This study is a quasi-experimental study and a total of 81 teachers (intervention n=42, control n=39) participated. Results: A sexual education program focusing on media literacy was conducted in the form of an 18-hour structured education module. The results were mainly assessed by measuring the teachers' pre- and post-study awareness and self-efficacy related to sexual media literacy. Awareness related to sexual media literacy of the intervention group (86.3) showed greater improvement than that of the control group (76.8). Also, self-efficacy related to sexual media literacy among the intervention group (20.1) showed greater improvement than that of the control group (17.4). Conclusion: The results highlight the effects of sexual education programs focusing on media literacy, which can improve teachers' competence in sexual education.

환경관련 대중매체를 활용한 반성적 글쓰기 활동의 환경교육적 효과 (Effects of Reflective Writing Activities utilizing Environmental Related Mass Media)

  • 김선영;유선미
    • 한국환경교육학회지:환경교육
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    • 제25권2호
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    • pp.149-160
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    • 2012
  • This study examined the effects of reflective writing activities utilizing environmental related mass media. Two classes participated as an experimental group (n=31) and a control group (n=30). Both groups of students learned five different topics on environment, such as diversity of ecosystem, global warming, desertification, reduction of the amount of carbon, and eco-friendly behavior. The experimental group students was taught utilizing mass media about each topic and had opportunities of reflective writing about each topic, while the control group of students was taught through lectures. The results indicated that students in the experimental group represented significantly better scores on environmental worldview, environmental sensitivity, and eco-friendly behavior compared to the control group students (p<.01).

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텍스트매체 사용에 있어서 매체 경험이 매체 인지와 의사소통과정에 미치는 영향 (Effects of Medium Experience on Medium Perception and Communication Process)

  • 양재호;이현규;서길수
    • Asia pacific journal of information systems
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    • 제9권3호
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    • pp.1-23
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    • 1999
  • The objective of this study is to examine the media richness theory and the social information processing model by analyzing the effect of media experience on media perception and communication process. To accomplish this objective, a laboratory experiment was conducted. The independent variable was text medium experience and a face-to-face medium was added as a control group. The dependent variables were medium perception and communication process. Medium perception includes perceived richness, medium feeling, task satisfaction, and communication satisfaction. Communication processes were also analyzed to compare each treatment group. The results can be summarized into two facts. First, face-to-face group showed higher perceived richness than text medium group. And experienced text medium group perceived their text medium richer than inexperienced text medium group. Second, experienced text medium groups showed more interactions between subjects than inexperienced text medium group. Experienced text medium group also showed more agreements and meta-communication which could be found in face-to-face group. The result of this study supported media richness theory by finding that face-to-face medium was perceived richer than text medium, And the results also proved social information processing model by comparing experienced text medium group and inexperienced text medium group. The text medium, although thought to be the leanest one, could be perceived richer if users had lots of experience on it.

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MPEG Surround 표준화 동향 및 기술 분석 (Overview of MPEG Surround)

  • 장인선;백승권;서정일;장대영
    • 방송공학회논문지
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    • 제11권2호
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    • pp.181-190
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    • 2006
  • 멀티채널 오디오 콘텐츠에 대한 사용자의 욕구가 증가함에 따라 해당 서비스를 위한 기술로써 압축 효율을 최대화 하는 저비트율 멀티채널 오디오 부호화 기술이 발전해야 한다. 이러한 요구에 부응하기 위하여 MPEG에서는 MPEG Surround 라는 이름으로 표준화가 진행 중이다. 본 논문에서는 MPEG Surround의 표준화 진행 현황을 소개하고 그 기술을 분석한다.