• Asia Marketing Journal
• /
• v.14 no.3
• /
• pp.7-26
• /
• 2012

The success story of E-mart fascinated many academics and practitioners alike. Though E-mart began as a nameless discount store in Chang-dong, Seoul in 1993, it has transformed itself into a leading distribution company and one of the most powerful brands in Korea. Surprisingly, it achieved the great success against the two crises it met: the national economic crisis and the invasion of the global giant Walmart. The main objective of this case study is to formally examine how E-mart overcame the two crises. More specifically, this case study highlights the ways with which E-mart turned those difficulties into opportunities for growth. In our examination of the E-mart case, we could clearly see E-mart's competence and spirit that allowed it to turn crises into advantageous opportunities. E-mart attracted the customers who wanted value-oriented consumption by its positioning as the "Lowest price discount store", when consumer sentiment was frozen under the economic crisis. Furthermore, when a large-scale foreign discount store like Walmart entered the Korea market, E-mart built its core competencies as the 'Korean style discount store'. These ingenious positioning and efforts resulted in E-mart taking over their archrival, Walmart, and forced the global Goliath to exit the Korean market. The case of E-mart's effective crisis management teaches many important lessons and a few core lessons that apply to many companies. One such lesson is the importance of positioning which enabled E-mart to turn crises into opportunities. Granted, the strategy of positioning as the 'Korean style discount store', or 'Lowest price discount store' was possible due to overall support with cost reduction, development and management of their own system, an apprentice educate system, etc. based on an excellent selection of location of the store and efficient distribution systems. Still, the positioning strategy of E-mart was truly ground breaking in distancing itself from its competitors. The lessons from E-mart will help those companies currently in a stagnant situation or a crisis to turn their obstacles into great success.

• Proceedings of the Korea Information Processing Society Conference
• /
• 2002.11c
• /
• pp.2129-2132
• /
• 2002

Today e-commerce enterprise business using the Web to conduct trade is inereasingly. But herb mart is still persisted that it has most trading by conventional way. In this paper we have suggested e-commerce system of herb mart using ebXML. It will be used to make an improved herb mart business process in global environment.

• Journal of Distribution Science
• /
• v.14 no.10
• /
• pp.153-164
• /
• 2016

Purpose - In general, large companies have larger organizations, funds, and systems to provide more effective and efficient services in the market. However, development needs to support the livelihood of ordinary citizens who work for small businesses as well. This research suggests that a new distribution channel, called a "foothold style Kosa mart," that cooperates jointly with a distribution center and a large discount mart can provide direct solutions to small and mid-size distributors. This new distribution channel can achieve a limited type of "Nadle shop (small supermarket) foster project" related to building a joint distribution center and improvement in wholesale supply. Research design, data, and methodology - Data about the Korea distribution situation, the Nadle stores, and the logistics centers were collected from literature, Statistics Korea, journals, and reports. Specifically, we investigated information about Kosa Mart and Nadle stores. We focused on the redesign of the distribution center for the Nadle store. Results - The Kosa Mart distribution center now includes 18 warehouses, and has been handling 2000-3000 items. Most of the warehouses have been simply designed and items loaded and stored without refrigeration; thus, it is possible to store only products of certain manufactured goods. The current logistics center has no wholesale function because it failed to resolve the joint purchasing and product supply issues of competitively priced products. Conclusions - This study aimed to identify ways to strengthen the competitiveness of small- and medium-sized retailers. A Kosa Mart redesign aims to unifying the logistics center, stores, and customers. First, the joint wholesale logistics system, equipped with an integrated ordering system, needs to process customer orders and store orders at the same time. Second, excellent small business product development has to connect with production. Third, the store composition needs to support a shipping hub. Fourth, the Mart differentiates itself from convenience store goods by supplying regional and specialized products to customers. Fifth, a service buying agent and direct transactions between producers and consumers need to be established, and exhibits and displays of goods need to be improved.

• The Journal of The Korea Institute of Intelligent Transport Systems
• /
• v.13 no.3
• /
• pp.1-9
• /
• 2014

This study deals with development of Integrated Transportation Analysis System for Large-scale event. Based on case studies, the requirements of the system were defined and the direction of development was established. The large-scale events that require fast and accurate transportation policy were selected. The data warehouse and data mart were developed by integrating the large-scale event data and the traffic data. Business intelligence system was designed and developed users to allow timely decisions.

• The Journal of the Institute of Internet, Broadcasting and Communication
• /
• v.22 no.4
• /
• pp.165-170
• /
• 2022

By reducing time spent outside, a shopping system was developed for middle-aged and elderly people who mainly use neighborhood marts and neighborhood mart managers. The main functions of this app are direct shopping and online shopping, and it was developed using QR code using Zxing library on Android and Kakao Map using Kakao API. In addition, it provides information such as payment statistics and bulletin board posts that members need through recycler view and graphs in an easy-to-read manner. Through this system, members can efficiently manage by reducing fatigue when using the mart through direct purchase using QR code and delivery through map, and reducing manpower wastage as a mart manager. Also, as a mart manager, more consumers will be able to sell more items.

• The Journal of the Korea Contents Association
• /
• v.8 no.5
• /
• pp.104-112
• /
• 2008

RFID/USN is considered important basic infra of ubiquitous community and tried practical adaption through various research. Specially, there is during researcher progresses for stock and state management of logistics to let you get at u-mart systems. It discern thing from warehouse to deliver as adhere RFID tag of palette in keeping unit of article and construct form of thing to analyze information of environment status using sence module based on function of wireless communication. in the paper, propose composition of customer satisfaction system using RFID chip in u-Mart status management system based on RFID/USN and according to analysis specific information of commodity, propose movement reader device to offer real-time information from customer. And it presents the improvement program for the provision of product information which is appropriate uses the RFID chip and the provision of control information in the customer who is a core of consuming.

• 한국가시화정보학회:학술대회논문집
• /
• 2005.12a
• /
• pp.69-73
• /
• 2005

Three-dimensional density distributions of an impinging and eccentric flame have been analyzed numerically and experimentally by a combined optical system with a digital speckle tomography. The flame has been ignited by premixed butane/air from air holes and impinged vertically against a plate located at the upper side of tile burner nozzle. In order to compare with experimental data, computer synthesized phantoms of impinging and eccentric flames have been made and reconstructed by a developed three-dimensional multiplicative algebraic reconstruction technique (MART). A new scanning technique has been developed for the analysis of speckle displacements to investigate wall jet regions of the impinging flame including sharp variation of the flow direction and pressure gradient. The reconstructed temperatures have been compared with a temperature photography by an infrared camera and results of numerical analysis using a finite-element method.

• Proceedings of the Korean Society of Computer Information Conference
• /
• 2012.07a
• /
• pp.71-72
• /
• 2012

NFC(Near Field Communication)는 13.56Mhz를 사용하는 근거리 무선통신으로 PC, 휴대폰 등의 전자 기기간 양방향 데이터를 송수신할 수 있는 기술이다 [1]. 안드로이드를 중심으로 채택되기 시작한 NFC 기술은 스마트폰과의 연결을 통하여 새로운 다양한 비즈니스 모델을 만들어 내고 있다. 본 논문에서는 이러한 NFC기술을 대형 마트 도메인에 적용하여 마트를 방문하는 고객이 편리하고 빠르게 장을 볼 수 있도록 도와주는 애플리케이션 개발내용에 대해 기술한다. 본 애플리케이션을 이용하여 고객은 장보기 전에 구입할 상품을 장바구니에 미리 등록할 수 있으며 예산금액을 설정할 수 있다. 고객이 마트를 방문 시 출입구에 부착되어있는 NFC 태그를 인식하여 장바구니에 등록한 상품에 관한 맞춤형 정보를 얻을 수 있고 마트 진열대의 상품에 장착된 NFC 태그를 스마트 폰으로 인식하여 장바구니에 등록된 상품과 체크하며 장보기를 실시한다. 장보기 완료 후에는 포스기에서 NFC 태그를 인식하고 결제방법을 선택하고 결제를 한다. 결제 후 상품은 포장단계에 적용되고 포장이 완료된 후 배송하게 된다. 대형마트에서는 본 시스템을 갖춤으로써 고객들이 좀 더 편리하게 쇼핑할 수 있도록 도와줄 수 있다.

• Journal of Digital Convergence
• /
• v.18 no.10
• /
• pp.381-387
• /
• 2020

In order to study the similarities and differences of user experience of contactless retail services between Chinese and Korean users, this study focuses on E-mart 24 Self Convenience Store Gimpo DC Branch, Conducted in-depth interviews with Chinese and Korean users who have experience. The interviews are based on the 7 principles of Peter Morville's Honeycomb Model. As a result, the satisfaction of Chinese users is higher than that of Korean users. Human touch, and the desire for a faster society made Korean users more resistant to E-mart 24 Self Convenience Store. Chinese users raised concerns about the inconvenience of the system with little consideration for foreign users. It is expected that this study will help E-mart 24 Self Convenience Store to satisfy users from more cultural backgrounds.

• Journal of Applied Reliability
• /
• v.5 no.3
• /
• pp.321-326
• /
• 2005

MIT의 Auto-ID 센터가 주관하고 Wal-Mart, Gillette, Unilever, Pepsi 등 세계 50여개 유통 및 제조회사가 참여 한 RFID (radio frequency identification system) 공동연구 프로젝트는 "물건들의 인터넷" 을 구축하려고 노력하고 있다. RFID는 전파식별기술로서 전자태그(tag)를 상품에 부착하여, 상품이 주위 안테나를 인지하고 기존 IT 시스템과 실시간으로 정보교환 및 처리가 가능한 기술이다. 이 분야의 선두주자인 Wal-Mart는 134개의 주요 협력회사에게 2005년 1월부터 RFID 태그를 부착하여 납품하도록 요구하고 있다. 본 글에서는 RFID기술과 응용사례에 대하여 소개하고, RFID의 발전이 품질 및 고객안전성 향상에 어떻게 활용될 수 있는지 살펴보려고 한다.