• Title/Summary/Keyword: Market-oriented R&D

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Analysis of Influential Factors for Diagnosis of Innovation Capability for Start-ups in Korea (창업기업의 혁신역량 영향요인 진단 연구)

  • Cho, Dae-sik;Choi, Gyung-hyun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.5
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    • pp.99-112
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    • 2020
  • This study empirically analyzed the relationship with major influencing factors in enhancing innovation capability of start-ups and their influence on innovation performance. If the existing innovation competency studies were analyzed from a general corporate perspective, In this study, it was analyzed from the perspective of start-up companies with less than 7 years of founding. As a result of a survey on startups, learning competency among the sub-variables of innovation competency, R&D competency and marketing competency are significant positive (+) consistent with both organizational competence related to organizational culture and organizational goals, technology commercialization competency, and close product competency. Has been shown to affect. The technical competence part does not have a significant effect on the product competency. However, it could not be interpreted that the importance of these competencies was low. This is because although technical competence did not directly affect product competency, it was analyzed as a meaningful result in relation to R&D competency. In addition, the characteristics of the company were classified into technology orientation and market orientation, and the relationship between each sub-variable was analyzed. The technical competence of a technology-oriented company did not have a significant effect on the product competency, but it was found that it had an effective effect on the R&D capacity. It is also consistent with the research findings that the initial survival rate is low as the characteristics of start-ups are often based on technology and ideas. Based on these results, There is a difference in major innovation capabilities according to the growth stage of a company. From a practical point of view, I would like to present approaches and implications for strengthening the competence of start-ups.

A Qualitative Analysis on the Success Factors in Technology Transfer of Korean Government Sponsored Research Institutes (공공연구기관의 기술이전 유형별 성공요인 사례연구)

  • Yoon, Ki-dong;Kim, Byung-keun
    • Journal of Korea Technology Innovation Society
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    • v.21 no.2
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    • pp.491-521
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    • 2018
  • This paper aims to uncover success factors in technology transfer of Korean government sponsored research institutes. It presents an analytical framework of technology transfer integrating factors concerning actors, object and process. Qualitative analysis mainly based on In-depth interviews is designed and conducted to examine characteristics, similarities and differences of three types technology transfer including a supply-push model, a demand-pull model, and an interactive model. Empirical results show that capabilities and experiences of researchers, capabilities and willingness of the company and active communications in the technology transfer appear to be important factors. In particular, it was found that technology transfer was led by TLO in the demand-pull model. In addition, the demand-pull and interactive approaches tends to be more effective in the technology development and transfer process compared to the supply-push model. In other words, market-oriented R&D is needed instead of technology-driven R&D. This paper also pointed out that one of the major factors in successful technology transfer is the enhancement of TLO capacity, and the improvement of recognition about TLO.

Evaluation and Promotion Policy for Promising Business Models Based on TV White Space (TV 유휴 대역을 활용한 유망 비즈니스 모델의 평가 및 활성화 정책 연구)

  • Kim, Tae-Han;Song, Hee-Seok
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.23 no.8
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    • pp.909-922
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    • 2012
  • To fully utilize scarce spectrum resource, it's necessary to develop and evaluate promising business models prior to making technology R&D plan and industrial promotion policy. The purpose of this paper is to design potential business models, evaluate the propriety of commercializing the models, and discuss promotion policies after exploring promising sectors consuming spectrum resources. The research is based on TV white space, which is vacant TV channels in region or time domain and considered as core spectrum resource along with digital terrestrial television switchover. As the result, four kinds of business models were derived, including broadcasting and telecommunication types. Each model was discussed from four standpoints: customer value proposition, profit formula, key resources, and key processes, and the propriety for commercialization was evaluated by three dimensions: technological evaluations, business-oriented evaluations, and user-oriented evaluations. The promotion policies of government and market participants for the activation of TV White space-based business models were discussed as well.

DEVELOPMENT OF ERP INTEGRATION SYSTEM FOR SPORTS INDUSTRY IN TAIWAN

  • Yan-Chyuan Shiau;Yu-Min Hsu;Shu-Jen Sung;Chih-Kun Chu;Hsiang-Lun Cheng;Tsung-Pin Tsai
    • International conference on construction engineering and project management
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    • 2005.10a
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    • pp.1028-1035
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    • 2005
  • Traditional Industries were planning the major role for Taiwan's economy. However, we need to face the competition from developing countries. Moving manufacturing department to other low salary countries, such as China, can only temporarily release some limited pressure. The final and complete solutions are to equip on R&D, refine techniques, improve management capabilities, upgrade business, and reform physique. Currently there are some ERP systems on the market; however, they are designed for common purpose and difficult to introduce into industry. The expensive price is another factor to make them be popular. In this research we will Object Oriented, Visual Modeling, ER Model and Windows Environment to develop an Integrated Management System for Sports Requisites Industries (IMSSRI). We will integrate all information from all departments such as development, business, material administration, manufacture, shipping, and financial. When development people construct the all modules, components, cutting molds, materials and accessories, IMSSRI will calculate all needed materials and cost for each product. This cost will be used for quotation to report to our customers. When customers confirm the order, system will transfer all necessary materials into Material Administration System. IMSSRI can generate manufacturing forms and material raw lists for manufacture department. All related information such as stocking, returning goods, material requesting, and material returning can be integrated so we can control all details of the whole enterprise. Through the help of this system, we hope we can save man-power, reduce human mistakes, raise management capabilities for tradition manufacturing industries and create another possibility of eternal operating for Taiwan's Industries.

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POTENTIAL APPLICATIONS FOR NUCLEAR ENERGY BESIDES ELECTRICITY GENERATION: A GLOBAL PERSPECTIVE

  • Gauthier, Jean-Claude;Ballot, Bernard;Lebrun, Jean-Philippe;Lecomte, Michel;Hittner, Dominique;Carre, Frank
    • Nuclear Engineering and Technology
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    • v.39 no.1
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    • pp.31-42
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    • 2007
  • Energy supply is increasingly showing up as a major issue for electricity supply, transportation, settlement, and process heat industrial supply including hydrogen production. Nuclear power is part of the solution. For electricity supply, as exemplified in Finland and France, the EPR brings an immediate answer; HTR could bring another solution in some specific cases. For other supply, mostly heat, the HTR brings a solution inaccessible to conventional nuclear power plants for very high or even high temperature. As fossil fuels costs increase and efforts to avoid generation of Greenhouse gases are implemented, a market for nuclear generated process heat will be developed. Following active developments in the 80's, HTR have been put on the back burner up to 5 years ago. Light water reactors are widely dominating the nuclear production field today. However, interest in the HTR technology was renewed in the past few years. Several commercial projects are actively promoted, most of them aiming at electricity production. ANTARES is today AREVA's response to the cogeneration market. It distinguishes itself from other concepts with its indirect cycle design powering a combined cycle power plant. Several reasons support this design choice, one of the most important of which is the design flexibility to adapt readily to combined heat and power applications. From the start, AREVA made the choice of such flexibility with the belief that the HTR market is not so much in competition with LWR in the sole electricity market but in the specific added value market of cogeneration and process heat. In view of the volatility of the costs of fossil fuels, AREVA's choice brings to the large industrial heat applications the fuel cost predictability of nuclear fuel with the efficiency of a high temperature heat source tree of Greenhouse gases emissions. The ANTARES module produces 600 MWth which can be split into the required process heat, the remaining power drives an adapted prorated electric plant. Depending on the process heat temperature and power needs, up to 80% of the nuclear heat is converted into useful power. An important feature of the design is the standardization of the heat source, as independent as possible of the process heat application. This should expedite licensing. The essential conditions for success include: ${\bullet}$ Timely adapted licensing process and regulations, codes and standards for such application and design ${\bullet}$ An industry oriented R&D program to meet the technological challenges making the best use of the international collaboration. Gen IV could be the vector ${\bullet}$ Identification of an end user(or a consortium of) willing to fund a FOAK

The Influence of Innovative SME CEO Types on Technology Innovation Capabilities and Innovation Performance (혁신형 중소기업의 CEO유형에 따른 기술혁신 역량이 기술혁신 성과에 미치는 영향)

  • Kim, Ji-Hun
    • The Journal of the Korea Contents Association
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    • v.19 no.12
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    • pp.215-228
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    • 2019
  • This study micro-analyzed the impact of innovation capabilities on innovation performance by type of CEO, with innovative SMEs being subject to research. In addition, the impact of CEO type on innovative capabilities and the impact of innovative capabilities on innovation performance were studied together. In order to achieve the research objective, we conducted an empirical analysis of 250 innovative small and medium-sized enterprises registered in the medium-term department as research targets and the results are as follows. First, the analysis of the impact of the type of CEO on the capacity of innovation shows that market-oriented, technology-driven and consultant-type CEOs have a significant impact on the amount of technology change reduction, but managed CEOs do not see any statistically significant differences in the amount of technology change reduction areas. Managed CEOs did not see statistically significant differences in the amount of technology change-sensitive areas. In addition, it was analyzed that the current type of CEO of small businesses does not affect the R&D technology digestion capacity of technological innovation capabilities. Second, the analysis of the relationship between innovation capabilities and innovation performance did not have a statistically significant effect. Third, the analysis of the adjustment effect between the type of CEO and the capacity of innovation according to the growth stage of small businesses shows that the technology and the consultant-type CEO affect the amount of the area of technology change, but the managed and market-type CEOs did not have the adjustment effect. Fourth, the analysis of the capacity of innovation and the effect of adjustment between innovation and innovation in the growth phase of innovative SMEs did not have a statistically significant effect.

Choice-based Conjoint Analysis of Consumer Preferences for Health Food Attributes Focused on Vitamin C Supplements (선택형 컨조인트 분석을 통한 건강기능식품 속성의 소비자 선호에 관한 연구: 비타민 상품을 중심으로)

  • Kim, Tae-Hoon;Kim, Bo-Yong
    • Journal of Distribution Science
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    • v.13 no.3
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    • pp.79-91
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    • 2015
  • Purpose - First, the study identifies and analyzes consumer preferences with regard to health foods and supplements. Second, it identifies and analyzes consumer preferences with regard to the properties of Vitamin C supplements. Third, in order to provide a basic data for the development of Vitamin C supplements and to measure how consumers value the properties of different Vitamin C products, a consumer survey was conducted through the choice-based conjoint model. Based on the results, the research estimates consumers' relative product-related priorities as well as price levels and willingness to pay (WTP) for different product types, and makes suggestions regarding consumer-oriented new product development and progressive directions for the successful launch of health foods and supplements. Research design, data, and methodology - This study aims to define the attributes of health foods and supplements based on several characteristics including their natural ingredients, product price, product originality, natural ingredient content, and additional functional ingredients, and makes suggestions regarding strategic market pricing and product development for health foods and supplements according to customer attitudes and characteristics. The research used choice-based conjoint analysis methodology based on the Multinomial Logic Model and collected 94 questionnaires filled out by users of Korean Vitamin C supplements. Results - Product price is the most influential factor among the five analyzed properties. When consumers buy Vitamin C products, the relative significance level of four of the examined properties is as follows: 40.9% for product price, 23.3% for product originality, 21.9% for natural ingredient content, and 13.9% for additional functional ingredients. Vitamin C content is excluded as it is not a statistically significant factor. It is interesting that supplement manufacturers and retailers consider Vitamin C content to be very important whereas consumers do not regard it as an important factor at the time of purchase. The results for the marginal willingness to pay (MWTP) for each property of Vitamin C supplements show that consumers are willing to pay an additional 11,146 Korean won for a 50% increase in the natural ingredient content. With regard to product originality, consumers are willing to pay an additional 11,301 Korean won for products manufactured in Europe than for products manufactured in China. Moreover, consumers show a greater preference for products manufactured in Korea than in Europe. However, consumers are not willing to pay more for additional Vitamin C or additional functional ingredients added to Vitamin C products. Conclusions - According to the results of consumer research on Vitamin C supplements, which represent a popular health food supplement in Korea, most Korean health food and supplement companies are not consumer- or market-oriented when developing new products. Companies gather information from either R&D specialists or sales managers and their opinions are highly reflected in new product development. The study's results will help companies recognize the importance of understanding consumers' unmet needs in advance to develop new products in the future.

Concept and Realization Direction of Design Business for Paradigm Shift to Design Business (디자인비즈니스패러다임 인식전환을 위한 디자인비즈니스의 개념과 실현방안)

  • Kim, Myoung-Joo;Kim, Jung-Pil;Lee, Jin-Ryeol
    • Archives of design research
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    • v.18 no.2 s.60
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    • pp.59-68
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    • 2005
  • This research suggests the direction realizing design business which means that designers overcome traditional role of passive design development and pursue active and subjective design development and eventually accomplish high profit by various sources except design development fee. For this, designers should be able to suggest highly successful design alternatives not by performing subjective aesthetic process but objective and scientific design development process through market-oriented information seeking, scientific design development and effective design management etc. In addition, designers should cultivates design business mind maximizing profit by various sources such as royalty, management fee and commission fee through exercising ownership, or participating distribution process and for outsourcing tasks. Regarding companies' side, they need to overcome existing manufacturing-based business paradigm focusing on rather material development, R&D, facility establishment than design or marketing, and to build design-centered business management system which menas the prior investment in design including needs identification of consumers.

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A Study on Scale-Up Success Factors for ICT Startups: A Case Analysis Using ERIS Model (ICT 스타트업 스케일업 성공요인 연구: ERIS 모델 적용 사례연구)

  • Hwang, Jeong-Seop;Sim, Da-Hyun;Lee, Jungwoo
    • Journal of Digital Convergence
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    • v.19 no.4
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    • pp.89-101
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    • 2021
  • Scale-up of ICT startups is not easy because of limited capabilities, lack of resources, and immature networks for the business. Therefore, this research selected a representative startup succeeded in scale-up and applied the ERIS model in analyzing their scale-up process in the initial stages of scale-up. Analysis of qualitative data collected revealed that the entrepreneurs' experience, convergence of knowledge between diverse industries, participation in public-sector-led R&D, management of communication channels between customers and businesses, and utilization of project-oriented campaigns are found to be critical success factors in scaling up ICT startups. Academically, this study validates the utility of ERIS model in analyzing the scale-up process. For practitioners, this study will be used as a reference for strategic development in seucring the competitiveness of the initial market of ICT startups and scale-up.

A Study on Critical Success Factors of Off-Site Construction - By Importance Performance Analysis - (IPA를 통한 OSC 핵심성공요인에 관한 연구 - 국내 PC기반 OSC를 중심으로 -)

  • Jung, Seoyoung;Yu, Jungho
    • Korean Journal of Construction Engineering and Management
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    • v.24 no.2
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    • pp.24-36
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    • 2023
  • OSC is drawing attention to supplement limitations such as productivity problems and on-site safety and quality problems of existing on-site labor-oriented construction production methods. In order to activate the introduction and use of OSC in the domestic construction market, it is important to innovate the technology applied to each stage of OSC process (design and engineering, factory manufacturing, site assembly, and maintenance), but it is also necessary to develop a project management method suitable for OSC method. However, research related to OSC currently being conducted in Korea is mainly in terms of related technology development, and research on deriving project management measures for the success of OSC projects is insufficient. Therefore, it is time for research on deriving a project management plan based on the core success factors of the OSC project. Therefore, by conducting importance-performance analysis on 69 OSC critical success factors derived from the previous study, the study was conducted to derive key improvement factors for OSC introduction and utilization improvement and to provide implications for this. The results of this study are expected to have useful implications for the R&D planning and policy-making process for OSC activation in the future.