• Title/Summary/Keyword: Market economy

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Origins of Brand Image, Customer Satisfaction, and Loyalty toward Telecommunication Service: An Emerging Market Perspective

  • Hossain, Md. Alamgir;Kim, Min-Ho;Jahan, Nusrat;Min, Bo-Yeon
    • Asia-Pacific Journal of Business
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    • v.9 no.2
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    • pp.39-57
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    • 2018
  • As competition grows in the telecommunication service industry, understanding the origins of brand image and consumer behavioral intentions challenges practitioners to design an effective marketing strategy and branding plan. In this paper, brand image and behavioral relationships are investigated in Bangladesh, an emerging market that has a particular socio-cultural and economic context of one of the most densely populated countries of South Asia. This study employs confirmatory factor analysis and structural equation modeling to analyze the database. Empirical testing and the proposed model suggest that brand image is the prime determinant of consumer satisfaction and loyalty. The results highlight the importance of perceived value, perceived trust and price structure to project brand image and satisfaction. Additionally, confirmation exhibits a stronger total effect of brand image on customer loyalty. Empirical findings extensively contribute to the theoretical and managerial understanding of subscribers' attitudes toward telecommunication service in an emerging market context.

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정보통신 표준화를 이용한 시장 전략과 이의 대응 방안

  • 김영태;박기식;한상욱;박명철
    • Proceedings of the Technology Innovation Conference
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    • 1999.12a
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    • pp.63-81
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    • 1999
  • The environment of Information and Telecommunication industry has rapidly changed. This is leading the growth of the world economy. Because of the characteristic of the information and communication, the standardization plays a important role in this market. The company that owns the standardization in its industry has dominant power like Microsoft in personal computer software, and Qualcomm in digital cellular phone system. Therefore, to take advantage of this standardization power, it is important to find which technology will be set up as a new standard. This paper presents how to capitalize the standardization as a market strategy. To perform this strategy, we take two steps. The first step is to strategically choose the most important technology or service which would lead the information and telecommunication market. We used modified AHP(Analytic Hierarchy Process) to set the priorities among the various standard related technologies and services, We interviewed with the information and telecommunication experts to find out some criteria and the weights of them. The second step is to select the standard to realize the technology. Actually, this is very hard to decide which technology we should select, because there are lots of alternative standards to develop the technology. In this step, we use a strategic framework for choosing the standard. This framework provides how the research institution and company do to get a maximum benefit from the standardization strategy, Finally, we applied these to Korea's situation simply in order to show how to take advantage of the framework.

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A study on the strategy of Daegu.Kyungbuk Dental materials industrial specialization (대구.경북 치재 산업 특화 전략에 관한 연구)

  • Kim, Jeoung-Sook;Kim, Hung-Deuk;Pack, Jung-Rim
    • Journal of Technologic Dentistry
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    • v.27 no.1
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    • pp.155-171
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    • 2005
  • The market of dental materials industry in Korea will over 10 bilians $. If think concern of world market, we can know the possibility of market growth. In Korea, the technique of dental materials industry is low status. Then, special items income advanced countries. But advanced countries had been developed dental materials industry into high beneficial. Otherwise, Daegu Kyungbuk have several good points in dental materials industry. 1st, national dentisty university and three dental lab. college supplies abilitable human resources. 2nd, the possibility of support on basic industrial technology. Finally, the possibility of selection & attraction from many dental company. Then if Daegu Kyungbuk would be select & supported of dental materials Industrial special region, it can be think that will empower local economy, further national constitutional power. So we propose following three points, 1st. the deeper study on righteous of Daegu Kyungbuk dental materials industrial specialization. 2nd. investment on R & D of the region dental materials industrial. final, the support of venture circle.

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An Analysis on IT Policy and Infrastructure of ASEAN Countries (ASEAN 진출대상국의 IT 정책과 인프라 분석)

  • Kwon, Oh-Sung
    • The Journal of Information Technology
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    • v.6 no.4
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    • pp.135-146
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    • 2003
  • In the era of so-called knowledge-based economy, the creation and utilization of IT and new knowledge are recognized as core factors to enforce IT industry and to increase national competitiveness. Advanced countries, therefore, have heavily invested their resources on IT sector and introduced competition into the telecommunication market. ASEAN countries are trying to make themselves informationized society through IT market liberalization and industry development. They are investing lots of resources to construct IT infrastructure such as wired and wireless network and consider informationized society promotion as top national agenda. In this effort, Korea is a benchmarking model for them. Successful entering into ASEAN market requires close analysis and correct understanding of its IT policy and infrastructure. In this paper, therefore, tried to analyse IT policy and infrastructure of three ASEAN countries, which have high potential of economic cooperation in IT with Korea. And based on the analysis, tried to find out ways to enter into ASEAN.

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Financial Development in Vietnam: An Overview

  • BUI, Toan Ngoc
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.9
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    • pp.169-178
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    • 2020
  • In this paper, we provide an overview of financial development in Vietnam. Particularly, a new approach of this study is to measure financial development through improvements in depth, efficiency and access of the banking system and stock market. Further, the study examines the factors significantly affecting financial development in Vietnam. The data are collected in Vietnam, an emerging country with a limited financial development. We employ the Autoregressive Distributed Lag (ARDL) approach, which generates a high reliability and suits data characteristics of emerging countries like Vietnam. We observe that Vietnam's banking system plays a key role in supplying credits to the economy while the nascent stock market at a limited size shows its potential for a considerable growth in the future. We also find the influential determinants of financial development in Vietnam including real estate market (RE), economic growth (EG), consumer price index (CPI), and global financial crisis (GFC). These findings are essential for Vietnamese authorities in providing practical solutions in order to build a sustainable and synchronous financial development. They are also first empirical evidence relating to an overview of financial development in an emerging country, so they are not only valuable to Vietnam but also crucial to other emerging economies.

Analysis of Priority Countries and Products for Indonesian Export Diversification in Latin America

  • Ramana, Febria;Retnosari, Lili
    • The Journal of Industrial Distribution & Business
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    • v.9 no.8
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    • pp.17-26
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    • 2018
  • Purpose - Indonesian economy often receives negative impact from external factors, particularly through trade linkage. To mitigate that impact, the export market and product diversification should be established. Latin America is one of the potential regions to augment the Indonesian export market. Research design, data, and methodology - This study attempts to classify the potential market and product for Indonesian export, particularly in Latin America, by using panel regression, trade complementarity, and export similarity index over the period 2000-2015. Regression was also used to examine whether the presence of the Indonesian Trade Promotion Center (ITPC) can support diversification. Results - Based on regression results, those indexes established Chile, Uruguay, Suriname, and Ecuador as the priority countries with the products: animal and vegetable oils, fats and waxes; chemicals and related products; miscellaneous manufactured articles; commodities and transactions. Conclusions - The results of the regression concludes that the trade complementarity index gave a significant positive effect to boost Indonesian export, whereas, the export similarity index gave a significant negative effect. The regression also conclude that ITPC gave a significant positive impact on Indonesian export. For instance, the government should prioritize those countries and products and also develop ITPC there to optimize Indonesian export.

Future Urban Transportation Technologies for Sustainability with an Emphasis on Growing Mega Cities: A Strategic Proposal on Introducing a New Micro Electric Vehicle Segment

  • Honey, Emilio;Lee, Hojin;Suh, In-Soo
    • World Technopolis Review
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    • v.3 no.3
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    • pp.139-152
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    • 2014
  • The current transportation regime is largely based on two alternatives: (1) fixed route public transit, and (2) private ownership of internal combustion engine (ICE) powered vehicles per households. This paper analyzes one possible transportation alternative, Micro Electric Vehicles or MEVs, and compares with the ICE vehicles in terms of social, economic and environmental benefits, especially emphasizing its environmental advantage over ICE vehicles for future sustainability. While some representative models of MEVs exist in a limited market capacity, but global technical standards are generally insufficient and non-homogenous across nations, which restricts the development of the proposed transportation sector. The focus of this paper is to analyze the characteristics and potential benefits of MEVs in economical and environmental perspectives, including development status and technical standards, with a particular focus in the E.U., the U.S., Japan, and Korea. Based on the data of analysis, this paper aims to derive and propose a cooperative and adaptive global policy framework designed to speed up adoption and expansion of the global MEV market, including passenger and utility vehicles. We propose MEV to be a new mobility segment in the global transportation market because of their advantage in environmental impact, sustainability, overall cost of ownership, and safety.

A Case Study of the Consignment Clothing Store-Invigorating Method for Efficiency Use of the Sustainable Clothing -Focused on Market In U- (지속가능 의복 확대를 위한 위탁판매 의류매장 활성화 방안 사례연구 -마켓 인 유(Market In U)를 중심으로-)

  • Lee, Yoon Kyung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.43 no.6
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    • pp.825-836
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    • 2019
  • This study focuses on how to improve the use of the sustainable clothing through consignment clothing Stores. This study finds factors for activating consignment clothing stores that can help expand and implement the clothing consumption culture of Korean consumers towards sustainable clothing behavior. The objectives of this study are as follows. First, we identify consumer's sustainable apparel behavior through an in-depth interview with a manager who is currently working in a consignment-selling apparel company in Seoul. Second, we analyze factors for activating a consignment clothing store that help enable the implementation of concrete action plans into Korean culture and towards a sustainable clothing behavior. The study results on consignment clothing stores serve as service factors. First, it increases the participation of consumers in the mindset of secondhand apparel. Second, it secures the quality of used apparel products. Third, it can be seen by expanding the market channel. There is a need to rethink the specialty of apparel products in order to secure the quality of used apparel products and appraisal of experienced apprentices of commodity appraisers.

Maritime Transport Services Liberalization: Directions for Northeast Asia

  • Jun, Il-Soo
    • Journal of Korea Port Economic Association
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    • v.17 no.1
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    • pp.3-26
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    • 2001
  • Competitive and reliable maritime transport services benefit the economy as a whole, and are key efficiency factors for the production of both goods and services. Although maritime transport sector is very liberalized compared to many other service sectors, certain obstacles must be overcome before full liberalization of the maritime transport can be realized. Particularly, maritime transport services in Northeast Asia are regulated by a complicated and outdated system. To remove these barkers two approaches can be used: a regional trading arrangement approach and a multilateral approach via WTO. However, multilateral efforts are not likely to be successful in achieving any concrete progress towards maritime transport liberalization in the short- to medium-term in Northeast Asia. Consequently, it may be the best to take the following two progressive approaches and to make them work towards liberalization of the maritime transport market: a bilateral approach and a trilateral approach. A gradual process of liberalization would expand the market, help operators achieve economies of scale, promote the international division of labor and specialization, enhance the effective management of shipping services, and promote the long-term interests and welfare of the user by improving service quality and diversifying services. A liberalized and integrated maritime transport market in Northeast Asia should achieve both of these long-run policy objectives by benefiting both the transport service users and the transport service providers. In order to move the maritime transport liberalization programs as quickly as possible, it is desirable to establish a "Regional Maritime Transport Liberalization Committee." We suggest it to be a Tripartite (China, Japan and Korea) Committee initially, which can later expand its membership to include other Northeast Asian countries.

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Technology Trends and Prospects of Silicon Solar Cells (실리콘 태양전지의 기술현황 및 전망)

  • Park, Cheolmin;Cho, Jaehyun;Lee, Youngseok;Park, Jinjoo;Ju, Minkyu;Lee, Youn-Jung;Yi, Junsin
    • Current Photovoltaic Research
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    • v.1 no.1
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    • pp.11-16
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    • 2013
  • The current solar cell industry is experiencing a temporary plateau due to a sluggish economy and oversupply. It is expected that the solar industry can see similar growth to that of the recent past by overcoming the current situation, as there is growing demand globally for solar energy. The current situation led to restructuring of the world's solar industry, and domestic firms will need to have competitiveness through strategic approaches and proprietary technology to survive in the global solar market. Crystalline and amorphous silicon based solar cells have led the solar industry and occupied half or more of the market thus far. They will do so in the future PV market as well by playing a pivotal role in the solar industry. In this paper, the current status and prospects of silicon based solar cells, from materials to comprehensive and high efficiency technology that can emerge in the future, are discussed.