• 아태비즈니스연구
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• 제11권1호
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• pp.45-60
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• 2020

Recently, ESG bond issuance has been gradually spreading to banks and non-financial private companies in Korea. However, the Korean ESG bond market is still in its infancy in terms of size, diversity and investor base compared to the global ESG bond market. In other words, ESG bonds are rapidly forming in the global market, but are still in the formation stage in the domestic market, and various policy and practical measures such as system, incentives, and infrastructure are needed to activate them. In this paper, we examine the domestic and international status of ESG bonds in relation to responsible investment. In addition, this paper explores specific measures to revitalize the domestic ESG bond market in four aspects: establishing ESG bond standards, procedures and regulations, increasing ESG bond investment demand, increasing ESG bond issuance, building market infrastructure and market efforts. This study is expected to contribute to the development of the domestic ESG bond market and responsible investment.

• 복식
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• 제63권3호
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• pp.151-165
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• 2013

This paper aims to examine the implications of the global market for Korean textile and fashion firms with regard to recent changes in the international business environment to improve the corporative management to the level that the global economy demands. The trade and business environment is moving toward the paradigm of glocalism. As the geographical scope of the market and business environment continues to expand with the aid of technological development, demands for global standards as a means to offer universal validity in business settings have been raised. The glocalized society values diversity as a notion beyond global standardization. The world trade orders are subject to free trade; however, protectionism has substantially promoted trade barriers in the name of the environment and safety issues, ethical managements, and intellectual property rights. For sustainable development in the global market, Korean firms should strive to implement global standards related to these issues and corporate social responsibility in their business settings.

• 디자인학연구
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• 제13권3호
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• pp.303-312
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• 2000

시장경제에 뿌리를 둔 아이덴티티 시스템 개발작업은 "분산으로부터 통합" 을 대원칙으로 삼아 지난 반세기동안 발전해 왔으며 , 그 필요성은 이미지 마케팅 측면에서 입증되어 왔다. 그러나 1995년을 기점으로 가속화된 정보통신분야의 발전에 의한 정보의 양과 속도는 과거와 비교할수 없으며, 따라서 정보의 수용자들은 자신들의 기준으로 정보를 평가, 선택할수 있는 기회를 가지게 되었다. 이러한 환경변화에 적절히 대응키 위해서는 새로운 방법을 모색해야 하며, 종래의 방법에 의존한 도입 효과는 불확실하다. 아미덴티티 시스템에서 허용되는 유연성의 정도는 경영과 마케팅전략에 의해 결정되어야 한다. 기업활동영역이 다양한 경우, 시대의 트랜드에 민감한 업종, 그리고 일반인과소비자들에 감성적 접근을 시도하는 기업들에게 FIS은 효과적으로 기능 한다. FIS은 성장 변화하는 운영체계를 가지므로 환경변화에 대한 적응력이 탁월하며, 기업의 이미지를 신선하게 유지시킬수 있는 것이 가장 큰 장점이다.

• The Journal of Asian Finance, Economics and Business
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• 제7권12호
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• pp.481-490
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• 2020

Batik industry is a business activity oriented towards customer loyalty and is demanded to show an increasing diversity of products with various motives designed to prevent customers from moving to other companies. Therefore, the purpose of this study is to develop a theoretical approach in solving problems in the relationship between service quality and product diversity on satisfaction and word of mouth (WoM) and its impact on customer loyalty. Furthermore, this study also examined the mediating effects of satisfaction and WoM in the relationship between service quality and product diversity on customer loyalty. This research's object took the customers of Batik Semarangan Craftwork, Indonesia, with the phenomenon of always developing creative and innovative Batik motif designs that can be accepted by the market without leaving Semarang's uniqueness. The total sample was 98 customers. The results of the study showed that service quality and product diversity positively affected satisfaction and WoM and had a positive effect on customer loyalty. Besides, satisfaction and WoM had a mediating effect on the effect of service quality and product diversity on loyalty. Thus, it is essential for management to create and increase customer loyalty by paying attention to service quality, product diversity, satisfaction, and WoM.

• 한국조경학회지
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• 제33권4호
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• pp.1-10
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• 2005

Recently, as urban landscape is growing in importance, urban landscape planning is being actively performed. for this purpose, classification of the urban landscape is definitely required. Therefore, this research focuses on classifying urban landscape in Daejeon metropolis by dividing the urban land use pattern. This results are as follows. 1. Urban land use pattern is divided into 20 classes. The residential, commercial and industrial areas, the old market and the bus terminal are evaluated negatively, whereas the areas of school, water reservoir, neighborhood park and train station are appreciated as being positive in landscape characters. 2. As a result of a cluster analysis, urban landscape has five different landscape types. These are: landscapes of medium diversity lacking green area, landscapes of high diversity lacking green area, landscapes rich in green area and with medium diversity, landscapes rich in green area and with high diversity, and landscapes rich in green area and with low diversity. 3. In landscape characters of beauty and harmony, landscapes rich in green area and with medium diversity are more positively evaluated than those rich in green area and with low diversity. This point should be taken into account for planning the urban landscape.

• 한국전자파학회논문지
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• 제11권3호
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• pp.403-409
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• 2000

본 논문에서는 마이크로셀 환경에서 상향경로(Up- Link)에서의 면파 다이버시티 기법 적용에 필요한 파라미 터인 교차편파 변별도(cross polarization discrimination: XPD). 신호상관계수(signal correlation coefficient:$\rho$). 수신선호 감쇠값(received signal decrease) 등을 측정을 통하여 분석하였다. 1.9 GHz에서 측정되었으며 빌딩밀집지역, 주택밀집지역. 상권지역, 학교지역 등 서울 도심지역의 여러 환경에서 자료들을 수집하였다. 자료분석 결과 교차편파 변별도(XPD)는 환경에 따라 6~11 dB 측정되었고, 신호상관계수($\rho$)는 0.7보다 낮았으며, 수신선호 감쇠값은 3dB보다 작았다. 공간 다이버시티와 성능비교 분석결과. 편파 다이버시티 이득이 환경에 따라 2-5 dB 정도 높은 것으로 분석되었다. 그러므로, 편파 다이버시티 기법은 마이크로 셀 환경에서 효과적으로 사용될 수 있는 다이버시티 기법으로 판단된다

• The Journal of Asian Finance, Economics and Business
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• 제8권4호
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• pp.369-379
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• 2021

This paper investigated the relationship between corporate governance mechanisms and firm performance in Vietnam. Based on a dataset of 101 HOSE-listed manufacturing firms, the results showed that CEOs' knowledge capability, gender diversity, and board size are positively associated with firm performance, whereas firm age is negatively associated. These findings suggested that firms should consider enlarging the boardrooms, but to a certain extent to avoid an inverse-U-shaped decline of performance; furthermore, firms should promote women executives' presence in a boardroom for it brings greater cultural-diversity benefits and inhibits information asymmetry. Contrary, the aging process impedes firms' growth. It depreciates their values in terms of total assets, so managers must review their assets' net value after each working year to avoid such a hardship. However, the thesis constrains itself since it did not treat the TMTs' knowledge capability equally as the CEOs' and completely excluded their treatment. Besides, it did not regard the effect of external governance mechanisms such as the supply-demand relationship, customer behavior, market imperfections, and market concentration due to data unavailability. Based on the main findings, several suggestions are set forth for firms and managers to enhance performance and minimize a poor governance mechanism's adverse consequence.

• 한국의류학회지
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• 제25권3호
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• pp.638-649
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• 2001

The purpose of the present study was to investigate the differences in clothing purchase behaviors among the patrons of Dongdaemun market grouped by clothing shopping orientation. A self-administered questionnaire survey was conducted among 600 men and women from ages 15-29 from August 9 to September 12, 1999; 548 were used for the data analysis. Based on the clothing buying orientation, the consumers of Dongdaemun market were divided into four groups: plan circumspected, economy-oriented, fashion-oriented and shopping-oriented. These groups showed significant differences in the selected criteria used for clothing purchase, the amount of money and time spent for shopping. The groups were also significantly different in the usage rate and perceived of the market, and the satisfaction levels with the shopping environments and services of the Dongdaemun Market. With regards to the satisfaction levels, they were showed significant different in the diversity and fashion statement of products, business hours, and advertisement/sales promotion in order. The fashion-oriented group was the highest satisfaction level about the four variables among groups.

• 한국패션뷰티학회지
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• 제3권1호
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• pp.20-28
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• 2005

As the size and the diversity of the beauty industry grow, the need for systematic marketing strategy in beauty shop also increases. This study aims at finding 1)how to segment the market of beauty industry based on lifestyle variable and 2)how to set up the corresponding mix strategy on target market. The case of 'B beauty shop' shows that the validity of lifestyle-based segementation model is verified as the shop has posted a drastic financial outcome during last 5 years. In addition, this study implies that the corelation research between lifestyle variables and marketing mix strategy should be included as an important factor in launching a beauty-related business in segmented market.

• The International Journal of Costume Culture
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• 제12권1호
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• pp.101-105
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• 2009

With the acceleration of globalization, China accounts for a larger part in the world economy. The Korea fashion brands that have entered into China are becoming more diverse and various and China has become a major market of Korea fashion brands. More than 100 Korea fashion brands rushed into Shanghai, gaining a lot of attention. Korea fashion brands have market strategies such as differentiation strategy, high price and diversification. Korea fashion brands have gained a large market share in China owing to their diversity of products and successful marketing strategy. In order to get more profit, they should make more efforts to increase their brands' awareness, getting more potential consumers.