• The Journal of Economics, Marketing and Management
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• v.12 no.4
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• pp.37-49
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• 2024

Purpose: This research is motivated by the rise of live-streaming commerce in service industries, aiming to explore factors affecting service product purchases in live-streaming commerce. Extracted independent factors include information provision, vicarious experience, social interaction, visibility, and emotional transmission. Additionally, this study aims to discern the moderating effect of brand reputation in the relationships between independent factors and customer intention to purchase service products in live-streaming commerce. Research design, data and methodology: This study employed a questionnaire survey to collect data and analyzed collected data with statistical analysis methods, including exploratory factor analysis and multiple regression analysis. Results: The analysis results say three factors significantly influenced purchase intentions in live-streaming commerce: information provision, emotional transmission, and price discount. Brand reputation also significantly affects customers' intention to buy service products in live-stream commerce.

• Journal of Distribution Science
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• v.12 no.5
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• pp.81-92
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• 2014

Purpose - This paper aims to investigate topics and trends in international marketing and cross-cultural management by conducting a content analysis of the Journal of International Marketing. Research Design, Data, and Methodology - In this study, one of the leading journals in the field of international marketing, the Journal of International Marketing, was chosen for research. A total of 199 articles were identified from a time span of ten years (2004-2013). SPSS software was used for codification and analysis of the data. Results - This study revealed some of the factors on which cross-cultural management had a strong correlation with international marketing. Of the 199 articles in the Journal of International Marketing, 64 articles related to cross-cultural management. Conclusions - A content analysis of the Journal of International Marketing comparing general articles with articles related to cross-cultural management is unprecedented. This study offers insight into the impact of cross culture on the discipline of international marketing. The findings of this research could be employed as a reference for gaining insight into the trends and influence of cross-cultural management in international marketing.

• Journal of Digital Convergence
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• v.7 no.4
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• pp.127-140
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• 2009

This dissertation aims to empirically analyze the factors that determine the market competitiveness that would enable SaaS enterprises to survive. The contents of this dissertation includes; (l)analysis of factors that determine market competitiveness of domestic SaaS enterprises, (2)structural analysis of factors that determine the market competitiveness of SaaS enterprises on the their performance. Results of analysis of this dissertation are as follows. First, the factors that determine market competitiveness of SaaS enterprises were found to include (l)enterprise management competence, (2)competence for technological possession, (3)reliability and safety, (4)customer management competence, and (S)competence to cope with external environment of the enterprise. Second, the outcome of structural analysis of factors that determine the market competitiveness of SaaS enterprises on the their performance illustrated that (l)enterprise management competence and (2)competence for technological possession has structural relationship of imparting influence on the (6)enterprise performance by the full medium of (3)reliability and safety, (4)customer management competence, and (5)competence to cope with external environment of enterprise.

• Korean Journal of Environment and Ecology
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• v.29 no.2
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• pp.236-249
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• 2015

The master plan of forest land management proposes forest watershed management that considers regional characteristics in order to overcome the problem of uniform forest land management. In order to manage the forest watersheds in Gyeonggi-do, this study classified 1,823 forest watersheds in Gyeonggi-do and attempted to understand their characteristics. It conducted a factor analysis and cluster analysis from the perspective of conservation value and development pressure using forest land indicators. In terms of conservation value, three factors were drawn: the topography factor, vegetation factor and public service factor, while in terms of development pressure, three factors were drawn: the easiness of development factor, economic benefits factor and development activity factor. Using these factors, forest watersheds were divided into three clusters in terms of conservation value while they were divided into three clusters in terms of development pressure. Using the results of the cluster analysis from a conservation-development perspective, the forest watersheds were classified into nine different types, and the characteristics were identified by each type. It is judged that the factors and clusters drawn as a result of the research accurately reflect the present conditions of Gyeonggi-do, and the nine types of forest watersheds have clear characteristics according to each type, which are judged to be utilized in forest management in the future.

• Journal of the Korean Society for information Management
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• v.27 no.2
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• pp.117-127
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• 2010

In this study, the author examined medical information management research trends in abroad and Korea from the perspectives of library and information science. LISA was used to collect research data in abroad from 2007 to 2010 (a total of 225 research articles). Korean studies were investigated using DBPIA to compare research trends. Content analysis results based on subject category show that research in abroad increased consistently and electronic resources and collection-related subjects were frequently studied. In Korea, the electronic resources and collection-related research proportion was also high, and much research was done in the areas of bibliometrics. However, medical information management researches did not increase in Korea between 2000 and 2010.

• The Korean Journal of Archival Studies
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• no.2
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• pp.169-193
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• 2000

This study aims to present a theoretical for domestic archival management studies and analyze curriculum through the established archival management course of nine universities. For this, the concrete study consists of the following : (1) to regulate concept of archival management studies, (2) to make suggestions which can be helpful to establish practical curriculum through especially analysis of curriculum in order to establish educational system suitable to domestic conditions. Data collection and analysis method in order to execute this study was mainly depended upon the documentary research and the major study method was to desirable curriculum of organizations in order to grasp distinctive feature of curriculum that is provided in this country at present. At this time, the curriculum of the object of analysis was limited to the curriculum of nine graduate schools, the organized subjects were divided into two sides of 'educational content side' and 'educational method side'. Based on such analysis, by grasping the whole inclination and problem points of subjects organized by domestic educational organizations, the suggestions was presented, considering at the present stage for developing education of archival management studies. Especially, the suggestions was presented here from two sides of 'the systematic side related to establishment of curriculum' and 'the content side of organizing subject'. It is expected that the suggestions presented after close analysis of the domestic present status would offer important information under the present conditions when the establishment of curriculum in the beginning stages.

• Journal of Korean Society for Quality Management
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• v.47 no.2
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• pp.315-325
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• 2019

Purpose: The purpose of this study was to propose useful standards evaluation method using standards networks by analyzing the relationship between normative references citation information list. Methods: The collected data through the survey were analyzed using social network analysis. The measurement tools used for this study were divided into three dimensions such as certificate standard, normative reference and degree centrality. Results: The results of this study are as follows; regarding the influence of standard information, It is meaningful that the research using normative reference item among the bibliography information that the standard itself possesses. The analysis of social network analysis data of population standard, normative reference and the correlation analysis with sales, a variable representing actual utilization performance, suggested the importance of the standard and how to evaluate it. Conclusion: In prioritizing standard maintenance, more efficient management will be possible if centrality figures of standard network information are analyzed and used for standard maintenance.

• International journal of advanced smart convergence
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• v.10 no.2
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• pp.123-129
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• 2021

The purpose of this study is to analyze the relationship between dance passion, self-management, and dance immersion. Specifically, passion for dance was subdivided into obsessive-compulsive passion and harmonious passion, and these were selected as exogenous variables. In addition, it is intended to provide theoretical and educational implications by analyzing the structural equation model composed of endogenous variables of self-management and dance immersion. The subjects of this study were college students majoring in dance, and the final 206 students were selected as effective samples by the convenient sampling method. For data processing, frequency analysis and reliability analysis were performed using SPSS 23. In addition, AMOS 21 was used for confirmatory factor analysis, correlation analysis, and structural equation model analysis. As a result of the study, first, it was found that both compulsive passion and harmonious passion have a positive effect on self-management. Second, self-management was found to have a positive effect on dance immersion. Third, it was found that compulsive passion had a positive effect on dance commitment, but harmonious passion did not have a statistically significant effect on dance commitment.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.46 no.4
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• pp.133-141
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• 2023

Approximately 40,000 elevators are installed every year in Korea, and they are used as a convenient means of transportation in daily life. However, the continuous increase in elevators has a social problem of increased safety accidents behind the functional aspect of convenience. There is an emerging need to induce preemptive and active elevator safety management by elevator management entities by strengthening the management of poorly managed elevators. Therefore, this study examines domestic research cases related to the evaluation items of the elevator safety quality rating system conducted in previous studies, and develops a statistical model that can examine the effect of elevator maintenance quality as a result of the safety management of the elevator management entity. We review two types: odds ratio analysis and logistic regression analysis models.

• Korean Journal of Construction Engineering and Management
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• v.9 no.2
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• pp.81-89
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• 2008

The purpose of this study Management Effectiveness Analysis of Construction Process Management. This study is to analyze the effects that process management has in outcome has been done by setting 5 elements of process management system as independent variables, making hypothesis, surveying and analyzing. The results of this analysis showed that process management operation level can be measured effectively through the application of Business Process Management System, and Process management strategy is found out to be contributed to improving strategy operation support, process management and IT connection technology. By seeing this research result, through optimally applying 'process management' in construction industry, process management can be used to improve the construction industry's potential competitiveness by improving effectiveness in works in the fields of strategy operation, process management, IT connection etc. So, by practically verifying the effectiveness of 'process management system', the purpose of this research is to come up with the necessity and the development of 'process management system' in construction industry.