• Title/Summary/Keyword: Management Administration

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A Study on the Effects of Perceived Service Quality on Customer Response -Focusing on the Hotel Industry- (지각된 서비스품질이 고객반응에 미치는 영향 연구)

  • Kim, Hee-Tak;Lee, Myung-Sik;Kim, Jang-Ha
    • Journal of Korean Society for Quality Management
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    • v.28 no.4
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    • pp.75-98
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    • 2000
  • The purpose of this study is to empirically examine the customers' perceived service quality and response in the field of hotel industry. The subjects of survey for this empirical analyses are limited to the customers of deluxe hotels in Korea; data are collected from the 16 deluxe hotels amongst 27 of its kind in the Seoul, Pusan, Cheju and Kyongju area. SAS package is used for Simple Regression, Multiple Regression and the results are as follows: First, the perceived service quality shows significantly positive effect upon the customers' satisfaction; Second, the customers' perceived service quality shows significantly positive with respect to the customers' response; Third, the customers' satisfaction shows significantly positive regarding the customers' response, and the customers' satisfaction have greater influence upon the customers' response than the customers' perceived service quality; On the basis of the above empirical analyses, I propose the management implication as follows: First, the hotel management staffs should have a close relation with their customers through the customers' positive, and eventually be concemed about improving service quality and customers' satisfaction to maximize the enterprise's performance; Second, the hotel management staffs, to induce and build up the positive customers' response, should have interest in serving high-quality products and service and enforcing the proper price policy.

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Challenge of Leading Farms Business Program (LFBP) in the Rural Development Administration (농업경영비즈니스 과정을 통한 우수농업경영체 육성방안)

  • Kim, Sa-Gyun;Lee, Du-Won;Choe, Young-Chan
    • Journal of Agricultural Extension & Community Development
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    • v.13 no.2
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    • pp.277-286
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    • 2006
  • The study aims at analysing the practical effects of "blended learning system" and participatory research methodology. The business programs are running by RDA. Even though many leading farms have been tried on binding technology and agribusiness, however business of farms in Korea are still in the beginning stage. The business program for leading farms of RDA is not only education program but also participatory research program. This program consist of on-line and off line, seminar and business homework etc. The main results of this paper are as follows: 1) to make organization of farms to accomplish business goals 2) to find out solution for urgent problems and subjects of farm management 3) to construct system for leading farms and on-line communities 4) to practice profitable business model for leading farms. Farms needs are not only technology transference, but business model for success of farm management.

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A U-Business Administration System Using RFID (RFID를 이용한 u-Business 경영관리 시스템)

  • Kwon Hoon;Kim Jeong-Hee;Kwak Ho-Young
    • Proceedings of the Korea Contents Association Conference
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    • 2005.11a
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    • pp.585-589
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    • 2005
  • RFID is a very important interface technology in a ubiquitous computing that is called new computing paradigms. that is, we can handle the data updating, recognizing and processing easily using a integrated the network and RFID technology in a ubiquitous computing. Therefore, we propose a business adminstration system that can able to change the passive management structure to active management structure in a u-business administration using RFID technology of ubiquitous computing. Proposed system has management server function that handle recording and management of information by business administration to improve structure of legacy passive management system actively, so that supply effect of reduce manpower and cost for the manager, and offer easy interface to user at the same time.

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An Exploratory Research on Moderate Effect of Supply Chain CSR and Co-Existence Activities to Relations Between Supplier Development and Performances (공급업체 개발 활동과 성과에 대한 공급사슬 CSR 및 상생협력의 조절 효과에 대한 탐색적 연구)

  • Park, Jeong Soo;Chang, Deok Shin;Kim, Youn Sung
    • Journal of Korean Society for Quality Management
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    • v.41 no.1
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    • pp.39-52
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    • 2013
  • Purpose: The purpose of this study was to investigate if purchasing companies' efforts of supplier development activities to supplier companies have positive impacts on the purchasing companies' performance as the first step. In the second step, we tried to confirm if the concept of Supply Chain Corporate Social Responsibility activities and Coexistence activities take the roles of moderate variable on relationship between supplier development and three performances respectively. Methods: The collected data through survey were analysed using multiple regression for the first step of the study and moderate regression for the second one of it. Results: The results of this study are as follows; supplier development efforts effect on all three performances positively. Moreover, Supply Chain CSR has significant moderate effect on relationship between supplier management and corporate performances, while Coexistence does between supplier management and logistics performances. In the case of relationship between supplier management and production performances, both Supply Chain CSR and Coexistence show significant moderate effect. Conclusion: Manufacturing companies in Korea need to make effort of supplier development in selective way when they want to practice Supply Chain CSR and Coexistence concurrently considering strategies and objectives.

Strategic Management And Business Ethics (경영전략과 기업윤리)

  • Jang Ik-Seon
    • Management & Information Systems Review
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    • v.3
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    • pp.419-438
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    • 1999
  • Following is an idea to utilize the business ethics as one of business administration strategies. Firstly, conversion of perception is needed in the business administration. Neglecting the pursuit of profit, the conventional strategic goal, is not desirable, we need to, however, have a mind that the consumer and environment centered mind is indispensible to the survival and growing of a business ultimately in establishing a strategic goal of diversified environmental changes. Secondly, conversion of the Chief Executive Officer (CEO)'s attitude in business administration is needed. It is necessary for the CEO to have a strong belief that the business ethics is indispensible to the survival and growing of a business by way of fair and logical management. Therefore the business ethics should be improved since the CEO's ethics can be the standard of his business. Thirdly, the business concerned parties should be considered. The realization of business ethics should be done in a certain way so as to protect the benefit of the all concerned parties such as stockholders. employees, consumers, suppliers, competitors, the local community, etc., since a business is an organization that can exists and grows only in the coexistence with its environment and concerned parties. Fourth, the business ethics should be transformed into a business culture through the enlargement of the general principles of and of employees' behavior as a management strategy. Lastly, business ethics should be improved through continuous evaluations to accommodate its environmental change.

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FMEA Measures for Service Failure Management (서비스 실패 관리를 위한 FMEA 이용 방안)

  • Kim, Hyun Jung;An, Qin Rui;Kim, Soo Wook
    • Journal of Korean Society for Quality Management
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    • v.42 no.1
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    • pp.43-61
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    • 2014
  • Purpose: This study identifies preventive measures for VOC management by analyzing the causes and effects of factors that contribute to high risk service failure using FMEA on KORAIL VOC data. Methods: Two research methods were used. First, a Risk Priority Number (RPN) was assigned to each KORAIL VOC based on Failure Mode and Effect Analysis (FMEA). Second, multiple regression analysis was run with RPN factors that include severity, occurrence, and detection as the independent variables and customer dissatisfaction as the dependent variable. Results: Multiple regression analysis showed that RPN factors including severity, occurrence, and detection had significantly positive relationship with customer dissatisfaction. Based on these results, an FMEA was performed on VOC categories with high RPN for railroad stations including platform, ticketing, ticket verification, parking, and escalator, and VOC categories with high RPN for trains including entrance doors, cafes, air quality, announcement, and ticket verification. Conclusion: This study has practical implications to service failure management. A priority order using FMEA was established for the list of customer dissatisfactions that should be addressed to actively manage service failure, and strategies for tackling this priority list are offered.

Developing Optimal Demand Forecasting Models for a Very Short Shelf-Life Item: A Case of Perishable Products in Online's Retail Business

  • Wiwat Premrudikul;Songwut Ahmornahnukul;Akkaranan Pongsathornwiwat
    • Journal of Information Technology Applications and Management
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    • v.30 no.3
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    • pp.1-13
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    • 2023
  • Demand forecasting is a crucial task for an online retail where has to manage daily fresh foods effectively. Failing in forecasting results loss of profitability because of incompetent inventory management. This study investigated the optimal performance of different forecasting models for a very short shelf-life product. Demand data of 13 perishable items with aging of 210 days were used for analysis. Our comparison results of four methods: Trivial Identity, Seasonal Naïve, Feed-Forward and Autoregressive Recurrent Neural Networks (DeepAR) reveals that DeepAR outperforms with the lowest MAPE. This study also suggests the managerial implications by employing coefficient of variation (CV) as demand variation indicators. Three classes: Low, Medium and High variation are introduced for classify 13 products into groups. Our analysis found that DeepAR is suitable for medium and high variations, while the low group can use any methods. With this approach, the case can gain benefit of better fill-rate performance.

Optimal Distribution of Public Health Administration between Local and Central Government (중앙-지방 정부간 보건행정기능 및 재원의 효율적 배분방안)

  • 양봉민;김진현
    • Health Policy and Management
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    • v.2 no.2
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    • pp.33-56
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    • 1992
  • The objectives of this research are (i) to review the functional and financial distribution of public health adminstration between central and local governments, (ii) to find out, based on economic criteria, optimal distribution required to fullfil local need for public health, and finally, (iii) to suggest policy implications in health area in face of the newly arising local autonomy system in Korea. Judging from data on government expenditures and tax revenues, public health administration in Korea is highly concentrated into central government, both functionlally and financially. High dependency of public health on central government has often been critisized that local residents can not participate in the decision making process for local health problems. This study, however, shows that localization of public health administration does not necessarily result in efficient and equitable allocation of resource to satisfy local demand for public health. From this point of view, two eccnomic criteria are suggested, i.e. external effect and economies of scle, as distributive criteria of roles in public health administration between local and central government. In addition, superiority of central concentration of public health administration to localization is emphasized in that public health in a wide sense contains the nature of public good and is part of compulsory socil security system. As a consequence, planned intervention by government is desirable.

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Ordering Model of Fingerlings in Aquaculture Farm (치어 주문모형에 관한 연구)

  • Eh, Youn-Yang;Song, Dong-Hyo
    • The Journal of Fisheries Business Administration
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    • v.48 no.3
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    • pp.47-59
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    • 2017
  • Fish mortality is the most important success factor in aquaculture management. To order fingerlings considering the effect of mortality is a important problem in aquaculture farm. This study is aimed to decision the number and size of fry in aquaculture farm. This study build the mathematical model that finds the value of decision variable to minimize total cost that sums up the fingerling purchasing cost, aquaculture farm operating cost and feeding cost under mortality constraint. The proposed mathematical model involve biological and economical variables: (1) number of fingerlings (2) fish growth rate (3) mortality (4) price of a fry (5) feeding cost, and (6) possible order period. Numerical simulation model presented here in. The objective of numerical simulation is to provide for decision makers to analyse and comprehend the proposed model. When extensive biological and cost data become available, the proposed model can be widely applied to yield more accurate results.

A study on the Internet banking loyalty through Non-Difference Score (모바일 결제시스템의 서비스 품질평가)

  • Ku Ja-Chul;Kim Min-Jung;Lee Sang-Chul;Suh Young-Ho
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2004.04a
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    • pp.365-370
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    • 2004
  • 최근 모바일에 대한 관심이 늘어나고 있으며, 그 중에서도 핸드폰을 통한 거래는 소액거래 임에도 불구하고 규모가 접점 커지고 있는 실정이다. 그러나 현재 모바일 커머스에 대한 연구는 미비한 실정이다. 특히 모바일 소액결제 시스템에 대한 연구는 거의 없는 실정이다. 따라서 본 연구에서는 모바일 결제시스템 중에서 소액결제를 중심으로 서비스 품질모형을 평가하고자 한다. 이를 위해 본 연구에서는 기존의 서비스품질을 측정하는 지표인 SERVQUAL을 이용하여 이를 평가하고자 한다.

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