• 제목/요약/키워드: Malls

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인터넷 쇼핑몰의 상품 분류체계에 대한 연구 (A Study of Classification Systems in the Internet Shopping Malls)

  • 곽철완
    • 정보관리학회지
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    • 제18권4호
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    • pp.201-215
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    • 2001
  • 인터넷 쇼핑몰의 상품에 대한 분류체계를 도서관 분류이론에 적용하여, 효과적인 분류체계 구축을 위한 기준점을 파악하고자 하였다. 연구 방법은 기존의 웹 쇼핑몰 세 곳을 선정하여, 분류체계를 Ranganathan의 분류이론을 기준으로 하여 비교 분석하였다. 결과 크게 6가지 기준들이 파악되었는데, 상품의 특성, 범주의 포괄성, 다양한 접근점, 범부의 배열순서와 용어의 일관성, 용어의 최신성과 명백성, 용어의 반복적 사용의 금지들이었다. 추후 연구과제로 상품 탐색 형태와 인터페이스와의 관련성이 제시되었다.

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패션상품의 유통업태별 반품정책 고찰 (Return Policies of Retailers in Korea: A Review by Store Format)

  • 박경애
    • 한국의류학회지
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    • 제32권8호
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    • pp.1233-1243
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    • 2008
  • This study examined return policies of the Korean retailers and their differences by retail format. Return policies of 363 retailers including dept stores, discount stores, brand consignment stores, small shops, outlet stores, TV home shopping companies, and internet shopping malls were collected. Acceptance of refund or/and exchange, return grace period, and return requirements or restrictions of each retailer were analyzed. The results showed that most retail formats except small shops and internet shopping malls allowed refund. The seven day return grace period was most common though large retail chains allowed more generous time frames and small shops allowed shorter dates. Restrictions for return varied by retailers and retail formats. Generally retailers followed the guidelines of consumer protection laws. The study discussed implications of return policy analysis.

인터넷 쇼핑몰에서 배송서비스품질과 성과간의 관계

  • 정철호;정영수
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2008년도 추계 공동 국제학술대회
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    • pp.537-544
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    • 2008
  • The purpose of this study is to find essential delivery service quality elements of internet shopping mall and to investigate the relationship among delivery service quality, satisfaction, trust, and loyalty in the area of internet shopping malls. To do so, theoretical literature review and empirical survey accomplished. The empirical results of this study are summarized as follows. Firstly, accuracy, quickness, safety, information providing, and institutional guarantee have a positive influence on satisfaction. Secondly, accuracy, quickness, information providing, and institutional guarantee have a positive influence on trust. Lastly, satisfaction has a positive influence on trust, and both of satisfaction and trust have a positive influence on loyalty in internet shopping malls. From the analyses of this study, we offer several implications both theoretical and practical perspective.

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지역과 수도권 쇼핑몰 간 경쟁분석을 통한 지역격차 연구 (A System Dynamics Approach to Assessing Regional Disparity from Competitions of Online Shopping Malls)

  • 연승준;김상욱;황주성
    • 한국시스템다이내믹스연구
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    • 제2권1호
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    • pp.5-28
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    • 2001
  • The advent of Electronic Commerce is raising two hypothetical questions conflicting each other in economic point of view. The one is that cyberspace will eventually resolve the problem of economic disparity by presenting equal opportunities to local companies through the removal of barriers in terms of time and space. The other is that the problem of economic disparity will be amplified by the vicious cycle of reproduction on an enlarged scale residing in the new rules of digital economy. As an initial attempt to tackle the questions listed above, by introducing systems thinking and adopting the systems dynamics simulation technique this paper puts an effort to find some tentative answers to the questions possibly raised about the impact of electronic commerce on local economy on which little research has been conducted so far. The general scheme for the dynamism of systems where two groups of electronic malls compete each other and the findings presented in the paper would perhaps provide some ideas and directions for further study.

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The Purchase Behaviors of Luxury Goods in Internet Shopping Malls according to Shopping Orientation

  • Shin, Su-Yun;Jang, Eun-Young
    • The International Journal of Costume Culture
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    • 제9권2호
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    • pp.113-124
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    • 2006
  • The purposes of this study were to investigate the perceived risks and the purchase behaviors for luxury goods in internet shopping malls according to the shopping orientation. 254 questionnaires were distributed from April 10 to May 9 in 2006. For data analysis, frequency, percentage, factor analysis, cluster analysis, chi-square tests were conducted. The results could be summarized as follows. (1) According to cluster analysis of shopping orientation, respondents were classified into five groups: pursuit of pleasure, pursuit of fashion, price consciousness, planned shopping, brand and store loyalty, time-saving and convenience. (2) There were not significant differences in the perceived risks according to shopping orientation. (3) There were not significant differences in purchase reasons and were significant differences in no-purchase reasons.

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지하공간의 피난안전성평가시스템 개발에 관한 연구 (A Study on the Development of Evacuation Safety Assessment System on Underground Space)

  • 김진수;박종근;노삼규
    • 한국화재소방학회논문지
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    • 제17권4호
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    • pp.57-63
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    • 2003
  • 본 연구에서는 지하가의 피난 안전성 평가 모델의 기반을 제시하고 그에 따른 프로그램을 개발하였다. 또한, 피난 안전성 평가에 필수적인 각종 자료들을 통합형 데이터베이스 기반으로 구축하여 적은 시간과 인력으로 효율적인 피난 안전성 평가를 수행할 수 있는 모델 제시 및 시스템을 구축하였고, 국내 지하가의 사례연구를 토대로 피난안전성평가시스템의 현장 적용성 및 신뢰성을 검증하였다.

재방문의도에 영향을 미치는 쇼핑몰 웹사이트 품질평가요인에 관한 실증적 연구 (An Empirical Study on the Website Quality Factors Affecting Revisit Intent in Domestic Online Shopping Malls)

  • 홍일유;김동산
    • 경영과학
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    • 제23권1호
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    • pp.43-61
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    • 2006
  • This research is an empirical investigation into the dimensions determining the website quality of domestic online shopping malls. A research model that has been formed to find the website quality dimensions is based on DeLone and McLean's information system success model that we adapted to fit the B2C electronic commerce environment by incorporating existing research on IS service quality and website quality. The model incorporates three quality dimensions including the information quality, system quality and service quality, and an attempt was made to empirically examine the relationship between variables of these dimensions and the revisit intent. The results of the study revealed that five quality-related variables were found to importantly contribute to the user's intent to revisit a site : the information accuracy and relevancy, system reliability, ease of use, and on-line support. The paper concludes that the three quality dimensions can serve as a useful framework to evaluate the quality of online shopping mall websites in an attempt to improve the website revisit rate.

수산물 전자카탈로그 표준화를 위한 속성 분석 (Feature Analysis for Fisheries Electronic Catalog′s Standards)

  • 김진백
    • 수산경영론집
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    • 제33권1호
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    • pp.19-41
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    • 2002
  • Recently, the number of Internet shopping malls increases dramatically Internet shopping malls offer direct sales by electronic catalogs. As compared with to physical stores and paper catalogs, electronic catalogs differ in terms of the varieties and types of products offered, promotional efforts, service, interface, ordering and delivering, and so on. This paper analysed the features of electronic catalogs for fisheries by 45 variables. By descriptive statistics of electronic catalogs for fisheries, most electron)c catalogs had sufficient product related information. But promotion and transaction security related features were scarce. And some development technologies of electronic catalogs for fisheries were obsolete. By factor analysis, there were 9 factors of electronic catalogs for fisheries, that was, design of product pages, transaction information, playfulness, convenience of product selection, interface design, design of homepages, product information, learning capability, other electronic catalog related factor. Thus in standardizing electronic catalog for fisheries products, the above 9 factors should be reflected significantly.

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Scientific Approach to Fashion Websites Using Eye Trackers

  • Lee, Seunghee;Choi, Jung Won
    • 패션비즈니스
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    • 제24권6호
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    • pp.63-79
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    • 2020
  • This study analyze consumers' unconscious visual attention to color and images of internet shopping malls by using eye-tracking method. Twenty-nine participants, including 15 females and 14 males, participated. The average ages of the male and female participants were 27.3 years and 27.7 years, respectively. Ten images of five layouts (multi-composition images, single-model images, gender-composed images, videos, and moving banner images) of internet shopping malls were shown on an eye-tracker computer screen. Quantitative analyses of the eye-tracking responses were conducted. SPSS was used to analyze the descriptive characteristics and to conduct an independent-sample t-test, along with an ANOVA. The data analysis showed that the image area generally had the shortest time to first fixation (TFF), the longest duration of fixation (DOF), the highest number of fixations (NOF), and the highest numbers of revisits(NOR).Notably, visual attention towards female models was high among various images. The results can be used to improve credibility and design online shopping layout with a scientific evidence that helps consumers through their purchase decisions.

The Effect of Characteristics of Mobile Shopping on Perceived Value and Intention to Use

  • Kim, Jong Lak
    • Asia Pacific Journal of Business Review
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    • 제6권1호
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    • pp.49-59
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    • 2021
  • This study was conducted to explore the causal relationship between the characteristics of mobile shopping mall use and the effect on the intention to use mobile shopping malls through perceived value (hedonic value and utilitarian value). Specifically, this study defined the usage characteristics of mobile shopping malls as accessibility, convenience, and enjoyment, respectively, and attempted to explain the relationship on the intention of use through perceived value. The research results are as follows. First, it was found that enjoyment had a positive (+) effect on hedonic value. However, it was found that convenience did not affect hedonic value. On the other hand, contrary to expectations, accessibility was found to have a negative (-) effect on hedonic value. Second, it was found that accessibility and convenience had a positive (+) effect on utilitarian value. However, it was found that pleasure did not affect utilitarian value. Third, it was found that utilitarian value had a positive (+) effect on the intention to use mobile shopping, while hedonic value did not affect the intention to use mobile shopping. Through this, it is meaningful to provide mobile shopping users with solutions to improve their restrictions in the shopping process.