• 제목/요약/키워드: Makeup

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A Study on the Make-up Characteristics and Image of Korean Women in 1960s - focused on monthly womens magazines - (1960년대 한국 여성의 화장 특성 연구 - '여원', '주부생활' 여성지를 중심으로 -)

  • Kim, Min-Je;Park, Hye-Won
    • Journal of Fashion Business
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    • 제14권2호
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    • pp.14-26
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    • 2010
  • This study aims to investigate how the woman's beauty makeup trend had been changed in 1960s by analyzing the characteristics of woman's make-up in that period. For this study, a lot of documents and papers related to the woman's make-up were collected and reviewed. In particular, to analyze the characteristics of woman's make up trend in 1960s, a lot of women's pictures and makeup-related articles from 143 volumes of woman's magazines such as Yeowon and Jubusaenghwal were collected. Among the 624 pictures, fifty two pictures which were good enough for studying the total face and makeup were used for this study. The period of this study ranges from 1960 through 1969 and the analysis is focused on skin expression, eyebrow, eye shadow, eye line, lipstick, and brusher and through the related articles, the intention and contents of make up. were delivered and found out. The results are as follows. In early 1960s, the woman's make up was characterized by the make up ranging from unnatural and gray skin expression to dense pink skin expression, giving natural and glossy tint onto the skin and in particular putting a bright accent on the eyelid, eye or lip. In the mid-1960s, the make up style expressed skin more naturally, giving more shading on the eyelid, nose and lip, thus having cubic make-up. In the late 1960s, the make up became more refined and harmonized by using colors according to the TPO (time, place and objective) and skin color. The study results show that the women in 1960s pursued the "cute and young looking image" and used the make up to express their images young and cute. In the mid 1960s, the minimalism which pursued the pure and simple make up appeared in US. That trend affected the make up style of Korean women and hence Korean women showed more natural make up style in the mid and late 1960s.

A Study on Fusion Art Make-Up Using Depaysement Surrealism -Focusing on Creating Artworks- (초현실주의 데페이즈망 기법을 활용한 융합아트메이크업 연구 -작품제작을 중심으로-)

  • Park, Li-La
    • Journal of the Korea Convergence Society
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    • 제7권3호
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    • pp.35-44
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    • 2016
  • The purpose of this study is to examine the theoretical background of art make-up and surrealism in depth and shed new light on creative thoughts coming through application of Depaysement and various kinds of expression realized through art make-up, where art and make-up are incorporated. The study method is to conduct prior research followed by a theoretical study of the concept and techniques of Surrealistic Depaysement and theoretical background of art make-up through specialized books and internet sources and then to create 4 artworks representing characteristics of Depaysement technique categorized in dual image, fusion of heterogeneous objects, modification and conversion, and change of space. This examination resulted in first, a foundational ground for fusion and use of art and make-up sectors by creating a realm of expression based on creativity through incorporation of art and makeup and second, a sense of freshness and unfamiliar-ness by creation of an image in a completely unfamiliar space. Therefore, the researcher sets a direction for ways to come up with new ideas and expand the realm of expression and hopes that the art-makeup does not just become an aesthetic tool but turn itself as an art genre.

A Study on Beauty Illustration-Converged Design Based on Watercolor Techniques -Centering on Generation of Art Makeup Design- (수채화 기법을 활용한 뷰티 일러스트레이션 융합 디자인 -아트메이크업 디자인 작품 제작을 중심으로-)

  • Park, Li-La
    • Journal of the Korea Convergence Society
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    • 제8권8호
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    • pp.283-289
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    • 2017
  • This study aims to create artworks where characteristics of paintings appear by converging beauty illustration that conducts proactive activities in an area of arts with watercolor techniques. It carries academic significance in that it delves into convergence design that reflects creative expression by putting the spotlight on diversified expressive methods of beauty illustraion through watercolor techniques. As for a method of the study, preceding studies and technical books were examined, and a total of four beauty illustration artworks were created centering on art makeup design by classifying watercolor techniques into gradient technique and overlap lining technique. First of all, the result made it possible for watercolor techniques to explore unlimited possibilities at a time of suggesting another expressive method of beauty illustration. Second, it was possible to express unique art makeup design through clear and candid characteristics inherent in watercolor paintings. In this regard, the study enhanced accessibility by departing from limited expression methods applied to beauty illustration to induce a wider range of artworks. It is hoped that beauty illustration can be specialized to achieve an independent artistic domain equipped with diversity and professionalism.

A Study on the Women's Eyebrows in Han Dynasty-in the Focus of Cheong-Dae- (현대부여층대-청대중심으로-)

  • 김영재
    • Journal of the Korean Society of Clothing and Textiles
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    • 제22권2호
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    • pp.250-256
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    • 1998
  • The culture of makeup has early developed in China. Especially, beautiful eyebrows were the symbol of a beauty. This study is related to fashionable Cheong-Dae in Han Dynasty. In Han Dynasty, women painted thier eyebrows with blue color in a different color from former periods. This fact has close connection with the bordering countries on Western China. Together with Hu fashion having been in fashion during trading directive with Western China women has seemed to use Cheong-Dae for their makeup in Han Dynasty. In Hand Dynasty, Ferghana women had very often used it for their makeup. And it had produced in Ferghana, Jaguda, Kashkar. In Tang Dynasty, it has been said that Persia was the best. Let's take a look at the producing method. Soak indigo plants in water add lime and stir it up, then bubbles are formed. They are called it as Cheong-Dae. Nearly, they are produced in the course of indigo dying. So we can see inflowing course of Cheong-Dae into China through the history of Indigo dying. We can guess the use of Cheong-Dae in Egypt. Indeed, Nile Blue is used for the Protection their access from insects as well as effect of coolness visually. This guess is very reasonable because the fact is considered that some people dye with indigo color by the way of sedimentation in Peniasula of Sinai. Also, the PH of Cheong-Dae is about 7. So, it does no harm in skin and its color is dark blue. Cheong-Dae has effects of insecticide and removal of fever. Cheong-Dae that had been used in Peninsula of Egypt seems to have been carried into China through Silk Route. And by trial to make Cheong-Dae it is proved that its ingredient is plant.

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A Study on the Man Disguise's Clothes in the Female Kukkuk and Takarazuka Revue (여성 국극(女性國劇)과 다카라즈카 가극의 남장(男裝) 의상에 관한 연구)

  • Kim, Hee-Jung
    • The Research Journal of the Costume Culture
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    • 제15권3호
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    • pp.510-524
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    • 2007
  • There is something common between the Korean female Kukkuk and the Japanese Takarazuka Revue in that actors are all females and love is the main theme. Some of the females should play men's roles, so they are described as ideal men and are more manly than real men, and female audiences are attracted by them. It is hard for actresses to play men's roles-they have to stretch open their shoulders, walk with long steps and produce a deep voice. They put on a makeup a little exaggeratedly to perfectly disguise themselves as men and express strong images-some red tone makeup on their face, thick eyebrows with their ends upward, thick eye lines to make eyes seem bigger and stronger, and thick side whiskers. On the contrary, a makeup for female characters is softer to highlight femininity with thin penciled hair parted and braided on the sides of the face. The Takarazuka Revue's students are divided into male characters and female ones from the regular course of music schools, and they select their roles in consideration of their height and range of voice, mainly based on their wish. In case of male characters, they need a long career and verification of ability to be the best. Females playing men's roles and showing their manliness are violation of a social custom standardizing the character of males and females and are the reverse of roles expected by a society or a culture. A world experienced by these plays is a kind of revolt breaking the taboo of the patriarchal system.

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A Study on the Aesthetics of Women's Body in the Chinese Republican Period -Focused on Women's Magazines, Funüzazhi & Linglong- (민국시기 중국 여성들의 인체미 의식에 대한 연구 -푸뉘자즈(부녀잡지(婦女雜誌))와 링롱(영롱(玲瓏))을 중심으로-)

  • Lee, Soon-Jae
    • Journal of the Korean Society of Clothing and Textiles
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    • 제37권3호
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    • pp.357-370
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    • 2013
  • The Republican Period of China (1912 to 1949) was when the archetypes of thought (constituting contemporary China) engaged in heated rivalry and were directly influenced by Korea through frequent exchanges. This study analyzes the characteristic of Chinese women's aesthetics towards the human body with a focus on visual materials (such as articles and illustrations concerning hairstyle, makeup, skincare, fashion, and gymnastics) featured in the Chinese women magazines of Fun$\ddot{u}$zazhi (婦女雜誌) and Linglong (玲瓏). This study analyzes these magazines and compares them with Korean counterparts. The movement of the developed and controlled human body was a common characteristic of this period; however, compared to the Chinese, the Japanese colonial period of Korea resulted in an introspective self-examination through excessively objectified eyes. Dress and adornment as the symbol of a new civilization acted as the most remarkable signifier. The overlapping of a western image with a Japanese image led to more resistance in Korea. The criterion for the value of a women's external appearance (that traditionally dualized womanly virtues) collapsed and dress was accepted as an expression of individuality instead of as a social class. The human body was traditionally recognized as a microcosm of the universe that dominated the natural principle of Yin-Yang and the Five Elements. However, the ideal human body was postulated and the aesthetic consciousness of the body changed into an imaginary view of the human body that proceeded to keep the body fit for and gave birth to the concept of supplementing the deficiency of the beauty of the human body with dress and makeup.

The Influence of Christian Dior on Fashion, Clothing, and Cosmetic Trends (디올 패션이 향장미용에 미친 영향에 관한 연구)

  • Seok, Eun-Kyung;Chae, Keum-Seok
    • Journal of the Korean Society of Clothing and Textiles
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    • 제33권9호
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    • pp.1374-1385
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    • 2009
  • This study focuses on three points. First, how designers develop clothing and cosmetic culture (which reflect time and culture) into other fashion products in order to verify that attire and makeup can be the objects of aesthetics in addition to functionality. Second, why the fashion design of Christian Dior has been continuously popular for women of all ages and countries in the development of fashion, attire, and makeup. Third, this study analyzes how the aesthetical characteristics of the fashion of Christian Dior are reflected in clothing and cosmetic culture in order to clarify the brand outlook on attire and makeup as a source of France's luxury fashion industry. The philosophical characteristics of Dior's fashion were studied based on existing literature. First, her childhood background (that became the motif of Dior's design) and the philosophical ideology of fashion design, perfume, and beauty were the focus of this study. Second, this study examined how consciousness on beauty expressed in hairstyle, perfume, and cosmetics is expressed in connection with clothing. Third, the background with which Dior's fashion and perfume business became successful is examined in addition the necessity of the image strategy for success in the cosmetics market was studied. Domestic and international books on clothing and cosmetics, preceding studies, the internet, and related magazines are utilized to consider the cosmetics and beauty fashion of Dior. The results of this study show how Korean fashion and cosmetic culture can further globalize. This study encompasses the period of 1905 when Christian Dior was born until 1957 when he died of a heart attack; it also deals with well-known designers of the Christian Dior House from Yves Saint Laurent of 1957 to John Galliano of the present.

The effects of makeup service marketing mix on customer revisit intention - Analysis of mediating effects of customer satisfaction and customer loyalty - (메이크업 서비스 마케팅 믹스가 고객재방문 의도에 미치는 영향 - 고객만족도와 고객충성도의 매개효과 분석 -)

  • Kang, Ji-Yeon
    • The Research Journal of the Costume Culture
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    • 제29권1호
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    • pp.87-102
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    • 2021
  • The purpose of this study is to investigate customer satisfaction factors that affect customer loyalty and revisit intention, and the seven factors which comprise the marketing mix that affects customer satisfaction. loyalty, and intention to revisit. The purpose of the project is to propose a research model by testing the mediated effects of customer satisfaction and loyalty using mainly factor analysis, regression analysis, and mediation analysis. First the results showed that the marketing mix 7P factors influence customer satisfaction were identified as service delivery process, product, physical basis, and promotion. The factors that influence marketing mix 7P customer loyalty were tested in the order of service delivery, physical basis, product, and distribution. Second, the factors that affect customer loyalty were artists, service, and prices whereas the factors that affect customer satisfaction were tested in the order of service, artist, cosmetics, and price. Third, the factors affecting customer revisit intention were newly derived as treatment satisfaction, professionalism, and treatment products. Fourth, the relationship between marketing mix and customer revisit intention suggested that customer satisfaction and customer loyalty has a partial sale effect. It can be suggested on the basis of these findings that the effect of makeup service with marketing mix on customer revisit intention was analyzed and a new model was derived by analyzing the mediated effect of customer satisfaction and customer loyalty.