Journal of the Korean Society of Clothing and Textiles
/
v.28
no.7
/
pp.892-903
/
2004
The purpose of this study was to analyze the differences in make-up behavior according to clothing involvement, age, and face satisfaction. Subjects of is study were the females in Seoul and Kyonggi, who were 20s and 40 $.$ 50s. Questionnaire was used as major method of gathering data. The data were collected from Sep. to Oct. in 2003 and analyzed by using SPSS 10.0 with various techniques such as the factor analysis, mean, percentage, cluster analysis, ANOVA, Duncan test, 1-test, Cronbach's $\alpha$, and $\chi$$^2$-test. The results of this study were as follows: 1. The consumers were classified into four categories by clothing involvement; high clothing involvement group, low fashion involvement group, middle clothing involvement group, low clothing involvement group. 2. The differences in make-up behavior according to the clothing involvement showed that make-up behavior was getting more aggressive as clothing involvement was getting higher. And generally Korean females thought the make-up was important. 3. The differences in make-up behavior according to the age revealed that 20s' make-up behavior was fashion oriented more than 40ㆍ50s, and 40ㆍ50s' make-up behavior was that they were taking a serious viewer than 20s' in interpersonal relationship oriented make-up behavior. 4. The result of differences in make-up behavior according to the face satisfaction was that no noticeable difference was found depending on the face satisfaction. This study revealed that the differences in make-up behavior according to clothing involvement and age were found and suggested that the cosmetic market segmentation could depend on clothing involvement market and two age group market such as younger and elder than 40ㆍ50s.
Journal of the Korean Society of Clothing and Textiles
/
v.43
no.2
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pp.255-273
/
2019
Perceptions of beauty change and are shared with others in the media of emotional words. In the modern age, a mix of traditional and modern make-up cultures has changed the standards of beauty. Therefore, an analysis using emotional words (an image that consumers have for certain subjects) and an image scale that intuitively shows them can be an important means for understanding changes in the "beauty of the time". This paper considered changes in typical aesthetic characteristics that women pursued through make-up by analyzing emotional words in white make-up powder advertisement texts from the 1920s through the 1930s. Imported modern technologies changed cosmetic manufacturing techniques and advertising methods to create a momentum that changed women's make-up culture from light to heavy make-up or from white to color make-up. Such changes have led to changes in the perception of beauty and were expressed through sensitive vocabularies such as pure, new, fresh, lofty, lively, healthy, and cheery. Such changes reflect social aspects such as women's aspirations for high status, pursuit of security, or women's roles under the wartime regime to show a change from beauty with an attribute of [+cool] to that of [+soft].
In the rapid development of science, technology, information, cultural industry during the 21st century, hybridity is consistently shown in which different techniques, systems, and sorts in society, industry, culture, and art are combined. The purpose of this study is to analyze the formative characteristics of hybrid make-up that is shown in the field of make-up as a practical art reflecting society and culture of a specific period, to understand the tendencies of modern make-up, and to present data for predicting changes in the future. According to the results of this study, the hybrid characteristics of make-up indicate as follows. First, hybrid make-up at a timely aspect in which senses transcending times by mixed expression of traditional classicism and modernism coexist and mingled, Characteristics of hybrid make-up at a local aspect are shown in one make-up by expressing modern tendencies that break from homogeneity, uniformity, and concentration as interests in other cultures and borrowing them in modern images. Also in modern period, characteristics of hybrid make-up at a cultural aspect are shown by mixed expression of conflicting cultural factors such as modern beauty of cutting-edge technology, female & male, and elegance & activeness in one makeup. Within the multiplex, modern social system in this period of cutting-edge technology, "tendency of hybrid design" as a social, cultural phenomenon is shown to be a complex, new designing tendency due to mixture and deconstruction of various genres. Hybrid make-up, seeking diversification and open-mindedness, is predicted to be consistently developed owing to infinite materials of design, being expected to be stronger and newer in the future.
Journal of the Korean Society of Fashion and Beauty
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v.2
no.1
s.1
/
pp.65-74
/
2004
The purpose of this study is to investigate the trends and characteristics of the anti-aesthetic shapes have been expressed in Fashion Show Make-up from 1995 to 2003 and to enlarge the possibility of expressions through various formative elements and to anticipate the prospect of the Make-up in the future. Anti-aesthetics means the beginning of criticism that destroy the system of modernism and the anti-aesthetic shapes in Fashion Show Make-up have been distorted, deformed, destroyed through asymmetrical arrangement or abnormal transformation or extreme reduction or omission and so on. It means that is to enlarge the range of expressions through a new interpretation. The anti-aesthetic characteristics in Fashion Show Make-up can be summarized as Avant-garde, Satire, De-construction, Poverty, inhumanity and most of shapes show experimental techniques in unlimited method. The differences at the turning point in 21C is to increase the experimental attempts such as informal and collage and graphic Make-up and so forth.
Journal of the Korean Society of Clothing and Textiles
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v.31
no.2
s.161
/
pp.206-216
/
2007
The purpose of this study was to investigate the differences in the cosmetic purchasing behavior influenced by make-up preference images, and the orders of importance in the cosmetic store selection. The questionnaires were given to female residents in the ages between $20{\sim}45$ in Seoul and Kyung-gi province. 322 questionnaires were used for data analysis. The collected data were analyzed by using SPSS 10.0 software with various techniques such as Frequency analysis, Factor analysis, Cronbach's ${\alpha}$ reliability analysis, Paired t-test, ANOVA test and Duncan test. The results of this study were as follows: 1. After investigating how the make-up preference image influences the selection of the off-line cosmetic store, it was found out that the personal service, shopping convenience, and product composition had significant differences. 2. After investigating how the make-up preference image influences the selection of the on-line cosmetic store, it was found out that only the product composition had significant difference. 3. After studying the factors that influence the off-line cosmetic store selection, it was found that the personal service was considered most important. After studying the factors that influence the on-line cosmetic store selection, it was found that the price was considered most important.
Journal of the Korean Society of Fashion and Beauty
/
v.1
no.1
s.1
/
pp.65-78
/
2003
This research is to provide practical help in learning hair and makeup illustration skills by presenting techniques for hair and makeup drawing; to serve efficient illustration education; and to enhance the status of beauty and contribute to artistic development. Hair style and makeup techniques include graphical one, pattern-centered one, one using pattern paper, simplifying one and mood one expressing image. Of them, this research made the illustrations to use cosmetics, color pencils and pastel based on the graphical technique. for each design of the illustrations, ethnic, sexy, natural, romantic and gorgeous images, which were considered to be appropriate to the graphical technique, were chosen by the researcher out of hair and makeup styles that appeared in the fashion magazines including Vogue, Gap, Mode et Mode from 2000 through 2001. In particular, they were chosen with focusing on basic styles. The summaries below were found with the experience of making illustrations. Various techniques and skills are required to express the ideas of hair and makeup styles. Of them, the graphical technique is very useful as the primary step to learn various techniques and improve drawing skills. First, the graphical technique may enable not only expressing what is desired to draw as is, but also accurately representing hair and makeup designs so as to convey objective expression. In this regard, it is a proper way to achieve its inherent purpose as conveyance of messages. Second, more accurate styling of hair and makeup is available through graphical expression, which helps understand related practical techniques. In addition, makeup illustration, which is expressed through direct makeup products and instruments, may serve skill improvement since such direct use provides the feeling of real makeup. Third, the graphical technique as a basic drawing skill may unrestrictedly show the artist's expression ability. Fourth, although artistic merits implying individuality and creativity should be shared through illustrations that express the artist's ideas or emotions, the graphical technique is the easiest method to beginners who just started learning of illustration, in that it enables expression without highly advanced skills.
The purpose of this study is to examine the theoretical background of art make-up and surrealism in depth and shed new light on creative thoughts coming through application of Depaysement and various kinds of expression realized through art make-up, where art and make-up are incorporated. The study method is to conduct prior research followed by a theoretical study of the concept and techniques of Surrealistic Depaysement and theoretical background of art make-up through specialized books and internet sources and then to create 4 artworks representing characteristics of Depaysement technique categorized in dual image, fusion of heterogeneous objects, modification and conversion, and change of space. This examination resulted in first, a foundational ground for fusion and use of art and make-up sectors by creating a realm of expression based on creativity through incorporation of art and makeup and second, a sense of freshness and unfamiliar-ness by creation of an image in a completely unfamiliar space. Therefore, the researcher sets a direction for ways to come up with new ideas and expand the realm of expression and hopes that the art-makeup does not just become an aesthetic tool but turn itself as an art genre.
Colored thread quilting is sewed up padded with Han-Ji (한지, korean paper) string using colored thread. This showed up geometric pattern with repeated line of straight, diagonal, curve. According to geometric pattern, Colored thread quilting showed visual effects. The purpose of this study is to present manufacturing techniques, kinds, use, shape of traditional colored thread quilting. furthermore, This study has produced fashion items that can be used in modern life by using techniques of colored thread quilting. According to the fashion items, It present succession and utilization of techniques of colored thread quilting. This study was conducted in the following manner First, It studied traditional colored thread quilting techniques through the documents consideration, previous researches and by surveying antiquity in the museum. 2nd, It tried to make a reproduction about techniques of traditional colored thread quilting. 3rd, This study has selected and developed item and design of fashion items that can be used pragmatically in modern life by using techniques of colored thread quilting. And Fashion items that have been produced in this study is a total 10 kinds that was composed of Vest 4ea, Pendant & Brooch 6ea. Colored thread quilting is a unique technique of thread quilting that combines powerful practicality with decorativeness only in korea. These technique hope that it can developed more variety of items in modern life.
The purpose of this study is to clarify how modern formative art reflects surrealism and propose a Art Make-up expressed based on the trend. The study also aims at demonstrating the part that the Make-up based on surrealism is also an artistic being keeping pace with the trend of art. For the purpose, the study reviewed related theoretical backgrounds and works as manufactured. Based on these theoretical backgrounds, the author anufactured works of his own, realizing the combination between theoretical and practical aspects. Those works were motivated from existing surrealistic paintings or otherwise made surrealistically through creation by the author for himself. The works included , (Work 2-MAGRITTE's Expression>, , , and . Results of the study, which were obtained through manufacturing the works, can be described as follows. First, senses of modern formation and line were emerged by applying the materials and images frequently shown in surrealistic paintings to human bodies. Second, characteristics of the Art Make-up for artistic image were revealed, not limited to colors, expressions, subjects, techniques and materials. Third, an unlimited, interesting expression of the Make-up using a variety of materials became possible by applying extremely subjective, surrealistic paintings and images in various ways. This paper proposed that the Make-up should be a artistic image itself, not as a secondary means for an obvious expression of personal beauty which has been maintained since the ancient times. The researcher tried to put the Art Make-up into our daily life by making creative works which viewed and psychologically enjoyed by people and by proposing the works as sort of image theme to the spectators.
The purpose of this study is to examine the tattoo look in modern fashion from the aspects of 'expression techniques' and 'aesthetic properties'. Tattoos are one of the body decoration which have been continued for a long time all over the world and have contained various meanings in : invocation. symbolization. solidification, exotic tastes, and body decoration. While tattoos have been progressed for the past time, they have been enlarged into body painting, make-up, and even into body art. Besides, their technical skills and equipments have been also developed. Therefore, tattoos are neither tabooed nor restricted in lower class, such as gangsters, bickers, prostitutes, etc., any longer. They are showed in everywhere of our society, running on the fashion. Specially, in fashion, they are shown through the 'tattoo look' designed by talented fashion designers. Futhermore, tattoos are one of the things which have gotten a new value under the Post-modernism and the turning of the century. The various tattoo looks in modern fashion are classified into four categories, according to the expression techniques, the use of see-through, reappearance of primitive body-decoration, application of tattoo patterns, application of street styles'tattoo patterns, make-up & body painting. And, they are also classified into four categories, according to the aesthetic properties Exoticism, Eroticism, Primitivism, and Grotesque.
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