• Strategy21
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• s.32
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• pp.192-221
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• 2013

In order to deal with the current economic crisis, the U.S. government, as a part of its austerity fiscal policy, implemented a budget sequester. The sequester will hit the U.S. defense budget the hardest, and as a result will most likely put the security of the international community in jeopardy. The U.S. will have to cut 46 billion dollars from its original 525 billon defense spending in 2013. And by the year 2022, will have to cut 486.9 billion dollars. Such an astronomical decrease in the U.S. defense spending will inevitably burden the friendly nations. According to recent studies, pirate related incidents in Somalia, where piracy is most active, has declined from its 226 incidents to 76 incidents per year in 2012, a 66% drop from previous years'. However, piracy threats as well as those related to firearms still remain and thus participants of anti-piracy operations, namely the U.S., U.K., France, Canada, NCC, EUNAVFOR, and NATO, are facing a problem of declining forces. Considering the current situation as well as rising expectations from the international community, Republic of Korea, a supporter of NCC's maritime security operation, not to mention its foremost duty of securing its sea, is at a stage to re-examine its operational picture. Such action will be a good opportunity for Republic of Korea to build the trust and live up to the international community's expectation. To quote from the network theory, although in relation to other friendly nations participating in the anti-piracy operation, Republic of Korea currently remains at a single cell level, this opportunity will certainly develop Korea to a 'node' nation in which power and information would flow into. Through this expansion of operational capability, Republic of Korea will be able to exert more influence as a more developed nation. Currently however, not only is the single 4,500 ton class destroyer deployed in Somalia a limited unit to further expand the scale and amount of force projection in the area, but also the total of six 4,500 ton class destroyers ROK feet possess is at a high fatigue degree due to standard patrolling operations, midshipman cruise and the RIMPAC exercise. ROK fleet therefore must consider expanding the number of ships deployed along with either deploying combat support ships or constructing logistics support site in the African region. Thus, by expanding its operational capabilities and furthermore by abiding to the rightful responsibilities of a middle power nation, Republic of Korea will surely earn its respect among the members of the international community.

• Journal of Distribution Science
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• v.9 no.2
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• pp.49-59
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• 2011

A franchise can be said to be the main method of distribution and marketing. It appears to be the future of the retail industry and is one of the world's fastest growing businesses sectors, as many policy reports and research results have acknowledged. Korea's franchise industry began in the 1970s, spread out into many areas (including food services, retail, and the service industry), and has grown by over 10% each year ever since. The industry's influence on the national economy becomes ever greater. Although the size of the franchise industry is expected to grow as it spreads and as the government expands its support, it has not yet attracted much academic interest. Research has so far been very fragmented. The main interest has been the relationship and conflicts between the head offices and the affiliates. No study has yet occurred on whether the concepts of satisfaction and intent to conclude a contract directly affect the success or failure of the affiliates. Few studies have empirically inquired into the demographic characteristics and abilities of the affiliates that significantly affect their results. Domestic franchise industries must prepare to leap from quantitative to qualitative growth. Most important is the need for affiliate headquarters and affiliates to build confidence between them. A friendly and reliable relationship between affiliate headquarters and affiliates will eliminate distrust from the franchise and maintain a healthy franchise system. This study suggests that current and prospective heads of affiliation should concentrate not on attracting affiliates but on investment and techniques of affiliate support. They should work on the reinforcement of brand power, the appropriate affiliate business environment, systematic education/training, taking burdens off the affiliate business persons, consolidating the relationship with the affiliate business persons, marketing mix factors (e.g. products, price conditions, logistics and shipping services, promotion, supervising and supervisor, operation procedures/processes, and material evidence); these all greatly affect the success or failure of the affiliate business. Supporting the affiliates is an important factor that enhances their results and satisfaction and consequently increases the positive recommendations to others and the ratio of recurrent conclusions of contracts, which ultimately generate the growth of the franchises. In addition, it is suggested that prospective franchise founders should make every effort to choose a good head office since the characteristics of the head office greatly influence the success of the affiliates. This study is significant in that it grasps the characteristics of the head office of affiliation and of the affiliates that influence affiliate results in ways not yet academically attempted.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.15 no.2
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• pp.67-80
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• 2020

This study has been conducted at a time when Korean government continues to extend support for youth startups as part of its policy to create jobs and the focus moves from career and employment to youth startups with a growing interest in the field of youth startups. Against this background, this study aims to identify difficulty factors of youth startups in areas besides the Seoul Metropolitan Area, seek ways to overcome difficulty factors, and propose policy implications. To this end, this study set five criteria and 25 sub-criteria to evaluate the difficulties of youth startups by reviewing previous studies and conducting literature review, and performing brainstorming method. The empirical analysis of the evaluation criteria was performed, using the analytic hierarchy process (AHP) method, on youths aged 19 to 39 in Gunsan area. The analysis results showed that the largest difficulty factors facing local youths include business model establishment, business administration and management, and startup funding in the criteria. As for sub-criteria, the largest difficulty factors are market information acquisition, technology commercialization, project feasibility, technology development, and new market pioneering in descending order. Local youths have much difficulty about the process of turning a business item into a product and commercializing it. According to a comparative analysis by gender, men were a relatively high difficulty in commercializing business models than women. men were a relatively high difficulty in commercializing business models than women. On the other hand, women were higher than men in all factors (management management, entrepreneurship, improvement of entrepreneurship system, and improvement of entrepreneurship awareness) except for factors affecting business model. In addition, the factors of entrepreneurship were found to be relatively different among young people (college students, prospective entrepreneurs, entrepreneurs). In conclusion, it was suggested that in order to revitalize youth entrepreneurship in the region, it is necessary to actively resolve the difficulties of business model commercialization rather than entrepreneurship funds. In addition, it is necessary to strategically support customized entrepreneurship support and situational administrative services because gender and hierarchical difficulties are different than general solutions. This study presented practical priorities and derivation methods for the entrepreneurship difficulties faced by local youth, and suggested measures and improvements for vitalizing local youth entrepreneurship in the future.

• Journal of the Korean Association of Geographic Information Studies
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• v.23 no.3
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• pp.132-145
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• 2020

By coming of the 4th industrial revolution era, HD map have became a key infrastructure for determining precise location of autonomous driving in areas of futuristic cars, logistics and robots. Autonomous vehicles have became more dependent on HD map to determine the exact location of objects detected by various sensors such as LiDAR, GNSS, Radar, and stereo cameras as well as self-location decisions. By actualizing autonomous driving and C-ITS technologies, the demand for precise information on HD map have increased. And also the demand for the creation of new information based on the convergence of various changes and real-time information have increased. In this study, domestic and international HD map standards and related environments have analyzed. Based on this, usability has researched which comparison with standard HD map established by various institutions. Additionally, usability of standard HD map have studied for applying actual autonomous vehicles by reworking HD map. By the result of study, standard HD map have well established to use by various institutions. If further research about layer classification and definition by institutions will carried out based on this study, it has expected that and efficient establishment and renewal of HD map will take place.

• Journal of Distribution Science
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• v.5 no.2
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• pp.55-78
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• 2007

Northeast Asia is one of the regions which have been developing so rapidly. Yellow sea, located between Korea and China, became a very important logistical zone because of its huge volume of cargo and big passenger traffic. These two countries continuously are enlarging their port facilities such as berths, container yards, storage capacity and their information system in this the Pan Yellow sea area. Two countries also introduce many new liner routes and car-ferry shipping services. Therefore there must be a severe competitions and conflicts among the countries and their companies and ports as well. Some experts worry about the over capacity of port and logistics facilities. This paper investigated the current conditions of Korea-China shipping route, container and car-ferry route, and found out the problems and tasks, with the support of many experts. There are so many alternatives and strategies to solve and rationalize the shipping route and the problems of ports of two countries. This paper suggest many strategies connecting with marketing 4Ps. As port service is also a kind of service product, we can categorize the strategies into 4Ps suggested by McCarthy. And this paper classify all these alternatives into 3 dimensions. There are competitive strategies, cooperative strategies and coopetition strategies. This paper propose some directions and ideas for adopting the strategy in the port and logistical topics between Korea and China, suggesting 3 dimensions of strategies. After this paper, many diagnoses and practical investigations should be executed to introduce optimal solutions and minimize the additional cost.

• International Commerce and Information Review
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• v.14 no.3
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• pp.539-558
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• 2012

The purpose of this study is examining the differences of mobile SNS's service quality, which consists data quality and system quality, among the groups that are classified by commitment and customer loyalty. For the experimental analysis, the frequency analysis was performed for general characteristics of sample. The variables were selected by factor analysis that also prove the validity of variables. The value of Cronbach's alpha was calculated to check the reliability of variables. In addition, the group was determined by the both hierarchical and hierarchical cluster analysis, then ANOVA was performed to test the hypotheses that there are differences of mobile SNS's service quality, among the groups that are classified by commitment and customer loyalty. The results of this study support that there are differences among the groups toward mobile SNS's service quality and also shows the more commitment and loyalty group is the higher recognition of mobile SNS's service quality. Thus, the companies have to realize that mobile SNS is very important key factor to success in rapidly changing business environment. In conclusion, the companies implement different customized strategy for the different group and develop the contents and the applications to maximize the commitment and loyalty of for the mobile SNS users.

• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.829-839
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• 2013

This study is a descriptive research study with the purpose of predicting and comparing factors of depression affecting residents in a metropolitan city by using logistic regression analysis and decision-making tree analysis. The subjects for the study were 462 residents ($20{\leq}aged{\angle}65$) in a metropolitan city. This study collected data between October 7, 2011 and October 21, 2011 and analyzed them with frequency analysis, percentage, the mean and standard deviation, ${\chi}^2$-test, t-test, logistic regression analysis, roc curve, and a decision-making tree by using SPSS 18.0 program. The common predicting variables of depression in community residents were social dysfunction, perceived physical symptom, and family support. The specialty and sensitivity of logistic regression explained 93.8% and 42.5%. The receiver operating characteristic (roc) curve was used to determine an optimal model. The AUC (area under the curve) was .84. Roc curve was found to be statistically significant (p=<.001). The specialty and sensitivity of decision-making tree analysis were 98.3% and 20.8% respectively. As for the whole classification accuracy, the logistic regression explained 82.0% and the decision making tree analysis explained 80.5%. From the results of this study, it is believed that the sensitivity, the classification accuracy, and the logistics regression analysis as shown in a higher degree may be useful materials to establish a depression prediction model for the community residents.

• Journal of Korea Port Economic Association
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• v.26 no.1
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• pp.195-221
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• 2010

Kunsan port based on the selection of Kunsan Free Trade Area is expected to develop into a regional beach-head port and foreign investment area, and as the result it will play a great role in accelerating the coming age of the west sea. To promote the foreign competitiveness of Kunsan port as a central container port it can be pointed out that 1) to raise up the utilization ratio of Kunsan port as the front base of export and import by multinational corporations, 2) to hustle up the development of Kunsan container port toplay the central role as the composite container linkage central port, 3) to strengthen the attraction activities of foreign investment into the Kunsan Free Trade Area for the balanced development between regions in nation, 4) the support of both central and local governments to accelerate the comingage of the west sea are necessary.

• Journal of Korea Port Economic Association
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• v.29 no.4
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• pp.119-134
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• 2013

Korea has established the MOMAF (Ministry of Maritime Affairs and Fisheries) in 1996 while only a few countries have adopted the unified management system for the area of maritime, oceans and fisheries affairs. The Ministry has been broken up to three parts of maritime affairs, oceans and fisheries and allocated to each related ministries in 2008, and reorganized as the Ministry of Oceans and Fisheries including maritime affairs in 2013. However, the newly established MOF (Ministry of Oceans and Fisheries) has been evaluated as simply duplicated the former organization so as not to meet the oceanic environmental changes. This paper aims to suggest the appropriated organizational reinforcements measures on the basis of analysis of questionnaire survey which has been conducted targeting experts such as academic researchers and industry field players in the area of oceans, maritime and fisheries. The survey pointed out mainly five scopes such as (1) transferring the administrative task of shipbuilding and plant industries from the existing Ministry to the MOF, (2) reinforcing the structural functions of maritime, port construction and logistics affairs, (3) collaboration system with related Ministries for the ocean sovereignty, (4) securing the financial support system for the maritime industries, (5) transferring the management authority of maritime and ocean universities from the existing Ministry to the MOF. Looking back on the interministerial interest conflicts, it is very difficult to agree on the transfer of the existing task of above first and fifth suggestions. But the remain three suggestions could be done with interior abilities of the MOF by means of structural changes and professional manpower supplement.

• Journal of Korea Port Economic Association
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• v.26 no.3
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• pp.240-258
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• 2010

The purpose of this paper is to quantify the regional economic effects of the development in Incheon New Port(Stage I) using a regional I/O table and to provide implications for making policies to support the development of the port logistics industry. According to the results of this study, production inducing effect 6,064.5 billion won on Incheon local economy from the development of port facilities at the Incheon New Port (Stage I) occupies 15.0% of 40,398.5 billion won the total production of the Incheon area in 2005, added value inducing effect 2,821.3 billion won occupies 7.7% of 36,508.0 billion won the total added value of the Incheon area in 2005, and induced new employment 72,424 workers occupies 9.0% of 808,248 workers the total number of employees in the Incheon area in 2005. As presented above, the development in the Incheon New Port(Stage I) was expected to have huge spillover effects on Incheon local economy. Accordingly, the development in Incheon New Port must be promoted in a timely manner on national.