• Journal of Digital Convergence
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• v.8 no.4
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• pp.19-33
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• 2010

As one of the most traffic devices, bus has played a great role in Korea for the last years. However, a great many peoples in big cities have continually decreased with the increase of private car ownership. It causes lower quality of bus service and unstability of operation in many bus companies. In the several local government, the operation system of bus was changed to Bus Quasi-Public Operating System. The aim of this study is to assess the effects and to suggest improvement strategies of Bus QPOS. According to the results of the analysis, Bus QPOS has brought various positive effects, but it has occurred negative effects, especially a much increase of government subsidies to bus company. To resolve a negative effects, government should examine the whole condition of bus operations. This study suggests strategies to improve Bus QPOS, which is including transparency of management, fair assessment system, standard cost system for bus operations.

• The Journal of Economics, Marketing and Management
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• v.9 no.5
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• pp.39-50
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• 2021

Purpose: This study is to analyze the changes of consumption patterns to diagnose the economic impacts on consumers' market during COVID-19, and to suggest implications to overcome the new social and economic crisis of Jeju Island. Research design, data, and methodology: We collected a set of credit card transaction records issued by BC Card Company from merchants in Jeju Special Self-Governing Province for past 4 years from 2017 to 2020 from the Jeju Data Hub run by Jeju Special Self-Governing Province. The big data contains details of approved credit card transactions including the approval numbers, amount, locations and types of merchants, time and age of users, etc. The researchers summed up amount in monthly basis, transforming big data to small data to analyze the changes of consumption before and after COVID-19. Results: Sales fell sharply in transportation industries including airlines, and overall consumption by age group decreased while the decrease in consumption among the seniors was relatively small. The sales of Yeon-dong and Yongdam-dong in Jeju City also fell significantly compared to other regions. As a result of the paired t-test of all 73 samples in Jeju City, the p-value of the mean consumption of the credit card in 2019 and 2020 is significant, statistically proven that the total consumption amount in the two years is different. Conclusions: We found there are sensitive spots that can be strategically approached based on the changes in consumption patterns by industry, region, and age although most of companies and small businesses have been hit by COVID-19. It is necessary for local companies and for the government to be focusing their support on upgrading services, in order to prevent declining sales and job instability for their employees, creating strategies to retain jobs and prevent customer churn in the face of the crisis. As Jeju Province is highly dependent on the tertiary industry, including tourism, it is suggested to create various strategies to overcome the crisis of the pandemic by constantly monitoring the sales trends of local companies.

• Journal of the Korean Society for information Management
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• v.38 no.2
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• pp.39-63
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• 2021

This study suggested following specialized strategies to be operated in additionally constructing a library, based on a variety of cultural properties and contents, which exist in Dong-gu, Incheon, and the Dong-gu development zone proposed by 'Dong-gu Master Plan 2022'. First, it attempted to select specialized themes based on local characteristics such as cultural properties and contents by each region, by dividing Dong-gu in Incheon into four areas: culture tourism/theme tourism, historical culture, central commercial and infrastructure industry area. Second, it proposed a specialized theme and strategy for children's library to be completed in 2022 by considering the local characteristics. Third, it also suggested the specialized strategy which the representative library should pursue, by considering the social characteristics of Dong-gu.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.5 no.4
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• pp.69-94
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• 2010

With the liberalization of distribution services industry since 1996 as well as changes in customers' appetite to spend and consumer behaviors, new forms of distribution services have mushroomed such as superstores and SSM(Super Supermarket), online shopping, TV shopping channels. On the contrary, traditional markets have sunk into a swamp of stagnation. As this stage of stagnation of markets negatively affects tradespeople's employment, livings, and local economy, the Korean government has conducted policies to support improvement of market facilities and management since 2004. However, the government has separated facility improvement from management improvement. As of June 2008, there are 1,550 traditional markets in Korea and among these there are 388 public markets which local governments have established and managed. Public markets have possibilities to be developed as successful models of market revitalization since they can get all-expenses-paid supports for facility improvement, control of merchandise assortment, educational program for merchants. Such successful (strategic hub) markets could become the benchmark for other neighboring markets and tradespeople which could lead other successful cases. In order to produce such effects, the market should have optimized facilities, merchandise and services, co-marketing strategies with nearby markets, group purchase strategies. The hub market could play a critical role in distribution of local goods and developing high value products.

• Journal of the Korean Society of Safety
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• v.29 no.1
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• pp.64-69
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• 2014

Community-based disaster preparedness approaches are increasingly important elements of vulnerability reduction and disaster strategies. They are associated with a policy trend that values the knowledge and capacities of local people. In this research, we describe the community diagnosis method and develop Flood Disaster Risk Reduction Index(FDRRI) for assessment of flood vulnerability. FDRRI is composed of four indicators such as Flood Exposure Indicator(FEI), Sensitivity Indicator(SI), Risk Reduction Indicator(RRI), and Community Preparedness Indicator(CPI). We anticipate to present the guideline for selection national preparedness projects and uplift community's preparedness capacity.

• International Area Studies Review
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• v.15 no.3
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• pp.605-625
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• 2011

Doing business in multiple countries, multinational corporations (MNCs) are warmly welcomed for additional choices of products and services available to local consumers. But in other markets, they are viewed negatively as a means of cultural imperialism even though MNCs do not change their strategies much. While the literature remains muted about such unpredictable consumer reactions, this study explores how consumers form their cultural imperialism perceptions on incoming MNCs using the consumer attitude theory.

• International conference on construction engineering and project management
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• 2007.03a
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• pp.787-799
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• 2007

The Singapore construction market has just recovered from the decline of the last seven years. Past annual construction volume remains around S$10 to 12 billion and the market is saturated with local and international contractors. This study examined the competitiveness of the construction market from the perspective of a Chinese contractor. The case company in this study is China Construction (SP) Development Co Pte Ltd. The purpose of this study is to use strategic research and management methods to analyze the case company's internal and external environment and development strategies, so as to bring about the approaches and measures to achieve its strategic targets.

• Journal of Distribution Science
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• v.11 no.2
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• pp.11-21
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• 2013

Purpose - The purpose of the study is to promote the adoption of traditional liquor product contents in order to revitalize the market and to increase consumer awareness of traditional liquor. Research design, data, methodology - In this study, the 4P relationship model was evaluated that included the self-supporting business of traditional liquor, continuous business, diversification of the types of the liquor, and discovery of preliminary social enterprises for the distribution of the liquor. Results - The study suggested a 4P relationship model that consisted of traditional liquor as the product, traditional market as the place, promotion within traditional market, and payment of labor costs. In other words, selection of the traditional liquor product, place, rental supports, distribution and delivery strategies, operations, public relations and training, foundation of social enterprises, and discussion between departments. Conclusions - The central government, local governments, and merchants (the market association) should actively cooperate with each other to revitalize the market for traditional liquor. Social enterprises that rely on a non-profit business model are likely to revitalize the traditional liquor market.

• Journal of the Korean Institute of Educational Facilities
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• v.11 no.3
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• pp.5-15
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• 2004

This study aims to review the reality of local educational officials in technical post, to investigate their needs and awareness for newly changing social environment, and to inspire them with alternatives and strategies for reforming and restructuring their organization. It examines and analyses the strong points and weak points of the organization, the methods for improving the operation systems and organizational structures and the problems in the personnel management in officialdom, especially unfairness between the executive and the technical officials through a questionnaire and interview. This study ascertains that most of the technical officials consider expert knowledge and experience as their strong point and think the negative image against its group as their weak point for the organizational development. Specially this article indicates that they are not satisfied with the job conditions and want to shift to the official in executive post.

• Asia Marketing Journal
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• v.24 no.2
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• pp.51-61
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• 2022

The goal of this study is to scrutinize the impact of individual online convenience dimensions on mobile banking acceptance and use in Mongolia. A total of 211 valid responses were collected from Mongolian university students who currently use mobile banking application services from local banks. The SmartPLS 3.3 software was used to conduct the confirmatory factor analysis and test the hypotheses. Using structural equation modelling, this research discovered that access convenience, transaction convenience, and possession/post-possession convenience are the main constructs related to the adoption of mobile banking services. Perceived innovation showed a significant positive effect on the adoption of mobile banking technologies. Through practical and theoretical implications, this research aims to assist mobile banking service channels of local and international banks in Mongolia. Identifying which online convenience dimensions impact the adoption and use of mobile banking will contribute to the adoption of competitive strategies for financial institutions and banks.