• Title/Summary/Keyword: Linder Effect

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The Effects of Korean Wave on Korea's Exportation (한류가 우리나라 수출에 미치는 효과)

  • Choi, Mun-Seong
    • International Commerce and Information Review
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    • v.14 no.1
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    • pp.67-86
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    • 2012
  • In this paper, we explore the effects of Korean Wave (Hanryu) on the Korea's export by using the gravity model in which we use independent variables such as real GDP, population, distance between the two nation, and Korean Wave. Among these, the Korean Wave can be classified into 5 categories according to the progress stage of Korean Wave which was analysed by KOTRA(2011). The data set has covered 67 countries in 2010. The results show that the Korean Wave has the positive impact on Korea's export. Also, that impact is getting bigger to the Korea exportation as the stage of Korean Wave spreads to the world. These results implies that the Korean Wave plays an important role to promote the Korea's exportation. Therefore, the Koreans should do their best to continuously expand the Korean Wave for the purpose of increasing Korea exportation.

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