• Title/Summary/Keyword: Level of Trust

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The Effects of Internet Apparel Store Attributes and Shopping Values on Consumer's Internet Apparel Purchasing Behavior (인터넷 의류 쇼핑몰 점포 속성지각과 쇼핑 가치가 구매 행동에 미치는 영향)

  • Lee, Mi-Young
    • Korean Journal of Human Ecology
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    • v.14 no.1
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    • pp.155-165
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    • 2005
  • The purpose of this study is 1) to investigate the effects of Internet apparel store attributes, shopping values, Internet usage, and consumers' characteristics on consumers' Internet apparel purchasing behavior; and 2) to identify the influence of Internet apparel store attributes, Internet usage, and consumers' characteristics on the Internet apparel purchasing behavior of hedonic or utilitarian consumers. The data were collected via an online survey. A total of 4,254 Internet users participated in this survey. Only 589 out of the users' reponses were used as a sample for this research, because those users had previously experienced Internet apparel purchasing. Factor analysis revealed five dimensions of Internet apparel store attributes: site design/navigation, promotion programs, trust, product assortment/ information, and customer service. Based on the respondents' shopping value scores, we identified them as hedonic or utilitarian consumers. Through multiple regression analyses, site design/navigation and promotion programs among store attribute variables, hedonistic or utilitarian shopping values, the number of years on the Internet, income, and educational level were found to be significant predictors of Internet apparel shopping frequency. Among them, hedonistic shopping values were the best predictor of Internet apparel purchasing frequency. Based on the Internet apparel purchasers' shopping value, purchasers were divided into two groups. For hedonic Internet apparel shoppers, the number of years on the Internet, educational level, sex, age, and income were significant predictors of Internet apparel shopping behavior. On the other hand, promotion programs among store attribute variables was the only significant factor that affects utilitarian consumers' Internet apparel shopping behavior.

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The Effects of Individualism-Collectivism Propensity, Social Capital, Participation Activity of Social Network Service Users on Fashion Brands Relationship Orientation (SNS 이용자의 개인주의-집단주의 성향과 사회적 자본, 참여활동이 패션브랜드 관계지향성에 미치는 영향)

  • Lee, Eun-Jin;Suk, HyoJung
    • Fashion & Textile Research Journal
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    • v.19 no.2
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    • pp.194-206
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    • 2017
  • This study analyzed the effect of individualism-collectivism propensity and social capital on participation activity as well as the effect of participation activity on fashion brands relationship orientation of social network service users. Also, this study investigated the difference in participation activity and fashion brands relationship orientation by participation level of social network service. A survey was conducted from October 1 to November 31, 2015, and 476 responses were used in the analysis. As results, the individualism-collectivism propensity was composed of vertical-horizontal individualism and vertical-horizontal collectivism. The social capital was composed of trust, norm, and network. Also, the participation activity was composed of personal interaction, consumer rights, information pursuit, interest pursuit, and economic pursuit. Vertical individualism positively affected information pursuit and economic pursuit, and horizontal individualism positively affected personal interaction, consumer rights, and information pursuit; in addition, vertical collectivism positively affected personal interaction, consumer rights, and interest pursuit. Horizontal collectivism positively affected information pursuit, but it negatively affected consumer rights. Consumer rights, information pursuit, interest pursuit, and economic pursuit of participation activity positively affected fashion brands relationship orientation. Also, there were significant differences in the participation activity and fashion brands relationship orientation by participation level. The study results provide useful information to the marketing strategies using social network service of fashion brands.

A Study on the Cognition of Farming Group Organization and Participational Behavior Types Shown in the Fruit Nursery Tree Growing Region : Centered on the Case of Gyeongsan Fruit Nursery Growers Association (과수묘목재배지역의 영농조직에 대한 인식과 참여행태 -경상북도 경산시 경산과수종묘연합회를 사례로-)

  • Woo, Jong-Hyeon
    • Journal of the Korean association of regional geographers
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    • v.13 no.5
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    • pp.495-508
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    • 2007
  • This study pays attention to the organization of local-level farming group, which has been recognized as a solution to the problems of agriculture and rural area with their crisis deepened by the coming of FTA. More specifically, this study analyzed each farming household's understanding of the farming group organization of fruit nursery tree growing region, and their participational behavior types. As a result, it is revealed that the organization of farming group oriented to enhance its competence must aim to realize its economic benefits rather than to maintain the social relationship among the members of organization. Also it has to orient itself not to abstract causes but to more concrete and practical objects. In addition, the farming group must be organized based on the identity of growing farm product, and in respect of the reliability among the members, there must be a proper level of control that makes the internal control and the harmonious interaction among the members to be possible.

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Choice & Satisfaction Factors of Musical as Culture Contents (문화콘텐츠로서 뮤지컬의 선택 및 만족요인)

  • Choi, Tae-Kyu
    • The Journal of the Korea Contents Association
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    • v.11 no.6
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    • pp.205-214
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    • 2011
  • This study was to investigate the choice & satisfaction factors of a musical as culture contents, and I will recognize it about relation between these two factors. To achieve this, I did a survey with spectators of . Factors analysis and simple/multi regression analysis are utilized as data analytical methods. The choice factors of musical showed that it was five factors extracted a price and facilities, production and directing, marketing, musical quality, OSMU. The satisfaction factors of musical was four factors extracted a production company and trust of advertisement, artistic presentation, harmony of All members of the cast, level of leading actor or actress. The choice of musical influenced satisfaction factors showed that it as performance prices and facilities level is reasonable, and spectators expect high satisfaction regarding a performance. Analysts say that, Pricing to be exposed to quality of a work in order to raise musical satisfaction shall be performed. Also, An exaggerated performance marketing is negative to satisfaction of an audience compare with quality of a work it was confirmed to affect. This study suggests that important point is planning, directing and marketing of a musical.

Grains and Roughage Production and Its Utilization in Asian-Australasian Region - Review -

  • Bhat, P.N.;Bansil, P.C.
    • Asian-Australasian Journal of Animal Sciences
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    • v.12 no.3
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    • pp.481-492
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    • 1999
  • Asian-Australasian region comprises of 82 countries spread over varying agro economic zones, habitats and ecosystems varying from dry hot to humid tropics and cold deserts. The literacy standards vary from very low to almost 100 percent. On the basis of economic development there are 4 countries Japan, Australia, New Zealand and Korea which are developed countries, rest are in varying states of development and growing economically very rapidly. Based on Agro ecosystems and farming practices, we have chosen four countries for indepth study in this paper namely China, Thailand, Indonesia and India. They represent 70% of the bovine and poultry population of the region. This paper makes a comparative study of the grain and roughage production and utilization at present and in 2000 A.D. by examining information on feed rates demand patterns and feed requirements in these four countries keeping in view the size and growth of bovine and poultry population and dietary pattern of the people. It has been observed, there has so far been no country level detailed study on the livestock feed requirements. Apart from conceptual discrepancies, most of the estimates given in various reports brought out by the national governments and international agencies do not have any scientific basis. Hence an inter-country comparison is virtually impossible on the basis of the available information. We have however, attempted to analyse the dietary pattern in the different countries, feedgrains requirements, availability of feed based on the information available from the various published and unpublished reports. We have given an inter-country comparison of feed rate and feed requirements which, however, needs to be tested by carrying out a micro level study in each selected country.

Analysis on Acceptance Intention of Augmented Reality System - Using Logit Model (증강현실시스템의 수용 의도 분석 - 로짓모형 이용)

  • Kim, Mincheol
    • Journal of Digital Convergence
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    • v.11 no.11
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    • pp.373-380
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    • 2013
  • Recently, AR(Augmented Reality) system as an information technology for the increased access of information has a potential possibility of next generation's system for tourism guide. In this regard, the objective of this study is to explore the technology acceptance factors of AR system on tourism destination. To achieve the objective of this study, logit regression model was used to analyze the influential level of the factors. This study was analyzed with the final 224 respondents and the results showed that if there will be assured with high trust and easy access via mobility device as smartphone, the AR system has the possibility of high acceptance level. The result of this study will be expected to be utilized as fundamental data from the viewpoint of the service providers and system developers that want to launch the appropriate service to users' needs of AR system.

Osteocutaneous Turn-Up Fillet Flaps: A Spare-Parts Orthoplastic Surgery Option for a Functional Posttraumatic Below-Knee Amputation

  • Harry Burton;Alexios Dimitrios Iliadis;Neil Jones;Aaron Saini;Nicola Bystrzonowski;Alexandros Vris;Georgios Pafitanis
    • Archives of Plastic Surgery
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    • v.50 no.5
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    • pp.501-506
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    • 2023
  • This article portrays the authors' experience with a complex lower limb bone and soft tissue defect, following chronic osteomyelitis and pathological fracture, which was managed by the multidisciplinary orthoplastic team. The decision for functional amputation versus limb salvage was deemed necessary, enhanced by the principles of "spare parts" in reconstructive microsurgery. This case describes the successful use of the osteocutaneous distal tibia turn-up fillet flap that allowed "lowering the level of the amputation" from a through knee to a below-knee amputation (BKA) to preserve the knee joint function. We comprehensibly review reports of turn-up flaps which effectively lower the level of amputation, also applying "spare-parts" surgery principles and explore how these concepts refine complex orthoplastic approaches when limb salvage is not possible to enhance function. The osteocutaneous distal tibia turn-up fillet flap is a robust technique for modified BKA reconstructions that provides sufficient bone length to achieve a tough, sensate stump and functional knee joint.

Research on Consumer Awareness Due to Origin Declaration of Beef in General Restaurant (일반음식점의 쇠고기 원산지 표시에 대한 소비자 인식 연구)

  • Lee, Seung-Mi;Jin, Yang-Ho
    • Culinary science and hospitality research
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    • v.15 no.3
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    • pp.112-127
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    • 2009
  • In 2007, due to the outcome of the Korea-U.S. FTA negotiations, the opportunities for American beef greatly increased and a serious change in the domestic dining market is expected. The market currently faces issues such as the settlement of the beef origin declaration policy and the fulfillment of customer needs on domestic and imported beef. The following are the summary of the results of the aforementioned research and analysis. First, the consumer awareness level of origin declarations was comparatively low. Second, the reason behind the propensity for imported beef was the comparatively cheaper price despite the lower taste quality, and it was determined that there is a high level of distrust on domestic beef sold in general restaurants. Third, domestic beef showed a high valuation in taste, safety and freshness, while imported beef showed results which were below average. Concluding from the above research results, a dining environment should be created where consumers can trust what they eat through settlement of an origin declaration policy, and more efforts should be put into fulfilling consumer needs for both domestic and imported beef.

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Class Conflict and Empathetic Society in Korea: Crisis Management in the COVID-19 Era (한국 계층갈등의 지형과 공감사회: 코로나 시대의 극복방안)

  • Suh, Moon-Gi
    • Journal of the Economic Geographical Society of Korea
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    • v.23 no.3
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    • pp.197-208
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    • 2020
  • This study attempts to identify the structure of class conflict in Korea and to suggest an alternative framework for a empathetic society. The objective and subjective level of satisfaction with life and class consciousness are in direct proportion, and status consistency signifies polarization. Distorted distribution structures and cultural values make income disparity and property disputes widen, which in turn lead to educational divides and status fixations, refracting or blocking the possibility of social mobility. By overcoming the COVID-19 crisis, it is not appropriate to go back to the past but to correct wrong consciousness and practices in the past, and the consistency between the state and members of society must be re-established. Through the process of innovation at the economic, global, and digital level, a major transformation is required in the new normal era, which prioritizes social development for human values. The conflict resolution depends on the solidarity of the community as a social foundation, since an empathetic society needs the trust and communication of the members of the society.

Exploring consumer awareness and attitudes towards eco-friendly packaging among undergraduate students in Korea

  • Quedahm Chin;Seungjee Hong
    • Korean Journal of Agricultural Science
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    • v.50 no.4
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    • pp.697-711
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    • 2023
  • The global waste crisis has been escalating and its consequent impact on soil, water, air pollution, and eventually climate change acceleration has shed light on the importance of reducing waste. Amidst COVID-19 and the following surge in single-use plastics for food delivery, waste generation is on the incline. Companies and governments have embarked on developing various eco-friendly packaging technologies, but their effectiveness on the consumers is vague as definitions of eco-friendly packaging are vague, and research on its link to purchase intention remains scarce. Thus, the adoption of eco-friendly packaging has been slow. To address this issue, this study analyzes the awareness and purchase intention of four visual attributes of eco-friendly packaging-material, verbal statement, eco-label, and color-along with the environmental consciousness among undergraduate university students in Korea through online surveys and the ordered logit regression model. The study distinguished the attributes into evidence-based and conjectural categories. The findings revealed that eco-friendly visual attributes had a positive effect on purchase intention amongst undergraduate students in Korea; however the level of environmental consciousness had marginal effect on the purchase intention of eco-friendly visual attributes. The level of effectiveness also varied with each visual element. Analyses revealed that visual attributes to eco-friendly material had marginal effect on purchase intention; color was deemed not an "Eco-friendly attribute" by most students, and although eco-friendly labels were deemed as an eco-friendly attribute, trust in the labels varied according to environmental consciousness. These findings have implications for businesses and policymakers aiming to promote eco-friendly consumption within packaged food products.