• Title/Summary/Keyword: Leading company

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Colloidal Self-Assembly Route to Flexible Cholesteric LCDs and Other High-Efficiency Displays

  • Chari, Krishnan
    • 한국정보디스플레이학회:학술대회논문집
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    • 2006.08a
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    • pp.63-66
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    • 2006
  • We describe a unique process based on colloidal self-assembly that results in a uniform (almost hexagonally close-packed) layer of liquid crystal domains over large areas leading to single-substrate cholesteric LCDs with low switching voltages, excellent contrast, and high brightness. Extension to guest-host LCDs is also discussed.

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Aim at a Target Market of Small Groups The Case of the Brand 'Lonchel' Targeting Top Premiere Interior Market (소수의 표적시장을 선택하라: 최상위 프리미엄 인테리어 시장 지향 L사의 '론첼' 브랜드 사례)

  • Lee, Jaejin;Lee, Sung-Jun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.18 no.3
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    • pp.97-110
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    • 2022
  • The case study looks into the case of the "extreme" market segmentation strategy of company L with its top luxury windows and door brand "Lonchel". Company L has long enjoyed a leading position in the Korean windows and doors mass market. However, it went against their already well-established flagship brand and created a completely new one called "Lonchel", pursuing an extreme market segmentation strategy focusing on the small niche market of highest-income customers exclusively. The strategy has turned out to be successful and the company has gained long-lasting competitive advantages. In this vein this study analyzes the market environment in which the top-tier brand "Lonchel" appeared, the concept of the extreme positioning and the smallest viable market, the characteristics of target customers, the company's analysis of and response to them, and the analysis of products to meet their needs. The brand operation plan and promotion will be also reviewed. Through this, we intend to draw implications related to the extreme positioning strategy that a company may pursue in a target market of small groups of people.

The present status and development of e-marketplace focused on EC21 (전자무역 거래알선사이트의 현황과 발전방향 - EC21을 중심으로 -)

  • Chung, Jae-Song
    • International Commerce and Information Review
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    • v.5 no.1
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    • pp.181-202
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    • 2003
  • This study investigates the present status and development of e-marketplace which is the most actively used in the e-trade stages from market research, searching for business partners, negotiations to contract. It also shows the present status and development of e-marketplace as an "e-trading company" designated by government, which gives prospect of profitable model of e-marketplace. Especially focused on EC21 - the best e-marketplace of Korea, this study views present status and development of EC21 and trading companies applied for EC21, government designated e-trading company, to receive electronic trading support services. In addition, we hope that the findings of this study will be a helpful material to government for making policy and framing supporting project toward leading organizations of e-trade such as Ministry of Commerce, Industry and Energy, e-trade promotion committee of Korea International Trade Association and small-ta-medium companies interested in e-trade, to activate e-trade.

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The Study on the Successful Operation for the Company's e-Learning (기업 이러닝의 성공적 실천 방안에 관한 연구 : K사를 중심으로)

  • Yoon, Young-Han;Park, Hak-Bum;Kwon, Sun-Dong
    • Journal of Information Technology Applications and Management
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    • v.14 no.1
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    • pp.145-160
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    • 2007
  • The knowledge based economy requires more and more people to learn new knowledge and skills in a timely and effective manner. These needs and new technology such as computer and Internet are fueling a transition in e-learning. We did the case study of K company, which is leading the business to business e-learning in Korea. We investigated prior studies about e-learning and deduced the major variables composed of learner, tutor, infrastructure, contents, and practice. And then we suggested the successful way of doing the operation for the company's e-learning. We hope that this research will help the companies that have introduced or consider the adoption of e-learning.

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The Market Development of PM Aluminum

  • Huo, Shuhai;Heath, Bill;Lall, Chaman
    • Proceedings of the Korean Powder Metallurgy Institute Conference
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    • 2006.09b
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    • pp.714-715
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    • 2006
  • The Application of powder metallurgy (PM) aluminum structural parts is at its early growing stage, despite of some automotive applications. The market potential for PM aluminum, however, is large. Growth is expected from the market expansion of the existing applications and new applications, including the replacements of aluminum and zinc based castings and some ferrous PM automotive parts by PM aluminum. Compared to castings, PM is an efficient mass production technology. The PM aluminum is more competitive than die casting for some automotive applications. Besides weight saving leading to performance improvement, the total cost increase for aluminum PM parts is less than 15% compared to ferrous PM automotive parts. The future is promising for PM aluminum.

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Globalizing the MEDIHEAL Brand: L&P Cosmetic's Collaboration with BTS

  • Kwon, Ick Hyun
    • Asia Marketing Journal
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    • v.21 no.2
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    • pp.51-71
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    • 2019
  • L&P Cosmetic, the leading company selling mask packs on the global market, produces MEDIHEAL, the number-one best-selling mask pack brand in Korea and the best-selling imported mask pack brand in China (2017). The company pioneered the premium market for mask packs through its launch of premium mask packs in 2009, and has subsequently achieved outstanding success in Korea and China. Three key factors have contributed to the success of L&P Cosmetic: product leadership with R&D capability, strategic marketing programs tailored for each market segment, and operational excellence focusing on strategic outsourcing and partnership management. Nonetheless, globalization beyond the Chinese market remains a major challenge for the potential of L&P Cosmetic. The company has embarked upon a collaboration with BTS, the world's top K-pop stars, as an optimally effective way to achieve its goals and a highly efficient strategy to manage the risks of globalization. The global branding collaboration project with BTS has succeeded in generating primary demand for mask packs on the global market, spreading brand awareness of MEDIHEAL, and establishing global channel networks. L&P Cosmetic will continue to grow worldwide on the basis of this outstanding performance.

A Study on Reliability Test of Super-Capacitor for Electric Railway Regenerative Energy Storage System (전동차 회생에너지 저장 시스템용 슈퍼커패시터의 신뢰성시험에 관한 연구)

  • Lee, Sang-Min;Kim, Nam
    • Journal of Applied Reliability
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    • v.16 no.3
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    • pp.238-244
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    • 2016
  • Purpose: Domestic electric railway Regenerative Energy Storage System seriously affects the maintenance cost of the total operating expenses of nearly 60% of the total LCC (Life Cycle Cost) due to high dependence on foreign Leading company. Therefore by developing the system, it is important to lower the maintenance cost in the domestic supply. This study about the capacitor Reliability test and the purpose of this study is development electric railway Regenerative Energy Storage System. Methods: In case of, having a close relation between the temperature and the reaction rate, Accelerated Model was known that according to Arrhenius' law of chemical activity. If you apply this formula in using allowable temperature range of the capacitor can induce the Arrhenius empirical formula used in much Manufacture Fields. We evaluate the capacitors Leading company through the Arrhenius model. in order to providing a base for the localization of Ultra Capacitor. Conclusion: In this paper, we conducted a reliability test. And it was performed by the accelerated life test and Cycle Test with temperature and C-rate. and then MTBF and B10 life are estimated by analyzing the accelerated life test result. This is thought to need detailed study applying complex stress than about whether it matches the actual behavior in electric railway.

Evaluating Performance Efficiency of Information Systems Function in A System Integration Corporation (정보시스템 통합관리를 위한 정보시스템실의 업무수행 효율성 평가)

  • Kim, Hyo-Youl;Han, In-Goo;Shin, Taek-Soo
    • Asia pacific journal of information systems
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    • v.12 no.3
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    • pp.1-20
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    • 2002
  • For the last decade, some leading groups of corporations in Korea have integrated and managed their Information Systems(IS) functions. Each group established a separate System Management(SM) company to manage the IS and tried to get a synergy effect from the integration. These attempts, however, were not initiated by any one company. Rather they were group efforts. Moreover, the previous measuring tools evaluated IS with the scope of technical performance or quantitative user satisfaction using an absolute scale. Obscure criteria were used in an attempt to present improvements in IS function which were qualitatively weak. This study evaluates whether integration has been efficient and successful. For this purpose, we evaluate the performance efficiency of IS functions with Data Envelopment Analysis(DEA) methodology. In comparison with prior methods, DEA presents the rate of relative efficiency, the efficiency frontier for improving inefficiency, the degree of improvement(slack), and the guideline to construct any benchmark(reference set). For our DEA evaluation, this study selected a leading group of 23 companies in Korea. Our experimental results are as follows. First, efficiency was rated low on average. It also demonstrates that the motivation of performance efficiency of IS functions is deficient. Second, the result of the test to find the existence of economy of scale and scope shows that the growth of an organization and industrial characteristics do not affect IS performance efficiency from the perspective of user satisfaction. Finally, the comparison with other evaluation approaches informs us that DEA can be a complementary evaluation method which supports other measuring tools.

Senior Level Designers - Designers Shared Leadership Model in Interior Design Companies: The Consequence of an Investigation among Leading Designers in Nine Companies in Korea

  • Choi, Seung-Pok
    • International Journal of Contents
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    • v.8 no.1
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    • pp.95-99
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    • 2012
  • Interior design companies in Seoul, Korea, senior level designers-designers shared leadership model has not been implemented by the design management. The whole interior design companies are worked each by a leadership team consisting of senior level designers, contractors and designers, being accountable for company, workers, and budgets. The results for workers' opinion in leadership positions were evaluated. All 154 leading workers of all professional teams were anonymously interviewed with a questionnaire containing 45 items regarding their satisfaction with this new shared leadership model. The response rate was 96.2%. After all, the leading workers were satisfied with the shared leadership model both in their own designing practice and in general. Non-design workers were comprehensively more in favor of quite a few aspects of shared leadership than senior level designers, but even the latter reported to be generally satisfied. However, both professional teams estimated leading positions to be only modestly attractive. The consequences yield some evidence that the transform from traditional leadership models to the senior level designers -designers shared leadership model may have advantages in the management of interior design companies. Furthermore, there is a need for greater clarity about precisely what we mean by shared leadership and also a deeper exploration of potential challenges arising from shared leadership models if we are to try to come to terms with their practice.

Developing Airport Safety Performance Indicators and Index - The Case of Incheon Airport Airside -

  • In Kie Na;Yu-Jin Choi
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.31 no.3
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    • pp.103-118
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    • 2023
  • An indicator system is an effective way to monitor ongoing safety status. Current aviation safety measurements account for many qualitative technical and lagging indicators. Conversely, quantitative and leading indicators have only a tiny proportion. This research added more quantitative leading indicators and reviewed them to harmonize lagging and leading indicators to measure airport safety and provide an index. The South Korean national gate, Incheon International Airport's indicators, were applied as primary data to verify this research practically. Then, examples from International and national authorities were reviewed and extracted for use. Fifty-five safety specialists participated in the focus group discussion and three rounds of the Delphi survey. Finally, 51 sub-indicators were newly chosen. After this process, weights for each indicator could be assigned using the AHP (Analytical Hierarchy Process) to provide an integrated index. The result of the simulation with newly added indicators in the past five years (2020-2022) reliable trend showed in indicators and integrated index. Moreover, this allows monitoring the status of the details of indicators and holistic insight. This study considered that it is more suitable for a single company or service provider to use it according to the exact situation than in a macro- and general-purpose at the country or regional level.