• The Journal of Korean Medicine
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• v.17 no.2 s.32
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• pp.34-47
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• 1996

We have seen a sharp increase in the utilization rate of medical services since the launch of Nation Health Insurance system in 1989. However, the market share of oriental medicine in the Korean health sector has been gradually diminished mainly due to low insurance coverage and high price. Especially high price as an entry barrier to oriental medical services has played a major role in decreasing market share. This paper investigated the effects of price discount on the financial condition and market share of oriental medical institutions. Microeconomic theory and multiple regression analysis were used as a methodology in testing the alternative hypothesis: price discount of enveloped herb drug will result in increases in both the revenue and market share of oriental medical institutions. Data was collected from the statistical yearbook and sample survey. The price elasticity of demand for enveloped herb drug was estimated at 5.8 during 1987-1995 period, which means that a 1% decrease in price will bring about a 5.8% increase in the utilization of oriental medical services. The empirical result shows that a drastic price discount for the enveloped herb drug will eventually improve the financial status of the oriental medical institutions and enlarge the market share of oriental medicine in the Korean health care sector.

• Journal of Veterinary Clinics
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• v.36 no.1
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• pp.1-6
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• 2019

This study reviewed the trends and prospect of the market for veterinary medical devices in Korea. The registration of veterinary medical devices has sharply increased since 2013, and a total of 2,133 products from 348 companies were registered by 2018. Of these products, the proportion of the instrument, in vitro diagnostic (IVD) reagents, medical only used for animal and supplies were 51.6%, 35.7%, 7.6% and 5.1%, respectively. The sales amount of veterinary medical devices is approximately 95.8 billion won in 2017. The sales of domestic consumption and imports were 53.9 and 41.9 billion won, respectively. They are increasing 14.9% (CAGR) in the domestic consumption, and 44.0% (CAGR) in the export from 2011 to 2017, respectively. The proportion of IVD reagents, instrument, medical only used for animal and supplies were 54.2%, 41.0%, 3.8%, and 1.0%, respectively. The top 10 items with high sales were IVD reagents for clinical immunochemistry, visceral function testing instrument, hematological testing apparatus, syringes, IVD reagents for molecular genetics, etc. They are widely used from 3,926 animal hospitals in 2017. This study suggested that registration and sales of veterinary medical devices have gradually increased since 2013 as the demand of health care services for various animals. Therefore, the veterinary medical devices industry is expected to grow in the future.

• Journal of Korea Technology Innovation Society
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• v.5 no.3
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• pp.321-339
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• 2002

We have examined and analyzed the status of policy, R&D investments, patents and market share of medical imaging technologies for major countries including Korea, the United States, Japan and European Union. ]Korea is mostly inferior compared to the others in priority of industrial policy, R&D investment, research manpower, number of patents, technological level and world market share. However, Korea can recover competitiveness, if there are intensive government supports for this technology.

• The Korean Journal of Health Service Management
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• v.12 no.4
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• pp.127-138
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• 2018

Objectives: The purpose of this study was to identify the intrinsic strengths and weaknesses, as well as opportunities for success and threats of Korean health care industry when planning strategies to enter Chinese health care market. Methods: To suggest directions for planning the strategies, a SWOT(Strengths, Weaknesses, Opportunities, Threats) analysis was used in combination with an AHP(Analytic Hierarchy Process) in this study. A total of twenty SWOT factors and the relative weight of SWOT groups were examined through a survey on the respondents who have work experiences in the area of entering Chinese market. Results: "Geographical proximity between Korea and China" was recognized as a key strength. "Absence of success case in medical service industry" was selected as a critical weakness. "Increase in demand for advanced medical services in China" was identified as an important opportunity. "Difficulty in establishing Korea-China partnership" was considered as a major threat. The respondents prioritized weaknesses, followed by threats, opportunities, and strengths when conducting strategic planning to enter Chinese health care market. Conclusions: Improving local hospital management plan as well as specializing in certain health care services may be necessary.

• Journal of Arbitration Studies
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• v.30 no.4
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• pp.121-138
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• 2020

The O2O services in the healthcare sector have only been in full swing for about three years, and unlike existing O2O consumer goods, the scale and scope of the dispute are more complicated due to restrictions on medical treatment. In this study, O2O service platform operators and medical institutions' roles and responsibilities were redefined as a countermeasure for resolving disputes in healthcare O2O services and the laws for changing the transaction environment. A change in institutional mechanisms was proposed. This study looked at the types of consumer disputes related to healthcare O2O services as insufficient information problems, problems in the course of medical service implementation, problems with immunity provisions for platform operators, cancellations, and non-compliance with refunds. All the information generated during transactions in the healthcare sector was extensive in scale and included the most sensitive information among personal information, stressing the importance of ensuring security. The area that started in the O2O range before the medical institution visit also proposed a plan to establish a system for the delivery of proven information as a pre-medical person. The scale and growth will grow faster, given that consumers can experience the information they want anytime, anywhere they want. However, the platform broker's role, a link player, will become more important because consumers who use the service will have their first meeting with non-face-to-face product providers. On the other hand, service providers may have side effects of misleading consumers by providing false information or misleading consumers through exaggerated advertisements. The O2O service market is expected to expand beyond distribution and dining out to the entire industry. However, since it is challenging to check accurate statistics on the detailed market, various disputes and consumer protection measures will be required for each detailed market, and comprehensive leading solutions will be essential in the future.

• Proceedings of the KSCN Conference
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• 2007.10a
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• pp.76-80
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• 2007

• The Journal of Korean Medical History
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• v.22 no.2
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• pp.23-31
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• 2009

Jecheon is a place of Korean Medicine with many historical characters, medical tales and cultures. One of the most renowned characters is Lee Gong Gi(李公沂), a 扈聖功臣 (title given to the 86 people that escorted king Seonjo during the Japanese Invasion of Korea in 1592) at the level of Huh Jun(許浚) and famous royal physician of Joseon who served King Seonjo and reached the highest position of chief physician. He was recognized for his talent as a royal physician and was conferred with the title of 扈聖功臣 Rank 3 after attending on King Seonjo during the Japanese Invasion of Korea in 1592. Despite the fact that he was a renowned man of medicine, he didn't get as much attention as 許浚 or Yang Ye Soo(楊禮壽) because documents on his work had not been studied. In this study, the author was able to study Lee Gong Gi(李公沂) based on documents such as "朝鮮王朝實錄(True Record of the Joseon Dynasty)", "內醫院先生案(Naeeuiwonseonsengan)", "醫科先生案(Euigwaseonsengan)" and on "避難行錄(Pinanhengrok)" by Yakpo Jeongtak (1526~1605) who was a govemmental pharmacist at the time of Japanese Invasion of Korea in 1592. According to "內醫院先生案" and "醫科先生案", Lee Gong Gi's son Lee Young Nam followed his father's footsteps and became the chief royal pharmacist and 崇政大夫(one of the governmental titles of Joseon Dynasty). As for Jecheon's Korean medical traditions, many forms of medical tales and cultures are preserved such as the tales of Neokgogae, Mountain Ami's medical water cave, Otmaru and Seonsimgol. These tales are divided into various types of great doctors, medical herbs and devoted sons and have been passed down With the origin of traditional medicine still intact. Moreover, ancient documents and artifacts on Traditional Korean Medicine that reflect the area's medical culture have been discovered. Not only is Jecheon a place of medical culture but along with Jecheon Drug Market it also carries on the tradition of medical herbs production and possesses the largest new medical herbs market in Korea. In conclusion, Jecheon is a traditional place of Korean Medicine with many medical cultures and characters from a unique history.

• Journal of the Korea Safety Management & Science
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• v.12 no.3
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• pp.37-52
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• 2010

This study is aimed at proposing the national policy for medical device control system in Korea as deeply analysed the present status of the system. On 1979, Korean government had started to inspect 24 kinds of the medical devices such as X-ray diagnostic equipments, medical sterilizer and etc. mostly imported from advanced countries which USA, Germany and Japan for the first time according to the Pharmaceutical Affairs Law. However medical devices were becoming consideration as an important partner of diagnosis, curing and alleviation of diseases by medical doctors and also much important keeping the health at home. Furthermore medical devices industry can be designated as a national growth engine industry. So it is necessary not only to harmonize to international standards but also the harmonization of the system including pre-market application and post-market surveillance, is strongly needed by the Korea Food and Drugs Administration(KFDA).

• Proceedings of the KOSOMBE Conference
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• v.1995 no.11
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• pp.239-241
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• 1995

There has presently been made impressional progress in the data communications and communication equipment market throughout the industry. Especially the CALS(Commerce At Light Speed) that is currently rising domestically, clearly shows the changes In the communication market in the near future. This will also apply to medical equipments where there will be significant progress in communications between medical equipments or through present network system. We will show how these communication equipments can be applied to the equipments we are designing, and how these application can be used.

• Journal of the Korean Society of Fashion and Beauty
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• v.5 no.2 s.13
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• pp.23-30
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• 2007

As elderly population has been increasing, our society has to be prepared the social system. Especially female elderly increasing means that market will change and business model should also change. Every women want to be beautiful and looks young and as women get aged, women eager to be younger and beautiful more. The purposes of this study were to find out how was represented in cosmetic market ad and how elderly customers has been changed. In developed society, baby boomer has been increased, and their power of purchase also has been increased in cosmetic market. In our society, cosmetic market has been developing as customer's demand and whitening focused cosmetics has been increasing especially. Elderly skin need more moisture focused cosmetics and for developing the elderly cosmetic market in Korea, we need more research about korean elderly women's social psychological character and customer's character.