• Title/Summary/Keyword: Keyword Trends

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Natural Language Processing-based Personalized Twitter Recommendation System (자연어 처리 기반 맞춤형 트윗 추천 시스템)

  • Lee, Hyeon-Chang;Yu, Dong-Pil;Jung, Ga-Bin;Nam, Yong-Wook;Kim, Yong-Hyuk
    • Journal of the Korea Convergence Society
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    • v.9 no.12
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    • pp.39-45
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    • 2018
  • Twitter users use 'Following', 'Retweet' and so on to find tweets that they are interested in. However, it is difficult for users to find tweets that are of interest to them on Twitter, which has more than 300 million users. In this paper, we developed a customized tweet recommendation system to resolve it. First, we gather current trends to collect tweets that are worth recommending to users and popular tweets that talk about trends. Later, to analyze users and recommend customized tweets, the users' tweets and the collected tweets are categorized. Finally, using Web service, we recommend tweets that match with user categorization and users whose interests match. Consequentially, we recommended 67.2% of proper tweet.

An exploratory analysis of the web-based keywords of fashion brands using big-data - Focusing on their links to the brand's key marketing strategies - (패션 브랜드 연관 키워드 변화 추이에 관한 빅데이터 기반 탐색적 연구 - 브랜드별 주요 마케팅 전략과의 연계성을 중심으로 -)

  • Heo, Junseok;Lee, Eun-Jung
    • The Research Journal of the Costume Culture
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    • v.27 no.4
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    • pp.398-413
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    • 2019
  • This study empirically analyzed the influence of fashion brands' marketing issues on actual sales and consumer preference-focusing on evaluation trends of brands over time by using the theoretical background and big data provided through literature. This study examined the influence of three fashion brands (Balenciaga, Vetements, and Off-White) that have recently seen a drastic increase in the number of searched volumes through social networks. To identify the consumer-brand evaluations and trends and the marketing issues, the time period was divided into Groups A and B, which are from 2014 to 2015 and from 2016 to 2017, respectively. This study analyzed the frequency of overlapping keywords by using the R program to graphically visualize the changes over the timeline. Specifically, this analysis extracted data mainly related to bags, wallets and accessories for 2014-2015, but in 2016-2017, all four brands saw a vast increase in the frequency of searching product keywords related to clothing and footwear, and newly extracted ones were the top keywords. When analyzing the big data with these keywords as indicators, I confirmed that the products related to bags, wallets, and accessories were shifted to those related to apparel and footwear. Consumers previously recognized luxury brands such as Balenciaga as accessories-oriented brands that were focused on handbags and sunglasses, but now they are gaining popularity and recognition among consumers as a fashion brand.

Exploring 'Tradition' Terminology Trends based on Keyword Analysis (1920~2017) (키워드 분석 기반 '전통' 용어의 트렌드 분석 (1920~2017))

  • Kim, Min-Jeong;Kim, Chul Joo
    • The Journal of the Korea Contents Association
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    • v.18 no.12
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    • pp.421-431
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    • 2018
  • The purpose of this study is to analyze the trends of 'traditional' terminology in Korea. We focus on an empirical investigation of how media reports are conveying 'tradition' terminology in our society by applying text mining and social network analysis techniques. The analysis covered 2,481,143 news articles related to 'tradition' terminology that appeared in the media since the 1920's. In this research, frequency analysis, association analysis and social network analysis were used on articles related to 'tradition' terminology from 1920 to 2017 by decade. By applying these data science techniques, we can grasp the meaning of social culture phenomenon related 'tradition' with objective and value-neutral position and understand the social symbolism which contains the tradition of the times.

Keyword networks in RJCC research - A co-word analysis and clustering - (RJCC 연구 키워드 네트워크 - 동시출현단어분석과 군집분석 -)

  • Seo, Hyun-Jin;Choi, Yeong-Hyeon;Oh, Seung-Taek;Lee, Kyu-Hye
    • The Research Journal of the Costume Culture
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    • v.27 no.3
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    • pp.193-205
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    • 2019
  • A trend analysis of research articles in a field of knowledge is significant because it can help in finding out the structural characteristics of the field and the future direction of research through observing change in a time series. We identified the structural characteristics and trends in text data (keywords) gathered from research articles which in itself is an important task in various research areas. The titles and keywords were crawled from research articles published from 2016 to 2018 in the Research Journal of the Costume Culture (RJCC), one of the representative Korean journal in the field of clothing and textile. After we extracted data comprising English titles and keywords from 195 published articles, we transformed it into a 1-mode matrix. We used measures from network analysis (i.e., link, strength, and degree centrality) for evaluating meaningful patterns and trends in the research on clothing and textile. NodeXL was used for visualizing the semantic network. This study observed change in the clothing and textile research trend. In addition to covering the core areas of the field, the subjects of research have been diversifying with every passing year and have evolved onto a developmental direction. The most studied area in articles published by the RJCC was fashion retailing/consumer psychology while aesthetic/historic and fashion industry/policy studies were covered to a more limited extent. We observed that most of the studies reflecting the identity of RJCC share subject keywords to a significant extent.

Analysis of the National Police Agency business trends using text mining (텍스트 마이닝 기법을 이용한 경찰청 업무 트렌드 분석)

  • Sun, Hyunseok;Lim, Changwon
    • The Korean Journal of Applied Statistics
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    • v.32 no.2
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    • pp.301-317
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    • 2019
  • There has been significant research conducted on how to discover various insights through text data using statistical techniques. In this study we analyzed text data produced by the Korean National Police Agency to identify trends in the work by year and compare work characteristics among local authorities by identifying distinctive keywords in documents produced by each local authority. A preprocessing according to the characteristics of each data was conducted and the frequency of words for each document was calculated in order to draw a meaningful conclusion. The simple term frequency shown in the document is difficult to describe the characteristics of the keywords; therefore, the frequency for each term was newly calculated using the term frequency-inverse document frequency weights. The L2 norm normalization technique was used to compare the frequency of words. The analysis can be used as basic data that can be newly for future police work improvement policies and as a method to improve the efficiency of the police service that also help identify a demand for improvements in indoor work.

The Analysis of Research Trends in Technology to the Fourth Industrial Revolution using SNA (소셜 네트워크 분석을 이용한 4차 산업혁명 기술 분야의 연구 동향 분석)

  • Kim, Hong-Gwang;Ahn, Jong-Wook
    • Journal of Cadastre & Land InformatiX
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    • v.49 no.1
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    • pp.113-121
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    • 2019
  • The fourth industrial revolution technology focused on the fusion of infrastructure and various advanced technologies related city. Therefore, technical cooperation in various fields of research is essential. In order to activating the fourth industrial revolution technologies, it is necessary to research the state of technology in various fields. Consequently, this paper aims to analysis of domestic and foreign research trends on technology to the fourth industrial revolution using SNA and text mining for web site. We collected text, date data of research paper and report in web site for five years, that is, from January 1st in 2014 to December 31st in 2018. Next, we have deduced the major keywords in public data through analyzing the morphemes. Then we have analyzed the core and related keyword lists through an SNA. In Korea, the focus is on R&D and legal/institutional solution in relation to the fourth industrial revolution technology. On the other hand, in the case of foreign, there was focus on practical technologies for urban services in detail aspects.

An Analysis of News Trends for Libraries in Korea: Based on 1990~2018 News Big Data (도서관에 대한 언론 보도 경향: 1990~2018 뉴스 빅데이터 분석)

  • Han, Seunghee
    • Journal of the Korean Society for information Management
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    • v.36 no.3
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    • pp.7-36
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    • 2019
  • In this study, quantitative and content analysis was conducted on 37,818 news articles that were reported on the subject of 'library' for 29 years from 1990 to 2018 in order to analyze the tendency of media coverage about 'library'. First, the quantitative change in media coverage was analyzed according to the criteria by time, subject and media type. In addition, keyword frequency analysis and semantic network analysis were conducted to analyze the trends of the contents of the press and the frames inherent in the press. The results showed that the media showed a major interest in the library's informational, educational, and cultural functions, and the trend of the subject's interest was generally consistent with that of the library community, except for the issue of librarianship. Lastly, the main attitudes that the media take toward the reporting of library articles were the reporting and advertising functions.

Research trends in statistics for domestic and international journal using paper abstract data (초록데이터를 활용한 국내외 통계학 분야 연구동향)

  • Yang, Jong-Hoon;Kwak, Il-Youp
    • The Korean Journal of Applied Statistics
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    • v.34 no.2
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    • pp.267-278
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    • 2021
  • As time goes by, the amount of data is increasing regardless of government, business, domestic or overseas. Accordingly, research on big data is increasing in academia. Statistics is one of the major disciplines of big data research, and it will be interesting to understand the research trend of statistics through big data in the growing number of papers in statistics. In this study, we analyzed what studies are being conducted through abstract data of statistical papers in Korea and abroad. Research trends in domestic and international were analyzed through the frequency of keyword data of the papers, and the relationship between the keywords was visualized through the Word Embedding method. In addition to the keywords selected by the authors, words that are importantly used in statistical papers selected through Textrank were also visualized. Lastly, 10 topics were investigated by applying the LDA technique to the abstract data. Through the analysis of each topic, we investigated which research topics are frequently studied and which words are used importantly.

Analysis of Breaking Research Trends in Korea (국내 브레이킹 연구동향 분석)

  • Yoo, Hyun-Mee
    • The Journal of the Korea Contents Association
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    • v.22 no.3
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    • pp.468-475
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    • 2022
  • The purpose of this study is to identify trends in domestic breaking research to derive characteristics and implications, and further suggest future research directions. To this end, literature analysis (the timing of paper publication, research method, research topic) and keyword analysis of 50 papers related to breaking published in academic journals registered with the Korea Research Foundation (KCI) were conducted. The research results are as follows. First, the trend by thesis publication period was first published in 2006, showed a slight increase in 2012, and then increased rapidly in 2021. Second, domestic braking-related research has been mainly focused on qualitative research (60%). Third, looking at the research topic, it is divided into three categories: identity establishment, culture and arts field, and sports field, of which studies related to identity establishment accounted for more than 60%. Finally, looking at the keywords frequently used in breaking papers, the most frequently appeared word was 'hip-hop', followed by 'culture'. Based on these results, implications were drawn to establishing the identity of braking through academic and theoretical approaches, practical approaches through the development of standardized textbooks and curriculum, strengthening the characteristics and capabilities of the field through integrated approaches, and changing to sports.

A Study on the Patent Trend of 'Smart Farm' in Domestic through Network Analysis (네트워크 분석을 통한 국내 '스마트 팜' 특허 동향 연구)

  • Min, Kyong-Bin;Park, Hong-Jin
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.15 no.5
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    • pp.413-422
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    • 2022
  • Smart farms are receiving a lot of attention as a way to solve the chronic labor shortage and aging problems in agriculture. The smart farm industry, called the 6th industrial revolution, needs to strengthen its competitiveness. In order to apply innovative IT technology to agriculture, it is important to collect and analyze information about prior research or patents. This paper examines smart farm patent trends through 5,789 patent data related to smart farm using the domestic patent information search service(KIPRIS). This paper examines the domestic patent trends of smart farm information through keyword network, ego network, simultaneous appearance network, and bigram network analysis. As a result of network analysis related to smart farm patents, patents related to smart farm systems and control technologies were the most common. This paper can provide help in setting the direction of future smart farm-related patent research.