• Title/Summary/Keyword: KABP

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Mhealth apps: The current status of usage and the factors of continuous use (건강 어플리케이션 이용현황 및 지속적 사용요인 - 서울대학교 대학생 및 대학원생을 중심으로)

  • Suh, Hyojung;Hong, Hyeonseok;Kim, Minjeong;Yoon, Wonjung;Lee, Taehoon;Jung, Jiyun;Hwang, Shinha;Cho, Youngtae
    • Journal of the HCI Society of Korea
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    • v.10 no.1
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    • pp.19-27
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    • 2015
  • As the mobile content industry is growing, mobile health (m-health) market is expanding based on various contents. It has developed in the way of utilizing health contents through mobile device such as smart phone among young people. This study aims to examine the usage of m-health application and factors of continuous usage among students in Seoul National University. The result is expected to provide a foundation for future health promotion programs utilizing m-health. The study analyzes the difference of application usage tendency based on demographic characteristic and the continuous usage, and compared the level of knowledge, attitude, belief, and practice (KABP) of mobile health application. 28% of the total sample population uses the application continuously, and their KABP level was higher than that of users that stopped using. This study goes beyond the previous studies of service satisfaction and acceptance analysis on the marketing level, and is meaningful in that it has analyzed the m-health application usage from the public health point of view.