• 문화기술의 융합
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• 제10권4호
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• pp.133-144
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• 2024

본 연구는 주얼리유통기업 종사자들의 동기와 직무열의의 구성요인을 파악하고, 동기와 직무열의, 직무만족과 조직몰입의 인과관계를 분석함으로써 주얼리유통기업의 경쟁력 제고방안을 제시하기 위한 것이다. 본 연구의 목적을 달성하기 위하여 문헌연구를 통해 연구모형과 가설을 설정하였고, 가설을 검정하기 위하여 실증연구를 병행하였다. 2023년 10부터 11월까지 주얼리유통기업 종사자들을 대상으로 설문조사를 실시하여 수집된 242명의 응답자료를 SPSSWIN ver. 18.0 프로그램을 이용하여 요인분석과 회귀분석을 실시하였다. 분석결과 주얼리유통기업 종사자의 동기는 내재적 동기(즐김, 도전, 성취감)와 외재적 동기(인정, 보상, 승진)로 구성되어 있음을 확인하였고, 직무열의는 활력, 헌신, 몰두로 구성되어 있음을 확인하였다. 동기와 직무열의, 직무만족과 조직몰입의 인과관계를 분석한 결과, 성취감과 즐김, 인정은 몰두에, 성취감과 도전은 헌신에, 성취감과 도전, 즐김, 인정은 활력에 유의한 정(+)의 영향을 미치는 것으로 나타나 내재적 동기와 외재적 동기는 직무열의에 유의한정(+)의 영향을 미치고 있음을 확인하였으며, 종사자의 직무열의(몰두, 헌신, 활력)는 직무만족에 유의한 정(+)의 영향을 미치고, 직무열의의 구성요인 중 헌신이 조직몰입에 유의한 정(+)의 영향을 미치고 있는 것으로 나타났다.

• 유통과학연구
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• 제15권9호
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• pp.17-26
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• 2017

Purpose - This study aims to present ways to secure capable employees by examining key factors of internal marketing applicable to the jewelry distribution business and analyzing the relations among organizational commitment, job satisfaction, and turnover intentions among employees who play important roles in jewelry distributors. Research Design, data, and methodology - To examine these research models, samples were collected from 210 individuals working in jewelry distribution companies. The analysis was conducted by the use of a questionnaire method among employees in jewelry distribution companies. SPSS 18.0 were utilized for data analysis. Results - Among internal marketing components of jewelry distribution companies, the two factors - management support and reward system - have positive (+) effect on organizational commitment and while internal communication and education/training have negative (-) effect on employees' turnover intention. Jewelry distribution company employees' job satisfaction and organizational commitment have negative (-) effect on their turnover intention. Conclusions - This is an exploratory study that aims to find out ways to prevent employee turnover in the perspective of jewelry distribution companies' organizational measure - internal marketing. The future study needs to present more sophisticated strategies of internal marketing based on in-depth analysis of specific causes that make employees at jewelry distribution companies leave the occupations.

• 유통과학연구
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• 제14권4호
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• pp.103-110
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• 2016

Purpose - This study investigates the improvement of rationalization of distribution structure in Korean diamond market. It also explores the international distribution of diamond and how the distribution of Korean diamond market system was improved. This study also for providing the evaluation method in case of purchasing diamond on the consumers. Research Design, Data, and Methodology - The research investigates how international diamond distribution market has been changed since 1933 by De Beers. The international Diamond rough stone has been deregulated in supply and demand by Debeers since July, 2000, therefore, the price maintenance policy of diamond market also has been changed. In the short term, the diamond price in market has been down, whereas, in the long term, the market share of Debeers has affected the high quality of diamond price in world market. Before 1985, both G color and VVS1 clarity were used as the level of percentages in the diamond certificate of authenticity in Korea. But, after 1985, the diamond certificate of authenticity uses Diamond Grading Report. Results - Between the 1970's and 1980's, Debeers had controlled about 80 percentages of international diamond supply market. But, Debeers share in diamond market fell by 60 percentages in 2000's. Debeers supplied 31%(4390 carets) of international diamond supply and 41%(39 billion dollars) in 2003. However, Debeers shares 50% of market shares in the diamond supply market by Alosa in Russia. In Korea, the diamond grading report system has been used since 1985. But, the diamond grading report system has price bubbles and much irrational parts in grading system methods. Conclusions - 4C, the grading system of diamond, is a method for comparing and evaluating diamond objectively. Diamond is graded according to its color, cut, clarity, and carat. The price of diamond is determined based on its each item. Consumers purchase diamond for the purpose of investment and wearing. In terms of investment, it is recommended to purchase diamond with color of D grade, cut with Excellent or Very Good Cut grade, Clarity of FL or IF, and more than 3 carat. As for wearing purpose, it is highly recommended for diamond to have color of F or G grade, cut of Excellent or Very Good Cut, clarity of VS2 or SI1, and more than 1 carat Before 2000, Central Selling Organization(CSO) distributed about 80 percentages rough diamond to world market exclusively by purchase, classification, assessment, and sales. After 2000, Dbeers diamond company looses slowly market shares, while Almosa diamond company etc. in Russia are taking over world market shares more and more. Debeers market shares have been falling over the years, and the international diamond markets are gradually growing by other international diamond companies. But, there is no change in Korean diamond market after 1980's. Korean diamond distribution needs to follow international level of Diamond Grading System. By using different grading systems with different panel members, Korean diamond grading system needs to follow international perfect grading systems to grow diamond markets and maintain within top 10 diamond markets countries.