• Title/Summary/Keyword: Internet Orientation

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A Study of Consumer Perceptions of Food Safety and Food Buying Behavior (식품안전 인지도와 식품안전 관련 구매행동 조사)

  • Kim, Hyun-Ah;Jung, Hyun-Young
    • Culinary science and hospitality research
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    • v.24 no.3
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    • pp.93-103
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    • 2018
  • The purpose of this study was to investigate customer perception of food safety and food safety orientation behavior. A survey was conducted from 458 adults aged 20 and over. The results of this study showed as follows. Food safety was the most important consideration when purchasing food, followed by freshness, taste, nutrition, price, and quantity. 87.1% of respondents had more than usual concern about food safety, and women were more aware of food safety than men. The food safety information was usually acquired from the mass media (TV, radio, Internet). As for the reasons for food safety accidents, they pointed out in the order of lack of awareness of food safety, deficient sense of responsibility of the people who produce, lack of distribute and sell food products, and lack of legal system. In conclusion, it is expected that accurate information about food safety is efficiently communicated, and the government's continuous effort is needed. In addition, effective ways to inform customers of food safety should be identified. Long-term views should be considered when develope food safety related policies and food safety education.

The effect of Desired Sportswear Benefits on Sportswear Image Preferences and Store Patronage (스포츠웨어 추구혜택이 스포츠웨어 선호이미지 및 점포유형별 애고에 미치는 영향)

  • Hwang Jin Sook
    • Journal of the Korean Home Economics Association
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    • v.43 no.4 s.206
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    • pp.65-78
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    • 2005
  • The purpose of this research was to investigate the effect of the desired sportswear benefits on the sportswear image preferences and store patronage according to store type. The subjects were 773 male and female consumers who were residents in Seoul. The data were analyzed by factor analysis, multiple regression, and t-test. The results showed that there were five desired sportswear benefits: figure compensation, status ostentation, comfort, individuality, and youth-orientation. Sportswear image preferences consisted of four factors: innovative, luxurious, simple, and active. Store patronage encompassed department store, franchise store, discount store, wholesale store, internet, TV home shopping, and catalogue. Statistical analysis showed that there were significant effects of desired sportswear benefits on sportswear image preferences and store patronage. For example, the more consumers desired figure compensation/sex appeal benefits from sportswear, the more they preferred innovative, luxurious, and active sportswear images and the stronger was their patronage of department stores. The study also showed differences between male and female consumers in regard to sportwear benefits sought and store image preferences. The implications of the research were discussed.

Locating Text in Web Images Using Image Based Approaches (웹 이미지로부터 이미지기반 문자추출)

  • Chin, Seongah;Choo, Moonwon
    • Journal of Intelligence and Information Systems
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    • v.8 no.1
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    • pp.27-39
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    • 2002
  • A locating text technique capable of locating and extracting text blocks in various Web images is presented here. Until now this area of work has been ignored by researchers even if this sort of text may be meaningful for internet users. The algorithms associated with the technique work without prior knowledge of the text orientation, size or font. In the work presented in this research, our text extraction algorithm utilizes useful edge detection followed by histogram analysis on the genuine characteristics of letters defined by text clustering region, to properly perform extraction of the text region that does not depend on font styles and sizes. By a number of experiments we have showed impressively acceptable results.

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The Structural Relationship among CSV, Club Identification, Club Emotion, Club Loyalty for Professional Volleyball Club

  • Jung, Sang-Ok;Kim, Seyun;Son, WonHo
    • International journal of advanced smart convergence
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    • v.9 no.2
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    • pp.195-202
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    • 2020
  • The ultimate goal of CSV activities is to increase consumer loyalty to the company, brand or organization concerned. Thus, for a professional sports club, CSV activities will ultimately aim to enhance the loyalty of spectators who are consumers of the club. Subjects of this study are the spectators of professional volleyball. We distributed 300 survey to people who were aware of the club's CSV activities among the home spectators of Hyundai Capital SkyWalkers. Data processing was performed using SPSS 23 and AMOS 18 for the analysis of confirmed factors, correlation analysis, reliability analysis, and structural equation model analysis. From these results, we were able to come up with the social problem resolution and long-term orientation among the CSV activities of professional volleyball clubs which affect the club identification. And the identification formed within the spectators of the clubs through CSV affects the club loyalty directly or through the medium of club emotion. Professional volleyball clubs need to identify the problems the community has in planning and proceeding with CSV activities and seek strategies to address them together, and approach them from a long-term oriented perspective.

Research on the Impact of Corporate Culture and Innovation Ability on Corporate Core Competitiveness from the Perspective of CSR: Based on the Investigation of Tianjin Agricultural Science and Technology Enterprises

  • Liu, Chun-peng;Li, Chun-Jie;Kim, Hyung-Ho
    • International journal of advanced smart convergence
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    • v.11 no.1
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    • pp.117-126
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    • 2022
  • Corporate social responsibility (CSR) is the basic strategy for enterprises to obtain competitive advantages, and reflects the most basic value orientation and development concept of enterprises. The purpose of this study is to explore the relationship between corporate culture, innovation ability and core competitiveness of enterprises from the perspective of corporate social responsibility, and to establish a model and analyze the survey data of 32 agricultural science and technology enterprises in Tianjin by using SPSS23.0. As a result of the study, we found that corporate social responsibility (Ethical responsibility, Philanthropic responsibility) has a significant positive impact on corporate culture and innovation ability, corporate culture has a significant positive impact on innovation ability and corporate core competitiveness, and innovation ability has a significant positive impact on corporate core competitiveness. Therefore, it is suggested that agricultural science and technology enterprises should fulfill their social responsibilities, form a unique corporate culture, serve agriculture with science and technology, and constantly improve the ability of agricultural science and technology innovation, so as to enhance the core competitiveness of enterprises.

A Study on the Method for Ethics Education of Information and Communication of the Undergraduate Students (대학생의 정보통신 윤리교육 방안에 관한 연구)

  • Yoo Ji-Bun;Lee Young-Wook
    • Journal of the Korea Society of Computer and Information
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    • v.10 no.6 s.38
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    • pp.309-320
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    • 2005
  • The harm caused by the opposite function of information and communication has also done increasing with making use of internet more spread. Especially the information and communication are even used as new criminal methods in the society. The objective of this study is to find the orientation on the ethics education of information and communication through the opinion of the undergraduate students who lead the culture of internet for suggestion of the target to raise the upright and sound members of society as well as to solve the above such problems and to establish the desirable model of the ethics. From the questionnaire result by the undergraduate students of S University, students in the field of Humanities and Social Science need the education against the opposite function of information and communication and also the education of netiquette of conscience and moral. In case of opinions in the field of Science and Engineering, the result shows that the students have the opinion on the necessity of the professional education to deal with the opposite function to information and communication as well as the education for upgrade of ability to make use of expert knowledge of information and communication toward the positive side. Finally, the students in the field of Medicine show that they have also the opinion to deal with the opposite function of information and communication. In addition, such result shows that they have the opinion of necessity to the special education against various addicted symptom related to the computer.

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A Study on Market Expansion Strategy via Two-Stage Customer Pre-segmentation Based on Customer Innovativeness and Value Orientation (고객혁신성과 가치지향성 기반의 2단계 사전 고객세분화를 통한 시장 확산 전략)

  • Heo, Tae-Young;Yoo, Young-Sang;Kim, Young-Myoung
    • Journal of Korea Technology Innovation Society
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    • v.10 no.1
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    • pp.73-97
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    • 2007
  • R&D into future technologies should be conducted in conjunction with technological innovation strategies that are linked to corporate survival within a framework of information and knowledge-based competitiveness. As such, future technology strategies should be ensured through open R&D organizations. The development of future technologies should not be conducted simply on the basis of future forecasts, but should take into account customer needs in advance and reflect them in the development of the future technologies or services. This research aims to select as segmentation variables the customers' attitude towards accepting future telecommunication technologies and their value orientation in their everyday life, as these factors wilt have the greatest effect on the demand for future telecommunication services and thus segment the future telecom service market. Likewise, such research seeks to segment the market from the stage of technology R&D activities and employ the results to formulate technology development strategies. Based on the customer attitude towards accepting new technologies, two groups were induced, and a hierarchical customer segmentation model was provided to conduct secondary segmentation of the two groups on the basis of their respective customer value orientation. A survey was conducted in June 2006 on 800 consumers aged 15 to 69, residing in Seoul and five other major South Korean cities, through one-on-one interviews. The samples were divided into two sub-groups according to their level of acceptance of new technology; a sub-group demonstrating a high level of technology acceptance (39.4%) and another sub-group with a comparatively lower level of technology acceptance (60.6%). These two sub-groups were further divided each into 5 smaller sub-groups (10 total smaller sub-groups) through two rounds of segmentation. The ten sub-groups were then analyzed in their detailed characteristics, including general demographic characteristics, usage patterns in existing telecom services such as mobile service, broadband internet and wireless internet and the status of ownership of a computing or information device and the desire or intention to purchase one. Through these steps, we were able to statistically prove that each of these 10 sub-groups responded to telecom services as independent markets. We found that each segmented group responds as an independent individual market. Through correspondence analysis, the target segmentation groups were positioned in such a way as to facilitate the entry of future telecommunication services into the market, as well as their diffusion and transferability.

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A Smartphone Addiction and Disease Prevention System Through the Collection and Analysis of Smartphone Usage Patterns (스마트폰 사용 패턴 수집 및 분석을 통한 스마트폰 중독 및 질병 예방 시스템)

  • Ryu, Myeong-Un;Ryu, Yo-Han;Hyun, WooSeok;Lim, Jiyoung;You, Ilsun;Jeong, Hae-Duck
    • Journal of Internet Computing and Services
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    • v.16 no.3
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    • pp.95-104
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    • 2015
  • In recent years, in accordance with the rapidly increasing number of smartphone users, various social problems have started to occur. Examples of these problems are the overuse of smartphones and bad usage habits of smartphone users that can cause new social problems such as smartphone addiction and other smartphone related diseases. With the aim of preventing these social problems, this paper proposes a new smartphone addiction and disease prevention system. This system was developed by collecting and analyzing smartphone usage patterns. This proposed system analyzes the usage patterns and working hours of smartphone users in real time. If the detected smartphone usage patterns reach a dangerous level, the system will send warning messages to the user. This will enable users to recognize the unhealthy situation in advance by themselves. In addition, this solution could possibly prevent smartphone addiction and other smartphone related illness by preventing overuse and encouraging abstinence from using smartphones to the extent that it becomes harmful to the user.

Ontology Based Semantic Information System for Grid Computing (그리드 컴퓨팅을 위한 온톨로지 기반의 시맨틱 정보 시스템)

  • Han, Byong-John;Kim, Hyung-Lae;Jeong, Chang-Sung
    • Journal of Internet Computing and Services
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    • v.10 no.4
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    • pp.87-103
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    • 2009
  • Grid computing is an expanded technology of distributed computing technology to use low-cost and high-performance computing power in various fields. Although the purpose of Grid computing focuses on large-scale resource sharing, innovative applications, and in some case, high-performance orientation, it has been used as conventional distributed computing environment like clustered computer until now because Grid middleware does not have common sharable information system. In order to use Grid computing environment efficiently which consists of various Grid middlewares, it is necessary to have application-independent information system which can share information description and services, and expand them easily. Thus, in this paper, we propose a semantic information system framework based on web services and ontology for Grid computing environment, called WebSIS. It makes application and middleware developer easy to build sharable and extensible information system which is easy to share information description and can provide ontology based platform-independent information services. We present efficient ontology based information system architecture through WebSIS. Discovering appropriate resource for task execution on Grid needs more high-level information processing because Grid computing environment is more complex than other traditional distributed computing environments and has various considerations which are needed for Grid task execution. Thus, we design and implement resource information system and services by using WebSIS which enables high-level information processing by ontology reasoning and semantic-matching, for automation of task execution on Grid.

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Speaker Detection System for Video Conference (영상회의를 위한 화자 검출 시스템)

  • Lee, Byung-Sun;Ko, Sung-Won;Kwon, Heak-Bong
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.17 no.5
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    • pp.68-79
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    • 2003
  • In this paper, we propose a system that detects the current speaker in multi-speaker video conference by using lip motion. First, the system detects the face and lip area of each of the speakers using face color and shape information. Then, to detect the current speaker, it calculates the change between the current frame and the previous frame. To accomplish this, we used two CCD cameras. One is a general CCD camera, the other is a PTZ camera controlled by RS-232C serial port. The result is a system capable of detecting the face of current speaker in a video feed with more than three people, regardless of orientation of the faces. With this system, it only takes 4 to 5 seconds to zoom in on the speaker from the initial image. Also, it is amore efficient image transmission system for such things as video conference and internet broadcasting because it offers a face area screen at a resolution of 320X240, while at the same time providing a whole background screen.