• 한국정보통신학회논문지
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• 제23권2호
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• pp.111-116
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• 2019

웹에서, 모바일, 스마트에서 시작하여 사물인터넷, 빅데이터, 인공지능과 같은 형태의 새로운 기술들은 이전에 존재하지 않았던 새로운 비즈니스 모델을 가능하게 하고 있고, 이와 같은 비즈니스 모델에 기반한 다양한 형태의 인터넷 기업들이 출현하고 있다. 본 연구에서는 이와 같은 인터넷 기업들의 성공과 실패에 비즈니스 모델의 어떠한 요소가 영향을 미쳐왔는지를 중다사례 연구로 분석하고자 한다. 이를 위하여 비즈니스 모델에 대한 최근 연구들을 고찰하고, 인터넷 기업의 성공에 영향을 미치는 변수를 네트워크 효과 발생, 사용자 인터페이스, 제공 이해관계자와의 협력, 사용자에 대한 가치창출, 수익모델의 확보의 다섯 가지로 도출하고자 한다. 도출한 다섯 가지 변수를 사용하여, 상업화가 활발한 일곱 가지 카테고리에서 성공하고 실패한 인터넷 기업 14개를 선정하여 사례분석을 실시하고자 한다. 분석결과에 대하여 ID3 알고리즘에 기반을 둔 귀납적 추론을 적용하여 의사결정 나무를 도출하고, 도출한 의사결정 나무를 기반으로 성공과 실패에 영향을 미치는 규칙을 도출하고자 한다. 이와 같이 도출된 규칙을 가지고, 인터넷 기업들이 성공하기 위하여 필요한 전략적 방향을 이해관계자에게 제시하고자 한다.

• 지능정보연구
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• 제25권2호
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• pp.57-75
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• 2019

본 논문에서는 4차 산업혁명 핵심기술 중 가장 활발하게 산업화가 진행되고 있는 사물인터넷 산업을 대상으로 비즈모델 혁신방향 중심의 연구를 수행하였다. 글로벌 트렌드 분석을 위해 PEST분석을 활용하여 정책적, 경제적, 사회적, 기술적 이슈를 도출하였고, Gartner, International Data Corporation 등 ICT관련 조사 분석기관의 사물인터넷산업에 대한 미래전망을 제시하였는데, 사물인터넷은 인프라 및 플랫폼을 기반으로 산업인터넷(IIoT), 소물인터넷(IoST) 등으로 네트워크 기술경쟁이 이슈가 될 것으로 전망하였다. 4차 산업혁명으로 인해 급변하는 산업계에 대응하기 위해 기존의 비즈니스 모델 혁신을 위한 다양한 경영학적 방법론들을 검토하였고, '적용성', '민첩성', '다양성', '연계성' 4가지 기준을 가지고 전문가 설문조사를 수행하여 Business Model Canvas 모델이 비즈니스 모델 혁신 방법론으로 가장 적합하다는 AHP 분석결과를 도출하였다. Business Model Canvas는 비즈니스 모델 혁신을 위한 방법론으로 비교적 최근에 제시된 경영전략이며, 9개의 블록 접근 방식을 통해 비즈니스모델의 가치를 식별하며, 비즈니스의 4대 핵심 영역인 고객, 주문, 인프라, 사업타당성 분석 등을 포괄한다. 결론적으로 ICT융합산업 분야에서 어떠한 Business Model Canvas 모델을 방향으로 적용할지에 대한 고찰을 기술하였다.

• Journal of Information Technology Applications and Management
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• 제13권3호
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• pp.107-127
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• 2006

Understanding characteristics of Internet businesses from cross-cultural perspective could offer valuable insights on developing business strategy and policy. This work is concerned with revealing divergence and convergence of Internet business models in their financial performance, given organizational conditions and cultural context. For this, we studied the association between organizational attributes (core activity, origination, firm age, and industry) and their effects on a firm's financial performance (gross revenue and net income). Relevant data was gathered from representative Internet firms in Korea and U.S. Data analysis indicated that there exist both similarities and differences between Korea and U.S and year 2003 and 2006. While core activities and industry types of U.S. firms has not been changed much between the periods, Korean firms show much difference. In addition, while core activities and industry type were found to have strong relationship with financial performance, age and origination of a firm weak connections with financial performance. This study is expected to provide a foundation for developing more robust and systematic research model and performing further empirical research in this area.

• 한국정보시스템학회지:정보시스템연구
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• 제10권1호
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• pp.127-146
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• 2001

The area of business applications in the internet are extended enormously in result of fast development of computing and communication technologies, increase of internet use, and use of intranet/extranet in enterprise information system. Widely spread the use of the internet, there are various applications for Business to Business (B to B) or Business to Customer(B to C) model that are based on the intranet or extranet. This paper designed and implemented the Web-based Electronic Bidding System for Business to Business (B to B) model. The technical issues of electronic bidding system in the internet are involved in the connection between web client and server, electronic data interchange for the contract document, and security solution during the bidding and contracting processes. The web-based electronic bidding system in this paper is implemented using Java applet and servlet as a connection interface for web client and server, XML/EDI-based documents for a bid and a contract, and bidding server and notary server for enhancing the security using PKI(Public Key Infrastructure)-based public key cryptography, digital signature and Certification Authority(CA).

• 한국전자거래학회지
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• 제3권1호
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• pp.95-115
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• 1998

The growth of the internet shopping mall has led to a critical mass of consumers and firms participating in a global online marketplace. This study is devoted to providing a conceptual framework for describing and analyzing the characteristics of internet shopping mall. We proposed a model which classifies internet shopping mall into four types, including (1) general intermediary (2) general direct-sales (3) specialized intermediary (4) specialized direct-sales. Our framework facilitates greater understanding of the internet shopping mall as commercial medium and allows examination of internet shopping mall in terms of the opportunities and challenges firms facing online business.

• 한국전자거래학회:학술대회논문집
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• 한국전자거래학회 2005년도 e-Biz World Conference 2005
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• pp.135-140
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• 2005

• 품질경영학회지
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• 제30권1호
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• pp.47-60
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• 2002

Recently, the range of using Internet in business is expanding rapidly. And through Internet, companies are strengthening both their internal efficiency and their external competitive advantage in the market. In recent years, building and managing companies' web sites are becoming unavoidable tasks in business. Such a trend is becoming more imperative in business over the world. There is a great deal of research in progress to study the cases of companies with increasing performance from the use of their Internet web sites. But it is considered that there has not been enough of study in the area of levels of Internet application in business especially in strategic areas and application levels among countries. This research is in the same line of the research that was carried out on such topics in 1999. study in 1999 showed that there are significant differences in the usage levels of Internet in business between countries with long history of using Internet and those who are not. The 1999 study also suggested the model on development stages of Internet usage in business. This study is the continuation of the 1999 research and used two years of data to compare and analyze the trend of the Internet development stages in leading corporations in Korea, U.S.A., and Japan. This study found that there have been significant developments in the ability to use Internet in business in three countries. The differences in Internet usage level in each stage among different countries are compared and analyzed in this study.

• International Journal of Advanced Culture Technology
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• 제9권1호
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• pp.52-57
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• 2021

Most internet companies in China are learning from Xiaomi Corporation's management model and to improving their organizational structures and human resource management practices. This study analyzed the development situation of Chinese Internet economy and the Internet thinking of Xiaomi which is a role model of Chinese Internet companies. In addition, we studied Xiaomi's organizational structure, human resource management, employee training, performance management and incentive system. In particular, Xiaomi's human resource management system has a great influence on the company's high performance and efficient service culture. Furthermore, the organization of Xiaomi is horizontally divided into three floors (7 key founders, department heads, and employees), each floor is managed by one founder. Xiaomi is interested in and considers not only the work of new employees, but also personal issues, and is concerned with the work of others in performance management and shares responsibility. Xiaomi adopts a unique and rational human resource management model, guaranteeing a lot of work autonomy for employees, and improving organizational performance.

• 패션비즈니스
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• 제8권4호
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• pp.94-103
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• 2004

The purpose of this study was to make activated electronic business transaction of clothes. The subject used for this study was 19 - 24 aged 149 college women who most likely buying products through internet. By compare the 149 women's body shape with 3D model, 149 women could be judged their body shape objectively. We showed the average 3D model by the measurement of 19 - 24aged women's body shape. 19 - 24aged women are big customer of internet shopping mall. By understanding of the difference between real somatotype and perceptual somatotype, we can reduce the disadvantage such as returning clothes. Also, imaginary fitting model can be used for internet shopping mall, animation work, fashion show, and advertisement work. Therefore, we can expect the worth of this study to do.

• Journal of Information Technology Applications and Management
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• 제10권1호
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• pp.1-17
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• 2003

As the increase of internal users, there are many enterprises and organizations that regard the internal as the great ■marketing superhighway■. But the entrance of too many e-Business enterprises and shopping sites makes them to compete each other Consequently many sites are created and disappeared in the cyberspace. Although fascination and speculation surrounds the impact of the e-Business on business models via benefit-based concept, there is little evidence underlying all this speculation. This article provides on such data set. It reports on critical Issues that e-Business enterprises found salient as they browsed through e-Business model infrastructure on the world wide web, internet-based. We gathered domestic e-Business enterprise's kinds of business model during 2000∼2002 via KMAC's (Korea Management Association Consultants) K-WPI and K-WPC. We classified e-Business models as shopping mall, auction, community. value-chain, collaboration, information brokerage, advertising, Internet service, marketing that we had identified from the existing literature on business models. This study translated these models to the e-Business model context and explored their relative salience. The results suggest that e-Business manager need to think more about how they perform on the issues known to affect decision making for designing e-Business models. We offer advice for enhancing the effectiveness of business models.