• Journal of Distribution Research
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• v.12 no.1
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• pp.65-84
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• 2007

The relation between franchiser and franchisee participated the franchise system was studied focused on brand for the correlation of relationship dissolution. Basically the relation among brand equity, internal brand, conflict and relationship dissolution based on brand on franchise system were investigated. The study of external factor and internal one of brand recognized by franchisee was conducted. The questionnaire was carried out for franchisee participated of national franchise system. The results showed that the brand external factor of brand transaction cost, brand equity and brand communication had influence on brand dissolution by the affection of brand identification and conflict classified as brand internal factor. In addition, brand internal reinforcement factor affected brand dissolution also. The structural causal inference between internal factor and external one was examined. Finally, the theoretical and managerial insight were suggested on the brand role for the consecutive relation as well as the limit of the study and future suggestion were included.

• International Journal of Contents
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• v.17 no.3
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• pp.15-29
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• 2021

The purpose of this paper is to explore how the Confucius Institute Chinese international promotion could better promote the development of China's foreign trade, by analyzing the distribution of the Confucius Institute worldwide, based on the theory of language economics, using SWOT analysis to analyze the advantages and disadvantages of the internal environment, opportunities and challenges of the external environment of Chinese international promotion of Confucius Institute. The following findings were gathered: as a language teaching institution and information exchange platform, Confucius Institute has the ability to share trade information and increase trade opportunities; to improve cultural identity and reduce transaction costs; to promote cultural communication and integration, and drive the development of related industries. The internal disadvantages were mainly reflected in the mismatch between the global regional distribution structure of Confucius Institutes, and the economic and trade structure, such as, the asymmetry between language, culture output, and demand. In addition, the management mechanism was not perfect. External opportunities were mainly new opportunities brought by economic globalization, cultural diversity, and the development of the Belt and Road initiative. External challenges were mainly influenced by the China threat theory and the fierce cultural competition among countries. The corresponding countermeasures were put forward based on the advantages of the platform and grasping the external opportunities: improving the quality of operation and speeding up the localization process; respecting cultural differences and realizing cultural common learning; seeking multilateral cooperation and enhancing the capacity for independent development.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.8 no.4
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• pp.319-326
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• 2015

In this paper, a 3D mechanical model based on pulmonary nodule segmentation method is proposed. The proposed method has three main parts. First, an initial 3D mechanical model is generated. The model is made up of many triangle elements resulting in forming whole shape of the model as sphere. Second, points of the model are deformed, and finally internal and external energies according to each deformation are calculated. The internal energy is determined by the model shape, and the external energy is determined by intensity. After the model is deformed, the process of searching the minimum energy generated by the deformation is executed repetitively. If the model energy converges, the nodule is segmented by using the proposed model. The proposed method greatly improves the result compared with conventional methods.

• The Journal of the Korea Contents Association
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• v.11 no.2
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• pp.312-321
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• 2011

Recently, lots of corporations take effect preannouncing activity before launching new product as communication strategy. Preannouncing information of new product is diffused in internet community which relate to the product. This study notes the effect of external vividness and internal vividness among information characteristics of new product to e-WOM(electronic word-of-mouth). The author aims to identify how to trigger intention of e-WOM on preannounced new products, and external vividness and internal vividness of determinants of e-WOM and intention of internet posting. The main findings are that external vividness and internal vividness positively influence e-WOM in internet community, and the e-WOM positively affects intention of internet posting.

• Journal of The Korean Association For Science Education
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• v.19 no.2
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• pp.275-292
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• 1999

This study aimed to explore the saliences of formal school science and their influences on the attitude toward science communication through mass media. Saliences of school science are salient memories of school science which a perciever attends to selectively among various aspects of formal school science. Among saliences. external saliences refer to the sensory aspects of formal school science. and internal saliences refer to the observers' cognition. Attitude toward science communication through mass media constitute six scales; exposure. cognition. focus. belief. self perception of understanding. application. The questionnaire were developed and sample was selected by multi-stage stratified clustering. The sample size was 1,825. The data was analysed by correlation and multiple stepwise regression. Positive saliences were lab work and science teacher and negative saliences were lecture and exam/grade. According to the correlation and multiple stepwise regression analysis. saliences of the formal school science could account only a small part of the attitude toward science communication through mass media. Internal salieces could account the attitude toward science communication than external salience. Further studies on new models including attitude towards science are needed.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.30 no.2B
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• pp.1-10
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• 2005

TCP/IP protocols have been implemented in software program running on CPU in end systems. As the increased demand of fast protocol processing, it is required to implement the protocols in hardware, and Host Interface is responsible for communication between external CPU and the hardware blocks of TCP/IP implementation. The Host Interface follows AMBA AHB specification for the communication with external world. For control flow, the Host Interface behaves as a slave of AMBA AHB. Using internal Command/status Registers, the Host Interface receives commands from CPU and transfers hardware status and header information to CPU. On the other hand, the Host Interface behaves as a master for data flow. Data flow has two directions, Receive Flow and Transmit Flow. In Receive Flow, using internal RxFIFO, the Host Interface reads data from UDP FIFO or TCP buffer and transfers data to external RAM for CPU to read. For Transmit Flow, the Host Interface reads data from external RAM and transfers data to UDP buffer or TCP buffer through internal TxFIFO. TCP/IP hardware blocks generate packets using the data and transmit. Buffer Descriptor is one of the Command/Status Registers, and the information stored in Buffer Descriptor is used for external RAM access. Several testcases are designed to verify TCP/IP functions. The Host Interface is synthesized using the 0.18 micron technology, and it results in 173 K gates including the Command/status Registers and internal FIFOs.

• International Commerce and Information Review
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• v.18 no.3
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• pp.205-226
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• 2016

As knowledge workers have increased and information interchanges become more diverse, only the resources of internal enterprise is not longer useful, and the practical use of external information through information public sharing network is even more crucial. But, few studies that use both internal and external information sharing systems together have been conducted. In this research, we carried on the depth interview to analyze the main factors that intend to utilize outside information as well as to share inside information voluntarily. In conclusion, sharing internal information is directly involved with the performance of their job exchanging simple data, past documents, and technical materials. On the other hand, using the external information belonged to several other organizations is mostly caused by the voluntary participants' satisfaction sharing their individual experience through the network systems. Based on the study, we propose the idea that can activate both internal and external information sharing network through the system with user feedback function regarding the customized information, and with the space expansion where people can freely raise their private opinion. We also introduce the plan of the construction of communication systems with various experts, and the development of compatible devices with diverse interfaces.

• Asia pacific journal of information systems
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• v.7 no.3
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• pp.89-108
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• 1997

This study, drawing upon research in innovation theory and Information systems, investigates the relationship among the organizational and innovation characteristics and the extent of internal and external diffusion of EDI in Korean firms. The data for this study were collected from 131 firms that have implemented EDI. The results of the correlation and the multiple regression analysis show that elapsed time and organizational compatibility are the major predictors of EDI diffusion. Specifically, the extent of communication, elapsed time and organizational compatibility are the major predictors of internal diffusion, while centralization, organizational compatibility and elapsed time are closely related to external diffusion of EDI. The results of this study imply that to facilitate the use of EDI widely within and beyond organizations, EDI system should be compatibile with the organizational tasks, values systems and existing information systems.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.4
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• pp.185-190
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• 2023

With the continuous development of the game field, the subdivision of game types is becoming more and more precise. There are also more and more games that draw on some achievements in other fields in their game design. Among them are meta-fiction games based on metafiction. This article will explore whether the combination of a meta-fiction game and a side-scrolling game with a unique visual experience is appropriate. If the side-scrolling game is the external form of the game, then the meta-fiction game is the internal content core of the game. The degree of fit between the external form and the internal core will undoubtedly determine the lower limit and upper limit of the game quality. Based on alienation theory, this article takes several highly rated side-scrolling games on the market as examples to conduct a theoretical analysis on the compatibility of side-scrolling games and metafiction games. The analysis results suggest that compared to first-person games, side-scrolling games with a unique third-person perspective have the best compatibility with meta-games.

• Journal of Family Resource Management and Policy Review
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• v.7 no.2
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• pp.25-44
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• 2003

The purpose of the present study was to suggest the efficient communication methods for improving the quality of marriage and life in the elderly couples. For this study we considered variables connected with the communication efficiency of elderly couples. We investigated 462 elderly men and women whose spouse is alive and Seoul and the National Capital region. The major findings of this study are summarized as follows. 1) The communication efficiency of elderly couples was over than middle level so we could find that they communicate efficiently. 2) The communication efficiency of elderly couples differs significantly according to sex, education level, economic condition, health status, family type, social activity, sociotropy Personality, self-esteem, internal-external controllability, marital intimacy, relative comparison in the level of living. 3) The communication efficiency of elderly couples was dependently affected by intimacy, economic status, relationship; this variables had 40% explanation for communication efficiency.