• Title/Summary/Keyword: Interaction of Attribute Types

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A Study on the Importance Degree of Store Attribute According to Fashion Product Types and Task Situations (의류제품유형과 상황에 따른 점포속성중요도에 관한 연구)

  • Shin, Jung-Hye;Park, Jae-Ok;Kwon, Young-Ah
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.9_10 s.157
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    • pp.1366-1377
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    • 2006
  • The purposes of this study was to find out 1) the difference in the importance degree of store attribute according to interaction between fashion product types and task situations, 2) the difference in the importance degree of store attribute according to the patronized store types on the basis of fashion product types. The subjects were female adults who lived in Seoul. The sampling method was quota sampling. The data was obtained from 391 questionnaires. The data were analyzed using frequency, one-way ANOVA, Duncan test, and two-way ANOVA by means of SPSS. The results were as follows; 1. According to fashion product types and task situations, there were significant differences in factors of product features, services, physical environments of the store, and price. 2. According to interaction between fashion product types and task situations, there were significant differences in factors of product features, services, physical environments of the store, and price. 3. There were significant differences in factors of product features, services, physical environments of the store, and location of store according to patronized store types, when a consumer purchased a suit, casual wear and inner wear.

A parametric study of indicial function models in bridge deck aeroelasticity

  • Borri, C.;Costa, C.
    • Wind and Structures
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    • v.7 no.6
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    • pp.405-420
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    • 2004
  • In common approaches, bridge dynamics under wind action is analyzed by modeling the interaction between fluid and structure by means of transient wind loads acting over the structure itself. Amid various possible manners to describe such types of loads, a representation based on families of 'indicial functions' is adopted here. The aim is to investigate its flexibility to capture the main features of wind-bridge interaction. A set of coefficients is involved in indicial functions. The values that one may attribute to them suffer uncertainties coming from experimental errors affecting data. Here, the sensitivity of a 2-DOF schematic model to the variations of these coefficients is investigated at fixed values of dynamic derivatives and for various types of indicial functions. It is shown how parameter variations influence phase portraits.

A Study on the Characteristics of Children's Digital Experience Center using Interection (인터랙션을 활용한 어린이 디지털체험관의 특성에 관한 연구)

  • Lee, Tae-Eun;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.16 no.10
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    • pp.437-444
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    • 2018
  • The purpose of this study is to comprehend the trend of digital experience centers' development direction and to find out the types of experiences, the characteristics of interaction and the attribute of contents by selecting 4 digital experience centers opened from 2008 to 2018. The types of digital experiences are operation, sensibility, reaction and induction based on precedent studies. The types of interaction are operation, touch and sensor. The attributes of contents are game, play and education. The result shows that the ratio of operation experiences is gradually higher. In the types of interaction, the trend is switching to operation and touch. The offer of experience activities by play type is getting higher. This study is intended to help create an empirical interaction of the content of the children's digital experience centers that will be deployed in the future.

On Evaluation Algorithm for Hierarchical Structure of Attributes with Interaction Relationship (상호연관성을 지닌 계층구조형문제의 평가 알고리즘)

  • Lee C.Y.;Lee S.T.
    • Journal of Korean Port Research
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    • v.7 no.1
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    • pp.5-12
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    • 1993
  • In complex decision making such as ill-defined system, one of the main problem is how to treat ambiguous aspect of the decision making. According to the complexity and ambiguity of the objective systems, many types of evaluation attributes are necessary for the rational decision and the relationship among the attributes become complex and fuzzy. Fuzzy integral is very effective to evalute the complex system with interaction between attributes but how to save the evaluation efforts in the decision making process of grading the membership of the objects or alternative is the problem to be tackled. Because the more object there are to evaluate, the number of decisions to made increase exponentially. Therefore, this paper aimes to propose a new evaluation algorithm based on fuzzy integral which can save the evaluator's efforts in decision making process. The proposed algorithm is constructed as follows : First, compose the fuzzy measure by introducing AHP(Analytical Hierachy Process) & mutual interaction coefficient. Second, generate fuzzy measure value of monotone family set for calculating the fuzzy integral. The effectiveness of the proposed algorithm is investigated through the example and sensitivity of interaction coefficient is illustrated.

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Cultural Capital in Online-RPG - Focusing on experience of 'World of Warcraft' play - (온라인 RPG에서의 문화자본 - '월드 오브 워크래프트' 플레이 경험을 중심으로 -)

  • Choi, Han-jeong;Ryu, Seoung-ho
    • Journal of Korea Game Society
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    • v.19 no.2
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    • pp.95-110
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    • 2019
  • This paper aims to study on attribute of interaction between user from cultural capital perspective of Bourdieu who expanded the concept of capital and presented class production and reproduction through 'World of Warcraft' play and analysis. The results of this study is that First, game ability showed properties of cultural capital that embodied, objectified, institutionalized. Second, the types of interaction by difference of cultural capital appeared that lurking, reciprocity, exclusion. This study identified game ability have attributes of cultural capital and that Due to the nature of the interaction for 'Disticion', individual actions are related to the process of accumulating power and contribute to class reproduction.

A Study on Residential Furniture Layout Preference Characteristics with the Personal Types (거주자의 성격유형별 가구배치의 선호특성에 관한 연구)

  • Kim Nam-Hyo;Suh Jeong-Yeon;Lee Sang-Ho
    • Korean Institute of Interior Design Journal
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    • v.14 no.6 s.53
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    • pp.244-251
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    • 2005
  • With the development of cognitive science and environmental psychology, there have been growing researches and discussions on the relationship between the residential design preferences and personality types. MBTI personality types have been earning popular credibility. MBTI means Myers-Briggs Type Indicator. It is based on Carl Jung's theory of psychological type. This study is based on Myers-Briggs theory to explain residential furnishing preference and explores the relationship between the four bi-polar personality types-Extroversion/Introversion, Sensing/Intuition, Thinking/Perceiving and residential furnishing preference. These tests were conducted to two hundred and twelve adult residents who live in Seoul, Korea. These tests were analyzed several significances by Chi-Square with SPSS for windows software. (E) Extroverted residents prefer layouts for interaction with guests. (I) Introverted residents prefer centripetal layout around the bed. (S) Sensing residents prefer practical and functional layouts. (N) Intuitive residents prefer personal and conceiving layouts. (T) Thinking residents prefer for attribute of space. (F) Feeling residents for familiar conversation. (J) Judging residents prefer systematic and complete layouts. (P) Perceiving residents prefer adaptable and flexible layouts. In conclusion, personality types can have a determining role in preference of residential furnishing layouts. This study suggests that residential designers should take into account clients' personality types prefer effective designing and should provide a variety of alternatives reflecting clients' preferences. This will promote clients' pleasantness and satisfaction in dwelling at home.

Application of Hybrid Conjoint Analysis to Improve Competitive Power of Theme Parks in Seoul and Its Suburbs (주제공원의 경쟁력 제고 방안에 관한 연구: Hybrid Conjoint Analysis의 적용)

  • 홍성권
    • Journal of the Korean Institute of Landscape Architecture
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    • v.23 no.2
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    • pp.1-16
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    • 1995
  • This study was carried out to suggest method which can be used to improve competitive power of theme parks. The characteristics of Hybrid Conjoint Analysis were described and its usefulness for identification of specific types of service theme parks have to provide was tested "Lotte World, " "Seoul land," and "farmland" were selected as study areas, and .7 attributes with 3 levels were utilized for analyses. Master design with 81 profiles was constructed to meet the requirement of ′Compromise Plan 1,′and data was collected by in-personal interviews on the study areas. Respondents were grouped by cluster analysis, and their characteristics were analyzed by discriminant analysis. Then, part-worth of each attribute . was estimated by stagewise estimation model Calibrated model of each group did not show part-worths of attributes clearly because both main effects and 2-way interaction effects were included in the models. Therefore, calibrated models′ coefficients were used to calculate utilities of all possible combinations of attributes levels. The results showed that managers of theme parks have several options for providing a new service: the combination of attribute levels with the highest utility is they however, they can choose the other combinations with next highest utlities is they can not afford it. Several suggestions were described to cope with the problems when Hybrid Conjoint Analysis is applied to landscape architectural study.

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Experimental Evaluation of Handwriting Performance for the Ergonomic Design of Writing Instruments (필기기구의 인간공학적 설계를 위한 필기성능평가)

  • 권규식
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.21 no.45
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    • pp.357-364
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    • 1998
  • This study deals with the performance evaluation of writing for designing handwriting instruments ergonomically. Experimental tests were executed on ballpoint pen., felt-tip pen, pencil, sharp-pencil, and fountain pen for ease of use and reduction of the muscles fatigue. The writing time and the degree of comfort of writing by subjects were measured on the diameters of five writing instruments. The results indicated that the ballpoint pen was rated significantly superior to the others in writing speed attribute and the instrument with the least fatigue was the fountain pen. There was a significant interaction effect between the types of instruments and their size in diameters. The diameter of instruments for considering time and comfort together was verified that the size of 9.5mm was efficient for ballpoint pen, the size of 8.1mm for felt-tip pen, the size of 7.5mm for pencil, the size of 8.2mm for sharp-pencil, and the size of 9.1mm for fountain pen.

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A Study on Factors Affecting the Purchase Intention of Housing (주택 구매의도에 미치는 영향에 관한 연구)

  • Kim, Soo Kyung;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.2
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    • pp.181-190
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    • 2019
  • The purpose of this study is to help the understanding of the housing market through the influence of consumer choice attributes and financial policy on home buyer behavior. The key issue in the analysis is to take into account moderate effect of housing investment demand between different types of housing attribute choice and financial policy. The results of the study are as follows. First, convenience, education location, and neighborhood level have a significant effect on the purchase intention of the housing. Second, government policy have no significant influence on the purchase intention of the house. Third, the moderating effects of real estate investment outlook are that the neighbors level and interaction variables have a statistically significant effect on the purchase intention of the house. Since the government's financial policies do not affect the decision to buy a house, in reality, excessive regulation may reduce the quality of housing welfare for the first time home buyers. As a result of this study, the financial policy of the government does not affect the decision of the purchase of the house. In reality, the excessive regulation may reduce the quality of the housing welfare for the first time home buyer. Only an analysis which combines these aspects of consumer's choice can adequately describe and explain the actual change in demand in the residential market.

The Impact of Emotional Expression on Online Word-of-Mouth by Kano's Attributes of Hospital Selection Factors (병원선택요인의 카노속성별 감정표현이 온라인 입소문에 미치는 영향)

  • Sujung Kim
    • Korea Journal of Hospital Management
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    • v.29 no.2
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    • pp.18-36
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    • 2024
  • This study delved into the complex nature of medical services as experience goods and trust services, investigating the profound impact of online word-of-mouth on medical consumers' decisions to visit hospitals. Considering the restrictive legal framework for medical advertising, consumers are increasingly dependent on unrestricted sources of information like online reviews. This research aimed to provide empirical evidence for the significant role online word-of-mouth plays in hospital selection. Utilizing data from Naver reviews, hospital choice factors were classified based on the Kano model, revealing the subtle yet significant influence that word-of-mouth has on consumers' hospital visit intentions beyond merely positive or negative messages. In particular, the study provided insights into how the categorized positive and negative information, along with the presence or absence of emotional expression, affects the efficacy of word-of-mouth. The experiment targeted medical consumers aged over 20 and, through analysis using the SPSS statistical program, yielded important findings. The direction of online word-of-mouth, the presence of emotional expression, and the interaction of Kano attributes all created significant differences in hospital visit intentions. Notably, emotional expression included in negative word-of-mouth concerning one-dimensional attributes markedly decreased visit intentions, whereas the absence of emotional expression in attractive attributes actually enhanced reliability and increased visit intentions. These findings offer critical implications for redefining strategies in medical marketing and online review management. The discoveries of this study underscore the importance of active engagement and strategic management of online reviews by medical service providers, urging careful consideration of the various elements of online word-of-mouth that influence medical consumers' hospital visit intentions.

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