• 아태비즈니스연구
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• 제9권4호
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• pp.119-135
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• 2018

Currently, Korean firms are making a lot of effort to invest in research and development (R&D) by spending a lot of development costs in order to cope with the 4th industrial revolution. On the other hand, the capital market of Korea, which is the main source of funding, has caused a lot of cost of capital for firms by its reorganization mainly with safe assets in the experience of foreign exchange crisis at the end of 1997, the sub-prime mortgage crisis in 2007 and the bankruptcy of Lehman Brothers in September 2008. Thus, this study empirically analyzed the effect of development expenses on credit rating and firm value. The credit rating was measured by commercial paper(CP) credit rating which is sensitive for investors in terms of risk because it is issued only by the credit of the firms. Firm value was defined as Tobin's Q, which has been widely used in prior studies. The results of the analysis are summarized as follows; Firstly, development expenses did not affect credit rating. Development expenses are recognized as intangible assets for uncertainty of economic benefits and long-term investment. Thus, it seems that there is no effect of development expenses on CP credit rating as CP credit rating is evaluated by short-term credit rating.

• 경영과학
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• 제31권2호
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• pp.71-86
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• 2014

There is a growing need for technology transactions between the technology providers, who develop technologies, and the technology consumers, who purchase and commercialize technologies, to be smooth, when technologies, as intangible assets, are traded as items that can be purchased and sold. In response to these challenges, this study examines new approaches to assessing the fair market value of technologies. Because corporations are the main force behind technology development and commercialization in the existing business environment, applying one valuation method to technology assets is viable; however, as the subjects of technology development and technology commercialization are separate, the need for price negotiations between the subjects of technology transaction has grown. Moreover, as the investigations into and the application of transaction prices have been performed separately by technology providers, technology consumers, and technology assessment financial institutions, the research on technology valuation methods has shown that there are differences in perceived transaction prices between the subjects involved. This research presents a new method, appropriate to technology transactions; unlike existing methods, it grants option values to the technology provider and newly defined key variables to the technology consumer.

• International Journal of Quality Innovation
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• 제8권1호
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• pp.40-75
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• 2007

In the early industrial age which with high intensity of machine and labor, using financial measurement index was good enough to tie in company's mechanization and philosophy of management and been in efficiency. But being comply with "New Economic age," a new economic environment is full of knowledge and information, the enterprise competition had changed from tangible assets, plants to intangible innovation ability of knowledge. As recognizing the new tendency by enterprise, they value gradually the growth and influence from learning. Practice of organization learning not only needs firm structure and be in coordination with both hardware and software, but also needs an affect measurement model to offer enterprise to estimate learning performance. It's a good instrument of financial performance measure mold in the past years, But it's for measuring the past, couldn't formulate enterprise trend to future, hard to estimate investment for future, such as development of products, organization learning, knowledge management etc, as which intangible assets and knowledge ability just the key factors of being win around competition environment in the future. In 1992, Kaplan and Norton brought up Balance Scorecard (BSC) on Harvard Business Review, as an instrument helping enterprise to measure performance, which is being considered to be a most influence management instrument. It added non-financial index such as customer, internal process and learning growth besides traditional financial index, as offering enterprise an index to measure and manage intangible assets and intellectual property. As being aware of organization learning is hard to be ignored in the new economic age, this research is based on learning and growth of BSC, and citing one national material company try to let the most difficult measurement performance of organization learning, to be estimate through BSC, analyze of factor and individual case, to discuss the company how to make the related strategy and vision of organization learning to develop learning and growth of the structure of BSC, subject the matter of out put factors to be discussed, and measure the outcomes as a result of research. The research affect offers (1) the base implement procedure of carrying out BSC; (2) the reference of formulating measurement index while enterprise using BSC to estimate performance of organization learning; (3) the possibility bottleneck maybe forcing while carrying out BSC, to be an improvement or preventive for enterprise.

• 한국산학기술학회논문지
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• 제9권3호
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• pp.815-821
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• 2008

기업의 성과는 기업이 갖고 있는 유형, 무형의 자산 운용 결과이므로 성과측정은 유형, 무형의 모든 측면에서 이루어져야 할 것이다. 그러나 측정하고자 하는 대상이 반드시 정량적 결과를 확보하고 있다는 보장이 없으므로 객관적 성과측정에 대한 신뢰를 확보하기가 쉽지는 않다. 특히 대기업과 중소기업의 조직 생성과 운용 방식이 근본적으로 상이하므로 측정 방식도 다를 수밖에 없다. 본 연구는 중소기업에 적합한 성과측정의 관점을 직무, 태도, 능력, 자격의 관점으로 제시하였으며 조직성과측정보다는 개별측정 방식을 권고하였다. 또한 시스템의 구성은 사용자와 팀장 및 BSC 담당자로 구성하여 BSC 서버를 중심으로 각 사용자의 인터넷 계정을 통하여 입력하고, 평가하고, 승인할 수 있도록 하였다.

• 지식경영연구
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• 제18권1호
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• pp.67-81
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• 2017

As the important breakthrough continues in the field of machine learning and artificial intelligence recently, there has been a growing interest in the analysis and the utilization of the big data which constitutes a foundation for the field. In this background, while the economic value of the data held by the corporates and public institutions is well recognized, the research on the evaluation of its economic value is still insufficient. Therefore, in this study, as a part of the economic value evaluation of the data, we have conducted the economic value measurement of the data generated through the small business guarantee program of Korean Federation of Credit Guarantee Foundations (KOREG). To this end, by examining the previous research related to the economic value measurement of the data and intangible assets at home and abroad, we established the evaluation methods and conducted the empirical analysis. For the data value measurements in this paper, we used 'cost-based approach', 'revenue-based approach', and 'market-based approach'. In order to secure the reliability of the measured result of economic values generated through each approach, we conducted expert verification with the employees. Also, we derived the major considerations and issues in regards to the economic value measurement of the data. These will be able to contribute to the empirical methods for economic value measurement of the data in the future.

• 국제지역연구
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• 제12권2호
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• pp.149-173
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• 2008

본 연구에서는 연구개발투자와 기업가치 간의 실증분석을 실시하였다. 우선 기업의 연구개발비 투자가 실질적으로 기업가치의 향상에 이바지하고 있음을 유추해 볼 수 있었다. 이러한 결과는 비록 미국회계기준 상 대차대조표 상에 자산의 항목이 아닌 비용의 항목으로 계상되지만 비용 측면 보다는 자산의 성격에 더 가깝다는 기존 연구자들의 주장을 뒷받침하는 결과라고 볼 수 있었다. 둘째, 연구개발비 증가율과 기업가치 간에는 단기적으론 연구개발비의 비용계상으로 오도 가격이 발생하여 즉각적인 기업가치의 증대를 기대하기는 어려웠다. 그러나 장기적으론 투자자들에게 있어 지속적적인 연구개발비 투자의 증가는 투자자 유인요인으로 작용할 수 있음을 예측해 볼 수 있었다. 셋째, 자본효율중시경영을 근간으로 한 기업의 연구개발투자 지출이 ROE의 상승을 가져올 수 있었으며 투자자들은 ROE가 높은 기업에 대해 해당기업의 투자 안의 선택에 있어 기업을 신뢰할 수 있어 주식시장에서 투자자 유인요인으로 작용 할 수 있을 것으로 판단되었다. 마지막으로, 연구개발을 통한 신기술의 개발은 실질적으로 기업 경쟁우위의 증대로 이어질 수 있으며 비용절감, 생산성 향상을 가질 수 있어 결국 기업의 수익성 배양 및 기업가치의 향상 요인으로 작용할 수 있을 것으로 분석되었다.

• 복식문화연구
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• 제32권2호
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• pp.148-163
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• 2024

With the digitalization of production and consumption environments, consumers are no longer merely targets of marketing, but key players in creating value jointly with companies by participating in various decision-making processes. Much virtual content in particular, such as fashion shows, exhibitions, games, social activities, and shopping, which fashion brands implement in virtual worlds, cannot be completed without consumers' active engagement and interaction. Thus, this study considers consumers' participation in virtual content provided by fashion brands as value co-creation in virtual worlds. This study aims to examine how consumer (i.e., consumer smartness) and fashion firm (i.e., perceived intellectual capital) factors influence value co-creation behavior intention in virtual worlds. Data were collected from 410 consumers in their 20s nationwide through an online survey, and a higher-order structural equation modeling analysis was conducted to test the research model. The results showed that both consumer smartness and perceived intellectual capital positively influenced customer participation behavior and citizenship behavior intentions. Specifically, perceived intellectual capital had a greater impact on value co-creation behavior in the virtual world than consumer smartness. The findings provide empirical evidence that the fashion firms' intangible assets and consumers' competence in the digital shopping environment encourage their intentions to co-create value in virtual worlds.

• 지식경영연구
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• 제22권4호
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• pp.1-26
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• 2021

무형자산의 가치에 대한 중요성이 대두되면서 이를 측정하는 것에 관한 다양한 연구가 진행되었다. 그러나 미디어 산업의 빠른 성장에도 불구하고 해당 산업 내 캐릭터 가치를 정량적으로 평가하는 데 많은 어려움이 존재한다. 최근에는 소셜 네트워크 분석 (Social Network Analysis) 방법론이 미디어 사용자의 행태를 분석하는 데 유용하게 활용되고 있다. 본 연구는 SNS 데이터를 통하여 미디어 작품의 캐릭터 네트워크 특징과 인간의 검색 행위 사이의 상관 관계를 분석하였다. 분석 결과 미디어 작품의 캐릭터 네트워크 중심성 척도와 검색 데이터 간 유의미한 상관 관계 및 인과성이 확인되었다. 본 연구 결과는 캐릭터 네트워크가 캐릭터 자산의 가치평가를 위한 단서로서 활용될 수 있음을 시사한다.

• 서비스연구
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• 제6권3호
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• pp.29-40
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• 2016

20세기 후반 이후 영상, 음성, 부호, 문자 등의 디지털 데이터에 IT 기술을 융합 적용하여 디지털포맷으로 상품화된 미디어 콘텐츠의 시장가치를 높이려는 많은 노력이 있어 왔다. 그렇다면 미디어에서 언급하는 드라마 '태양의 후예' 혹은 애니메이션 영화 '겨울왕국'에 대한 시장가치는 어떠한 기준과 방법론으로 산출할 수 있을까? 현재까지 미디어 콘텐츠 가치평가 프레임워크나 시스템 개발 등에 대한 연구가 전무한 실정에서, 본 논문에서는 영화, 온라인게임, 방송광고, 애니메이션 등 4가지 미디어 유형에 대한 콘텐츠 가치평가 프레임워크를 정형화하고 제시함으로써, 향후 콘텐츠 이전거래, 투자적정성 검토 등 다양한 목적을 위한 실용적인 가치평가모형을 제안하고자 한다. 따라서, 여기서는 미디어 콘텐츠 유형별로 제작(개발)비용을 포함한 현금흐름(cash flow: C.F.)의 산출방안을 제시하고, 이와 연관된 기타 가치평가 핵심변수요인(경제적 수명, 할인율, 콘텐츠 기여도 및 로열티율)에 관한 참조정보 D/B를 제시하여, 기존 무형자산 평가시에 적용되었던 수익접근법 및 로열티공제법 방식의 가치평가 개념을 활용한 미디어 콘텐츠 가치평가 프레임워크를 개발하고 제안한다.

• 헤리티지:역사와 과학
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• 제36권
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• pp.299-312
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• 2003

Gangneung Danoje does not only have the longest history but also is the largest folk festival in Korea. However, during its long history Gangneung Danoje has not always been the way as it is today. As records reveal, since the Chosun dynasty and through Japanese rule, it has gone through numerous variations and registration processes in order to become a national designated major intangible cultural asset. Especially after it has been appointed as a national major intangible cultural asset Gangneung Danoje has under gone through variety of transformations. First of the few changes is the citizen-lead characteristic. As Gangneung Cultulral Center took charge of Danoje this trait has become prominent. Hereby Chosun dynasty's government lead system has transformed into a civilian lead festival. Second alteration is the enormous scale of expansion and the variations of the characteristic of the festival because of it. Dano event has increased annually from 12 events in 1974 to 58 events by 1999. As the scale of Danoje enlarged the promoters found solutions by providing diversified events in order to satisfy peoples' various aspirations from the festival. However this solution lead to a diversion - from participating festival to a spectating festival. And the last change that occurred is the awareness of the need to develop Danoje into an international festival. This is rather a desire from the government than of the people. In 1994, Korea visiting year as an opportunity this consciousness grew active. For instance, the invitation of mass foreign folk performance in 1999 seems to conform to this policy. The intention to make Gangneung Danoje not only to represent Gangneung but also to represent Korea's folk event can be witnessed. As we enter 21st Century this inclination for international festival has strengthened. Gangneung government has shown enthusiasm to find the future of Danoje by inviting external service corps to assess Danoje. The current inclination appears to be increase its value as an international festival through UNESCO cultural property registration and having this as a foundation make Danoje become an international cultural tourist product. The judgment of this will be made after Gangneung International Folklore Festival 2004.