• 제목/요약/키워드: Innovative Product Advantages

검색결과 13건 처리시간 0.027초

Factors Affecting Business Performance: An Empirical Study of the Creative Industry in Semarang, Indonesia

  • HIKMAH, Hikmah;RATNAWATI, Andalan Tri;DARMANTO, Susetyo
    • The Journal of Asian Finance, Economics and Business
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    • 제8권12호
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    • pp.455-463
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    • 2021
  • The creative industry has an important role in economic development, but creative economy entrepreneurs still face many problems in business development and sustaining their businesses. The purpose of the study is to investigate the effect of entrepreneurship orientation, innovative product advantages, and social network quality on business performance to help companies stay competitive. The research uses a quantitative approach with the population being the owner of the creative industry in Semarang City, Central Java, Indonesia. The sampling technique used is convenience sampling, obtained as many as 126 creative industry owners. Data was analyzed using Structural Equation Modeling Partial Least Square (SEM-PLS). The findings of this study show that entrepreneurial orientation, innovative product advantage, and social network quality have a positive effect on the business performance of the creative industry in Semarang City, Central Java, Indonesia. According to the study, a company with superior resources can win the competition and achieve business sustainability. When compared to competing organizations, the benefits of resources and competitive ability will create a competitive edge. As a result, stakeholders such as the government, the corporate sector, and universities are expected to play a larger role in accelerating the growth and development of creative industries.

S&T Theories and National Competitive Advantages in South Korea

  • Kim, Sang-Tae
    • World Technopolis Review
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    • 제1권3호
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    • pp.186-191
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    • 2012
  • To understand South Korea's economic success several contending paradigms have emerged, ranging from a neo-classical explanation to a statist perspective, and Schumpeterian structuralism. The Korean miracle can be seen as a product of multiple factors involving the strategic choice of export-led growth, timely and active human-capital investment, business activism, and individual innovative ideas. However, South Korea needs more complex and innovative ideas to continue its both economic growth and S&T Development. The ideas of Schumpeterian structuralist needs to be more emphasized. Changing state-society relations and subsequent policy choice are greatly influenced by the industrial life cycle. The industrial life cycle is closely related to the historical sequencing and diffusion of technology. The complex mixture of statist-market-Schumpeterian structuralist perspectives could lead more technologically advanced society in South Korea.

사물인터넷과 미디어기업의 혁신 (Internet of Things and Innovative Media Firms)

  • 문상현
    • 한국융합학회논문지
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    • 제10권6호
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    • pp.157-164
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    • 2019
  • 본 논문은 새로운 디지털 기술로서 사물인터넷이 미디어기업 혁신에 어떻게 기여할 수 있으며 이를 위해 필요한 정책은 무엇인지 검토한다. 사물인터넷은 미디어기업의 상품/서비스, 생산공정과 비즈니스모델 혁신을 도움으로써 새로운 수익창출과 경쟁력 제고를 가능케 할 수 있다. 상호작용성과 몰입감을 높여 콘텐츠 완성도는 물론 소비경험을 제고시킴으로써 콘텐츠 경쟁력을 강화하고, 데이터가 핵심경쟁력으로 부상하는 시장 환경에서 타깃광고 등을 통해 수익모델을 개선하는데 기여할 수 있다. 미디어기업과 소비자 모두 사물인터넷을 통한 혁신의 혜택을 누리기 위해서는 혁신친화적 생태계가 구축되어야 한다. 가장 중요한 것은 사물인터넷에 대한 미디어기업의 인식전환과 적극적 투자이다. 정부 역시 사물인터넷의 혁신적 장점을 최대한 활용할 수 있는 제도적 인프라를 조성해야 한다. 가장 시급한 정책이슈는 개인정보수집과 데이터 활용에 관한 경직된 규제를 개선하고 사이버 보안을 강화하는 것이다.

소비자의 혁신제품수용에 대한 신제품개발 실패 사례 연구 (A Case Study on the Failure of New Product Development on Consumer Acceptance of Innovative Products)

  • 유경식;강흥식;김인수;김태근
    • 산업진흥연구
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    • 제9권1호
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    • pp.65-79
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    • 2024
  • 본 연구는 로저스(1995)의 혁신확산이론 중에서 소비자의 설득 과정에서 중요한 요소인 혁신의 특성에 관한 여러 요인 중 상대적 이익에 대한 신제품의 실패 사례를 분석하였다. 상대적 이익은 여러 혁신 제품의 특성 중에서 구매자의 채택 의도에 가장 큰 영향을 끼치고 있는 요인이기 때문이다(Holak and Lenmann, 1990). 6개 기업의 신제품 실패 사례 분석 결과 이들 제품은 공통적으로 기존 제품에 대하여 상대적 이익이 부족하였다. 상대적이익이란 경제적 의미에서 측정되거나 사회적 우위 요소, 편리도, 만족도 등으로 측정되는 요인이며 적합성, 복잡성, 관찰가능성, 시용가능성 등 다른 요인들에 비해 가장 중요한 요소이기 때문이다. 결국 신제품을 소비자들에게 설득하기 위해서는 기존 제품들에 비해 상대적 이익이 중요한 성공 요인임을 알 수 있었다.

지적재산권이 해외직접투자에 미치는 영향 (The Impact of Intellectual Properties on Foreign Direct Investment)

  • 김석진;임정대;강상일
    • 무역학회지
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    • 제42권1호
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    • pp.165-188
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    • 2017
  • 본 연구는 1981년부터 2014년까지 128개 국가를 대상으로 한국과 투자대상국의 지적재산권이 한국의 해외직접투자에 미치는 영향을 분석하였다. 첫째, 한국의 지적재산권과 이의 종류인 특허권과 상표권, 의장권 모두 해외직접투자에 긍정적 영향을 미쳤다. 둘째, 투자대상국의 지적재산권은 특허권을 제외하고 해외직접투자에 긍정적 영향을 미쳤다. 셋째, 지적재산권을 투자대상국에서 활용하기 위한 해외직접투자가 투자대상국의 지식을 습득하기 위한 해외직접투자보다 더 유의하였다. 넷째, 주로 개도국인 고성장 국가에 대해서는 한국의 지적재산권이, 주로 선진국인 저성장 국가에 대해서는 투자대상국의 지적재산권이 더 큰 영향을 미쳤다.

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디지털 문화 산업의 시각에 따른 혁신적 비즈니스 모델: 가상 아이돌 '하츠네 미쿠'를 중심으로 (Innovative Business Model from the Perspective of Digital Cultural Industry -Centered on the Virtual Idol "Hatsune Miku")

  • 두효미;양종훈
    • 문화기술의 융합
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    • 제7권4호
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    • pp.823-831
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    • 2021
  • 인터넷 시대에 접어들면서 디지털 문화 산업이 크게 발전하고 있으며, 창업 회사가 인터넷 시장이라는 레드 오션에서 자리를 잡기 위한 혁신적인 비즈니스 모델은 많은 기업들이 직면한 중요한 도전과 기회이다. 본 연구는 가상 아이돌 하츠네 미쿠를 출발점으로 하여 기술 혁신, 가치 주장, 자원 조합, 경영 프로세스와 마케팅 모델 등을 분석한다. 구체적으로 크립톤(Crypton) 회사의 1세대 소프트웨어 Meiko와 2세대 소프트웨어 하츠네 미쿠의 차이에 대한 비교를 통해 비즈니스 모델의 구성 요소를 연구하고, 이를 통해 해당 비즈니스 모델의 특징과 장점을 탐구하며, 경영 모델과 창의적 부분에 대한 심층 분석으로 기타 전자 상품과 소프트웨어 개발 회사의 비즈니스 모델 구축에 실질적인 참고를 제공하고자 한다.

How to Determine Characteristic Importance for Product Success Using a Modified Potential Customer Satisfaction Coefficient in the Kano Model

  • Hae-Geun Song
    • 한국산업융합학회 논문집
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    • 제27권4_1호
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    • pp.769-780
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    • 2024
  • For an organization to survive and prosper, it is essential to continuously develop innovative products by proactively anticipating consumers' implicit requirements. The Kano model has become more useful since Sireli et al. (2007) and Tontini (2007) introduced a simple equation for determining the importance of characteristics by using the concept of Kano's Potential Customer Satisfaction Coefficient (PCSC). However, although several studies have utilized the PCSC concept to determine the importance of characteristics, it is surprising that the two equations have been accepted without any validation process. This study aims to propose a modified equation using PCSC and to conduct a validity test of the proposed equation, demonstrating its superiority over the previously suggested two equations, The author analysed 26 Kano related articles (27 cases), and the correlation coefficients were compared with those obtained from direct rating importance, which served as a comparative criterion. The results indicate that the proposed equation is valid for assessing characteristic importance and demonstrates significantly higher correlation coefficients with the direct method than those suggested by Tontini (2007) and Siireli et al. (2007). The proposed method offers advantages in terms of accuracy and survey duration over traditional methods that directly ask for relative importance (e.g., AHP by Saaty (1980)). Furthermore, the integration of the Kano model with IPA or QFD could enhance the accuracy and efficiency of research in determining the importance of characteristics.

Differences in Physicochemical and Nutritional Properties of Breast and Thigh Meat from Crossbred Chickens, Commercial Broilers, and Spent Hens

  • Chen, Yulian;Qiao, Yan;Xiao, Yu;Chen, Haochun;Zhao, Liang;Huang, Ming;Zhou, Guanghong
    • Asian-Australasian Journal of Animal Sciences
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    • 제29권6호
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    • pp.855-864
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    • 2016
  • The objective of this study was to compare the physicochemical and nutritional properties of breast and thigh meat from commercial Chinese crossbred chickens (817 Crossbred chicken, 817C), imported commercial broilers (Arbor Acres broiler, AAB), and commercial spent hens (Hyline Brown, HLB). The crossbred chickens, commercial broilers and spent hens were slaughtered at their typical market ages of 45 d, 40 d, and 560 d, respectively. The results revealed that several different characteristic features for the three breeds. The meat of the 817C was darker than that of the other two genotypes. The 817C were also characterized by higher protein, lower intramuscular fat, and better texture attributes (cooking loss, pressing loss and Warner-Bratzler shear force [WBSF]) compared with AAB and HLB. The meat of the spent hens (i.e. HLB) was higher in WBSF and total collagen content than meat of the crossbred chickens and imported broilers. Furthermore, correlation analysis and principal component analysis revealed that there was a clear relationship among physicochemical properties of chicken meats. With regard to nutritional properties, it was found that 817C and HLB exhibited higher contents of essential amino acids and essential/non-essential amino acid ratios. In addition, 817C were noted to have highest content of microelements whereas AAB have highest content of potassium. Besides, 817C birds had particularly higher proportions of desirable fatty acids, essential fatty acids, polyunsaturated/saturated and (18:0+18:1)/16:0 ratios. The present study also revealed that there were significant differences on breast meat and thigh meat for the physicochemical and nutritional properties, regardless of chicken breeds. In conclusion, meat of crossbred chickens has some unique features and exhibited more advantages over commercial broilers and spent hens. Therefore, the current investigation would provide valuable information for the chicken meat product processing, and influence the consumption of different chicken meat.

Lessons learned from Multinational Parties Involved Program Management Consortiums in Korea

  • KO, Ok-Yeol
    • 국제학술발표논문집
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    • The 6th International Conference on Construction Engineering and Project Management
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    • pp.32-36
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    • 2015
  • This study explores the issue of program management consortia involving multinational participants. The aim of this research was to leverage advantages in program management (PM) skills and PM model improvement in product line construction in mega scale construction programs, typically funded by public funds. Such ventures involve multinational parties using dedicated partnering based on a program management consortium (PMC) to reduce confrontation between parties in complex circumstances, allowing an open and non-adversarial approach to project management. This research also seeks to implement an ongoing feedback program of best practices and lessons learned to minimize the repetition of mistakes and to reduce costs in sequenced construction. Recently, the Korean government has planned to undertake three large new projects: the Korean Peninsula major river maintenance, the reclamation of Se-Mangum, and the Science/Business City. This paper starts by providing a framework for the cost-reduction strategy for the United States Forces Korea (USFK) Relocation Program, which will be funded with public funds and a private fund investment (PFI) that combines programs executed by two governments as owners and multinational stakeholders, joined in the PMC. The establishment of project-oriented consortia is an innovative and non-adversarial approach to massive international construction projects. Such projects have used various tools effectively and skillfully. This experience may offer an opportunity to practice new and advanced program management delivery methods, and it is expected that Korea will gain a competitive advantage in the international construction market.

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Functioning of Economic Systems in the Context of Their Potential Development in the Conditions of Circular Economy

  • Pohrebniak, Anna;Petrashko, Liudmyla;Dovgopol, Nina;Ovsiuchenko, Yurii;Berveno, Oksana
    • International Journal of Computer Science & Network Security
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    • 제21권12호
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    • pp.309-315
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    • 2021
  • The purpose of the article is to analyze the functioning of economic systems in the context of the development of their potential in a circular economy. It is determined that the functioning of economic systems to ensure their sustainability should meet modern challenges and provide for the formation of competitive institutional architecture, the introduction of structural and regulatory innovations, the transition to an innovative model of development. The specific principles of functioning of economic systems include openness, nonlinearity, multivectority, dynamism, emergence, uncertainty about the development of economic processes. It is substantiated that the linear nature of development and equilibrium are not dominant in the functioning of economic systems, and increasing the level of economic efficiency should go hand in hand with minimizing the activities of enterprises, which necessitates the use of circular economy. The main prerequisites for the transition to a circular economy are analyzed. It is determined that the basic concept of the circular economy involves the development of a system of production and consumption, which is based on processing, reuse, repair, product sharing, change of consumption patterns and new business models and systems. The main elements of the circular economy include: a closed cycle, the use of renewable energy sources, systems thinking. The correlation of the principles of sustainable development and the peculiarities of the application of the circular economy is analyzed. It is determined that the circular economy contrasts with the traditional linear economic model, which is based on the model of "take-do-consume-throw away". The advantages and disadvantages due to the use of the principles of circular economy are given. Based on the study, steps are identified to accelerate the transition from a linear economy to a circular economy.