• Journal of the Korean housing association
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• v.18 no.2
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• pp.11-20
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• 2007

The purpose of this study is to find the apartment Choice and Housing Satisfaction by the Housing Value Segmentation. Survey questionnaires were conducted on 1103 married women from three residential areas in Daegu. Data were analized by SPSS package program. Major findings are the following: Quality oriented type preferred environment oriented and multiple apartment. Safety investment type answered the bases of the information as of sales/model house, real estate office, oral information from relative neighbor. Ostentation negative type is dissatisfied for the present apartment were listed such as inconvenient inner structure and inner space, education environment for children, privacy protection, convenient transportation for the urban area. Convenience educational environment type is dissatisfied for the present apartment were listed such as inconvenient inner structure and inner space, anti sonic materials, education environment for children, privacy protection.

• Journal of the Korean Data and Information Science Society
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• v.17 no.3
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• pp.831-842
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• 2006

Today rapidly changing internal and external environment of the universities such as the reduction of freshmen quota forces most universities to be facing a dangerous existence. It is an urgent thing for the universities to secure finance and good students. Because it was thought that to know freshmen's recognition of their choice of colleges would serve to establish the screening system of each university, we studied it through the survey of the freshmen in some universities. We randomly chose some national universities, private universities and educational universities to investigate who are responsible for their choice of colleges. It is shown that the influence of their high school teachers upon their students’ choosing universities is no more than 10%. As a result, the establishment of proper policy of admission to each university on its own that makes use of the characteristics of the region and the university will be effective in choosing good students.

• Journal of the Korea Society of Computer and Information
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• v.23 no.12
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• pp.1-9
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• 2018

The multiple-choice multidimensional knapsack problem (MMKP) is a variant of the well known 0-1 knapsack problem, which is known as an NP-hard problem. This paper proposes a method for solving the MMKP using the integer programming-based local search (IPbLS). IPbLS is a kind of a local search and uses integer programming to generate a neighbor solution. The most important thing in IPbLS is the way to select items participating in the next integer programming step. In this paper, three ways to select items are introduced and compared on 37 well-known benchmark data instances. Experimental results shows that the method using linear programming is the best for the MMKP. It also shows that the proposed method can find the equal or better solutions than the best known solutions in 23 data instances, and the new better solutions in 13 instances.

• SUVANNABHUMI
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• v.13 no.1
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• pp.35-64
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• 2021

Government websites provide useful and timely information to the public such as government's history, organizational values, codes of ethics, public services, facts about public official, among others. Using language choice as framework, the study seeks to examine what language is used, in what contents, and in what kind of website. The study employed online observation in 235 Philippine government websites (.gov.ph) via content analysis. As a result, English is overwhelmingly used; while Filipino, the Philippines' national language, and only a handful of regional languages, are minimally used in the contents. Discussion will follow how multilingualism can improve the dissemination of information and communication more conveniently and efficiently from the government to its citizens.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.910
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• pp.1273-1281
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• 2004

The primary purpose of this study is to suggest a new methodology for calibration of a continuous price response function and to compare the differences in the price response function with and without choice set information. Through the new methodology, the two-staged conjoint analysis, the continuous price response function far jeans market was calibrated. Three steps were required to complete the two-staged conjoint analysis. Step one provided respondents with both a written and a visual description of two different randomly selected styles and colors of denim jeans. In step two respondents were asked to choose the combination of attributes they intended to purchase. Based upon the literature review, these four attributes included: brand, style, price, and color. Respondents were required to assess their purchase intentions for 32 combinations by marking Yes if she/he would purchase a given combination and No if she/he would not purchase a given combination. This allowed for identification of each respondents choice set. Instructions in step three required respondents to rate each combination marked Yes on a scale of 1-100, with one as least likely to be purchased and 100 as most likely to be purchased. This value served as the dependent variable for estimating the parameters in the model. Furthermore, the empirical study shows that there is a difference in price response function with and without choice set information. Therefore, when one calibrates a price response function far a given brand, we can recommend to include choice set information in his/her research.

• Journal of the Korean Society of Clothing and Textiles
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• v.36 no.8
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• pp.837-848
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• 2012

This study examines how the overseas residence experience of Korean consumers influences the relationship of global fashion brand knowledge and brand choice confidence. We contrast two kinds of consumer brand knowledge, using the concepts of Alba and Hutchinson's expertise and familiarity. Considering the effect of positive affect on intuitive information processing, the present study investigated the role of positive affect in consumer brand knowledge and brand choice confidence link. The proposed model was tested with structural-equation analysis. The results show that expertise and familiarity effect the positive affect. Positive affect, in turn, influences brand choice confidence. The results indicate that the processes underlying global fashion brand knowledge and brand choice confidence link are different between the consumers with overseas residence experience for more than a year and the consumers without it. The route from expertise to positive affect has a significant impact on the consumers with overseas residence experience but not on the consumers without it; however, the route from familiarity to positive affect and the path from positive affect to brand choice confidence have a greater impact on the consumers without overseas residence experience than the consumers with it. We find that the consumers with overseas residence experience favor expertise in the process underlying global fashion brand knowledge and brand choice confidence link, whereas the consumers without it favor familiarity and affect based thought.

• Korean Institute of Interior Design Journal
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• no.28
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• pp.140-148
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• 2001

The purpose of this thesis is to provide basic information of efficient flow line arrangement, which results from examining the factors of route choice with a focus on the store' space elements and pedestrian activity patterns in the outlets. The route tracking is applied to grasp pedestrian activity patterns, therefore, a concrete analysis into influential factors of the space structure arrangement and forms on route choice. The route tracking is a means to understand pedestrian activity patterns by establishing an unrecognizable space and examining every route in the investigating area for pedestrian activity pattern research. Three sample stores have different systems in the ground plan structures, the escalator location and the directions. The analysis focuses on the booth arrangement and shopping patterns. In conclusion, route choice of the customers and the structure of the space are quite closely related and affect the quality of shopping. This can suggest evidence for the need of the space structure to meet the pedestrian activity patterns.

• IE interfaces
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• v.15 no.4
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• pp.474-482
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• 2002

In this paper, we propose a parametric optimization approach to simultaneously determining trip distribution, mode choice, and user-equilibrium assignment. In our model, mode choice decisions are based on a binomial logit model and passenger and cargo demands are divided into appropriate mode according to the user equilibrium minimum travel time. Underlying network consists of road and rail networks combined and mode choice available is auto, bus, truck, passenger rail, and cargo rail. We provide an equivalent convex optimization problem formulation and efficient algorithm for solving this problem. The proposed algorithm was applied to a large scale network examples derived from the National Intermodal Transportation Plan (2000-2019).

• Korean Journal of Organic Agriculture
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• v.18 no.3
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• pp.291-313
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• 2010

The objective of this paper is to apply choice experiment methods to estimate non-market value of organic farming and its policy implication. A preliminary survey shows that the attributes of organic farming are reduce environmental pollution, bio-diversity improvements, cultural diversity improvements and maintain local community, reduce green-house gas emissions, energy saving, landscape improvements and tax for organic farming improvement policy. Questionnaire was eight different choice sets presented to each respondent. Implicit values of the attributive levels of organic farming have been calculated into tax money costs per house. This paper compared the six feasible scenarios in terms of willingness to pay per year. This study is expected to contribute to government's organic farming policies and quantitative information related to practice of organic farming.

• Journal of the Korean Operations Research and Management Science Society
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• v.34 no.3
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• pp.29-41
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• 2009

The purpose of this paper is to develop a new classification method for predicting consumer choice based on genetic algorithm, and to validate Its prediction power over existing methods. To serve this purpose, we propose a hybrid model, and discuss Its methodological characteristics in comparison with other existing classification methods. Also, we conduct a series of experiments employing survey data of consumer choices of MP3 players to assess the prediction power of the model. The results show that the suggested model in this paper is statistically superior to the existing methods such as logistic regression model, artificial neural network model and decision tree model in terms of prediction accuracy. The model is also shown to have an advantage of providing several strategic information of practical use for consumer choice.