• International Journal of Internet, Broadcasting and Communication
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• v.12 no.2
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• pp.66-76
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• 2020

We The 4th industrial revolution, the core characteristics of super-intelligence, hyper-connective, and ultrareality, has been actualized. New technologies such as artificial intelligence, big data, the Internet of Things, and high-tech video have begun to be applied to media and advertising. With the introduction of new technologies in the advertising field, innovative changes in advertising types, advertising effects, advertising methods, and advertising contents are expected. Accordingly, We intends to design a future advertising roadmap development by predicting how future advertising will change and develop through future technologies in the 4th industrial revolution era. To design the roadmap, this study analyzes changes in advertising technology, consumer, and media as changes in the advertising environment in the 4th industrial revolution era, and identifies the core changing trends, advertising factors in future advertising through the Delphi Survey on experts in advertising and future fields. We identifies how the future advertising technology, types, media, effects, and fields are developed by the changes of future advertising environments, including technology, consumers, and media in the 4th industrial revolution era. Hence it is expected to help the advertising industry and experts to prepare for future changes.

• Industrial Engineering and Management Systems
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• v.15 no.3
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• pp.278-288
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• 2016

Automation ensures accurate and well-organized container transportation in container terminals. This paper addresses operational issues such as equipment scheduling and the coordination between various pieces of equipment in a rail-based automated container terminal. Containers are relayed using multiple types of equipment from road trucks to a vessel and vice versa. Therefore, handshaking is required during a container transfer between different pieces of equipment. Synchronization between the schedules of all the equipment is important to reduce equipment waiting times and the time required for transporting containers, which results in a short turnaround time for a vessel. This paper proposes an integrated control system with the objective of synchronizing the operations of different types of equipment, provides a list of decisions to be made by the control module of each type of equipment, and shows all the required information transfers between control modules. A scheme for the integrated scheduling of multiple types of equipment is proposed. The decisions made by each control module in a real-time fashion are listed with detailed explanations, and the information transfer between managers in a real-time situation at the proposed terminal is described.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.22 no.50
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• pp.323-332
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• 1999

In physiognomy, people's personality are judged by their types and features of the face, in Oriental medicine, types of the face is an important factor to judge whether one is falling ill or not. With the help of this kind of idea, we can assume that customers' preferences for automobile are different depending on their types and features of the face, and that it is also the case with their purchasing purpose. In addition, we think we can apply this physiognomical concept to marketing. The purpose of this study is analyzing people's difference of considering factors when buying automobiles and purchasing purpose according to their different types and features of the face. As a result, considering factors and purchasing purpose are different in proportion to sex, age, types and features of the face. When several more studies related to this study are performed, we expect that this study will be applied to marketing.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.24 no.62
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• pp.59-67
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• 2001

Based on the past research works on the relationship between face types and personality, personality and purchasing behavior, personality and color preference, face types and preference color, the author made a surmise that there could be any differences in color preference of purchasing automobiles according to face types. Objective of this research is to analyze what differences there are preferred colors of purchasing automobile according to face types. The questionnaires for preferred color of purchasing automobile were carefully surveyed, which was classified again by the face types. The result showed the facts, that the reverse-triangle face type preferred red color, the rectangular type yellow one, the round type green one, the diamond type the blue one, respectively. We suggested that the result could be utilized in establishing the automobile sales policy, provided some problems are fixed and the concrete researches into the factors that have influence on buying patterns and into the preferred color are carried out.

• Journal of the Ergonomics Society of Korea
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• v.26 no.4
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• pp.103-111
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• 2007

The purpose of this study is to categorize and analyze the body shape of obese Korean men that are needed for industrial design. Using the anthropometric data that were surveyed through the 5^th Size Korea project, this study was conducted in four steps mostly through the multivariate statistical analysis. In the first step, Broca, BMI, WHR indices are used to define obesity and select obese men from Korean adults and teens. After 34 human anthropometric variables are supposed to be related to obesity were extracted through an expect survey. In the second step, a factor analysis was executed for those human anthropometric variables. Through this analysis, we obtained the human body factors that are related to the representation of obesity. Then the third step, we used a cluster analysis from the result of the factor analysis. And ANOVA analysis was also conducted to obtain the critical obese human anthropometric variables. In the final step, we found the characteristics of the body types of obese men according to clusters and ages. The body types of obese men classified in the study are expected to be applied to product design for clothing, furniture, automobile packaging, etc.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.41 no.3
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• pp.145-153
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• 2018

Taguchi regarded the concept of quality as 'total loss to society due to fluctuations in quality characteristics from the time of supplied to the customer.' The loss function is a representative tool that can quantitatively convert the loss that occurs due to the deviation of the quality characteristic value from the target value. This has been utilized in various studies with the advantage that it can change the social loss caused by fluctuation of quality characteristics to economic cost. The loss function has also been used extensively in the study of producer specification limits. However, in previous studies, only the second order loss function of Taguchi is used. Therefore, various types of losses that can occur in the process can't be considered. In this study, we divide the types of losses that can occur in the process considering the first and second loss functions and the Spiring's reflected normal loss function, and perform total inspection before delivering the customer to determine the optimal producer specification limit that minimizes the total cost. Also, we will divide the quality policy for the products beyond the specification limits into two. In addition, we will show the illustration of expected loss cost change of each model according to the change of major condition such as customer specifications and maximum loss cost.

• Journal of the Korea Safety Management & Science
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• v.5 no.2
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• pp.27-40
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• 2003

In this study, it was researched a kind of the press machines which had been retained in the domestic press working companies. And then it was analyzed the present conditions with the working types, companies size, the aging types and the continuous working periods. Specially, the purpose of this paper is decreased the industrial accidents of the domestic press working companies by the proposing the safe prevention which are obtained by the analysing the accidential reasons.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.35 no.3
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• pp.136-147
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• 2012

The human resources of an enterprise is very important to survive in these days of business environment. This study investigates the influence of four behavioral types in MBTI (Myer-Briggs Type Indicator) and working conditions on organizational effectiveness. Job satisfaction and immersion have been regarded as a key conception of organizational effectiveness. The focus of this study is to investigate the effects of R&D employee's four behavioral types in MBTI and working conditions on organizational effectiveness. The results of this study show that organizational effectiveness is influenced by personality types and working conditions. According to the result, First, about the analysis of differences in job satisfaction, EP (Extraversion Perceiving)-type (3.56) and EJ (Extraversion Judging)-type (3.43) are higher than IJ (Introversion Judging)-type (3.07) and IP (Introversion Perceiving)-type (3.03) of four behavioral types in MBTI. So an enterprise makes various efforts to enhance job satisfaction for IJ (Introversion Judging)-type and IP (Introversion Perceiving)-type. Second, For improving the organizational effectiveness that is job satisfaction and immersion, an enterprise must make favorable working conditions to each four behavioral types in MBTI of R&D employees. In order to improve job satisfaction, the enterprise will provide IJ (Introversion Judging)-type with support for collegiality and IP (Introversion Perceiving)-type with good relationships with superiors. and also the enterprise gives autonomic authority to EJ (Extraversion Judging)-type. Finally, in the case of EP (Extraversion Perceiving)-type, the enterprise must admit failure for efforts. In order to improve job immersion, the enterprise will provide IP (Introversion Perceiving)-type with good relationships with superiors, the vision of company and compensation for creative work. and also the enterprise gives autonomic authority to EJ (Extraversion Judging)-type.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.43 no.4
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• pp.23-32
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• 2020

Many small and medium-sized manufacturing companies process various product types to respond different customer orders in a single production line. To improve their productivity, they often apply batch processing while considering various product types, constraints on batch sizes and setups, and due date of each order. This study introduces a batch scheduling heuristic for a production line with multiple product types and different due dates of each order. As the process times vary due to the different batch sizes and product types, a recursive equation is developed based on a flow line model to obtain the upper bound on the completion times with less computational complexity than full computation. The batch scheduling algorithm combines and schedules the orders with same product types into a batch to improve productivity, but within the constraints to match the due dates of the orders. The algorithm incorporates simple and intuitive principles for the purpose of being applied to small and medium companies. To test the algorithm, two case studies are introduced; a high pressure coolant (HPC) manufacturing line and a press process at a plate-type heat exchanger manufacturer. From the case studies, the developed algorithm provides significant improvements in setup frequency and thus convenience of workers and productivity, without violating due dates of each order.

• Journal of the Ergonomics Society of Korea
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• v.25 no.4
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• pp.137-144
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• 2006

The goal of this study is to find out correlation between Driver's Unsafe acts(errors and violations) and Personality types. The experiment was performed on 180 subjects, men and women between 20's and 60's having experience in driving for 6 months at least. Personality types of the subjects were classified by MBTI(Myers-Briggs Type Indicator) GS type and Driver's unsafe acts were measured by KDBQ(Korean Driver Behavior Questionnaire) based on Reason's DBQ(Driver Behavior Questionnaire). The result of experiment showed several facts about the relation. The first is that the drivers of P (Perceiving) type commit more violations and slips than drivers of J(Judging) type. The second is that in the comparison among attitude indexes(EP, EJ, IP, IJ) the drivers of EP(Extroversions - Perceiving) commit more violations than other type drivers. Finally, only men of P(Perceiving) type commits more violations than men of J(Judging). Based on these facts, it is possible to use Personality types as a device to prevent unsafe acts in various fields for driver selection and accident prevention training classified by Personality types etc.